1. Resume of Graeme Westwood 1
RESUMERESUMERESUMERESUME OFOFOFOF GGGGRAEMERAEMERAEMERAEME WESTWOODWESTWOODWESTWOODWESTWOOD
Area of Expertise:Area of Expertise:Area of Expertise:Area of Expertise: Business Development, Sales and Marketing Executive, Account Manager
Mobile:Mobile:Mobile:Mobile: 0417 567 629 Email:Email:Email:Email: graeme@wdgroup.com.au
Address:Address:Address:Address: 26 Elanora Road, Elanora Heights NSW 2101 Australia
CapabilitiesCapabilitiesCapabilitiesCapabilities Education:Education:Education:Education:
Lead GenerationLead GenerationLead GenerationLead Generation, ‘coldcoldcoldcold----calling’calling’calling’calling’, closing salesclosing salesclosing salesclosing sales, servicing clients, account
management, following-up and resolving issues.
Diverse experience across a range of industries including reverse logistics and
fulfilment, new product design, manufacturing, mining, industry software, printing,
broadcast and non-broadcast media, new technologies
The ability to create a sales pipeline
Confident presenter, negotiator, commercially savvy, creative writing skills
Professional representative at trade exhibitions
Able to work either autonomously or as part of a team
Experience managing B2B distribution channel both in Australia and overseas
Can prepare or preview ‘Distributor Agreements’ and ‘Service Level Agreements.
Negotiate procurement of manufacturing services both locally and overseas
IT Studies ICA30111 (Place reserved) TAFEnow
o Certificate III in Information, Digital Media and Technology (Applications)
Business Studies (Completed)
o Diploma of Management (BSBCUS501A) TAFE
o Certificate III Industrial and Marketing TAFE
o Australian Direct Marketing Course ADMA
Technical Studies (Completed)
o Associate Diploma of Metallurgy (engineering) TAFE
o Certificate of Attainment Powdercoating TAFE
James Ruse Agricultural High School (Higher School Certificate)
Interests:Interests:Interests:Interests: new technologies such as 3D additive manufacturing Personal profilePersonal profilePersonal profilePersonal profile: Married, non-smoker, healthy, active sports person
DETAILSDETAILSDETAILSDETAILS
EMPLOYEREMPLOYEREMPLOYEREMPLOYER ACHIEVEMENTSACHIEVEMENTSACHIEVEMENTSACHIEVEMENTS
Westwood Design Group (WDG)Westwood Design Group (WDG)Westwood Design Group (WDG)Westwood Design Group (WDG)
Self Employed from April 2004 – Current (11 years)
Engaged by the following companies & organisations
• Roads Maritime ServicesRoads Maritime ServicesRoads Maritime ServicesRoads Maritime Services ****
• Ingenuity Electronic Design*Ingenuity Electronic Design*Ingenuity Electronic Design*Ingenuity Electronic Design*
• 3Way Solutions (NZ)3Way Solutions (NZ)3Way Solutions (NZ)3Way Solutions (NZ) ****
• All Metal ProductsAll Metal ProductsAll Metal ProductsAll Metal Products ****
• Quantum Service & LogisticsQuantum Service & LogisticsQuantum Service & LogisticsQuantum Service & Logistics ****
• Ness CorporationNess CorporationNess CorporationNess Corporation
• ShapeShapeShapeShape ((((NZNZNZNZ ))))
• Genesys Electronics DesignGenesys Electronics DesignGenesys Electronics DesignGenesys Electronics Design
• DayangDayangDayangDayang
• BCS InnovatioBCS InnovatioBCS InnovatioBCS Innovationsnsnsns (Was BCS Technologies)
• BCS Technologies GroupBCS Technologies GroupBCS Technologies GroupBCS Technologies Group
Current *Current *Current *Current *
Title:Title:Title:Title: Business DeveloBusiness DeveloBusiness DeveloBusiness Development /pment /pment /pment / Marketing Contractor for various companiesMarketing Contractor for various companiesMarketing Contractor for various companiesMarketing Contractor for various companies to develop new business, foster
customer relations or assist with marketing strategies. Most engagements have been 1- 3 days part-time
a week over a 3-4 year period. Also have acted as a client’s agent to broker with manufacturing suppliers.
