3. Linguistically Fluent Google Issybella Lang
Helvetica Neue Bold
- Similar font styles creates cohesion
- Adheres to typographic hierarchy
Futura Medium
4. FA 102a
Research and Speculative
Product/Service Development
Linguistically Fluent Google Issybella Lang
5. Assignment One, Research
“Update from Ray Kurzweil | His plans for smart
language software at Google”
https://www.kurzweilai.net/update-from-ray-kurzweil-his-plans-for-smart-language-software-at-google
Linguistically Fluent Google Issybella Lang
6. Assignment One, Research
Google Smart Reply becomes as linguistically fluent
as humans
Linguistically Fluent Google Issybella Lang
7. Assignment One, Research
“Google’s Neural Machine Translation System:
Bridging the Gap between Human and Machine
Translation”
https://arxiv.org/abs/1609.08144
Linguistically Fluent Google Issybella Lang
8. Assignment One, Future Product or Service
Personally assigned language for predictive text
-Translates with proper grammar and syntax
-Knows which language to use per person
-Can use rare words
Linguistically Fluent Google Issybella Lang
9. Assignment Two, Source For Brand Character Words
Linguistically Fluent Google Issybella Lang
https://www.atlanticrecords.com/artists/kehlani
Kehlani
10. Assignment Two, Naming Process
Linguistically Fluent Google Issybella Lang
Communication + Translation = Communislation
17. Foundations of a Successful Twitter Campaign
Linguistically Fluent Google Issybella Lang
Include your audience in your campaign
-What are you giving your consumers?
-Encourage engagement
-Share similar content from consumers and other brands
https://www.entrepreneur.com/article/306345
https://landt.co/2016/12/successful-twitter-campaign/
https://business.twitter.com/en/blog/7-tips-creating-engaging-content-every-day.html
18. Foundations of a Successful Twitter Campaign
Linguistically Fluent Google Issybella Lang
Success is dependent on research
-Do your research – both monetarily and visually
-Use hashtags to track engagement
-Don’t put in more than you’ll get out
https://www.entrepreneur.com/article/306345
https://landt.co/2016/12/successful-twitter-campaign/
https://business.twitter.com/en/blog/7-tips-creating-engaging-content-every-day.html
19. Foundation of a Successful Twitter Campaign
Linguistically Fluent Google Issybella Lang
Brand your campaign
-Create mini campaigns from longform content
-Share content on multiple platforms
-Develop a themed content series
https://www.entrepreneur.com/article/306345
https://landt.co/2016/12/successful-twitter-campaign/
https://business.twitter.com/en/blog/7-tips-creating-engaging-content-every-day.html