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Understanding Transportation and
Sustainability Initiatives at Dalhousie
University
2014 Annual Sustainability and Transportation Survey Report
Prepared as part of MGMT 5000: Management without Borders
Authors:
Emily Colford
Erik Paige
Grace Okpala
Sean Tait
Takafumi Osawa
Group 11
December 5, 2014
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   1	
  
1. Acknowledgements
The	
  authors	
  would	
  like	
  to	
  thank	
  Rochelle	
  Owen,	
  the	
  director	
  of	
  the	
  Office	
  of	
  
Sustainability,	
  whose	
  guidance	
  throughout	
  the	
  creation	
  of	
  the	
  annual	
  survey	
  and	
  report	
  was	
  
invaluable.	
  Poh	
  Chua’s	
  instruction	
  and	
  training	
  for	
  the	
  Opinio	
  software	
  was	
  crucial	
  and	
  his	
  help	
  
with	
  survey	
  troubleshooting	
  is	
  greatly	
  appreciated.	
  The	
  authors	
  would	
  also	
  like	
  to	
  thank	
  Jenny	
  
Beachler,	
  Sandra	
  Toze,	
  and	
  Jessica	
  MacIntosh	
  who	
  created	
  the	
  foundation	
  on	
  which	
  this	
  project	
  
could	
  be	
  manifested	
  through	
  their	
  dedication	
  to	
  the	
  Management	
  Without	
  Borders	
  course.	
  
Thank	
  you	
  to	
  Dr.	
  Ahsan	
  Habib	
  for	
  his	
  additions	
  to	
  the	
  transportation	
  section	
  of	
  the	
  survey.	
  	
  
Finally,	
  it	
  goes	
  without	
  saying	
  that	
  our	
  team	
  is	
  indebted	
  to	
  all	
  of	
  the	
  groups	
  and	
  
individuals	
  who	
  supported	
  the	
  survey.	
  In	
  particular,	
  Steven	
  Cushing,	
  whose	
  work	
  was	
  
indispensable	
  during	
  the	
  recruitment	
  process,	
  not	
  to	
  mention,	
  the	
  countless	
  secretaries	
  and	
  
promotional	
  contacts	
  throughout	
  the	
  faculties,	
  department,	
  libraries,	
  and	
  offices.	
  	
  
We	
  are	
  also	
  very	
  grateful	
  to	
  The	
  Wooden	
  Monkey	
  and	
  Just	
  Us!	
  Coffee	
  Roasters	
  Co-­‐op	
  
for	
  their	
  generous	
  survey	
  prize	
  donations.	
  Last	
  but	
  not	
  least,	
  we	
  would	
  like	
  to	
  thank	
  all	
  
Dalhousie	
  faculty,	
  staff,	
  and	
  students	
  who	
  took	
  the	
  time	
  to	
  participate	
  in	
  our	
  survey.	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   2	
  
2. Executive Summary
Working	
  to	
  integrate	
  campus	
  sustainability	
  through	
  operations	
  and	
  engagement,	
  the	
  
Office	
  of	
  Sustainability	
  conducts	
  an	
  annual	
  sustainability	
  survey.	
  The	
  survey	
  is	
  released	
  to	
  
students,	
  staff,	
  and	
  faculty	
  to	
  collect	
  data	
  on	
  sustainability	
  indicators	
  including:	
  sustainable	
  
transportation,	
  waste	
  management,	
  energy	
  and	
  water	
  consumption,	
  natural	
  and	
  built	
  
environment.	
  The	
  survey	
  gathers	
  sustainability	
  perceptions	
  of	
  student	
  and	
  employees.	
  In	
  
tandem	
  with	
  the	
  Office	
  of	
  Sustainability	
  the	
  goal	
  of	
  the	
  2014	
  Annual	
  Sustainability	
  Survey	
  is	
  to	
  
improve	
  sustainability	
  outcomes	
  on	
  Dalhousie	
  campuses.	
  	
  
The	
  objective	
  of	
  the	
  2014	
  Annual	
  Sustainability	
  Survey	
  is	
  to:	
  collect	
  opinions	
  of	
  student,	
  
staff,	
  and	
  faculty	
  on	
  sustainability	
  initiatives;	
  determine	
  support	
  levels	
  for	
  cycling	
  infrastructure	
  
(segregated	
  bike	
  lanes);	
  and	
  ascertain	
  opportunities	
  for	
  improvement	
  as	
  provided	
  by	
  
respondents.	
  These	
  objectives	
  are	
  achieved	
  through	
  quantitative	
  and	
  qualitative	
  analysis.	
  The	
  
discussion,	
  conclusions,	
  and	
  recommendations	
  of	
  the	
  paper	
  are	
  informative	
  for	
  new	
  and	
  
ongoing	
  sustainability	
  initiatives	
  at	
  Dalhousie.	
  	
