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© 2016 Axcelion Partners, LLC. All rights reserved.
Jack Haynie
Principal
Strategy and Operations Consulting
323-241-2764
jhaynie@axcelionpartners.com
Jeff Moridani
Principal
Strategy and Finance Consulting
310-590-5782
jmoridani@axcelionpartners.com
© 2016 Axcelion Partners, LLC. All rights reserved.
We have 35 years of experience working with companies of all sizes to capture
significant new value from a wide variety of business opportunities.
TRACK RECORD
OF SUCCESS
We have identified and helped
clients capture hundreds of
millions of dollars in value
We have an end-to-end view of
your business, from front office
processes, such as sales and client
services, to back office processes,
like finance and HR, and all points
in between
MULTI-DISCIPLINARY
We have helped clients solve
challenges from starting up
to reinvigorating growth to
transforming to be more
profitable and competitive
VARIED
CHALLENGES
ADDED VALUE TO CLIENTS
We primarily work with start-ups, small and medium-sized businesses.
2
DIVERSE INDUSTRY
KNOWLEDGE
Our client experience spans a
variety of industries including
services, manufacturing, high
tech, retail and
telecommunications
© 2016 Axcelion Partners, LLC. All rights reserved.
To help you succeed, we bring our broad business experience and network of
specialists to address all your needs.
Develop / Refine
Strategy
Execute Strategy
Network of
Specialists
• Legal
• IT
• HR
• Tax
• Marketing
Attain Greater
Business Value
• Growth
• Profitability
• Employee Engagement
• Culture
• Values
Fundamental Analysis
• Business model
• Product viability
• Team evaluation
Align to strategy
• Processes
• People
• Technology
APPROACH
Financial Analysis
• Financial projections
• Initial valuations
• Fund raising
Market Analysis
• Market size / potential
• Competitive assessment
• Five Forces / SWOT
Diagnose
Business Needs
3
Strategic Plans including:
• Product Differentiation
• Business Model
• Market Penetration
• Financial / Investment
• Human Capital
• Technology
• Intellectual Property
© 2016 Axcelion Partners, LLC. All rights reserved.
We strive to understand what is unique about you and your business needs, then
tailor an appropriate, comprehensive solution set to fulfill them.
Typical
Objectives
 Develop competitive offerings
 Establish a viable business model
 Launch quickly
 Determine best funding strategy to
confidently approach financial markets
 Expand market share
 Increase capacity
 Improve or expand product offerings
 Increase sales productivity
 Increase profitability
 Improve customer satisfaction
 Enhance employee engagement
Primary
Challenges
 Analyzing market size, needs, trends
 Analyzing competitive landscape
 Assessing viability of products
 Determining differentiation strategy
 Securing needed funding
 Developing new markets
 Capturing market share
 Building scalable operations
 Attracting top talent
 Crossing key growth horizons
 Reducing costs
 Gaining operational efficiencies
 Improving customer responsiveness
 Retaining top talent
Approach We help determine the best funding solution,
collaborate in design and construction of
viable business models, and refine product
differentiation to create a competitive
business.
We develop a growth strategy and
implementation plan that includes process,
people and technology changes to capitalize
quickly on market opportunities to accelerate
the pace of growth
We evaluate processes, people and
technology against business strategy and a
changing marketplace to identify and fix gaps,
resulting in improved profitability, customer
satisfaction and employee engagement
CREATE GROW TRANSFORM
We specialize in your business. Other consultants specialize in their skill sets.
JOURNEY
4
© 2016 Axcelion Partners, LLC. All rights reserved.
