1. Analytics

5. Analytics

7. meanings
ideas
words
We know their place in
the psychic structure
Single out ideas and
meanings
We analyze user's
activity on the Internet
We convert these data
into easy-to-understand
figures
Semantic network linking
all the relevant concepts
Ultimate model of the
human psyche
Statistical
algorithms

8. Segment: all visitors Segment: 'cute kittens' readersSegment: bouncers
Optimist
Risky
Purposeful
Pessimist
Timid
Low initiative
Peace lover
Melancholic
Helpless
Self-sacrificing
Aggressive
Self-contained
Masculinity
Accurate
Conservative Perfectionist
Emotional
Shy
Tender
Extravagant
Emotional
Ambitious
Segment: incoming channel Segment: country GermanSegment: advertising click-through

12. ( )
Early birds (promotional terms at the start of sales): 49.99 $$ per month
Basic version: 79.99 $$ per month
Premium Version: 149.99 $$ per month

13. Our aims 1 2 3 4 5 6 7
Developing a demo version of the product
Software solution
Graphical Interface
Developing a complete version of the product
Software solution
Graphical Interface
Market promotion (advertising strategy)
Market Entry