Tech Startup Growth Hacking 101 - Basics on Growth Marketing
Importance of call center outsourcing
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Importance of Call Center Outsourcing
Several organizations have, in recent years, outsourced their call
center services so that their focus on core business practices isn’t
hampered. The organizations can therefore concentrate on their
business activities and leave call center operations to external service
providers.
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24 Hour, Round-the-Clock, Service Provision
Call center outsourcing also benefits an organization by providing
a twenty four hour service. This allows the business to run its
operations without interruptions. A call center service provider that
only focuses on providing customer support and helpdesk services
round-the-clock means the business can be conducted beyond
working hours.
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Factors Considered While Choosing Demographics
While choosing demographics, organizations look for locations
that can effectively take care of customer requests and, at the same
time, provide better customer experience. An organization can
focus on its core business activities by adopting call center
outsourcing. Organizations can thereby seek the services of
external vendors for adding credibility to their reputation.
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Why Organizations Favour India
India offers more call center services than any other Asian
country, including China, Philippines and Malaysia. Global
organizations looking to outsource their call center services seek a
demographic that has qualified workforce in addition to cost
effective services. Companies with call centers in India have fared
extremely well in their businesses.
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Contribution of Indian Govt. in Making India a Hotspot
of Call Center Outsourcing
The Indian government has supported organisations who seek to outsource
their call center operations to India. With a smooth duty free import of
capital goods and well-developed infrastructure with respect to transport,
communications services and broadband computing, India has become a
global hotspot for call center outsourcing owing to the tremendous growth it
has achieved in recent years.
The Indian government has also done a lot by investing billions of dollars to
enhance the facilities provided by call centers in India. As a result,
international organisations have shown keen interest in outsourcing their call
center operations to India.
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Unburdening Oneself off Managerial Tasks
As difficult it is to manage one’s own call center operations, it is
equally tougher to conduct the managerial tasks of recruiting,
training and handling a team of call center executives. By
outsourcing call center services to India, organisations can free
themselves from these managerial tasks.
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Providing Quality Services at Reduced Costs
Another area where India, through its call center services, has set itself
apart from other contending nations is providing quality customer care
at a significantly reduced cost, thereby expanding profit margins for
the organisations. Costs incurred by the organisations are substantially
lowered in terms of taxes, and labour and production costs.
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Familiarity with Global Trends
As a nation that houses several cultures, India has been able
to adapt to global trends; which certainly gives it an edge
over other Asian countries. This way call centers in India can
offer a better customer experience owing to its familiarity
with what’s hot and what’s not on the international front.
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Services Provided by Call Centers in India
Businesses that have chosen to outsource their call center
services to India belong to a range of industries; most common
of them include information technology, manufacturing and
customer support. Both inbound and outbound services are
provided by call centers in India, in addition to disaster recovery
and technical support services.
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Risk-Sharing: The Essentiality of any Organization
Through call center outsourcing, organisations can benefit from risk-
sharing. Some, if not all, accountability can be shifted to the company
providing cell center services, unburdening the organisation and
giving it relatively lesser reasons to worry about. As the vendor
chosen will be a specialist in the field (the organisation wouldn’t want
to hire a company that delivers anything lower than that), there will be
a better handling of risk-mitigating factors.
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Advantage of Time Difference
India benefits from the time difference it shares with the United
States; which organisations can use to their advantage for
providing seamless provision of customer service.
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Indian Call Centers: Packed with the Latest in
Technology
Lastly, but no less in importance, call centers in India are
equipped with the latest technology in terms of
communication systems, recording facilities and data
transfers.