  
Key	
  updates	
  in	
  2014	
  survey	
  included	
  a	
  section	
  regarding	
  segregated	
  bike	
  lanes,	
  the	
  
addition	
  of	
  new	
  questions	
  related	
  to	
  sustainability	
  reporting	
  and	
  green	
  infrastructure,	
  and	
  
updates	
  to	
  the	
  transportation	
  section.	
  The	
  survey	
  was	
  administered	
  through	
  Opinio	
  survey	
  
software	
  for	
  a	
  period	
  of	
  two	
  weeks.	
  1,949	
  respondents	
  accessed	
  the	
  survey,	
  while	
  1,508	
  
respondents	
  completed	
  it.	
  
	
  
Key	
  findings	
  from	
  the	
  survey	
  include:	
  
• High	
  percentage	
  of	
  the	
  Dalhousie	
  community	
  support	
  sustainability	
  as	
  a	
  campus	
  wide-­‐
goal.	
  Similar	
  to	
  last	
  year’s	
  results,	
  students,	
  staff,	
  and	
  faculty	
  support	
  sustainability	
  as	
  
well	
  as	
  STARS	
  reporting	
  and	
  Dalhousie’s	
  Green	
  Buildings	
  Policy	
  even	
  though	
  there	
  was	
  
low	
  awareness	
  levels	
  of	
  these	
  initiatives.	
  
• Increased	
  cycling	
  infrastructure,	
  reduction	
  of	
  paper	
  waste	
  and	
  recycling,	
  local	
  food	
  
purchasing,	
  fossil	
  fuel	
  divestment,	
  and	
  solar	
  power	
  projects	
  are	
  areas	
  that	
  respondents	
  
wants	
  to	
  see	
  progress	
  on	
  
• There	
  was	
  support	
  for	
  the	
  installation	
  of	
  segregated	
  bike	
  lanes	
  on	
  Dalhousie	
  Campuses	
  
with	
  safety	
  as	
  the	
  largest	
  opportunity	
  and	
  the	
  concerns	
  of	
  the	
  community	
  were	
  
gathered.	
  
• Local	
  food	
  sourcing	
  is	
  the	
  most	
  supported	
  of	
  all	
  the	
  sustainable	
  food	
  operations	
  options	
  
• Most	
  respondents	
  are	
  unaware	
  of	
  the	
  formal	
  carpooling	
  programs	
  such	
  as	
  RideShare	
  
and	
  CarShare	
  
• There	
  was	
  a	
  drop-­‐off	
  in	
  respondents	
  at	
  the	
  first	
  open-­‐ended	
  question	
  (Question	
  6),	
  
suggesting	
  either	
  respondents	
  do	
  not	
  know	
  enough	
  about	
  the	
  question	
  to	
  answer	
  it,	
  or	
  
do	
  not	
  feel	
  comfortable	
  answering	
  open-­‐ended	
  questions	
  
• Direct	
  email	
  was	
  the	
  most	
  effective	
  means	
  of	
  recruiting	
  respondents	
  for	
  the	
  survey	
  
	
  
	
   In	
  light	
  of	
  these	
  findings,	
  key	
  recommendations	
  are	
  as	
  follows.	
  The	
  Office	
  of	
  
Sustainability	
  should	
  continue	
  advocacy	
  efforts	
  for	
  sustainable	
  transportation,	
  particularly	
  
accommodations	
  for	
  cyclists,	
  and	
  also	
  either	
  re-­‐examine	
  the	
  structure	
  of	
  the	
  current	
  formal	
  
carpooling	
  programs	
  (and	
  investigate	
  possible	
  reasons	
  for	
  their	
  lack	
  of	
  use)	
  or	
  direct	
  efforts	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   3	
  
elsewhere.	
  In	
  terms	
  of	
  awareness,	
  new	
  communication	
  strategies	
  should	
  be	
  considered	
  as	
  
awareness	
  of	
  the	
  work	
  of	
  the	
  Office	
  of	
  Sustainability	
  is,	
  overall,	
  moderate	
  to	
  low.	
  A	
  key	
  
recommendation	
  for	
  future	
  survey	
  facilitators	
  will	
  be	
  to	
  consider	
  putting	
  more	
  of	
  the	
  open-­‐
ended	
  question	
  nearest	
  to	
  the	
  end	
  instead	
  of	
  near	
  the	
  beginning,	
  where	
  you	
  might	
  lose	
  
respondents	
  interest.	
  Initiating	
  the	
  survey	
  a	
  week	
  earlier,	
  or	
  in	
  a	
  time	
  where	
  the	
  survey	
  may	
  not	
  
overlap	
  with	
  any	
  holidays	
  could	
  be	
  advantageous	
  as	
  more	
  people	
  will	
  be	
  available	
  to	
  recruit	
  
during	
  regular	
  school	
  hours.	
  Finally,	
  the	
  authors	
  recommend	
  to	
  make	
  the	
  survey	
  shorter.	
  This	
  
will	
  make	
  it	
  easier	
  for	
  more	
  people	
  to	
  start	
  and	
  complete	
  the	
  survey	
  in	
  a	
  smaller	
  amount	
  of	
  
time	
  without	
  the	
  respondent	
  losing	
  interest	
  part	
  way	
  through.	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   4	
  
