This document outlines objectives and plans for the CWU Collegiate Sports Clubs program. It introduces the executive team and provides information about the 20+ sports clubs. The three main objectives are to revamp the website, increase social media engagement, and host campus events. Plans are described to boost the website, social media presence through hashtags and collaborations, and hold a sports club fair and team-building events. Outreach to student media is also discussed to promote the clubs and their activities.

1. HTTPS://WWW.FACEBOOK.COM/CWUCOLLEGIATESPORTCLUBS @CWU_SportsClubs

2. MEET THE TEAM#SQUAD
JASMINE RANDHAWA
SAS
TAYLOR CASTLLO
AE
GAGE MCHENRY
AAE AAE
GLORIA RIVERA JARRIKO FARRAND
AAE

3. WHAT IS
CWU COLLEGIATE
SPORTS CLUBS?
Regional and intercollegiate
competitive activities.
Each club is formed, developed,
governed, and administered by
their student membership.
20+ Clubs
Separate from CWU athletics

4. WEBSITE SOCIAL MEDIA
WWW.EUSS.EDU
Revamp Website Increase engagement Campus Event
EVENTS
THREE OBJECTIVES

5. WEBSITE
Slogan Contest
Pictures
Calendar
Multi Media Tab

6. SOCIAL MEDIA
Increase Engagement on Facebook and Twitter
Increase Likers and Followers
Content Calendar for all club Events and Games
Define clear difference between CWU Athletics
voice and Collegiate Sports clubs voice on social
media
Write and utilize blogs on Facebook page and twitter
Recreate instagram

7. EVENTS
Sports Clubs Fair
- SURC Patio
- Includes all clubs
- Promotions
-Recruitment
-Brand Recognition

8. MEDIA COLLAB
Published, Shared, & Social Event with OPR "How To" Book
REBRAND
OBJECTIVES

9. MEDIA
Utilize connection with 88.1 The Burg
Share stories of success
Promote upcoming events/games
Send press releases and pitches to
on/off campus media
Promotional Items across campus
Content Calendering
# Campaigns

10. COLLAB
Outdoor Pursuits & Rentals
Spring Symposium
Collaborative Effort on promotions,
vendors, volunteers, etc.
Mass email to Sports Clubs
2 clubs attended

11. REVAMP
SOCIAL MEDIA
Trendy hasthtags
Collab with CWU Athletics
Clear voice of Sports Clubs in posts
Create a YouTube channel to have game highlights and
post the video links onto the Facebook and Twitter
Create and Instagram

12. REVAMP
EVENT PLANNING
● Events that promote club awareness and team
building
● Team competition/wacky olympics
● Meet & Greet BBQ for teams/prospective athletes
at the beginning of each teams’ season
● Contests that promote clubs as a whole with
incentives. Ie. prizes so that there is actual
participation

13. REVAMP
MEDIA OUTREACH
Utilize on/off campus media
Sharing stories through all forms of media

14. THE END

15. IN THE FUTURE