Experience, Excellence & Commitment are the characteristics that describe FlamingosTech which is located at the heart of the Kolkata, India. Flamingostech is a synthesis of functional and technical experts with extensive knowledge and profound industrial experience. It has a team of highly skilled young professionals with the passion and expertise in latest technologies. The team is guided by very senior resources, who are in the industry for more than 30 years. Deploying these experts, FlamingosTech design, develop and deliver feasibly advanced software applications to make the business of its client grow at a rapid and consistent pace. Flamingostech ventured into the field with a mission to deliver robust effective Business Solutions in terms of development and implementation of customized Software Applications to the clients giving value for their money with guaranteed quality assurances. Since the beginning, Flamingostech have been working with several clients belonging to the different segments of businesses providing them the uncompromising quality services which put their businesses on high pedestal of growth. Flamingostech has reached in 3 continents to cater its clients along with a substantial number of domestic clients across India.

2. About Us
Experience, Excellence & Commitment are the characteristics that describe
FlamingosTech which is located at the heart of the Kolkata, India.
Flamingostech is a synthesis of functional and technical experts with extensive
knowledge and profound industrial experience. It has a team of highly skilled
young professionals with the passion and expertise in latest technologies. The
team is guided by very senior resources, who are in the industry for more than
30 years. Deploying these experts, FlamingosTech design, develop and deliver
feasibly advanced software applications to make the business of its client grow
at a rapid and consistent pace.
Flamingostech ventured into the field with a mission to deliver robust effective
Business Solutions in terms of development and implementation of
customized Software Applications to the clients giving value for their money
with guaranteed quality assurances.
Since the beginning, Flamingostech have been working with several clients
belonging to the different segments of businesses providing them the
uncompromising quality services which put their businesses on high pedestal
of growth.
Flamingostech has reached in 3 continents to cater its clients along with a
substantial number of domestic clients across India.

3. IT Consulting:
 Solution Consulting
 Application Lifecycle Support from Planning
to Maintenance
 Platform Consulting
 Enterprise IT Consulting
Application Services:
 Application Development
 Application Management
 Application Integration
 Application Modernisation
 Application Security Services
Software Development:
 Software Consulting
 Custom Software Development
 Software Product Development

4. Data Management:
 Data Management & Governance
 Data Governance and Metadata
Management
 Data Quality and Master Data Management
 Data Warehousing
 Business Intelligence
Application Support Services:
 Level - 1 Support Services
 Level - 2 Support Services
 Level - 3 Support Services
Digital Marketing:
 Search Engine Optimization (SEO)
 Social Media Marketing (SMM)
 Search Engine Marketing (SEM)
 Pay-Per-Click Advertising (PPC)
 E-mail Marketing

5. Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) are similar in many ways, as they are
both used to increase the overall profitability of a business.
Where CRM manages the customer, ERP is used to manage the business.

6. Use ERP Software to manage back-office
activities and tasks including the following:
 Distribution process management
 Supply chain management
 Services knowledge base
 Improve accuracy of financial data
 Facilitate better planning
 Automate employee life cycle
 Standardise critical business procedures
 Assess business needs
 Accounting and financial applications
 Lower purchasing costs
 Manage human resources
 Payroll
Use CRM Software to manage any of the
following front-office activities:
 Organise marketing efforts
 Manage the sales pipeline
 Calculate time spent on converting leads
to closing deals
 Streamline your sales processes
 Automate customer service
 Track a customer's interactions with your
business
 Share marketing and sales collateral
 Create data reports
 Learn which products sell best and when
 Prioritise leads
 Manage inventory based on historical
sales data
 Collaborate to sell as a team
 Manage your business contacts
 Manage your business leads
 Share customer profiles with co-workers
 See where leads come from

