#Resilience is retailers' word of the year for 2021. In the face of enormous uncertainty, developing retail resilience now and in the future is how brands must respond to the harsh realities brought on by the pandemic to adapt and thrive. Here are 3 Levers of Retail Resilience. Get our 2021 Future of Retail for free by subscribing to PSFK's Weekly Debrief: https://lnkd.in/dzwQqB4 #retailstrategy #retailproblems #retailresilience

1. 3 Levers
Of Retail
Resilience

2. Dynamic rather than static,
retail resilience becomes an
ongoing process in place
of a destination, where
planning and investment
are coupled with iterative
processes. Here are three
levers to achieve true
resilience, now and in the
years ahead.

3. Sustained
Awareness
1
Improving actionable data collection.
Connecting information silos.
Developing foundational analytics.
Omnichannel CRM
Ground-Level Data
Synced Dashboards
Interactive Analytics
Lifestyle Listening

4. Adoptive
Decision
Making
2
Building agile work processes.
Redirecting strategy based on
retail-time insights. Innovating
through systematic experimentation.
Virtual Collaboration
Anticipatory Operations
On-Demand Manufacturing
Omnichannel Upskilling
Iterative Innovation

5. Modular
Infrastructure
3
Reorganizing retail channels and
production chains. Tailoring retail
footprints to local shopping habits and
needs. Allocating operational resources
based on omnichanel sales volumes.
Localized Supply Chain
Service Storefronts
Cross-Channel Clienteling
Deconstructed POS
Dark Store Warehousing
Nano Fulfillment

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