Modern social media technology has remedied the inconveniences posed by its social networking predecessors. But with these improvements and the global interconnectedness of communication come opportunities for malicious infiltration of social networking platforms. Social networks have become the hackers’ main platform for cyber attacks such as the distribution of malware, phishing schemes and more. Behind any posted link, public photo or friend request could lay a plot to steal your personal or company information – and that’s just one motivation among the many possibilities.
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Vintage Social Media
1. Polaroid
NOW
The virtual scrap-booking site allows
users to “pin” items to their virtual
“boards”, keeping an unlimited number
of items in one place, making them
instantly accessible and sharable with
anyone. Goodbye thumbtacks!
PINTEREST
TWITTER
Art Fry’s revolutionary Post-it note
has been replaced by Jack Dorsey’s
140 character “tweet.” There is no
faster way to communicate.
MARK
ZUCKERBERG
JACK
DORSEY
Facebook users can have the biggest
address book they want. It makes the
traditional address book function
(keeping in touch with contacts)
exponentially easier. Users can also
put a face to the name.
FACEBOOK
LINKEDIN
LinkedIn allows users to connect to
new business contacts without having
to remember anything but his or her
name. It facilitates networking, selling
products, finding a new job, and more.
YouTube is the new window to free
entertainment. Users have instant access
to a customizable view of whatever they
want to see – not just what’s happening
in the neighborhood.
YOUTUBE
Tumblr, a microblogging platform, allows
users to store and post all types of media
that has meaning to them, and share it
with whomever they choose. Users can
also follow these virtual scrapbooks of
users whose interests align with theirs.
TUMBLR
SKYPE
Skype allows users to instantly
communicate with peers by voice
using a microphone, video by using
a webcam and instant messaging
over the Internet, all at no cost and
anywhere in the world.
Instagram allows users to take and
share photos and videos instantly, as
well as customize various aspects of
the photo to suite their liking. Not
only can users add captions, others
can leave comments.
INSTAGRAM
FUN FACT SINCE IT’S INCEPTION IN 2010, INSTAGRAM HAS HOSTED OVER 20 BILLION PHOTOS. 20BILLION
Modern social media technology has remedied the
inconveniences posed by its social networking
predecessors. But with these improvements and the
global interconnectedness of communication come
opportunities for malicious infiltration of social
networking platforms. Social networks have become
the hackers main platform for cyber attacks such as the
distribution of malware, phishing schemes and more.
Behind any posted link, public photo or friend request
could lay a plot to steal your personal or company
information – and that’s just one motivation among the
many possibilities. Innovations can simultaneously
solve inconveniences and create new ones. Make sure
you are educated on how to mitigate risk and prevent
your identity from becoming someone else’s.
Technology startups are following in the footsteps of
the social network giants,creating products focused
on social networking in a myriad of industries,
interest areas and formats.
VINTAGE SOCIAL MEDIAVINTAGE
VISIT ZEROFOX.COM TO LEARN MORE
In the late 1890s, the work of Emile Durkheim and
Ferdinand Tonnies, which focused on sociological
and behavioral research, foreshadowed the eventual
emergence of social networks.
THEN
ÉMILE
DURKHEIM
FERDINAND
TÖNNIES
When people wanted free live
entertainment, they could just look
through their windows to watch
what other people were doing and
view the latest happenings.
A NICE VIEW
-CALL JOE
301-987-4088
Buy:
Bananas
Milk
Bread
The inventor of the original form
of shorthand communication once
said, “I thought, what we have
here isn’t just a bookmark. It’s a
whole new way to communicate.”
POST-IT
George Brooks of Topeka, Kansas
patented a new way to use cork
boards. Using thumbtacks, people
could pin up their favorite pictures,
notes, lists and anything else they
wanted to display for easy reference.
CORK BOARD
ADDRESS BOOK
ADDRESS
American scientist Edwin Land
introduced the first instant camera in
1948. Polaroids were a way to see
your photographs just minutes after
they were taken. There was also a
spot to write a caption.
THE POLAROID
The Rolodex was invented in 1956
by Arnold Neustadter and Hildaur
Neilsen. This became the premier
way to store all of your business
contacts’ information.
THE ROLODEX
Scrapbooks were a way to compile
anything of interest – photos,
newspaper clippings, stamps, and
more – in one place so you could pull
it out anytime and be reminded of
things meaningful to you.
SCRAPBOOKING
The telephone was the first device
in history that enabled people to talk
directly with each other across large
distances, but not free of charge and
limited in distance.
THE TELEPHONE
THE NUMBER OF POST-IT NOTES IT WOULD TAKE TO CIRCLE THE GLOBE.
THE SAME NUMBER OF “TWEETS” POSTED ON TWITTER ON AVERAGE, EVERY DAY.
500MILLION
CORK OAK TREES ARE NOT CUT DOWN TO HARVEST CORK. RATHER, THE BARK IS HARVESTED
BY HAND EVERY 9 YEARS ALLOWING THE TREES TO LIVE TO BE OVER 300 YEARS OLD.
1 IN EVERY 7 PEOPLE, ACROSS THE
WORLD, HAS A FACEBOOK PROFILE
FUN FACT
FUN FACT
FUN FACT
FUN FACT
THE FIRST VIDEO ON YOUTUBE, UPLOADED AT 8:27 P.M. ON SATURDAY APRIL 23RD, 2005
WAS SHOT BY YAKOV LAPITSKY AT THE SAN DIEGO ZOO.
OVER 1,000,000,000 USERS
FUN FACT
IN THE 15TH CENTURY, COMMONPLACE BOOKS, POPULAR IN ENGLAND, EMERGED AS A WAY TO
COMPILE INFORMATION THAT INCLUDED RECIPES, QUOTATIONS, LETTERS, POEMS AND MORE.
FUN FACT
FUN FACT
THE ITALIAN-AMERICAN ANTONIO MEUCCI INVENTED A TELEPHONE IN 1871, WHICH WAS FIVE
YEARS BEFORE ALEXANDER GRAHAM BELL, BUT WAS TOO POOR TO RENEW HIS PATENT FOR IT.
LINKEDIN, THE SOCIAL NETWORK FOR BUSINESS PROFESSIONALS LAUNCHED ON MAY 5, 2003.
AT THE END OF THE FIRST MONTH IN OPERATION, LINKEDIN HAD A TOTAL OF 4,500 MEMBERS
IN THE NETWORK. AS OF NOW, OVER 300,000,000 USERS HAVE JOINED.
This system of storing contacts’
information was as simple as writing
it down. Contact information like first
name, last name, address, and phone
number was stored in a physical book.