This was a presentation I made for Full Sail University in Entertainment Business Models class. I went into depth of the company structure and financials of key players on the team.

1. Karmani Faison
Entertainment Business Models
Carol Wonsavage

2. Established
July 13,1988
President and Coach: Pat Riley
CEO: Nick Arison
Owner Micky Arison

4. • Men
• 18-44
• Black-76%
• Hispanic-68%
• $78k-Annual

5. Bam Adebayo Coaches
Jimmy Butler Staff
Kyle Lowery. Bam Adebayo, Jimmy Butler , Kyle
Lowery and Pat Riley

6. • ESPN, TNT AND NBA
Pass
• Live at a game

7. ● Scouting
● Marketing/ Promotion
● Training / Coaching
● Licensing and contract management
● Game/Event Management

8. Key Resources
• Talent Scouts
• Marketing Team
• Legal Team
• Arena
• Players
• Trainers & Medics

9. Key Partners

10. • Company Website
• Social Media Platforms
• Raw Videos/ Interviews
• Mobile App
• Community Events
• Radio

11. Cost Structure
Total Cost: $2.3 Billion
Sport-$1,384,000,000
Market-$609,000,000
Brand-$241,000,000
Stadium,-$66,000,000
Player Salaries- $140,570,655

12. • Ticket sales -$56,000,000 (2019/2020)
• Partnerships
• Broadcast rights $84,375,000 annually
• Merchandise -NBA 9,300,000 annually (NBA Jersey
Patch)
• Name Change 135,000,000 19 years
Revenue Streams

15. Questions?