7. If you're considering an ERP system for your business, chances are you're being flooded with choices. As you consider your options, one of the most
important decisions you'll need to make is whether to select a cloud-based ERP solution or one that's installed locally.
The basic difference between on-premise ERP and cloud ERP is clear:
Ownership Costs
On-premise ERP solutions are installed locally on your company's hardware and servers and then managed by your IT staff. While in case of a Cloud based ERP or CRM software and its
associated data are managed centrally (in the Internet "cloud") by the ERP/CRM vendor and are accessed by customers using a web browser.
On-premise ERP or CRM systems usually require large upfront and ongoing investments to purchase and manage the software and the related hardware, servers, and facilities necessary to
run it. If your company doesn't have a large or experienced IT staff, you may also have to also invest more time and money in additional personnel and train them. Even more importantly,
on-premise systems require that your IT team spend a significant amount of their time and budgets to ensuring your system is up-and-running when you need it, including maintenance of
hardware, servers and more.
For cloud-based ERP, initial costs are typically much lower because you simply implement the software to your requirements and then access it through your computer's internet
connection. The cloud ERP provider hosts and maintains all of the IT infrastructure for you, ensures the system is always running, that the data is secure, and that product enhancements
are rolled out painlessly to your solution without breaking your previously implemented customizations.

8. Improved System Performance and Accessibility
It's also important to note that a cloud-based ERP solution provides real-time data that can be accessed via the Internet anywhere at any time. That means that staff at your company can
see accurate information on laptops, smart phones, and tablet devices while they travel or telecommute—all without extra setup fees or ongoing costs.
Not only can cloud-based ERP provide better performance and greater accessibility, but better security as well. Because it's their core competency
Deployment
Every ERP deployment takes time and requires careful planning, but cloud ERP offers clear advantages when you consider speed of deployment. Since cloud ERP requires no additional
hardware, your business doesn't have to waste time procuring and installing IT infrastructure. With cloud ERP, you can easily roll it out across multiple regions, subsidiaries, and divisions,
avoiding the cost associated with those rollouts. If you chose a cloud-based ERP system, these differences can add up to a significant time savings.
Every business is unique, so taking the time to consider how different ERP deployment options will affect your company is critical. To know more about deploying a cloud-based ERP
solution contact with us.

9. e-Commerce has completely revolutionized the process of online shopping and has transformed the way consumers purchase their goods and services online. It helps buyers, sellers and end
users to connect to each other irrespective of their geographical presence and offers the right platform to endorse your goods and services online.
FlamingosTech provides e-Commerce development solutions to the clients with the best software and development plans for their unique requirements. We have a dedicated team of expert
consultants, developers and project managers to ensure that our customers not only receive a successful development process but also a collaborative strategic partner.

10. Our E-Commerce Portfolio and Capability includes:
 e-Commerce Application Development
 Custom e-Commerce Website Development
 Development and Integration of Shopping Cart
 Secure Payment Gateway Integration
 Development & Integration of Discount Management System
 Development & Integration of Reward Points & Other Promotional Activities
 B2B and B2C e-Commerce Solutions
 Development & Integration of Purchase and other accounting system at the back end
 Adding Functionality or Extending the Capability of an Existing Online Store
 Maintenance and Support
 Digital Marketing
The custom e-Commerce development from FlamingosTech ensures that your website is built with a sound business strategy and the latest cutting edge development technologies. Our e-commerce solution
delivers a comprehensive and effective e-business strategy, products and marketing, design and usability, technology and security to construct an interactive e-commerce website and a communicating store
for every business.
Our highly functional and simple to use e-commerce web designs stand out from the crowd and enables your customers to easily buy from you.
Our team of expert web developers have an extensive knowledge base of building online stores have successfully delivered an engaging online experience to the customers and maximised their conversions.
Our e-commerce solutions are flexible, scalable and offer faster time-to-market and build essential customer traffic.

