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1. Add a subtitle or the
company tagline here
Presented By:
Olivia Wilson
LICERIA & CO.

2. • Campaign Goals
• Branding
• Schedule and Deadlines
• Budget
• Marketing Team
• Marketing Channels
• Marketing Mix
O v e r v i e
w

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Goals nº 01
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Goals nº 02
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Goals nº 03
Campaign Goals
Briefly introduce the marketing campaign here and
enumerate its goals below.

4. User/Buyer
Persona
Write identity or
value here
Write identity or
value here
Write identity or
value here
Write identity or
value here
Write identity or
value here
Given the user
personas identified
for the campaign,
elaborate on the
branding identity
that the campaign
will project.
Branding

5. Schedule & Deadlines
Lay out the timeline for the marketing activities and
initiatives that will make the campaign succcesful.
01 02 03
04 05 06
Write another
activity, deadline or
milestone here.
Write another
activity, deadline or
milestone here.
Write another
activity, deadline or
milestone here.
Write another
activity, deadline or
milestone here.
Write another
activity, deadline or
milestone here.
Write another
activity, deadline or
milestone here.

6. Item
2
35%
Item
3
25%
Item 1
20%
Item 4
10%
Item 1
10%
Budget
Use the graph to present the
expenses associated with the
campaign.
List the item and
briefly explain it.
List the item and
briefly explain it.
List the item and
briefly explain it.
List the item and
briefly explain it.
List the item and briefly
explain it.

7. Chiaki Sato
Add role here
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Marketing Team
Teddy Yu
Add role here
Reese Miller
Add role here
Estelle Darcy
Add role here

8. Marketing Channel
1
Marketing Channel
2
Marketing Channel
3
Explain how the following channels will help reach
the campaign's target audience.
Marketing Channels
01 02 03

9. Place Promotion
Price
Product/Service
Marketed
Producto 01
Producto 02
Producto 03
Producto 04
Optimize this marketing plan by identifying the following
details of the campaign.
Marketing Mix

10. 44 % 76 % 90
%
Key Performance
Indicators
KPI 01 KPI 02 KPI 03
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Briefly elaborate
on the KPI.
Briefly elaborate
on the KPI.
Briefly elaborate
on the KPI.

11. LICERIA &
CO.
hello@reallygreatsite.com
123-456-7890