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How Can we Get More
Folks to Eat Up Leftovers?
Jacquelyn A. Ottman
August 2020
Leftovers represent a BIG part
of all the food that goes to
waste in America. Most of that
food winds up in landfills,
contributing to greenhouse
gases when it degrades.
WHY is this happening?
Reason #1: IGNORANCE.
Many Americans just don’t
understand where their trash gets
taken “away” to, much less how
many resources it takes to get
food to their tables, or the
impacts once it reaches a landfill.
Reason #2:
LACK OF EXPERTISE:
We don’t know how to plan
meals, estimate correct
portions, or understand the
real meaning of “Best By”
and “Use By” dates.
Reason #3:
REFRIGERATORS: They
are too big! It’s too easy
to stash extra food, and
they keep getting lost in
the back!
In order to get them
to eat more
leftovers, we need
to first get folks
over three key
barriers.
One Barrier:
Longstanding
negative health
associations of
leftovers.
Another Barrier:
We are losing our
cooking skills as a
society. Moms work,
Kids don’t learn how to
cook in school, scouts or
4H
A Third Barrier:
Eating up leftovers
competes with more
convenient (but less
“beneficial”) disposal
alternatives: trash
and composting.
Some good opportunities:
1) Leftovers are cheap &
convenient,
Some good opportunities:
1) Leftovers are cheap &
convenient,
2) They have positive associations
like nostalgia, warmth, sentiment;
Some good opportunities:
1) Leftovers are cheap &
convenient,
2) They have positive associations
like nostalgia, warmth, sentiment;
3) They have influential advocates,
like chefs, restaurant owners,
other foodies
Good news! There are
likely 50+ things we can
all do to help change
leftovers history.
Strategy #1:
Leverage the expertise
and cachet of chefs and
good home cooks: connect
them with local food
writers, Facebook groups,
Instagram feeds, etc.
Strategy #2:
Promote hip new
restaurant entrees that
leverage leftovers: “trash
rice”, “chicken compost”
“confetti casserole”;
Require doggy bags; food
donations
Strategy #3:
Teach people the “matrix” of
leftover dishes, many of which
come from many different cultures
or cuisines; update for today
FRITTATA
FISH CAKES
GRAIN BOWLS
FRIED RICE
CURRIES
SAVORY TARTS
SOUP
Strategy #4:
Create new social occasions:
Friday “must go” buffet,
Leftovers pooling party;
Post-holiday leftovers swaps
http://www.wehatetowaste.com/leftovers-
pooling-party-food-waste/
Strategy #5:
Leverage “community”
pantries, refrigerators
http://www.wehatetowaste.com
/community-fridge-frome-food-
waste/
Strategy #6:
Leverage Social Media:
Facebook pages,
Neighbor.com,
buildinglink.com
Strategy #7:
Set a Good Example:
● Send home guests with
leftovers
● Bring reusable containers
● Make one of the leftovers
matrix dishes for friends
● Teach your kids to cook
Strategy #8: Advocate and Engage Others
● Write a blog post on leftovers
● Reach out to a local food writer with
insights and stats
● Publish your favorite leftovers recipe
● Encourage good food use practices in
local restaurants and cafeterias
● Start a teach your kids to cook day
I have 42 more strategies —
and am writing them all up in
my new book. Watch out
leftovers — I’m hoping to make
you a thing of the past!
About Jacquelyn Ottman
Jacquelyn Ottman is a native New Yorker and an advocate for zero waste. A pioneer in the field of
green marketing, she is the author of several books on the subject, and advisor to Fortune 500
companies and the U.S. government. She is a past chair, Manhattan Solid Waste Advisory Board,
and editor and founder of WeHateToWaste.com
Ottman is a home cook since childhood and the author of two self-published books on her
personal culinary history: “Family Gatherings: Five Recipes from Five Generations” (2000), a
collection of family recipes; and “Ottman and Company: One Daughter Remembers” (2017), the
story of her family’s 150-year old NYC meat purveying firm.
She is currently working on a multi-cultural and social history of leftovers, with the goal of
inspiring home cooks to discover the joy in transforming what’s left from yesterday’s dinner into
something new and special.
Reach her at Jacquelyn Ottman [@] gmail. com
Copyright © Jacquelyn A. Ottman
All Rights Reserved

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How Can We Get More Folks to Eat Up Leftovers?