3. Table of Contents  
1. Acknowledgements  ....................................................................................  1	
  
2. Executive Summary  ...................................................................................  2	
  
3. Table of Contents  .......................................................................................  4	
  
4. Introduction  ...............................................................................................  6	
  
4.1 Office of Sustainability Background	
  .................................................................................................	
  6	
  
4.2 Project Aim & Objectives	
  ...................................................................................................................	
  7	
  
4.3 Report Format	
  .....................................................................................................................................	
  7	
  
4.4 Omissions & Exclusions	
  ....................................................................................................................	
  7	
  
5. Literature Review  .......................................................................................  8	
  
5.1 Segregated Cycle Lanes and Increased Cycle Ridership	
  ............................................................	
  8	
  
5.2 Policy Development	
  ...........................................................................................................................	
  8	
  
5.3 Political Support	
  ..................................................................................................................................	
  8	
  
5.4 Local Business	
  ....................................................................................................................................	
  8	
  
5.5 Installation Cost vs. Financial Benefit	
  ..............................................................................................	
  9	
  
5.6 Safety	
  ...................................................................................................................................................	
  9	
  
5.7 Health	
  .................................................................................................................................................	
  10	
  
5.8 Social Perceptions	
  ............................................................................................................................	
  10	
  
5.9 Ease of traffic	
  ....................................................................................................................................	
  10	
  
5.10 Connectivity and Directedness	
  .....................................................................................................	
  11	
  
5.11 Physical Conditions (Weather, Topography, Vegetation)	
  ........................................................	
  11	
  
5.12 Research Key Points	
  .....................................................................................................................	
  11	
  
6. Methods  ..................................................................................................  12	
  
6.1 Planning	
  .............................................................................................................................................	
  12	
  
6.2 Research Ethics	
  ................................................................................................................................	
  12	
  
6.3 Recruitment Strategy and Survey Launch	
  ....................................................................................	
  13	
  
6.4 Data Collection & Analysis	
  ..............................................................................................................	
  13	
  
7. Results & Analysis  ...................................................................................  15	
  
7.1 Demographics	
  ...................................................................................................................................	
  15	
  
7.3 Cycling Questions	
  .............................................................................................................................	
  23	
  
7.5 Other Questions	
  ................................................................................................................................	
  36	
  
8. Discussion & Recommendations  ...............................................................  37	
  
8.1 Summary and Implications of Results	
  ...........................................................................................	
  37	
  
8.1.1. Comparison to previous surveys	
  ...........................................................................................	
  37	
  
8.1.2. Campus Wide Sustainability and Key Initiatives	
  ..................................................................	
  37	
  
8.1.3. Cycling infrastructure	
  ...............................................................................................................	
  38	
  
8.1.4. Transportation	
  ...........................................................................................................................	
  39	
  
8.1.5. Mode of Transportation (Q 10, 11, 13, 14, 17, and 30)	
  ......................................................	
  39	
  
8.1.6. Timing of travel to and from campus (Q 18, 19, and 20)	
  ....................................................	
  39	
  
8.1.7. Carpooling (Q 12, 21, and 22)	
  ................................................................................................	
  39	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   5	
  
8.1.8. Travel between campuses (Q 23, 24, 25, and 26)	
  ..............................................................	
  40	
  
8.2 Limitations and Recommendations	
  ................................................................................................	
  40	
  
8.2.1 Limitations	
  ..................................................................................................................................	
  40	
  
8.2.2 Recommendations for Future Survey Facilitators	
  ................................................................	
  41	
  
8.2.3 Recommendations for the Office of Sustainability	
  ................................................................	
  42	
  
9. Conclusion  ..............................................................................................  43	
  
10. References  ............................................................................................  44	
  
11. Appendices  ...........................................................................................  47	
  
Appendix A: Project Description	
  ...........................................................................................................	
  47	
  
Appendix B: PESTE Analysis	
  ................................................................................................................	
  48	
  
Appendix C: Ethics / Informed Consent	
  ...............................................................................................	
  55	
  
Appendix D: Recruitment Strategies	
  ....................................................................................................	
  56	
  