CREATE
Approach Collect data needed to assess
market demand, competition,
business model
Study market structure, demand,
and competition then enhance
product and business model to
improve competitiveness
Perform financial projections and
estimate investment
requirements; recommend
funding sources
Develop investor presentation,
coach clients for presentations,
introduce to key investors to
secure needed resources
Example Tools • Interviews
• Client Data Request
• Industry Comp Metrics
• Break Even Analysis
• Site visits
• SWOT Analysis
• Industry Analysis
• Supply Chain Analysis
• Addressable Market
Evaluation
• Revenue Projections
• Cost Projections
• Projected Capital
Requirements
• Implementation Timetable
• Funding Request Presentation
• Coaching for Investor
Presentations
• Key Investor Introductions
Timing 1-2 weeks 1-2 weeks 1-2 weeks Varies
Prior client results include:
• 83% of our clients have received requested funding to-date
Analyze
Fundamentals
Evaluate
Competitive
Landscape
Determine
Financing
Solutions
Secure Funding
5
© 2016 Axcelion Partners, LLC. All rights reserved.
Approach Collect needed data to diagnose
and quantify opportunities
Evaluate under-served markets,
channels, product offerings,
sales and marketing strategies
Prioritize and sequence growth
opportunities to optimize
revenue, margin and resource
constraints
Solutions often include strategy
refinement, product innovation,
process and organizational
changes, technology re-tooling,
change management, reporting
Example Tools • Stakeholder Interviews
• Client Data Request
• Site Visits
• Market Analysis
• Benchmark Studies
• Competitive Assessment
• Value Driver Analysis
• Sales Effectiveness Analysis
• Customer Profitability Study
• Gap Analysis
• Opportunity Quantification
• Investment Requirements
• Implementation Timetable
Various Tools as Needed:
• Process Design, Implementation
• Project Management
• Change Management
• Management Dashboards
• Benefit Tracking
Timing 1-2 weeks 2-4 weeks 2 weeks Varies by solution
Prior client results include:
• 5-100%+ revenue growth within 2 years
• 2-5% improvement in operating margin rate
Analyze Current
Performance
Identify Growth
Opportunities
Develop Growth
Roadmap
Execute Growth
Roadmap
GROW
6
© 2016 Axcelion Partners, LLC. All rights reserved.
Approach Collect needed data to diagnose
and quantify opportunities
Isolate drivers that can yield
desired outcomes to improve
customer satisfaction, cost
reduction, speed to market
Prioritize, quantify and sequence
opportunities to provide fastest
results
Solutions often include strategy
refinement, process improvement,
organizational design, technology
re-tooling, change management,
reporting
Example
Tools
• Stakeholder Interviews
• Client Data Request
• Site visits
• Process Mapping Workshops
• Value Driver Analysis
• Operating Model Review
• Information System Maps
• Gap Analysis
• Complexity Value Stream Maps
• Benefit & Effort Matrix
• Opportunity Quantification
• Investment Requirements
• Transformation Roadmap
Various Tools as Needed:
• Process Design, Implementation
• Project Management
• Change Management
• Management Dashboards
• Benefit Tracking
Timing 1-2 weeks 2-4 weeks 1-2 weeks Varies by solution
Prior client results include:
• Minimum 10% cost reduction
• 1-2% improvement in operating margin rate
• Improved client and employee satisfaction
Gather Data
Analyze Process,
People,
Technology
Develop
Transformation
Roadmap
Execute
Transformation
Roadmap
TRANSFORM
7
© 2016 Axcelion Partners, LLC. All rights reserved.
Business Turnaround (Private Advertising Services Company)
• Conducted enterprise-wide assessment then executed transformation
roadmap to double revenues from $50M up to $100M+ and widened
margin rates by 4 percentage points in 2 years
• With a 95% reduction in client project errors and rush-orders, client
experience improved after re-building project management system and
processes, changing client interaction points, improving communications
between departments, and creating management reporting tools
Complexity Management and Innovation Process Design (Global Retailer)
• Led team to identify sources of process, portfolio and organizational
complexity that diminished firm profits and speed to market
• Over $1B in benefits identified for margin improvements and cost
reductions, including changes to operating model; innovation, sales and
marketing strategies
• Shortened time to market for $200M private label offering business line by
streamlining product ideation, development and supply chain processes
Customer Profitability Improvement (Global Agribusiness Company)
• Designed and implemented new approach to evaluate and realize
customer profitability improvements to capture net benefits exceeding 1%
of revenue
Process Improvement (Global Telecommunications Company)
• Improved customer on-time performance and satisfaction by reducing
cycle times for order entry, provisioning and testing for business services
• Reduced headcount by up to 25% in US and off-shore service centers while
improving customer outcomes
Lean Six Sigma Deployment Design (Canadian Telecom Company)
• Designed Continuous Improvement Center of Excellence for $150MM
technology support group for residential service fulfillment and reduced
ramp-up time by 9-12 months
SELECTED EXPERIENCE EDUCATION
• Kellogg School of Management, Northwestern Univ.
