As consumers go digital. so must business. Transforming an organization into a Digital Enterprise is the first step to adopting the full capabilities of the Cloud in a company. As CEOs and CIOs embrace digitization through software-as-a-service, employees stand to experience the ease and benefits of automation and real-time collaboration, instigating a significant boost in workplace productivity and operational efficiency.

1. The Digital Enterprise:
The Journey to a Digital Philippines

2. 2
PSIA VISION
To Drive the Philippine Software
Services and Products Industry to
attain and sustain Global
Leadership in market share,
mindshare and innovation.

3. Japan 25%
United
States
45%
Europe
24%
Other Asia
6%
3
Philippine Software Industry
400+ Software/ITO Companies:
(148 PSIA Members: 130 Regular Members and 18 Partner Members)
80% focuses on Services
5% focuses on Software IP
15% Both Services and IP
80,000+ Software Developers (2014, Export Only)
More than 200,000+ IT and Software Personnel
KEY PLAYERS:
Accenture, HP, IBM, NEC, Headstrong/Genpact,
RCG, WeServ, AWS, Pointwest, Gurango, Unisys,
ADEC Innovations
P&G, Chartis, Infor, NetSuite, TrendMicro, Safeway,
Shell, Coke, Chevron, Deutsche, LogicaCMG
Microsoft, Oracle, SAP, Samsung

4. 4
Philippine Software / ITO Export Sales
2005-2013
CAGR 31%
US$15.5B Revenue
(IT-BPM, Export Revenue)
US$2.1B Revenue
(2014, Software Export Only)
Software / ITO Contributes
to 10% of IT/BPM Revenue

5. 5

6. 6
1975
IT GBS
1999
1997 1996
1937
1973
1974
1988
2003 1985
1998
GDDC: 2007
2005
1992
1987
1999
2000
2006
HGST 2003
1990
2006
1996
CBPS 2004
1996
1997
2006
LRDC 2001
19951989
1993
Favorable Environment

7. 7
Mature Industry: A track record of total value
Government Partnerships

8. 8
Software Products Incubation Group
50 Product Teams by the
End of 2014
10Globally recognized software
products by the end of 2016 that
generate at least $1M in annual
revenue from customers outside of
the Philippines

9. 9
SPRING.ph’s LaunchPad Teams

10. 10
SPRING.ph’s LaunchPad Teams

11. 11
ICT for Shared Prosperity
Manifesto for the Philippines,
2016 & Beyond

12. 12
Focus Areas
• Educate for a Digital Economy
• Expand Access to High-Speed Affordable Broadband
• Leveraging ICT to Enhance Competitiveness in a Mobile 1st, CLOUD 1st
World
• Continue to Develop ICT-Driven Industries like BPO
• Bring Philippine Talent Home
• Establish a Favourable Regulatory Environment for Cloud Computing
• Deploy CLOUD for Disaster Resilience
• Support the Scaling of SMEs and Start-ups

13. PSIA’s Annual Software Industry Conference
November 4-5, 2015
Marriot Grand Ballroom, Manila