11. At FlamingosTech, we enable
 To set up a profitable B2B or B2C e-Commerce Storefront that is completely customization to meet your business and brand requirements
 Portal development that enables quick sale of your products to a global marketplace with taxes, duty, discounts, and shipping costs automatically
calculated
 Manage multiple promotions and discounting schemes
 One-click management of online store via an interactive Admin Panel, a web-based management area and much more

12. The growing use of smartphones and tablets across the world has been stimulated by the popularity of mobile applications. These self-contained software programs have alleviated our lives considerably by
providing products and services that were in the sphere of science fiction in the not too distant past.
So, be it ordering groceries or medicines, playing games, buying tickets, carrying out banking transactions, or hiring cabs, mobile apps are the most sought after programs that people use nowadays.
Many businesses are building their own mobile apps and there are many reasons why you should invest in a mobile app. We are in a digital era and if your business does not have a mobile app, then it means you
are lagging behind your competitors. Owning a mobile app for your business is probably the most rewarding solution to give an edge over competitors.
The world has shifted from desktops to smartphones, and is offering tremendous ROI. If you are planning to establish a mobile presence for your business, you should first know about the benefits of mobile app.
There are a number of factors such as – target audience, available budget, features, purpose etc that decide if the mobile app is suitable for your business or not.

13. Mobile apps are great way to reach out potential customers. You can enhance the experience of your customers by building the best mobile app.
Some of the benefits of a mobile app are:
 Gives more value to the customers
 Customers don’t have to wait
 Reduces cost and increases customer engagement
 Mobile apps aid promotion and offers great support
 Enhances the visibility of your brand
 Mobile apps are the best social media platform
Since mobile apps have become one of the most popular platforms to reach out to customers and boost your business, it is better to have a preliminary
knowledge about the app mainly the variety and respective costs before reaching out to mobile app developers.

14. Hybrid apps
They are built using multi-platform web technologies (for example HTML5, CSS and JavaScript). So-called hybrid apps are mainly website applications disguised in a native wrapper.
Hybrid multi-platform apps are fast and relatively easy to develop – a clear advantage. Single code base for all platforms ensures low-cost maintenance and smooth updates. Widely used APIs, like gyroscope, accelerometer, geolocation are available.
On the other hand, hybrid applications lack in performance, speed and overall optimization in comparison to native apps for instance. Also, there are certain design issues due to app inability to look in exactly same way on two or more platforms.
Native apps
Such apps are developed for a single mobile operating system exclusively, therefore they are “native” for a particular platform or device. App built for popular systems like iOS and Android can not be used on a platform other than their own. In other
words, you won’t be able to use Android app on iPhone. The other smartphone platforms, which are nowadays not very popular and widely accepted are Windows phone, Symbian and Blackberry.
Main advantage of native apps is high performance and ensuring good user experience as developers use native device UI. Moreover, an access to wide range of APIs that puts no limitation on app usage. Native applications are distinctly accessible from
app stores of their kind and have the clear tendency to reach target customers.
Some cons to native apps are higher cost compared to other types of apps – due to the need of creating app duplicates for other platforms, separate support and maintenance for different types of apps resulting in bigger product price.
Flamingostech is the best Mobile App development company in Kolkata. From concept to development, FlamingosTech covers the entire mobile app development cycle, no matter how diverse or complex your needs are. Our ability to meet your needs
stem from our team of experts, who have years of experience in app solution services and product engineering industries.

15. Responsive (mobile optimized) Web Design
Internet usage on mobile devices (like smartphones and tablets) is rising, and people now spend more time surfing the Web on these devices than they do on their desktop computers.
That's why having a responsive website that displays optimally, regardless of the device being used, is so important.

