Company and Product Overview

1. Overview

2. Company Overview
Be Informed B.V. (“Be Informed”) is a Netherlands-based software company and a leader
in the emerging technology of intelligent robotic process automation
2
• Originating from collaborative research with Dutch Government and
University of Amsterdam in 2003 into automation of knowledge work;
• Be Informed is an internationally operating robotic process automation
platform that automatically generates Dynamic Case Management (“DCM”)
processes for customers and employees using semantic technology
• Enterprise-grade, highly scalable, software that handles all levels of
complexity in a high volume, rules-based, process environment
• Leverages existing IT infrastructure within an organization and is controlled
by the business function and governed by the IT department
• Strong global market dynamics driving increasing adoption of robotic
software and automation: the Fourth Industrial Revolution4
• International customer base across the UK, USA, Europe and Caribbean
• Rated as a market leader by Gartner, Forrester and Ovum
• 35 employees globally with operations in the Netherlands, UK and USA
1) Chief Economist of the Bank of England Andrew Haldane, November 2015
2) Oxford Martin School research 2013
3) Robotics and Automation was the main theme of the 2016 World Economic Forum in Davos
47% of jobs in US
at high risk of being replaced by technology3
+€32.0 million
invested in product development to date
Blue-chip customer base
including P&G (US), Tesco Bank & UK Home Office
Automation of 50 to 70% of tasks
translate into 20 to 35% annual run-rate cost efficiencies
15 million jobs in the UK
at risk from automation2

3. Blue-chip international customer base
3
Enables organisations to improve customer experiences, perform processes with fewer
people and in considerably less time, whilst operating in highly regulated environments
Public Sector
Enabling the digitally empowered citizen with
digitally driven public services
Financial Services
Financial Lifecycle Servicing, from advice to
execution, in a single platform
Regulated Industries
Operating within Compliance but with complete
business agility

4. Be Informed Platform Overview
4
An intelligent robotic process automation platform based on cognitive reasoning that
enables complex processes, automates knowledge-based work and handles contextual data
Making
Decisions
Managing
Work
Integrating
Information
Goal-oriented
Uses declarative models and goal-
oriented inferencers to automate
decisions, support decision makers
and generate contextual processes.
Direct Model Driven
“Model-driven” robotics platform that
can immediately execute a process
without the need for programming or
conversion into code.
Your Business Language
Platform uses existing “business
language” in describing the products,
services, processes and policies of a
robotic process.
One Open Platform
Combines dynamic case management,
decision management and information
integration in a single integrated
platform.

5. Model
ExecuteEvaluate
Knowledge
1. Business Specs 2. DomainSpecific Language 3.Semantic Models
5
Model
Executeate
edge
2. DomainSpecific Language 3.Semantic Models
Business
Specifications
Semantic
Models
Business
Application
Default
Application
behavior
Your
Business
Language
Automating business rules with fully integrated compliance.
Automating compliance whilst maximizing business agility.
Translating business rules into working applications

6. Applying constraints based models and goal oriented algorithms 6
• One constraints based business model;
• Our unique goal oriented inferencer determines
the best possible path for any given situation;
• supporting any process style at runtime, like STP,
manual processing and hybrid forms.

7. Breakthrough results
7
ONE DIALOGUE TO
REPLACE 600 FORMS
FROM 9 MONTHS
TO 2 WEEKS
60% LOWER
TCO
SAVE 200,000 HOUR IN
REGULATORY REPORTING
2 HOURS PER
FUNCTION POINT
30% LOWER
OPERATIONAL COSTS

8. Propositions and use cases
8
A rules-based software robotics platform that enables complex processes, automates
knowledge-based work and handles contextual data
Personalized Customer Journeys
Treat each customer uniquely, according to their
needs, provide only what is relevant to them,
stay ahead of competition. Make the computer
understand your customers.
One model to provide end-to-end customer
experience across all channels
Cognitive Compliance
Maintain control of your business activities
using an ontology to map your rules and our
engine will keep your processes in line with
regulations, recording every step.
Prove that every customer, transaction and
product is compliant.
Intelligent Robotic Process Automation
Drive work through your organization with
frictionless agility. Our platform combines RPA
with a cognitive reasoning capability to deal
with even the most complex tasks
Orchestrate humans and robots working
together as one hybrid workforce

9. Autonomic
Platforms
Runbook
Scripting
Scheduling
Job control
Workload
automation
Process orchestration
Market landscape: Robotic Automation
9
The Horses for Sources Intelligent Automation Continuum
1) http://www.horsesforsources.com/intelligent-automation-continuum_121015
Trigger based Rules-based dynamic languageRules-based standardised language
Characteristic of process
Structured Unstructured without patternsUnstructured patterned
Characteristic of data / information
Data Centre
Automation:
RPA
True Artificial
Intelligence
Business process management / Dynamic case management
SOA
Virtualization
Cloud services
Fully
Automated
Cognitive
Computing

