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© 2015 Google Inc. All rights reserved. Google and the Google logo are trademarks of Google Inc.
All other company and product names may be trademarks of the respective companies with which they are associated.
Founded by Peter Pryor, We Fix Now is one of London’s largest emergency
repair companies providing on-call plumbers and electricians to over 5000
homes each year. It employs 40 staff and contractors and turns over £1.8m.
They approached Google Partner, Absolute Digital Media, to develop a cost-
effective paid search strategy to continue their success.
Working closely with their dedicated Google Account Manager, Absolute
Digital Media used bespoke data and information to develop a campaign
strategy their client could completely trust.
Absolute Digital Media’s Head of Paid Search, Evaldas Balcius explains: “By
looking at the figures, we could determine calls of a certain length, calls made
directly from an ad view, calls made from a remarketing ad view, and so on.
By linking this software with our Google Analytics account, we could measure
the ROI for the client and adapt our strategy accordingly, ensuring we followed
Google best practice.”
“I’m really glad we made the switch to Absolute Digital Media. Within a
relatively short space of time the team was able to double the amount
of leads we received, while halving the costs. Naturally this has had a
profound effect on our ROI.”
—Peter Pryor, Founder, We Fix Now
Since work began, We Fix Now’s click-through-rate has risen by 128%, the cost-
per-lead has halved and the number of leads has increased by almost 40%.
On top of that, the number of people prompted to call from viewing a text ad
alone has risen by 24% with half of all calls lasting longer than two minutes.
Flood of online leads for We Fix Now
courtesy of Absolute Digital Media
About Absolute Digital Media
Full service digital marketing agency
specialising in organic and paid search,
design, content, social, strategy and
display.
•	absolutedigitalmedia.com
•	Chelmsford, Essex
Results
Increase in
CTR
Increase in leads
128%
40%
About Google Partners
Google Partners are online marketing
companies certified by Google. For more
information and to find your own Google
Partner, look for the official badge or visit
google.com/partners

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Flood of online leads for We Fix Now courtesy of Absolute Digital Media

  • 1. © 2015 Google Inc. All rights reserved. Google and the Google logo are trademarks of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated. Founded by Peter Pryor, We Fix Now is one of London’s largest emergency repair companies providing on-call plumbers and electricians to over 5000 homes each year. It employs 40 staff and contractors and turns over £1.8m. They approached Google Partner, Absolute Digital Media, to develop a cost- effective paid search strategy to continue their success. Working closely with their dedicated Google Account Manager, Absolute Digital Media used bespoke data and information to develop a campaign strategy their client could completely trust. Absolute Digital Media’s Head of Paid Search, Evaldas Balcius explains: “By looking at the figures, we could determine calls of a certain length, calls made directly from an ad view, calls made from a remarketing ad view, and so on. By linking this software with our Google Analytics account, we could measure the ROI for the client and adapt our strategy accordingly, ensuring we followed Google best practice.” “I’m really glad we made the switch to Absolute Digital Media. Within a relatively short space of time the team was able to double the amount of leads we received, while halving the costs. Naturally this has had a profound effect on our ROI.” —Peter Pryor, Founder, We Fix Now Since work began, We Fix Now’s click-through-rate has risen by 128%, the cost- per-lead has halved and the number of leads has increased by almost 40%. On top of that, the number of people prompted to call from viewing a text ad alone has risen by 24% with half of all calls lasting longer than two minutes. Flood of online leads for We Fix Now courtesy of Absolute Digital Media About Absolute Digital Media Full service digital marketing agency specialising in organic and paid search, design, content, social, strategy and display. • absolutedigitalmedia.com • Chelmsford, Essex Results Increase in CTR Increase in leads 128% 40% About Google Partners Google Partners are online marketing companies certified by Google. For more information and to find your own Google Partner, look for the official badge or visit google.com/partners