16. Responsive web design is incredibly important, for a number of reasons:
Responsive Websites are Fluid and Flexible
From a marketing perspective, you already know that your customers are unique individuals. Due to the inherent fluidity of responsive websites,
adopting a responsive design means that your website will automatically adapt to the individual visitor, based on the device that they're
browsing from. By delivering consistent information across all devices, with a layout that's perfect for any screen size, you won't be giving visitors
reason to abandon your website in frustration while browsing from their smartphone... or their smart TV.
In short, by supporting multiple devices, your new responsive website will provide visitors with an excellent user experience. No zooming in
required.
Responsive Websites are Cost Effective
In the past, if a website owner wanted a mobile-friendly website, they'd need an entirely separate site. That meant developing, and paying for,
two different websites. Webmasters also needed to update both sites, resulting in a ton of wasted time. Compare that with responsive websites,
where there's no difference between the desktop and mobile version. That's because it's all one website. The only difference is the visibility of
images, content, and other elements. And when it's time to update the site with new content, you only have to do it once.
Responsive websites are also great for future scalability, as you can easily prepare for new devices as they become available. A few updates will
make your site ready for those new devices, and there's no need to build a new website.

17. Improved Search Engine Rankings with Responsive Web Designs
Google has a 67% market share in the search engine world, so when Google speaks, industry experts listen. The search engine giant recommends
that websites be optimized for mobile viewing, and they even refer to responsive web design as the industry best practice.
Content Management System (CMS)
CMS Website is better known as a Content Management System, which allows us to manage and handle website as per our requirements, that
too without any technical training. Those contents can include simple text, photos, videos, music, documents, or any other type of multimedia
materials.
With a content management system (CMS), you're in control of your website. Because the design is separate from the content, it's easy for
anyone to create, edit, and publish within the CMS. This means that you can publish blog posts oradd a new page without the headache of
learning how to code.
Expert team of FlamingosTech carefully selects modules that have fantastic functionality for a great user experience, meaning your new website
will be incredibly user-friendly. You'll be able to change your site's content, meaning you'll have full control over your website. By using content
management systems for our custom websites, FlamingosTech web development team creates attractive websites that act as the cornerstone of
your online presence. You'll love how easy it is to update, modify, and create content on your CMS-backed website's user-friendly interface. The
database driven nature of a CMS also gives us the ability to develop useful features for your site, like e-Commerce capabilities and social
networking elements.

18. Here are some of the other benefits you'll receive when utilizing a CMS for your business's website:
•Consistent and user-friendly navigation, with streamlined menus and more.
•Upload any type of media, from videos to PDF documents.
•The ability to add online forms and other features.
•Powerful inter-website searching and sorting capabilities, thanks to the database-driven nature of a CMS site.
•Perfect for any e-Commerce solution that your business needs.
•Continuous security updates that keep your information safe.
FlamingosTech develops CMS websites which are not only user-friendly at the same time search engine friendly also.
FlamingosTech deliver solutions to suit any kind of business requirements or any type of organizations. We provide a wide range of services include design and development of
customized Responsive website with CMS.

19. We all are aware that the world is quickly moving from traditional to digital way of functioning.
People prefer to consume digital content, and businesses that have not yet perceived Internet Marketing in their advertising systems need to habituate ASAP.
Digital Marketing” is the process of building and maintaining customer relationships through online activities to generate sales and/or capture customers that are
searching on the Internet for answers.
In simplistic terms, digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional
marketing in that it involves the use of channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what
isn’t – typically in real time.

20. Importance of Digital Marketing
Equal Opportunity for all kinds of businesses :
It is no more like the old days scenario when multinationals and
big business houses mostly embraced Digital Marketing. Now,
Digital Marketing really evens the odds, giving little and
medium businesses the opportunity to compete against the
established businesses and draw in their share of traffic.
More Cost-Effective than Traditional Marketing :
Small businesses with no assets and capitalization find a superior and
financially savvy marketing channel in digital marketing. As per Gartner’s
Digital Marketing Spend Report- “Up to 40% of respondents claimed
getting considerable savings by using Internet Marketing methods of
promotion for their products and services.”

21. Delivers Conversion:
Businesses measure accomplishment by the rate of
approaching traffic gets converted into leads, supporters,
subscribers, deals or sales as Internet Marketing sustains
for24X7 but presence of Traditional Marketing is just for either
few seconds or for few hours.
Helps you Generate Better Revenues :
Along with better conversion rates created by successful digital marketing
strategies, DM also ensures great revenues. It conveys heaps of gainful
advantages for you and your business appreciates better and higher incomes.
“Google affirms this in an analysis with IPSOS Hong Kong, asserting 2.8 times
better revenue growth anticipation for organizations utilizing Internet
Marketing to the individuals who don’t.”