MBA
• Rensselaer Polytechnic Institute
BS: Management; Minors: Economics, Communications
• Certified Lean Six Sigma Master Black Belt
• GE Financial Management Program
INDUSTRY EXPERIENCE
• Telecommunications
• Retail
• Financial Services
• Manufacturing
• Pharmaceutical
• Distribution
• Aerospace
• Advertising
• Oil and Gas
• Agribusiness
FUNCTIONAL EXPERIENCE
• Operations Strategy
• Strategic Planning
• Lean Six Sigma
• Organizational Design
• Change Management
• Business Analytics
• Financial and Budget Analysis
• Working Capital Management
• Training & Facilitation
• Client Service
Jack has 25 years experience in
strategy, operations, finance and
Lean Six Sigma. His specialty is
analyzing business performance
and revealing ways to improve an
organization’s strategy, and the
alignment of processes, people and
technology to that strategy to
deliver shareholder value. He has
proven his versatility and impact to
clients in a wide range of industries
and functions with an unwavering
focus on business value.
323-241-2764
jhaynie@axcelionpartners.com
LinkedIn
JACK HAYNIE
EMPLOYMENT HISTORY
• Hewlett Packard Enterprise
• Accenture
• The Sunflower Group
• General Electric
• Honeywell
8
© 2016 Axcelion Partners, LLC. All rights reserved.
Early Stage Guidance (Sustainable Materials Development Firm)
• Provided clients with business and financial development services
• Provided key guidance to early stage businesses around financial models
and business plan
• Developed systems and structures for business processes including
investor and customer relationship programs
• Developed business fundamentals and client enrichment prior to VC and
Angel funding
Research, Financial & Cost Modeling (Renewable Energy and Energy
Efficiency Company)
• Created and maintained financial models for project and corporate funding
focused on EE/RE for the built environment
• Created burn rate models, budgeting models and project scenarios for
client pitches
• Researched, analyzed and executed projects to support client procurement
Data Organization and Analysis (Global Large Cap Fixed Income Bank)
• Performed analysis on fixed income securities involving commercial, retail
and multi-tenant backed securities
• Streamlined processes to efficiently analyze large amounts of data under
aggressive market-driven conditions
Project & Client Management, Managerial Accounting (Sustainable
Conferencing Company)
• Managed all critical accounts and relationships with clients and partners
with oversight over all accounts
• Led department responsible for finance, budget analysis, and
business/project valuations/forecasting
SELECTED EXPERIENCE EDUCATION
• University of California – Los Angeles
Certificate in Corporate Finance
• University of California – Berkeley
Certificate in Managerial Finance
• University of California – Santa Barbara
BA: Business Economics, minor in Japanese Language
INDUSTRY EXPERIENCE
• Renewable Energy
• Energy Efficiency
• Materials Development
• Global Fixed Income
• Nutrition Products
• Event Conferencing
• Digital Media
• Food & Beverage
• Prestige Beauty Products
FUNCTIONAL EXPERIENCE
• Financial Statement
Modeling
• Financial Management
• DCF Modeling
• M&A Modeling
• LBO Modeling
• Comps Analysis
• Transaction Comps
Analysis
• Client Management
• VBA Programming
• Excel Power User
Jeff has 9 years of experience
working with startups and small
businesses in a wide variety of
industries and across multi-
disciplinary job functions. With his
background in finance and industry
research, Jeff utilizes fundamental
and quantitative analysis to advise
and mentor businesses in a variety
of topics such as product
development, market and
competitive positioning and
financial strategy. His focus on
value creation helps to propel
startups toward a profitable and
competitive business model.