  • 1. How Can we Get More Folks to Eat Up Leftovers? Jacquelyn A. Ottman August 2020
  • 2. Leftovers represent a BIG part of all the food that goes to waste in America. Most of that food winds up in landfills, contributing to greenhouse gases when it degrades. WHY is this happening?
  • 3. Reason #1: IGNORANCE. Many Americans just don’t understand where their trash gets taken “away” to, much less how many resources it takes to get food to their tables, or the impacts once it reaches a landfill.
  • 4. Reason #2: LACK OF EXPERTISE: We don’t know how to plan meals, estimate correct portions, or understand the real meaning of “Best By” and “Use By” dates.
  • 5. Reason #3: REFRIGERATORS: They are too big! It’s too easy to stash extra food, and they keep getting lost in the back!
  • 6. In order to get them to eat more leftovers, we need to first get folks over three key barriers.
  • 8. Another Barrier: We are losing our cooking skills as a society. Moms work, Kids don’t learn how to cook in school, scouts or 4H
  • 9. A Third Barrier: Eating up leftovers competes with more convenient (but less “beneficial”) disposal alternatives: trash and composting.
  • 10. Some good opportunities: 1) Leftovers are cheap & convenient,
  • 11. Some good opportunities: 1) Leftovers are cheap & convenient, 2) They have positive associations like nostalgia, warmth, sentiment;
  • 12. Some good opportunities: 1) Leftovers are cheap & convenient, 2) They have positive associations like nostalgia, warmth, sentiment; 3) They have influential advocates, like chefs, restaurant owners, other foodies
  • 13. Good news! There are likely 50+ things we can all do to help change leftovers history.
  • 14. Strategy #1: Leverage the expertise and cachet of chefs and good home cooks: connect them with local food writers, Facebook groups, Instagram feeds, etc.
  • 15. Strategy #2: Promote hip new restaurant entrees that leverage leftovers: “trash rice”, “chicken compost” “confetti casserole”; Require doggy bags; food donations
  • 16. Strategy #3: Teach people the “matrix” of leftover dishes, many of which come from many different cultures or cuisines; update for today FRITTATA FISH CAKES GRAIN BOWLS FRIED RICE CURRIES SAVORY TARTS SOUP
  • 17. Strategy #4: Create new social occasions: Friday “must go” buffet, Leftovers pooling party; Post-holiday leftovers swaps http://www.wehatetowaste.com/leftovers- pooling-party-food-waste/
  • 18. Strategy #5: Leverage “community” pantries, refrigerators http://www.wehatetowaste.com /community-fridge-frome-food- waste/
  • 19. Strategy #6: Leverage Social Media: Facebook pages, Neighbor.com, buildinglink.com
  • 20. Strategy #7: Set a Good Example: ● Send home guests with leftovers ● Bring reusable containers ● Make one of the leftovers matrix dishes for friends ● Teach your kids to cook
  • 21. Strategy #8: Advocate and Engage Others ● Write a blog post on leftovers ● Reach out to a local food writer with insights and stats ● Publish your favorite leftovers recipe ● Encourage good food use practices in local restaurants and cafeterias ● Start a teach your kids to cook day
  • 22. I have 42 more strategies — and am writing them all up in my new book. Watch out leftovers — I’m hoping to make you a thing of the past!
  • 23. About Jacquelyn Ottman Jacquelyn Ottman is a native New Yorker and an advocate for zero waste. A pioneer in the field of green marketing, she is the author of several books on the subject, and advisor to Fortune 500 companies and the U.S. government. She is a past chair, Manhattan Solid Waste Advisory Board, and editor and founder of WeHateToWaste.com Ottman is a home cook since childhood and the author of two self-published books on her personal culinary history: “Family Gatherings: Five Recipes from Five Generations” (2000), a collection of family recipes; and “Ottman and Company: One Daughter Remembers” (2017), the story of her family’s 150-year old NYC meat purveying firm. She is currently working on a multi-cultural and social history of leftovers, with the goal of inspiring home cooks to discover the joy in transforming what’s left from yesterday’s dinner into something new and special. Reach her at Jacquelyn Ottman [@] gmail. com
  • 24. Copyright © Jacquelyn A. Ottman All Rights Reserved