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Turning qualitative datainto decisions Presented by John Williamson CEO & Founder, Qualvu Web: www.qualvu.com  Twitter: @johnmwilliamson Watch the recorded session!
3 things you will learn today Edit large text in background with the same title. DO NOT let it wrap Three things ,[object Object]
How we process hours of video intogems of truth
Webinar special feature: New way to think about qualitative feedbackWatch the recorded session!
Edit large text in background with the same title. DO NOT let it wrap Let’s talk data Does qualitative research generate data? Definition: Individual facts, statistics, or items of information Statistically conclusive? Typically no. If your qualitative research informs decisions, then it’s data.  Unfortunately it’s generally unstructureddata. Watch the recorded session!
Collecting video insight is relatively easy. Turning that video data into crucial intelligence for decision making is where outsized value creation exists. Watch the recorded session!
The premise: what if….  … all your video qualitative data was…? Searchable Accessible Mineable Centralized Clippable Reportable Shareable  Watch the recorded session!
Now it is Qualvu video processing portal
Key features & benefits Watch the recorded session!
VUPOINT: TURNING DATA INTO DECISIONS Qualvu Client Portal Data instantly organized ,[object Object]
By assignment
By group
By ParticipantClient access to human data in real-time online ,[object Object],Analyst Coding of responses Watch the recorded session!
Mineinteractive, searchable Transcripts ,[object Object]
Proprietary system for instant batch processing and crowd sourcing
Push button control for 24-hour, 36 and 72-hour turnaround
Enables keyword search, language analysis
Empower you to mine rich video for ongoing insights,[object Object]
Organize clips by theme
Embed video highlights into reports

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Webinar: Turning Qualitative Data Into Decisions

Editor's Notes

  1. Those are principles we believe in – we’re passionate about these B2C exchanges.But this is simply qualitative research – we tackle this because it’s what Qualvu does – it’s how we serve our very specific clients.The challenge I present today – is how can you harness the power of video to video exchanges in your business? To make money. To increase satisfaction and engagement. To enable more human connects.
  2. Vupoint, interactive, clipsClips – with bulletsVupointInteractive Trans