Appendix E: Example Promotional Script	
  ............................................................................................	
  57	
  
Appendix F: Survey	
  ................................................................................................................................	
  58	
  
Appendix G: Full Results Section	
  .........................................................................................................	
  71	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   6	
  
4. Introduction
Dalhousie	
  University	
  has	
  been	
  pursuing	
  campus	
  sustainability	
  for	
  over	
  twenty	
  
years.	
  Originally,	
  the	
  concept	
  of	
  sustainability,	
  in	
  terms	
  of	
  environment,	
  was	
  defined	
  as	
  the	
  
maintenance	
  of	
  natural	
  capital,	
  which	
  has	
  source	
  and	
  sink	
  functions	
  for	
  human	
  beings	
  
(Goodland,	
  1995).	
  In	
  other	
  words,	
  to	
  maintain	
  such	
  capital,	
  we	
  should	
  reduce	
  waste	
  emissions	
  
(e.g.,	
  garbage	
  and	
  greenhouse	
  gas),	
  and	
  slow	
  down	
  the	
  speed	
  of	
  harvest/depletion	
  of	
  resource	
  
input	
  (e.g.,	
  water	
  and	
  food)	
  (Goodland,	
  1995).	
  The	
  Office	
  of	
  Sustainability	
  attempts	
  to	
  improve	
  
Dalhousie	
  campuses	
  in	
  environmental,	
  economic	
  and	
  social	
  aspects.	
  
4.1 Office of Sustainability Background
Universities	
  are	
  often	
  large	
  and	
  influential	
  on	
  global	
  as	
  well	
  as	
  local	
  
environments,	
  and	
  as	
  a	
  result	
  a	
  growing	
  number	
  of	
  universities	
  have	
  prioritized	
  the	
  issue	
  of	
  
campus	
  sustainability.	
  Alshuwaikhat	
  &	
  Abubakar	
  (2008)	
  proposed	
  that	
  sustainability	
  activities	
  in	
  
university	
  campuses	
  could	
  be	
  composed	
  of	
  the	
  following	
  three	
  approaches:	
  (i)	
  environmental	
  
management	
  (systems)	
  in	
  university,	
  (ii)	
  public	
  participation	
  and	
  social	
  responsibility,	
  and	
  (iii)	
  
sustainability	
  teaching	
  and	
  research.	
  The	
  Office	
  of	
  Sustainability	
  is	
  the	
  focal	
  point	
  of	
  the	
  first	
  
two	
  of	
  the	
  three	
  approaches	
  having	
  made	
  many	
  sustainability	
  plans	
  and	
  implemented	
  them	
  
with	
  the	
  aid	
  of	
  various	
  collaborators.	
  More	
  specifically,	
  the	
  office	
  released	
  the	
  Dalhousie	
  
University	
  Sustainability	
  Operational	
  Plan	
  (DUOS,	
  2010),	
  suggesting	
  11	
  sustainability	
  indicators	
  
(e.g.,	
  reduction	
  of	
  greenhouse	
  gas	
  emission)	
  and	
  quantitative/qualitative	
  targets	
  of	
  these	
  
indicators	
  by	
  2020.	
  	
  
The	
  released	
  plan	
  of	
  DUOS	
  (2010)	
  also	
  proposed	
  mainstreaming	
  bikes	
  as	
  a	
  traffic	
  
tool	
  as	
  one	
  of	
  its	
  key	
  strategies.	
  To	
  achieve	
  this	
  goal,	
  the	
  Office	
  of	
  Sustainability	
  has	
  conducted	
  
a	
  survey	
  about	
  travel	
  behavior	
  of	
  commuters	
  at	
  Dalhousie	
  (DUOS,	
  2012),	
  and	
  implemented	
  
cycling-­‐supportive	
  programs,	
  such	
  as	
  establishing	
  a	
  campus	
  bike	
  centre	
  and	
  installing	
  new	
  bike	
  
racks,	
  between	
  2010	
  and	
  2013	
  (DUOS,	
  2014).	
  Furthermore,	
  Dalhousie	
  released	
  a	
  bikeways	
  plan	
  
for	
  the	
  urban	
  Halifax	
  institutional	
  district	
  in	
  combination	
  with	
  Capital	
  Health,	
  IWK	
  Health	
  Centre	
  
and	
  Saint	
  Mary’s	
  University	
  in	
  2012	
  (CEU,	
  2012).	
  This	
  plan	
  suggested	
  establishing	
  new	
  bike	
  
lanes,	
  bike	
  parking	
  stations	
  and	
  other	
  bike-­‐related	
  infrastructure	
  in	
  specific	
  places	
  in	
  Halifax	
  
(e.g.,	
  University	
  Avenue).	
  In	
  particular,	
  bike	
  lanes	
  are	
  acknowledged	
  as	
  an	
  effective	
  way	
  to	
  
make	
  biking	
  mainstream	
  (Parker	
  et	
  al.,	
  2013).	
  
