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Matthew Holt & Indu Subaiya
Web 2.0 Ecosystem
Web 2.0:
       O’Reilly’s Core Competencies
•   Services, not packaged software, with cost-e ective
    scalability
•   Control over unique, hard-to-recreate data sources that get
    richer as more people use them
•   Trusting users as co-developers

•   Harnessing collective intelligence
•   Leveraging the long tail through customer self-service

•   Software above the level of a single device
•   Lightweight user interfaces, development models, AND
    business models
Services, not packaged software
Data sources that get richer as
   more people use them
Trusting Users as Co-Developers
Harnessing collective intelligence
Leveraging the long tail through
     customer self-service
Software above the level
    of a single device
Lightweight user interfaces
Easy Development Platforms
What is Health 2.0?
“...Social software and lightweight tools that promote collaboration between...
stakeholders”
                  - Matthew Holt and Jane Sarasohn-Kahn




            “... all the constituents focus on health value…improving safety, efficiency
            and quality of healthcare”
                              - Scott Shreeve




                        "health 2.0 is participatory healthcare... we the patients can be effective
                        partners in healthcare.”
                                            - Ted Eytan
What is Health 2.0?

          Personalized Search
              Communities
             Intelligent Tools
    Integration of data with content

Technologies fusing as patients increasingly guide
                  their own care.
Social
         Networks
Search


         Tools
Content
                    Social
                   Networks
          Search


                   Tools
                              Transaction
                                 Data
Content
                    Social
                   Networks
          Search


                   Tools
                              Transaction
                                 Data
The new search.
Intelligent communities.
Tools intelligently presenting content.
Last year, we told you
    what was coming next...
•   Integration of the three constituent parts
    (search, communities, tools—all mash up)

•   The data utility layer allows easy inclusion of
    same data between di erent services (liquidity)

•   Greater diversity in data types

•   The emergence of new “unplatforms”
The Stages of Health 2.0


User-generated    Consumers connect   Partnerships to   Data drives decisions
health care       to providers        reform delivery   & discovery
User-generated   Co
health care      to
Consumers connect   Pa
to providers        re
ct   Partnerships to   D
     reform delivery   &
ct   Partnerships to   D
     reform delivery   &
ct   Partnerships to   D
     reform delivery   &
ct   Partnerships to   D
     reform delivery   &
ct   Partnerships to   D
     reform delivery   &
Data drives decisions
& discovery
DATA                  UNPLATFORMS

INDIVIDUAL

              DATA
POPULATION   UTILITY
             LAYER

REFERENCE                            Decisions
                                      Actions
DATA

INDIVIDUAL

              D
POPULATION   UT
             LA

REFERENCE
INDIVIDUAL
INDIVIDUAL

User-generated
INDIVIDUAL

 EMR
INDIVIDUAL

Claims
INDIVIDUAL

Biological/Clinical
INDIVIDUAL
POPULATION
POPULATION

Government data
POPULATION

Private data
POPULATION
REFERENCE
REFERENCE

Weather
REFERENCE

Mapping/GPS
REFERENCE

Food databases
REFERENCE

Drug databases
REFERENCE
DATA                  UNPLATFORMS

INDIVIDUAL

              DATA
POPULATION   UTILITY
             LAYER

REFERENCE                            Decisions
                                      Actions
INDIVIDUAL
             Permissions
               Identity
                            DATA
POPULATION                 UTILITY
                           LAYER

REFERENCE
INDIVIDUAL
             Permissions
               Identity
                            DATA
POPULATION                 UTILITY
                           LAYER

REFERENCE
INDIVIDUAL
             Permissions
               Identity
                            DATA
POPULATION                 UTILITY
                           LAYER

REFERENCE
DATA                  UNPLATFORMS

INDIVIDUAL

              DATA
POPULATION   UTILITY
             LAYER

REFERENCE                            Decisions
                                      Actions
UNPLATFORMS

UAL

       DATA
ION   UTILITY
      LAYER

CE                            Decisions
                               Actions
Unplatforms
User-Generated Data Grows Up
Composite Applications
Composite Applications
Composite Applications
Composite Applications
Composite Applications
Integrated Data
UNPLATFORMS



 A
TY
ER

                   Decision
                    Actions
DATA                  UNPLATFORMS

INDIVIDUAL

              DATA
POPULATION   UTILITY
             LAYER

REFERENCE                            Decisions
                                      Actions
Social
         Networks
Search


         Tools
Content
                    Social
                   Networks
          Search


                   Tools
                              Transaction
                                 Data
Content
                    Social
                   Networks
          Search


                   Tools
                              Transaction
                                 Data

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