310-590-5782
jmoridani@axcelionpartners.com
LinkedIn
JEFF MORIDANI
EMPLOYMENT HISTORY
• Inadirom, Inc.
• Soladyne Capital
• Opportunity Green
• Trust Company of the West
• JP Morgan
© 2016 Axcelion Partners, LLC. All rights reserved.
CONTACT US TODAY TO REALIZE MORE OF YOUR BUSINESS POTENTIAL
10
Visit us at:
www.axcelionpartners.com
Contact us at:
info@axcelionpartners.com

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Axcelion Partners Introduction

  • 1. © 2016 Axcelion Partners, LLC. All rights reserved. Jack Haynie Principal Strategy and Operations Consulting 323-241-2764 jhaynie@axcelionpartners.com Jeff Moridani Principal Strategy and Finance Consulting 310-590-5782 jmoridani@axcelionpartners.com
  • 2. © 2016 Axcelion Partners, LLC. All rights reserved. We have 35 years of experience working with companies of all sizes to capture significant new value from a wide variety of business opportunities. TRACK RECORD OF SUCCESS We have identified and helped clients capture hundreds of millions of dollars in value We have an end-to-end view of your business, from front office processes, such as sales and client services, to back office processes, like finance and HR, and all points in between MULTI-DISCIPLINARY We have helped clients solve challenges from starting up to reinvigorating growth to transforming to be more profitable and competitive VARIED CHALLENGES ADDED VALUE TO CLIENTS We primarily work with start-ups, small and medium-sized businesses. 2 DIVERSE INDUSTRY KNOWLEDGE Our client experience spans a variety of industries including services, manufacturing, high tech, retail and telecommunications
  • 3. © 2016 Axcelion Partners, LLC. All rights reserved. To help you succeed, we bring our broad business experience and network of specialists to address all your needs. Develop / Refine Strategy Execute Strategy Network of Specialists • Legal • IT • HR • Tax • Marketing Attain Greater Business Value • Growth • Profitability • Employee Engagement • Culture • Values Fundamental Analysis • Business model • Product viability • Team evaluation Align to strategy • Processes • People • Technology APPROACH Financial Analysis • Financial projections • Initial valuations • Fund raising Market Analysis • Market size / potential • Competitive assessment • Five Forces / SWOT Diagnose Business Needs 3 Strategic Plans including: • Product Differentiation • Business Model • Market Penetration • Financial / Investment • Human Capital • Technology • Intellectual Property
  • 4. © 2016 Axcelion Partners, LLC. All rights reserved. We strive to understand what is unique about you and your business needs, then tailor an appropriate, comprehensive solution set to fulfill them. Typical Objectives  Develop competitive offerings  Establish a viable business model  Launch quickly  Determine best funding strategy to confidently approach financial markets  Expand market share  Increase capacity  Improve or expand product offerings  Increase sales productivity  Increase profitability  Improve customer satisfaction  Enhance employee engagement Primary Challenges  Analyzing market size, needs, trends  Analyzing competitive landscape  Assessing viability of products  Determining differentiation strategy  Securing needed funding  Developing new markets  Capturing market share  Building scalable operations  Attracting top talent  Crossing key growth horizons  Reducing costs  Gaining operational efficiencies  Improving customer responsiveness  Retaining top talent Approach We help determine the best funding solution, collaborate in design and construction of viable business models, and refine product differentiation to create a competitive business. We develop a growth strategy and implementation plan that includes process, people and technology changes to capitalize quickly on market opportunities to accelerate the pace of growth We evaluate processes, people and technology against business strategy and a changing marketplace to identify and fix gaps, resulting in improved profitability, customer satisfaction and employee engagement CREATE GROW TRANSFORM We specialize in your business. Other consultants specialize in their skill sets. JOURNEY 4
