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What kind of Media institution
might distribute your product
and why?
I think that the media institution that would most likely distribute my magazine
would be BAUER media group. BAUER is a media conglomerate that owns multiple
magazines, one of these magazines is Kerrang. Kerrang and my magazine are very
similar so therefore I think that BAUER media would also take an interest in my
magazine, yet I also believe that my magazine is not completely the same to
Kerrangs. One reason I believe this is because Kerrang magazine focuses on Rock and
Indie whereas mine focuses on Indie, alternative and underground. So even though
they are similar magazines, I would attract a different target audience to that of
which Kerrang would attract.
Another way in which my music magazine is similar to Kerrang is that the text fonts
are very similar, in my magazine I have used a font called SKYFALL from DaFont for
most of my text. I took inspiration for this text from Kerrang too, Kerrang has it’s
own font that is not able to be copied exactly as it is hard to locate and to use. So
therefore I found the closest one in order to get the style for my magazine that I
wanted. Also, the language I have used is more colloquial than Kerrang’s language,
Kerrang still has informal language but mine is more as though it is a conversation
rather than a magazine and therefore this may attract people to purchase my
magazine which would be beneficial to the Media institution.

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Evaluation question three

  • 1. What kind of Media institution might distribute your product and why?
  • 2. I think that the media institution that would most likely distribute my magazine would be BAUER media group. BAUER is a media conglomerate that owns multiple magazines, one of these magazines is Kerrang. Kerrang and my magazine are very similar so therefore I think that BAUER media would also take an interest in my magazine, yet I also believe that my magazine is not completely the same to Kerrangs. One reason I believe this is because Kerrang magazine focuses on Rock and Indie whereas mine focuses on Indie, alternative and underground. So even though they are similar magazines, I would attract a different target audience to that of which Kerrang would attract.
  • 3. Another way in which my music magazine is similar to Kerrang is that the text fonts are very similar, in my magazine I have used a font called SKYFALL from DaFont for most of my text. I took inspiration for this text from Kerrang too, Kerrang has it’s own font that is not able to be copied exactly as it is hard to locate and to use. So therefore I found the closest one in order to get the style for my magazine that I wanted. Also, the language I have used is more colloquial than Kerrang’s language, Kerrang still has informal language but mine is more as though it is a conversation rather than a magazine and therefore this may attract people to purchase my magazine which would be beneficial to the Media institution.