Furthermore,	
  the	
  growing	
  interest	
  in	
  sustainability	
  efforts	
  at	
  other	
  universities	
  
has	
  initiated	
  a	
  couple	
  of	
  sustainability-­‐related	
  reporting	
  and	
  ranking	
  systems	
  catering	
  to	
  higher	
  
education	
  institutes	
  in	
  North	
  America	
  (Fonseca	
  et	
  al.,	
  2011).	
  In	
  line	
  with	
  such	
  movements,	
  
sustainability	
  offices	
  at	
  some	
  universities	
  have	
  taken	
  initiatives	
  in	
  such	
  reporting	
  and	
  self-­‐
assessments	
  about	
  their	
  efforts	
  for	
  sustainability	
  (Fonseca	
  et	
  al.,	
  2011).	
  Dalhousie	
  is	
  one	
  of	
  the	
  
registered	
  participants	
  of	
  the	
  Sustainability	
  Tracking,	
  Assessment	
  &	
  Rating	
  System	
  (STARS),	
  
which	
  enables	
  universities	
  in	
  North	
  America	
  to	
  report	
  and	
  clarify	
  their	
  sustainability	
  
performance.	
  This	
  system	
  is	
  characterized	
  by	
  its	
  extensive	
  scope,	
  positive	
  rating	
  of	
  
environmentally	
  “good	
  practices”,	
  and	
  high	
  transparency	
  of	
  rating	
  process	
  (Wigmore	
  &	
  Ruiz,	
  
2010).	
  Our	
  client	
  is	
  in	
  charge	
  of	
  submitting	
  reports	
  of	
  Dalhousie	
  to	
  STARS	
  as	
  well,	
  and	
  the	
  
university	
  was	
  awarded	
  silver	
  rating	
  in	
  2011	
  (DUOS,	
  n.d.).	
  The	
  STARS	
  evaluation	
  is	
  supposed	
  to	
  
be	
  conducted	
  once	
  in	
  every	
  three	
  years,	
  the	
  last	
  one	
  being	
  conducted	
  in	
  August	
  of	
  2011.	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   7	
  
The	
  Office	
  of	
  Sustainability	
  regards	
  the	
  perceptions,	
  opinions	
  and	
  ideas	
  of	
  
students,	
  staff,	
  and	
  faculty	
  as	
  of	
  utmost	
  importance,	
  and	
  has	
  conducted	
  an	
  annual	
  
questionnaire	
  survey	
  for	
  the	
  past	
  four	
  years.	
  This	
  report	
  outlines	
  the	
  objectives,	
  methods,	
  and	
  
results	
  of	
  the	
  2014	
  Annual	
  Sustainability	
  Survey.	
  Both	
  quantitative	
  and	
  qualitative	
  analysis	
  of	
  
results	
  are	
  presented	
  together	
  with	
  discussion	
  of	
  key	
  themes	
  as	
  identified	
  in	
  the	
  survey	
  results	
  
and	
  recommendations.	
  
4.2 Project Aim & Objectives
The	
  main	
  purpose	
  of	
  this	
  report	
  is	
  to	
  present	
  the	
  results	
  of	
  the	
  2014	
  survey	
  and	
  
give	
  our	
  partner	
  organization	
  not	
  only	
  survey	
  results,	
  but	
  also	
  useful	
  recommendations	
  from	
  
quantitative	
  and	
  qualitative	
  data	
  analysis.	
  The	
  survey	
  consists	
  of	
  four	
  different	
  sections.	
  The	
  
first	
  part	
  questions	
  respondents	
  on	
  initiatives	
  at	
  Dalhousie,	
  including	
  their	
  understanding	
  of	
  
STARS	
  and	
  LEED.	
  The	
  second	
  section	
  questions	
  respondents	
  on	
  their	
  perception	
  of	
  cycling	
  
infrastructure,	
  while	
  the	
  third	
  questions	
  respondents	
  on	
  their	
  transportation	
  habits	
  to	
  and	
  from	
  
the	
  university,	
  as	
  well	
  as	
  between	
  campuses.	
  The	
  final	
  section	
  of	
  the	
  survey	
  collects	
  
demographic	
  information	
  about	
  respondents,	
  including	
  age,	
  gender,	
  and	
  faculty,	
  etc.	
  	