  • 5. © 2016 Axcelion Partners, LLC. All rights reserved. CREATE Approach Collect data needed to assess market demand, competition, business model Study market structure, demand, and competition then enhance product and business model to improve competitiveness Perform financial projections and estimate investment requirements; recommend funding sources Develop investor presentation, coach clients for presentations, introduce to key investors to secure needed resources Example Tools • Interviews • Client Data Request • Industry Comp Metrics • Break Even Analysis • Site visits • SWOT Analysis • Industry Analysis • Supply Chain Analysis • Addressable Market Evaluation • Revenue Projections • Cost Projections • Projected Capital Requirements • Implementation Timetable • Funding Request Presentation • Coaching for Investor Presentations • Key Investor Introductions Timing 1-2 weeks 1-2 weeks 1-2 weeks Varies Prior client results include: • 83% of our clients have received requested funding to-date Analyze Fundamentals Evaluate Competitive Landscape Determine Financing Solutions Secure Funding 5
  • 6. © 2016 Axcelion Partners, LLC. All rights reserved. Approach Collect needed data to diagnose and quantify opportunities Evaluate under-served markets, channels, product offerings, sales and marketing strategies Prioritize and sequence growth opportunities to optimize revenue, margin and resource constraints Solutions often include strategy refinement, product innovation, process and organizational changes, technology re-tooling, change management, reporting Example Tools • Stakeholder Interviews • Client Data Request • Site Visits • Market Analysis • Benchmark Studies • Competitive Assessment • Value Driver Analysis • Sales Effectiveness Analysis • Customer Profitability Study • Gap Analysis • Opportunity Quantification • Investment Requirements • Implementation Timetable Various Tools as Needed: • Process Design, Implementation • Project Management • Change Management • Management Dashboards • Benefit Tracking Timing 1-2 weeks 2-4 weeks 2 weeks Varies by solution Prior client results include: • 5-100%+ revenue growth within 2 years • 2-5% improvement in operating margin rate Analyze Current Performance Identify Growth Opportunities Develop Growth Roadmap Execute Growth Roadmap GROW 6
  • 7. © 2016 Axcelion Partners, LLC. All rights reserved. Approach Collect needed data to diagnose and quantify opportunities Isolate drivers that can yield desired outcomes to improve customer satisfaction, cost reduction, speed to market Prioritize, quantify and sequence opportunities to provide fastest results Solutions often include strategy refinement, process improvement, organizational design, technology re-tooling, change management, reporting Example Tools • Stakeholder Interviews • Client Data Request • Site visits • Process Mapping Workshops • Value Driver Analysis • Operating Model Review • Information System Maps • Gap Analysis • Complexity Value Stream Maps • Benefit & Effort Matrix • Opportunity Quantification • Investment Requirements • Transformation Roadmap Various Tools as Needed: • Process Design, Implementation • Project Management • Change Management • Management Dashboards • Benefit Tracking Timing 1-2 weeks 2-4 weeks 1-2 weeks Varies by solution Prior client results include: • Minimum 10% cost reduction • 1-2% improvement in operating margin rate • Improved client and employee satisfaction Gather Data Analyze Process, People, Technology Develop Transformation Roadmap Execute Transformation Roadmap TRANSFORM 7
  • 8. © 2016 Axcelion Partners, LLC. All rights reserved. Business Turnaround (Private Advertising Services Company) • Conducted enterprise-wide assessment then executed transformation roadmap to double revenues from $50M up to $100M+ and widened margin rates by 4 percentage points in 2 years • With a 95% reduction in client project errors and rush-orders, client experience improved after re-building project management system and processes, changing client interaction points, improving communications between departments, and creating management reporting tools Complexity Management and Innovation Process Design (Global Retailer) • Led team to identify sources of process, portfolio and organizational complexity that diminished firm profits and speed to market • Over $1B in benefits identified for margin improvements and cost reductions, including changes to operating model; innovation, sales and marketing strategies • Shortened time to market for $200M private label offering business line by streamlining product ideation, development and supply chain processes Customer Profitability Improvement (Global Agribusiness Company) • Designed and implemented new approach to evaluate and realize customer profitability improvements to capture net benefits exceeding 1% of revenue Process Improvement (Global Telecommunications Company) • Improved customer on-time performance and satisfaction by reducing cycle times for order entry, provisioning and testing for business services • Reduced headcount by up to 25% in US and off-shore service centers while improving customer outcomes Lean Six Sigma Deployment Design (Canadian Telecom Company) • Designed Continuous Improvement Center of Excellence for $150MM technology support group for residential service fulfillment and reduced ramp-up time by 9-12 months SELECTED EXPERIENCE EDUCATION • Kellogg School of Management, Northwestern Univ. MBA • Rensselaer Polytechnic Institute BS: Management; Minors: Economics, Communications • Certified Lean Six Sigma Master Black Belt • GE Financial Management Program INDUSTRY EXPERIENCE • Telecommunications • Retail • Financial Services • Manufacturing • Pharmaceutical • Distribution • Aerospace • Advertising • Oil and Gas • Agribusiness FUNCTIONAL EXPERIENCE • Operations Strategy • Strategic Planning • Lean Six Sigma • Organizational Design • Change Management • Business Analytics • Financial and Budget Analysis • Working Capital Management • Training & Facilitation • Client Service Jack has 25 years experience in strategy, operations, finance and Lean Six Sigma. His specialty is analyzing business performance and revealing ways to improve an organization’s strategy, and the alignment of processes, people and technology to that strategy to deliver shareholder value. He has proven his versatility and impact to clients in a wide range of industries and functions with an unwavering focus on business value. 323-241-2764 jhaynie@axcelionpartners.com LinkedIn JACK HAYNIE EMPLOYMENT HISTORY • Hewlett Packard Enterprise • Accenture • The Sunflower Group • General Electric • Honeywell 8
  • 9. © 2016 Axcelion Partners, LLC. All rights reserved. Early Stage Guidance (Sustainable Materials Development Firm) • Provided clients with business and financial development services • Provided key guidance to early stage businesses around financial models and business plan • Developed systems and structures for business processes including investor and customer relationship programs • Developed business fundamentals and client enrichment prior to VC and Angel funding Research, Financial & Cost Modeling (Renewable Energy and Energy Efficiency Company) • Created and maintained financial models for project and corporate funding focused on EE/RE for the built environment • Created burn rate models, budgeting models and project scenarios for client pitches • Researched, analyzed and executed projects to support client procurement Data Organization and Analysis (Global Large Cap Fixed Income Bank) • Performed analysis on fixed income securities involving commercial, retail and multi-tenant backed securities • Streamlined processes to efficiently analyze large amounts of data under aggressive market-driven conditions Project & Client Management, Managerial Accounting (Sustainable Conferencing Company) • Managed all critical accounts and relationships with clients and partners with oversight over all accounts • Led department responsible for finance, budget analysis, and business/project valuations/forecasting SELECTED EXPERIENCE EDUCATION • University of California – Los Angeles Certificate in Corporate Finance • University of California – Berkeley Certificate in Managerial Finance • University of California – Santa Barbara BA: Business Economics, minor in Japanese Language INDUSTRY EXPERIENCE • Renewable Energy • Energy Efficiency • Materials Development • Global Fixed Income • Nutrition Products • Event Conferencing • Digital Media • Food & Beverage • Prestige Beauty Products FUNCTIONAL EXPERIENCE • Financial Statement Modeling • Financial Management • DCF Modeling • M&A Modeling • LBO Modeling • Comps Analysis • Transaction Comps Analysis • Client Management • VBA Programming • Excel Power User Jeff has 9 years of experience working with startups and small businesses in a wide variety of industries and across multi- disciplinary job functions. With his background in finance and industry research, Jeff utilizes fundamental and quantitative analysis to advise and mentor businesses in a variety of topics such as product development, market and competitive positioning and financial strategy. His focus on value creation helps to propel startups toward a profitable and competitive business model. 310-590-5782 jmoridani@axcelionpartners.com LinkedIn JEFF MORIDANI EMPLOYMENT HISTORY • Inadirom, Inc. • Soladyne Capital • Opportunity Green • Trust Company of the West • JP Morgan
  • 10. © 2016 Axcelion Partners, LLC. All rights reserved. CONTACT US TODAY TO REALIZE MORE OF YOUR BUSINESS POTENTIAL 10 Visit us at: www.axcelionpartners.com Contact us at: info@axcelionpartners.com