Media Work

1.  Technological convergence - Technological convergence is a tendencyfor technologies thatwere
originallyquite unrelated to become more closelyintegrated and even unified as they develop and
advance.
 Immediacy - the quality of bringing one into direct and instant involvement with something,
giving rise to a sense of urgency or excitement.
 Access - the right or opportunity to use or benefit from something.
 Convenience - the state of being able to proceed with something without difficulty.
 Portability - the ability of software to be transferred from one machine or system to another.
 Connectivity - the state of being connected or interconnected.
 Personalisation - refers to the process by which people with long-term illnesses or conditions
receive support that is tailored to their individual needs and wishes.
Advantages and Disadvantages of Immediacy:
In the context of an increased to desire to be more immediate with another individual, a
sensation of friendliness can be transpired. According to Richmond, “Malesand females who
appear to be more immediate are also perceived as more likeable than males or females who
appear to be nonimmediate” (Richmond, 2012, p.228). An increase of communication is seen
amongst individuals with immediacy as it increases a person’s level of perceived friendliness
and approachability which in turn lowers that initial barrier for unknown individual to
approach someone and feel intimidated by the unknown outcome of interacting with such
person. Such scenario is what occurred during my initial encounter with Angela. Our first
date, as mentioned earlier in the text, took place at the movies.