22. Facilitates Interaction with Targeted Audiences :
One reason why internet marketing is assuming control over
conventional marketing channels is the capacity of Digital
advertising methods to cooperate with target audiences and
ensure result driven interactions. Internet Marketing ensures
the engagements that your clients hope to get while interacting
with your business.
Caters to the Mobile Consumer :
Without a doubt, with the fast expansion of smart phones,
mobile marketing is the most contemporary way of data
dispersal that is also today’s basic correspondence channel.
These smart phones have turned into the main part of our life
that 85+ percentages of grown-ups in India dependably have
their mobile devices within their reaching distance.

23. Wider Reach even to the International Audiences :
Internet Marketing can reach a wider market or even
International audience easily, which Traditional Marketing can
not. The world just became smaller with Internet Marketing,
allowing businesses of one part of the world to another as if
they are few blocks away from each other.
Let you be prepare for IOT (Internet of Things) :
In this digital age, IoT or Internet of Things can be understood as an inevitable biological
system of interconnected devices that include tablets, cell phones, smart phones,
appliances, PCs, and so on. Such devices can communicate with each other by using
Internet. Digital Marketing will set up your business towards such ubiquitous existence of an
interconnected environment that will penetrate through each part of individuals’ lives.
Survival for your business will also depend upon the ability of having adaptability for this
interconnected matrix. Digital marketing lets you be equipped with adept adaptability for IoT
that ensures online business survival for you, and hence lets you enjoy long-term benefits.

24. What does digital marketing consist of?
Key Components
What you need a right combination of the above measures
•Website design
•Content Management
•Search engine optimization (SEO)
•Pay per click (PPC)
•Social media marketing (SMM)
•Email marketing
•Display advertising (banner ads)
•Lead Management
•Marketing Automation
•Analytics

25. Services We Provide
Starting from Campaign plan to execution we undertake the entire responsibility of your Digital Marketing initiative in the
following ways :
•Website Design & maintenance : Your website is a vital part of the digital marketing mix, and if designed correctly, can make all
your marketing efforts more effective. An effective and persuasive website designed to truly reflect your brand and its objectives
with an excellent usability.
•Search engine optimization : Marketing your website on search engines like Google, Bing, and Yahoo. We make sure whenever
your audience searches with your keyword, he finds you right there on search results.
•Pay Per Click Management : With our pay-per-click marketing (PPC) expertise, we can help take your accounts to the next level.
We customize strategy and reporting tailored to your needs.
•Social media marketing : From creating viral and measurable social media campaigns to developing social apps, we know the
drill. We provide the support and guidance you require to accomplish your goal, be it maximizing return on investment,
increasing leads, or driving brand awareness.

26. •App store optimization : No matter how cool or unique your app is, if it’s not optimized for app stores (Google Play, Apple Store
etc.) no one will know it. We can help you.
•Conversion optimization : As a business, you must be investing in marketing and sales. We can help you achieve your business
goals by Conversion Rate Optimization (CRO).
•Content Marketing : From creating useful & relevant content to marketing it on different channels - we know the right ways to
do it.
•Webinars : Integrating webinars in your digital marketing strategy is key to positioning your company as a thought leader in
your industry. It is crucial to continually educate consumers and individuals in the industry to build trust, increase web traffic and
brand awareness, and generate leads. Webinars can also be repurposed for multiple campaigns.
•Product marketing : If you have a product and want to launch or market it online, we can give you a hand. Be it an app or a new
line, our marketing team will make your product a success.

