YOUR BUSINESS IS YOUR PROFITABILITY IN CONCEPT HOTEL FUTURIST. SEE YOUR FUTURE AS YOUR PRESENT AND INVEST IN CREATIVITY THAT MAKES SENSE AND REALITY FOR BOTH GUESTS, MANAGEMENT AND STAFF. A NEW VISION AT SHORT TERM, MID TERM OR LONG TERM QUALITY AND TECHNOLOGY HOSPITALITY INDUSTRY.

1. I’USA’I FUTURIST HOTEL
CONCEPT

2. A FOUR STAR HOTEL WITHOUT RESTAURANT WITH
50 SPACE ACCOMODATIONS, A BUSINESS SEMINAR
AREA WITH THREE MEETING ROOMS AND TWO
SUBCOMMITTEE ROOMS AND AN AMERICA AQUATIC
UNIVERSE LOCATED IN PIERRE SOUTH DAKOTA

3. PLAN
 I – Analysis environnemental structure
A – SOUTH DAKOTA with a focus on PIERRE
 II – S.W.O.T. Analysis
A – Advantages
B – Drawbacks
 III – The commercial programm
 IV – Distribution channels
 V – The ad
 VI – Staff board scheme
 VII – Staff planning
 VIII – Room painting
 IX – I’USA’ futurist hotel concept

4. I- Analysis environnemental structure
A – SOUTH DAKOTA and a focus on
PIERRE
South Dakota has often been referred to as the
land of infinite variety. That variety is reflected
in everything from our weather to our scenery,
our economy to our state symbols. South
Dakota ranks 16th in size among the 50 states.
It was the 40th state to join the Union in 1889
and encompasses 77,123 square miles,
averaging 10 people per square mile. South
Dakota boasts more miles of shoreline than the
state of Florida and the highest point in the
United States east of the Rocky Mountains.
Population: 814,180 (2010 Census)
State Animal: Coyote
State Tree: Black Hills spruce
Highest Point: Harney Peak in the Black Hills,
7,242 feet

5. State Capital: Pierre (pronounced "peer")
State Bird: Chinese ring-necked pheasant
State Mineral: Rose quartz
State Fish: Walleye
State Gemstone: Fairburn agate
State Nickname: The Mount Rushmore State

6. Economy
The state has a strong agricultural base. It is the
largest industry in the state. South Dakota
routinely ranks among the top 10 states for the
production of hay, sunflowers, rye, honey,
soybeans, corn, wheat and cattle. Tourism is
also a significant contributor, bringing in about
$2 billion, annually. The service sector, retail
trade and manufacturing industries account for
the majority of the state's employment.

7. Tourism is on the upswing in South Dakota. In
2014, visitor spending in Pennington County
alone contributed to an economic impact of
over $829 million.
The Rapid City Convention and Visitors
Bureau, along with communities from around
the nation, will rally together to celebrate the
direct effects tourism has on their communities.
The week of May 2 through May 10 will
be National Travel and Tourism Week.
“I think it is incredibly important Rapid City
area residents understand just how powerful the
travel effect contributes to our state’s tourism
industry,” said Julie Schmitz Jensen, Executive
Director for the Rapid City Convention &

8. The largest sources of travel spending are in
food services, public transportation, lodging,
auto transportation, recreation/amusement
and retail.
South Dakota Travel Effect Statistics (2014):
27,500 jobs in South Dakota or 1 of every 11
are supported by core travel and tourism
economic activity
Direct spending by visitors in South Dakota
averaged $3.8M per day and $159,000 per
hour

9. Visitor spending in Pennington County
contributed economic impact of over $829
million
Without Tourism, each South Dakota
household would pay $880 more in taxes.
Source: South Dakota Department of Tourism
2014 Annual Report prepared by IHS, Inc.
“Without a doubt, tourism continues to be a
leading industry in the Rapid City area,”
Schmitz Jensen said.
Travel industry officials will host Travel Rally
Day on May 5 at Main Street Square from 4 - 6
p.m. Special guest, South Dakota's Deputy
Director of Tourism Wanda Goodman will
make a presentation, and the Convention and
Visitor's Bureau will present the Extra Mile and
Frontline Representative of the Year Awards.

10. II – S.W.O.T analysis
A - Advantages
- Business space on the roof with panoramic
view and three meeting rooms et two
subcommittee rooms
- America aquatic universe opens every day
from 08.00 AM to 22.00 PM
- Space accommodation with high tech and
dometic equipment
- Private secured garage with car porter and 50
individuals boxes for cars and a big box for
motorcycles and bicycles
- Room service with high quality products from
06 H 30 to 00 H 00

11. B - Drawbacks
- No restaurant
- No late cleaning rooms
- Big investment

12. ,
III – Commercial programm
The business guests
We segment the businesses individuals (CEO,
sales) thanks to travels agencies and TO,
corporate (airlines companies) and the
congresses and meetings.
The businesses guests
We focus on these segmentation for the
seminars, incentives, congressists and others
businesses groups.
The individual leasures
Thanks to promotions, LS, yield prices and
upselling.