  
Results	
  and	
  trends	
  of	
  the	
  qualitative	
  and	
  quantitative	
  data	
  analysis,	
  provided	
  in	
  
the	
  final	
  paper,	
  will	
  help	
  guide	
  major	
  concepts	
  to	
  be	
  incorporated	
  into	
  policy	
  creation,	
  project	
  
planning,	
  and	
  campus	
  operations	
  in	
  the	
  Office	
  of	
  Sustainability.	
  As	
  such,	
  our	
  objective	
  is	
  to	
  
gather	
  a	
  wide	
  range	
  of	
  participants,	
  while	
  also	
  leaving	
  enough	
  time	
  at	
  the	
  end	
  of	
  term	
  to	
  fully	
  
examine	
  and	
  understand	
  the	
  results	
  of	
  the	
  survey.	
  	
  
4.3 Report Format
This	
  report	
  follows	
  a	
  consistent	
  format,	
  similar	
  to	
  the	
  precedence	
  set	
  from	
  previous	
  
years.	
  The	
  following	
  sections	
  provide	
  a	
  literature	
  review,	
  methodology,	
  research	
  design,	
  
recruitment	
  strategy,	
  survey	
  launch,	
  and	
  data	
  analysis.	
  In	
  the	
  conclusions	
  of	
  this	
  report,	
  the	
  
implications	
  of	
  the	
  survey	
  results	
  are	
  outlined,	
  trends	
  are	
  identified	
  and	
  comparison	
  made	
  with	
  
previous	
  survey	
  results.	
  Recommendations	
  are	
  made	
  for	
  the	
  proceeding	
  years	
  of	
  the	
  facilitators	
  
of	
  the	
  annual	
  survey	
  and	
  the	
  Office	
  of	
  Sustainability.	
  	
  
4.4 Omissions & Exclusions
This	
  report	
  will	
  omit	
  the	
  questions	
  in	
  the	
  survey	
  regarding	
  the	
  bridge	
  (Questions	
  33	
  -­‐	
  
37).	
  These	
  questions	
  were	
  an	
  addition	
  from	
  an	
  external	
  group	
  working	
  at	
  Dalhousie	
  University,	
  
who	
  simply	
  wanted	
  to	
  use	
  the	
  2014	
  Annual	
  Sustainability	
  Survey	
  platform	
  in	
  order	
  to	
  gather	
  
information	
  regarding	
  the	
  renovation	
  and	
  construction	
  of	
  the	
  bridges	
  from	
  Dartmouth	
  to	
  
Halifax.	
  
Other	
  exclusions	
  from	
  this	
  report	
  include	
  analysis	
  on	
  questions	
  whereby	
  the	
  results	
  
were	
  skewed	
  or	
  unrealistic.	
  For	
  example,	
  Question	
  32	
  (How	
  much	
  on	
  average	
  do	
  you	
  spend	
  
out-­‐of-­‐pocket	
  on	
  a	
  monthly	
  basis	
  for	
  transportation	
  purposes?)	
  had	
  some	
  abnormal	
  answers,	
  
and	
  will	
  be	
  further	
  discussed	
  in	
  section	
  8.2.1.	
  Limitations.	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   8	
  
5. Literature Review
5.1 Segregated Cycle Lanes and Increased Cycle Ridership
This	
  year’s	
  survey	
  included	
  questions	
  about	
  segregated	
  cycle	
  tracks	
  in	
  accordance	
  with	
  
the	
  bicycle	
  lane	
  being	
  implemented	
  on	
  University	
  Avenue.	
  The	
  Office	
  of	
  Sustainability	
  has	
  
spearheaded	
  the	
  lane	
  project	
  with	
  the	
  hope	
  that	
  it	
  would	
  increase	
  cycle	
  ridership	
  at	
  Dalhousie.	
  	
  	
  	
  	
  
5.2 Policy Development
Policy	
  development	
  is	
  an	
  effective	
  way	
  to	
  increase	
  cycle	
  ridership.	
  Pucher	
  and	
  Buehler	
  
(2007)	
  synthesize	
  a	
  number	
  of	
  case	
  studies	
  about	
  policy	
  development	
  to	
  draw	
  conclusions	
  
about	
  increasing	
  cycle	
  ridership	
  in	
  urban	
  areas.	
  The	
  study	
  concludes	
  that	
  the	
  key	
  to	
  increased	
  
ridership	
  is	
  the	
  provision	
  of	
  facilities	
  and	
  infrastructure,	
  notably,	
  segregated	
  cycle	
  tracks.	
  In	
  
addition	
  to	
  the	
  pro-­‐bike	
  facilities,	
  policies,	
  and	
  programs	
  being	
  put	
  in	
  place,	
  the	
  governments	
  
examined	
  in	
  the	
  paper	
  (the	
  Netherlands,	
  Denmark	
  and	
  Germany)	
  not	
  only	
  made	
  driving	
  
expensive,	
  but	
  also	
  inconvenient	
  through	
  tax	
  policies	
  and	
  restrictions	
  on	
  car	
  ownership,	
  use,	
  
and	
  parking.	
  The	
  study	
  concludes	
  that	
  increasing	
  cycle	
  ridership	
  is	
  the	
  result	
  of	
  a	
  multifaceted	
  
approach	
  that	
  supports	
  cycling,	
  ranging	
  from	
  strict	
  land-­‐use	
  policies	
  in	
  support	
  of	
  cycling,	
  to	
  
taxes	
  and	
  restrictions	
  on	
  car	
  use,	
  all	
  in	
  addition	
  to	
  the	
  provision	
  of	
  segregated	
  cycle	
  tracks.	
  