27. •Event promotion: Event promotion is all about the right planning. Whether you give us 4 – 6 weeks to prepare, we can
surely deliver you the desired results.
•Competitor Analysis : Regardless of the arena of battle, getting to know your competitor’s strengths and weaknesses is
the foundation on which to base good strategy. For brands, the growth of online activity has seen competitor analysis
methods, metrics and tools blossom.
•Digital marketing consultation : We provide consultation on digital marketing. If you need any assistance to educate your
team about the new web, talk to us.
FlamingosTech is the best Digital Marketing company in Kolkata, we offer complete, integrated Digital Marketing services
that make it easier to establish an efficient and effective online presence.

28. Building Brands, Building Experiences
The journey to becoming one of the best advertising agencies Kolkata

30. Data Management & Governance
Data management is the most crucial piece of a successful data analytics technology platform that helps drive operational decision-making and
strategic planning by corporate executives, business managers and other end users. The data management process includes a combination of
different functions that collectively aim to make sure that the data in corporate systems is accurate, available and accessible. At FlamingosTech
we understand the importance of data management and the value it brings to a data analytics solution. Our data management services are based
on guiding principles of industry standard data management best practices which govern the approach to understand, transform and prepare
data so that it delivers data driven insights. Our Data Management Services is a suite of services crafted to give our clients complete confidence in
their data. Brief details on the key offerings provided in Complete Data Management Services below:

31. Data Governance and Metadata Management:
Data governance is a set of processes, roles, policies, standards, and metrics that ensure the effective and efficient use of information in enabling
an organization to achieve its goals. Our data governance services cover the following areas to help organizations identify the right stakeholders
and processes to ensure the quality and security of the data used across the business.
Data Stewardship: Drafting roles and responsibilities of key data stakeholders as part of an organization’s data governance council. We consult
organizations on defining the RACI matrix for the data governance council and help in setting up processes to measure the maturity of the
council in form of KPIs and metrics
Data Governance Policies: We help clients draft data life cycle policies which ensure zero data loss as part of data creating, data modification and
data archival processes. Our policies are well integrated with data governance council recommendations.
Metadata Management: Metadata provides crucial information that enables accurate analytics for powerful business insights. By leveraging
metadata to classify, manage and organize massive amounts of enterprise data, organizations can better understand and effectively deploy
resources to support their analytics efforts. Our Metadata Management framework helps organizations to establish a successful metadata
management strategy with a proper foundation, transparent processes and the right people to execute the work within a comprehensive data
governance framework that combines people and processes, fosters open communication and creates an enterprise-wide, data-centric culture.

32. Data Quality and Master Data Management:
Our Data Quality services help organizations gain complete insights into the data quality and implement robust data quality
remediation mechanisms. Our business focused approach to check data quality emphasises on a rule-based library to inspect
the data and provides a score on the key aspects of data quality like completeness, accuracy, conformity, consistency,
uniqueness, timeliness etc. We complement the data quality assessment with a set of guidelines and recommendations to
improve the data quality. The improvement guidelines are customised to each client’s key requirements and expectations from
the data.
Master Data Management (MDM) is the process of linking all the critical master and reference data of an enterprise to a single
point of reference. Our Master Data Management services help organizations create a single version of truth for all master and
reference data. Our robust MDM framework helps organizations create a central hub of all master and reference data which
then feeds the data to analytical systems for consistent enterprise reporting and analysis.

33. Data Warehouse:
A Data Warehousing (DW) is process for collecting and managing data from varied sources to provide meaningful business insights. A Data warehouse is typically
used to connect and analyze business data from heterogeneous sources. The data warehouse is the core of the BI system which is built for data analysis and
reporting.
Business Intelligence:
Business intelligence (BI) is a technology-driven process for analyzing data and delivering actionable information that helps executives, managers and workers
make informed business decisions. As part of the BI process, organizations collect data from internal IT systems and external sources, prepare it for analysis, run
queries against the data and create data visualizations, BI dashboards and reports to make the analytics results available to business users for operational decision-
making and strategic planning.
In the end you should only measure and look at the numbers that drive action, meaning that the data tells you what you should do next. – By Alexander Peiniger,
CEO at Quintly