13. IV – Distribution networks
Leasures groups
Autocarists and tourism groups for touristic
interests.

14. V – The pub
OPENING HOTEL I’USA’I****
TRY A NEW EXPERIENCE AMONG OUR FUTURIST
HOTEL CONCEPT WITH 50 SPACE ACCOMODATIONS
WITH A HIGH TECH EQUIPMENT AND A SEMINAR
PANORAMIC SPACE WITH THREE MEETING ROOMS
AND TWO SUBCOMMITTEES ROOMS AND AN
AMERICAE AQUATIC UNIVERSE LOCATED IN
PIERRE SOUTH DAKOTA
HOTEL I’USA’I****
Tél. 00 1 705 434 912
Fax 00 1 705 434 911
Email : commercial@iusai.fr
Web site : www.iusai.us

16. ACCOMODATION SPACE DRAWING 30M2 ET 40 M2
MOVING SHELVES
RELAXSPAXE(TABLE+SOFA+MINIBARHOTANDCOLD)
DIGITAL WORK BOARDVISUAL WALL
SHOWERWITHBATHDRAWERS180CMX90CMCAPSULEHYDROMASSANTE
GTB BOX
LIFTABLEBEDWITHVERRIN100CMX90CM
LIFTABLEBEDWITHVERRIN100CMX90CM

17. RELAXATION
LOUNGECONNECTED
DRINKS
RELAXATION
LOUNGECONNECTED
W
ITH
DRINKS
HC1 HC2 HC3 HC4
RELAXATION AQUALUDIC SPACE FOETUSIQUE JHC UNIVERSE
FUTURIST AQUATIC UNIVERSE
PANORAMIC SOLARIUM TERRACCE
PANORAMICSOLARIUMTERRACE
PANORAMICSOLARIUMTERRACCE
AU RESERVED AUMANAGER
WELCOMESPACE
STAFFCLOAKROOMS
TECHNICALS LOCALS
WAITING SPACE
RELAXATION
LOUNGECONNECTED
DRINKS
RELAXATION
LOUNGECONNECTED
W
ITH
DRINKS
PANORAMICSOLARIUMTERRACE
PANORAMIC SOLARIUM TERRACCE
PANORAMICSOLARIUMTERRACCE
WELCOMESPACE
STAFFCLOAKROOMS

18. DIRECTEUR DAF
Responsable
Commerciale
Commerciale
Interne
Stagiaire
Chef
Réception
Réceptionniste
Réceptionniste
Tournant
Night
Réceptionniste
Voiturier-
Bagagiste 1
Voiturier-
Bagagiste 2
Responsable
Maintenance
Gouvernante
Femme de
Chambre 1
Extras Femme
de Chambre 1
Femme de
Chambre 2
Extras Femme
de Chambre 2
Barman 1 Barman 2
Responsable
Petit-Déjeuner
Commis Petit-
Déjeuner
Spa Manager Assistante Spa Thérapeute 1 Thérapeute 2
VI – Staff board scheme

19. VII– Staff planning
LUNDI MARDI MERCREDI JEUDI VENDREDI SAMEDI DIMANCHE
P P P P P O O
P P P P P O O
J J J J J O O
SP SP SP SP SP O O
O O SP SP SP SP SP
TH TH TH TH TH O O
O O TH TH TH TH TH
J J J J J O O
RM RM RM O O RM RM
O O RS RM RM RS RS
RS RS O RS RS N N
N N N N N O O
RM RM RM RM RM O O
J J J J J O O
M/S M/S M/S M/S M/S O O
O O M/S M/S M/S M/S M/S
M/S M/S M/S M/S M/S O O
O O M/S M/S M/S M/S M/S
PDJ PDJ PDJ PDJ PDJ O O
O O PDJ PDJ PDJ PDJ PDJ
B B B B B O O
O O B B B B B
VB VB VB VB VB O O
O O VB VB VB VB VB
O = OFF P = 09 H 00 à 18 H 00 J = 08 H 00 à 17 H 00 N = 23 H 00 à 08 H 00
C = 07 H 00 à 12 H 00 et 17 H 00 à 23 H 00 M= 08 H 00 à 13 H 00 PDJ = 06 H 30 à 12 H 30
EFC= 08 H 00 à 13 H 00 et 17 H 00 à 21 H 00 B= 16 H 30 à 01 H 00
RM= 07 H 00 à 16 H 00 RS=15 H 00 à 00 H 00 VB=08 H 00 à 18 H 00
SM= 10 H 00 à 20 H 00 AS = 10 H 00 à 20 H 00 TH = 10 H 00 à 20 H 00
RPDJ= Responsable Petit-Déjeuner VB=Voiturier Bagagiste B=Barman
EFC= Extra Femme de Chambre J=Journée O=Off
SM=Spa Manager AS=Assistante Spa TH=Thérapeute
C=Coupure RM=Réception Soir RS=Réception Soir
RESPONSABLE SPA
ASSISTANTE SPA
PLANNING HOTEL A'BORDEAUX'A****
09/07/2015
DAF
RESPONSABLE COMMERCIALE
COMMERCIALE INTERNE
SOUS RESERVE DE MODIFICATION
THERAPEUTE1
THERAPEUTE2
CHEF DE RECEPTION
TOURNANT RECEPTION
NIGHT-AUDITOR
RECEPTIONNISTE1
RECEPTIONNISTE2
EXTRAS FEMME DE CHAMBRE2
S=17 H 00 à 21 H 00
RESPONSABLE PDJ
BARMAN1
BARMAN2
COMMIS PDJ
VOITURIER-BAGAGISTE1
VOITURIER-BAGAGISTE2
MAINTENANCE
GOUVERNANTE
FEMME DE CHAMBRE 1
FEMME DE CHAMBRE 2
EXTRAS FEMME DE CHAMBRE1

20. VIII – Room painting