10. Competitive landscape: Positioning
10
Enables organisations to process contextual and unstructured data within a rules-based
regulatory environment, allowing freedom within constraints
Paradigm
Application domain
Benefits
Costs
Robotic Process Automation
Blueprism / Automation Anywhere
Procedural
Task driven
Programming
Automating simple human tasks
Business Process Automation
Pega / Oracle / IBM
Procedural
Process/Data driven
Code generation
Programming
Supporting humans in processes
Intelligent Business Automation
Be Informed
Declarative
Decision driven
Model driven
Complex / contextual decisions
Simple Complex Simple Complex Simple Complex
Lowest Highest Lowest Highest Lowest Highest
Lowest Highest Lowest Highest Lowest Highest
Source: Accenture, Intelligent Process Automation, Systems that know and act

11. Competitive landscape: Dynamic Case Management vendors
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Recognised as a market leader by industry analysts
1) The Forrester Wave™: Dynamic Case Management, Q1 2014
“Be Informed is one of the top design and runtime
products. The product benefits from a very strong modeling
architecture along with well-articulated constructs
throughout for project implementation and goal setting… ….
Event management, service-level agreements (SLA),
milestones, and deadline management are all best-in-class.”
“Be Informed’s solutions have the potential to be a disruptive
technology as they provide an applied expert shell where the
client controls the policy so that each instance going through
the system travels by its own unique path.”
“The Be Informed platform also supports very well a broad
range of case orchestration, from highly structured to highly
unstructured flows…Its core strengths come from its direct,
declarative models.“

12. Customer Value – Environmental protection
12
Characteristics:
• supports over 4,000,000 visitors per year;
• supports 600 agencies with average off 10 accounts / agency;
• 10,000 hits by citizens and business users / day;
• supports 4,000 concurrent sessions;
• Size / case: 200 Mb;
• Size cases / year 30Tb;
• Business : citizens = 60% : 40%;
Benefits achieved:
• €96 million administrative costs savings in year one;
• €10 million plus cost savings for citizens
• €60 million plus cost savings for companies;
• Single point of contact offering more for all permits;
• No more contradictory governmental requirements;
• Improved customer service.
Nationwide system for license and permit applications adopted by some
600 parties (5,000 civil servants), allowing for one national front office and
coordinating the fulfilment of applications of over 250,000 permits per year.
Now sold to the US Environmental Protection Agency with partner CACI
Environmental Protection

13. Customer Value - Immigrations
13
Changing regulations, increased complexity and a growing workload
resulted in arrears, leading to complaints which taxed the organization
beyond limits. A consortium consisting led by Accenture implemented the
intelligent robotic process automation capabilities of Be Informed.
Now sold to UK Home Office Immigrations with partner PA Consulting
Immigrations
Characteristics :
• used by 3.000 Civil Servants;
• supports over 105.000 immigration procedures per year;
• supports over 24.000 naturalization procedures per year;
• produced 221.450 official documents in 2013;
• over 160.000 business rules in the system.
Benefits achieved:
• 45 million euro annual cost savings;
• 600 FTE headcount reduction (20%);
• reduction in time needed to implement legislative
changes from 9 months to 2 days;
• Standardization: from 165 process flows (and a lot of
exceptions) to one generic process.

14. Customer Value – Tax Administrations
14
New National Tax Administration system delivered in only 6 months. Be
Informed and BearingPoint joined forces with a large team of tax experts
from the Dutch Tax Administration to build the world’s most advanced Tax
Administration Solution.
Now sold to Curacao and many other Caribbean countries with partner BearingPoint
Tax Administrations
Characteristics:
• portals for employees, tax payers, agents;
• registrations for persons, tax subjects and objects;
• supporting all processes: online filing, tax levying, tax
collection, audit, investigation, objections and appeals
and customer relationship management and support;
• managing correspondence (letters, mail, management
• 35.000 function points.
Benefits achieved:
• 26% increase in tax intake;
• 39% increase in customer satisfaction (year one),
• 66% increase in customer satisfaction (year three);
• 95% straight through processing ratio for tax filings;
• Backlogs reduced to zero;
• 3 months to implementation new tax type;
• 2 weeks to implement legislative changes.

15. Customer Value – Global Product Stewardship
15
Ensuring compliance with multiple regulatory regimes (health, environment,
customs, tax, etc.) in over 200 countries was becoming too complex. We
provided P&G with a platform that ensures compliance on a global scale.
Now being proposed to Shell with partners DNV-GL, CGI and Accenture
Product Stewardship
Characteristics :
• used by 800 product stewards & regulatory specialists;
• used by 3.000 R&D staff;
• supports over 3.000 product initiatives per year;
• replacement of over 15 legacy systems.
Benefits achieved:
• 200.000 hours / year in operational cost savings;
• 50% reduction in rework;
• reduction in quality interventions / product recalls;
• reduced time to implement regulatory changes from
several months to a few days;
• 80% reduction in costs for application development
(1,8 hour/ function point).