This document discusses the 7 C's that define a good customer interface for an online application or web page. The 7 C's are: Context, referring to the site's layout and design; Commerce, referring to the site's capabilities to enable transactions; Connection, referring to how the site is linked to other sites; Communication, referring to how the site enables different types of communication; Customization, referring to how much the site allows personalization; Community, referring to how users can interact; and Content, referring to the visual elements like colors, sounds, and video that make the site appealing. The document provides examples and brief explanations of each of the 7 C's.

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3.  A customer Interface refers to the way
information and services are presented to the
customer, this customer interface must contain
many characteristics in order to be consider as
a good online application or in this case, a good
web page. But there are 7 of this characteristics
which defines the Customer Interface.

4.  This 7 C's are:
 Context
Commerce
Connection
Communication
Customization
Community
Content

5. CONTEXT COMMERCE
 This refers to the
site's layout and
design. Is what you
get as a first
impression?
 This refers to the
site's capabilities to
enable commercial
transactions. This
can be seen in sites
as eBay, clothes
brands, retailer
online shops, etc.

6. CONNECTION COMMUNICATION
 This means if the page is
linked to other sites. For
example; I’ve been
working on a project of a
company called off setters,
on its site you can get
linked to some airline
companies as they work
as a partnership. This is
very useful as you
increase the chances to be
recognize in the market.
 This measures if the
way site enables
different types of
communication,
whether is between site
to user or 2 way
communication.

7. CUSTOMIZATION COMMUNITY
 This means to how
much the site allows the
user to personalize the
site, as Social sites like
Facebook, MySpace or
Hi5 where the
customization options
are huge
 Is about user to user
communication, and
how they can interact,
this is a very important
aspect of any customer
interface as it can
increase the value of the
company.

8. CONTENT
Is about the visual part of the
page, the colours, sounds, video,
etc., is about making it appealing
for the user, this is very
important on a site because even
you have a great product or
marketing advertisement, if the
content is bad when you won’t
have success in your campaign

9. For any question you can
comment or mail me at:
hafizhamza313@gmail.com