2. About FARTAK
FARTAK was established in 2006, as a full service Advertising
Agency in Tehran.
We have been helping International & Local brands to reach their
Marketing & Communications’ objectives Since then.
Research I Objectives I Strategy I Implementation I Evaluation
FARTAK mission is to
“ Pass the Right Message to the Right Target Audience Through the Right Media”
Pass the Right Message
to the Right Target Audience
through the Right Media
3. FARTAK
Team
Hassan Salehi
Founder & Managing Director
Background & Acheivements
Former LG Electronics Iran, Marketing Manager
• LG solar Dom best advertising in ME & Africa
• LG Brand awareness campaign
• Best Out of Home Media Planning for LG
• LG/Goldiran appreciated Manager
Expertise
• Media Planning
• Media Buying
Khadem, PHD
Strategic Manager/ Marketing Research
Background
Tehran University Professor
Marketing & Communications
Expertise
• Market Research
• Purchasing Behavior
• Brand Awareness / Public Awareness Campaigns
4. FARTAK
Team
Alireza BAGHERI
Account Planning
Expertise
• Marketing & Advertising Campaigns
• Market Segmentation
• Target Audience study
• Set Marketing & Communications Objectives
• Strategy
• TV Commercial Production
Backgrounds
LG Brand Manager
Marketing Communications certificate at
British Columbia college
Mohammed Ebne Ali
BTL Executive Manager
Backgrounds
M.A Marketing
Expertise
• BTL marketing Plans
• Chain Store Advertising
• Merchendising
5. FARTAK
Team
President
Financial
Manager Executive Manager
Account ManagersAccount Managers
Strategic Planning
Operation manager
TV/ Radio
production
Art Department
Media Buying
HR Marketing
Media Monitoring
Contract & Legal ResearchCreative
Copy Writing
Graphic
PR
BTL
7. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Research
Any successful Advertising Campaign is conducted with a professional Research
Brand Awareness, Brand Image, Loyal customers, purchasing behavior,
Life Style, competitors’ brands, SWOT analysis and much more are done at
FARTAK by experts.
SAMPLE
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12. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Implementation
Media Buying
Media Planning
Media buying and Media planning is a critical decision which is vital for both budget
and brand reputation.
Media buying is vital for budgeting an advertising campaigns. FARTAK is committed
to get the best possible prices at the best possible spots and locations.
Choose the right TV commercial spots, billboard locations, Newspaper pages is done
by an accurate media planning to best affect the target audience.
13. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Implementation
TV & Radio
Commercial
TVC samples at
http://fartakad.com/portfolio/
We are taking the advantage of most up to date filming equipment and
Techniques as well as software. With the help of equipment and
Great staff including copy writers, story tellers, artists, motion graphics and
Computer savvies, we produce great TV commercials for your products
14. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Implementation
Print Ads
FARTAK is the among the highest rated Agencies in 3 High circulation News papers
Hamshahri, IRAN & JameJam.
We are currently taking care of LG electronics Newspapers Ads.
Life Insurance Ad. In Iran Newspaper KADOOS TUNA FISH
15. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Implementation
Out of Home,
Billboards
Having the most up to date
Billboard database all around
Iran with most reasonable
prices will help you to reach
your customers.
Locating the Right billboard spot, based on the product and target audience, with
The best Rate is one side of a billboard and have the Right creative concept
Is what add value to it.
16. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Implementation
Out of Home, Billboards
Above pictures are our ongoing Billboard contract with Bosch Home appliances
For 2017.
17. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Creative
Creative is the key to pass the Right Message to the Right Target Audience.
This is where FARTAK can have an impact on target audience.
21. FARTAK Advertising Agency
Great Ideas, Excellent Performance
” Events,
Sampling
&
Promotion
We at FARTAK make your target audience to FEEL & TOUCH your
product at the point of purchase and in other venues to support Direct
Marketing means.
By having over 150 available samplers and promoters, FARTAK is the largest
Sampling & Promotion company in Iran.
FARTAK is the exclusive agency to run sampling at 22 Shahrvand Chain
Stores across Tehran, and also runs most sampling & Promotion projects
At Hyper stars Nationwide.
We are experienced in holding Seminars, Conferences, Product launching
Ceremonies, Trade shows and press conferences.
22. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Events
Car Show
Car Show at Shahrvand chain store
Car Show at Milad Tower, Tehran
26. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Event
Convention
Huawei Mobile Phone Dealers’ Appreciation Night
27. FARTAK Advertising Agency
Great Ideas, Excellent Performance
”Event
Convention
Huawei Mobile Phone Dealers’ Appreciation Night
28. FARTAK Advertising Agency
Great Ideas, Excellent Performance
National Geographic Farsi magazine in Iran is being published now
as the 36h language .
FARTAK is the exclusive agency taking care of Advertising in this
International magazine