5.3 Political Support
Political	
  support	
  from	
  HRM	
  is	
  significant	
  to	
  the	
  discussion	
  surrounding	
  segregated	
  cycle	
  
tracks	
  and	
  increasing	
  cycle	
  ridership	
  in	
  Halifax.	
  After	
  revising	
  the	
  Active	
  Transportation	
  Plan	
  of	
  
2006,	
  the	
  Regional	
  Council	
  approved	
  the	
  “Making	
  Connection:	
  2014-­‐19	
  Halifax	
  Active	
  
Transportation	
  Priorities	
  Plan”	
  in	
  September	
  2014	
  (Halifax	
  Regional	
  Municipality,	
  2014a).	
  One	
  
of	
  the	
  recommendations	
  of	
  this	
  plan	
  is	
  to	
  consider	
  segregated	
  cycle	
  tracks	
  where	
  suitable,	
  and	
  
aim	
  to	
  implement	
  at	
  least	
  one	
  segregated	
  bicycle	
  lane	
  pilot	
  project	
  in	
  the	
  next	
  five	
  years	
  
(Halifax	
  Regional	
  Municipality,	
  2014b).	
  The	
  plan	
  acknowledges	
  the	
  nuances	
  of	
  segregated	
  cycle	
  
tracks,	
  especially	
  in	
  Halifax,	
  but	
  also	
  identified	
  the	
  opportunity	
  available,	
  as	
  evidenced	
  by	
  other	
  
Canadian	
  municipalities.	
  In	
  2013	
  Regional	
  Council	
  approved	
  a	
  report	
  emanating	
  from	
  the	
  
“Mayor’s	
  Conversation	
  on	
  a	
  Healthy	
  Liveable	
  Community.”	
  This	
  report	
  recommends	
  that	
  Halifax	
  
Regional	
  Municipality	
  (HRM)	
  liaise	
  with	
  other	
  municipalities	
  in	
  Canada	
  that	
  have	
  implemented	
  
segregated	
  cycle	
  tracks	
  with	
  the	
  goal	
  of	
  including	
  protected	
  bicycle	
  lanes	
  as	
  a	
  part	
  of	
  HRM’s	
  
revised	
  Active	
  Transportation	
  Strategy	
  (Halifax	
  Regional	
  Municipality,	
  2014b).	
  In	
  2014,	
  the	
  Nova	
  
Scotia	
  Department	
  of	
  Energy	
  is	
  starting	
  a	
  segregated	
  bike	
  lane	
  pilot	
  project	
  along	
  University	
  
Avenue	
  by	
  investing	
  $150,000	
  (McNutt,	
  2014).	
  
5.4 Local Business
Urban	
  businesses	
  are	
  reported	
  to	
  experience	
  increased	
  retail	
  success	
  due	
  to	
  the	
  
implementation	
  of	
  cycle	
  tracks.	
  It	
  was	
  found	
  that	
  bicycle	
  infrastructure	
  can	
  elicit	
  positive	
  
economic	
  effects	
  to	
  business	
  communities,	
  as	
  urban	
  cyclists	
  are	
  a	
  desired	
  demographic	
  for	
  local	
  
businesses.	
  “Bicycle	
  lanes	
  and	
  bicycle	
  parking	
  can	
  increase	
  the	
  capacity	
  of	
  roads	
  and	
  the	
  ability	
  
of	
  people	
  to	
  shop	
  simultaneously,”	
  (Arancibia	
  et	
  al.,	
  2013).	
  Critical	
  findings	
  of	
  this	
  study	
  are	
  that	
  
the	
  percentage	
  of	
  customers	
  who	
  arrive	
  by	
  walking,	
  cycling,	
  or	
  public	
  transit,	
  into	
  urban	
  
neighborhoods	
  is	
  immensely	
  higher	
  than	
  those	
  people	
  who	
  arrive	
  by	
  car;	
  and	
  that	
  cyclists	
  are	
  
responsible	
  for	
  greater	
  monthly	
  per	
  capita	
  spending	
  than	
  drivers	
  as	
  1)	
  they	
  have	
  more	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   9	
  
disposable	
  income	
  (not	
  spent	
  on	
  car	
  expenses)	
  and	
  2)	
  cyclists	
  in	
  Toronto	
  earn	
  a	
  higher	
  income	
  
than	
  the	
  city’s	
  average	
  (Arancibia	
  et	
  al.,	
  2013).	
  	
