1. Koen Success
Equations (KSEs)
An Overview
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com The book is available on Amazon

2. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
Why? / Your Competitive Advantage
Problem: Worldwide, there are many equations, formulae or
models regarding success.
However, most of them may cause failures, mainly because
they have overlooked to provide a suitable Framework,
which is validated both in practice and via science.
Impact: These failures destroy people’s success and
happiness in their work and personal life.

3. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
Why? / Your Competitive Advantage (cont.)
Solution: The unique, accurate and simple success
equations to solve this tough problem are called
‘Koen Success Equations’ (KSEs).
The KSEs are combined with the Ability & Behaviour
Methodology - A&BM (refer to the A&BM overview).
Conclusion: This is a great benefit for you so consider
using the KSEs for various applications in business,
sales & buying (s&b) and life.

4. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
KSEs / Framework & Toolkit
KSEs: They offer you the suitable Ability & Behaviour (A&B)
Framework and Toolkit to continuously drive success, high
performance, excellence and leadership in s&b and life.
The Four Original KSEs: Main, Incremental, Continuous,
and Overall.
Derivative Success Equations: Using an original KSE, you
can generate your own accurate derivative equations for
various applications in business and your life.
(Sample applications follow)

5. The Original Koen Success Equations - Sample
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com

6. Generating Derivative Success Equations
for Applications
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com

7. Sample Application #1:
Persuasive Problems / Behaviour Change
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com

8. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
Sample Application #2:
Business Success
Derivative Equation: Select the Overall KSE and add
suitable success element factors e.g.
Success = F(Ability, Sales & Buying, talent, customer satisfaction,
implementation, Behaviour, culture, Environment)
Note: Certain success equations today do not directly include Ability,
Behaviour, Environment or s&b, although they consider these as key
elements in their equation descriptions and applications.
These success equations will further contribute to your success if they
are combined with the A&BM.

9. They include:
150 Skills
600 Insights
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
KSE’s Ability & Behaviour
Framework and Toolkit

10. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
Example - KSE’s Behaviour Toolkit for s&b
Techniques, Tools
& Guidelines
40
Interpersonal Skills
160
Insights

11. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
Science-support for the KSEs and the A&BM

12. A wind of change
is blowing through the success,
high performance, excellence
and leadership activities.
You have a great opportunity now
via the KSEs and A&BM.
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com

13. © 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
Author: Iosif Koen (Joseph Cohen)
Physics from Athens University, and Computer
Science from Coventry University - UK
Specialised Sales, Buying and Marketing training in Europe
and the USA
Successful track record of more than 30 years - top sales
performer continuously
Cooperated with the Control Data Corporation - 15 years,
and Unisys - 17 years
Independent Sales - Buying, Marketing, IT and
Management Consultant

14. Testimonials
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com

15. Thank you!
If you think that this book is helpful,
you could help other people
by recommending it to your
professional & social network
and giving it a review on Amazon
© 2011, iosif.koen.sb@gmail.com / www.salesandbuying.com
PRINT LENGTH: 398 Pages
SALES
& BUYING.
CONTINUOUS
SUCCESS.
The book is available on
http://www.amazon.com/dp/B00X0QDET0