ClientsClientsClientsClients:::: (*current)(*current)(*current)(*current)
****Roads Maritime Services (RMS)Roads Maritime Services (RMS)Roads Maritime Services (RMS)Roads Maritime Services (RMS) NSW Government
□ Acted as agent for the procurement of 3D manufacturing services both locally and overseas
*Ingenuity Electronics Design*Ingenuity Electronics Design*Ingenuity Electronics Design*Ingenuity Electronics Design (New product developers involving all hardware and software design)
□ Created pipeline of potential end users and identified prospects
****Quantum Service and LogisticsQuantum Service and LogisticsQuantum Service and LogisticsQuantum Service and Logistics (Reverse Logistics & Fulfilment Services)
□ Helped negotiate many Service Agreements with various global manufacturers including
Lenovo, Getac, B2X, Motorola and Otis
□ Was key in the negotiations of the service agreement with Apple’s involvement for the new
walk-in service centre in Parramatta for QSL called qcare
□ Project managed the renovation of the ‘qcare’ walk-in service centre
****3Way Solutions3Way Solutions3Way Solutions3Way Solutions (Metal Fabrication)
□ Developed pipeline with major fabrication prospects
□ Assisted with the marketing and communication strategies for launch into Australia
****All Metal ProductsAll Metal ProductsAll Metal ProductsAll Metal Products (Metal Fabrication)
□ Won contracts with Cooper Fire Systems, Austdac, Nautitech Mining Systems, RMS
Ness CorporationNess CorporationNess CorporationNess Corporation (Access Controls, Signal conditioners, SMT Contract Manufacturing)
□ Re-established the Sales Distributor network for APCS products in Australia that saw an
increase in sales by 30% in some areas
□ Overhauled the presentation of the trade exhibit that featured at Australia-wide events
□ Was active in the development of the new Slim Line Housing signal controller range
□ Sold excess SMT manufacturing capacity to such clients as; Taggle RF Tagging, Pacific Research
and NetComm (introduced Genesys to Ness)
Shape FabricationShape FabricationShape FabricationShape Fabrication
□ Created a pipeline of $2-3 million in sales after 3 years with such clients as Ainsworth Gaming
NSW RTA and Aldridge Traffic Systems.
Genesys Electronics DesignGenesys Electronics DesignGenesys Electronics DesignGenesys Electronics Design
□ Created $0.75 million in sales over the period from new business including Infostream, Kord
Defence, Tiller and Netcomm.
□ Developed new sales material including a new website
□ Assisted with the creation of the Genesys booth at the ‘Electronex’ trade show
DayangDayangDayangDayang (Contract Electronic Assembly)
□ Created approx. $0.6 million in sales over this period through new business introductions with
such clients as Infostream, BCS Innovations, Audinate, Compucat, BAE and Cybertec
BCS InnovationsBCS InnovationsBCS InnovationsBCS Innovations (Was previously BCS Technologies)))) Electronic Design and New Product Development
□ Assisted with the management of projects that ranged in value from $20,000 to $0.5 million.
□ Project managed the redesign of new marketing material including stationery, brochures and
banners and liaised with the graphic designer
□ Introduced their largest client Tyco which was worth around $1m by
□ Represented BCS at trade shows, such as ‘Medical Technology Association of Australia
□ Increased the profile of BCS with key industry groups such as, the Embedded Systems

2. Resume of Graeme Westwood 2
eBet Gaming SystemseBet Gaming SystemseBet Gaming SystemseBet Gaming Systems
Industry: Gaming
Nov--Sept 2004 (9 months)
TitleTitleTitleTitle:::: Sales DirectorSales DirectorSales DirectorSales Director (Full-time)
□ Oversaw a $10M domestic budget in software / hardware sales and developed strategies to
achieve budget
□ Reset the geographical territories for the sales team to maximise sales effectiveness, set
monthly, quarterly and yearly budgets and tracked actuals to forecast
□ Coached with weekly one-on-one’s, set individual sales expectations, addressed staff
performance issues, resolved staff conflicts
□ Assisted with the launch of new software products, such as ID Assist for the front reception
and Compliance Software Risk Manager for back office.
□ Developed promotion material, proposal templates, advertising campaigns, editorials for key
trade magazines,
□ Negotiated with key suppliers such as printers for reception kiosks
□ Assisted with industry trade shows, including pre-show and post-show campaigns associated
with ‘AGE’, Australian Gaming Exhibition.
The LongreacThe LongreacThe LongreacThe Longreach Group (previously Hartec)h Group (previously Hartec)h Group (previously Hartec)h Group (previously Hartec)
Industry: Electronic Manufacturing
2001-2003 (3 years)
TitleTitleTitleTitle:::: Business Development ManagerBusiness Development ManagerBusiness Development ManagerBusiness Development Manager (Full-time)
□ Won the eBet gaming business of nearly $1M a year in the surface mount loading of boards
□ Won repair business such as the repair of Mitsubishi monitors for the new repair division,
‘Hartec Repairs’
□ Won and oversaw a major secret defence project with Thales that involved the electronic
assembly of PCB boards....
□ Worked with the Account Manager on key clients to increase business.
OTHEROTHEROTHEROTHER PREVIOUSPREVIOUSPREVIOUSPREVIOUS SALESSALESSALESSALES EXPEREXPEREXPEREXPERIEIEIEIENCENCENCENCE
Mobile EFT transactions
Web, offset and digital printing and targeted distribution
Broadcast and Non-Broadcast production, multi-media, event staging and exhibitions
Application software and computer hardware
Distributor for a dental health product into retail salons
Ore screening and vibrating machinery for mines