  
Evidence	
  from	
  a	
  New	
  York	
  City	
  example	
  states	
  that	
  segregated	
  cycle	
  tracks	
  in	
  the	
  city	
  on	
  
9th	
  Avenue	
  contributed	
  to	
  a	
  drastic	
  increase	
  in	
  retail	
  sales	
  in	
  businesses	
  and	
  fewer	
  store	
  
closures	
  (Arancibia	
  et	
  al.,	
  2013).	
  Merchants	
  respond	
  positively	
  to	
  questions	
  that	
  review	
  the	
  
general	
  impact	
  of	
  bicycle	
  lanes	
  on	
  businesses,	
  but	
  the	
  extent	
  of	
  these	
  benefits	
  will	
  vary	
  
depending	
  on	
  factors	
  such	
  as	
  the	
  quality	
  of	
  infrastructure	
  available,	
  types	
  of	
  businesses,	
  the	
  
demand	
  for	
  cycling	
  infrastructure,	
  and	
  space	
  constraints	
  for	
  lanes	
  and	
  on-­‐street	
  parking	
  
(Arancibia	
  et	
  al.,	
  2013).	
  
5.5 Installation Cost vs. Financial Benefit
The	
  installation	
  cost	
  of	
  segregated	
  cycle	
  tracks	
  is	
  high.	
  Compared	
  with	
  non-­‐segregated	
  
cycle	
  tracks,	
  segregated	
  lanes	
  are	
  recognized	
  as	
  expensive	
  facilities	
  (Larsen	
  and	
  El-­‐Geneidy,	
  
2012).	
  Approximately,	
  non-­‐segregated	
  cycle	
  tracks	
  cost	
  $100,000	
  per	
  km	
  to	
  install,	
  while	
  
segregated	
  lanes	
  cost	
  $1	
  million	
  per	
  km	
  (Robb,	
  2014).	
  Macmillan	
  et	
  al.	
  (2014)	
  compared	
  the	
  
financial	
  benefits	
  and	
  the	
  cost	
  of	
  increasing	
  bike	
  commuting	
  in	
  Auckland,	
  New	
  Zealand,	
  over	
  the	
  
next	
  40	
  years,	
  by	
  assuming	
  introduction	
  of	
  segregated	
  cycle	
  tracks	
  and	
  some	
  other	
  scenarios.	
  	
  
In	
  terms	
  of	
  injury	
  risk,	
  physical	
  activity,	
  fuel	
  costs,	
  greenhouse	
  gas	
  emission,	
  as	
  well	
  as	
  
air	
  pollution,	
  the	
  total	
  benefits	
  were	
  estimated	
  as	
  10-­‐25	
  times	
  larger	
  than	
  the	
  costs	
  (Macmillan	
  
et	
  al.,	
  2014).	
  In	
  particular,	
  the	
  combination	
  between	
  segregated	
  bike	
  lanes	
  and	
  self-­‐explaining	
  
roads	
  (designed	
  to	
  make	
  cars	
  run	
  at	
  low	
  speeds)	
  was	
  the	
  most	
  effective	
  increase	
  for	
  the	
  
benefit-­‐cost	
  ratio	
  (Macmillan	
  et	
  al.,	
  2014).	
  A	
  general	
  supervisor	
  with	
  sustainable	
  transportation	
  
in	
  Edmonton	
  stated	
  that	
  the	
  benefits	
  of	
  segregated	
  cycle	
  tracks	
  are	
  significant,	
  despite	
  their	
  
relatively	
  expensive	
  cost	
  (Robb,	
  2014).	
  
5.6 Safety
The	
  largest	
  social	
  factor	
  influencing	
  segregated	
  cycle	
  tracks	
  is	
  safety.	
  Many	
  individuals	
  
are	
  not	
  willing	
  to	
  ride	
  bikes	
  due	
  to	
  concerns	
  about	
  danger	
  with	
  automobiles	
  driving	
  beside	
  
cyclists	
  (Geller,	
  2009).	
  In	
  Portland,	
  United	
  States,	
  60%	
  of	
  citizens	
  were	
  likely	
  to	
  be	
  concerned	
  
about	
  safety	
  but	
  remained	
  interested	
  in	
  cycling	
  all	
  the	
  same	
  (Geller,	
  2009).	
  In	
  other	
  words,	
  
these	
  individuals	
  are	
  potential	
  cyclists.	
  
A	
  global	
  review	
  based	
  on	
  21	
  observational	
  studies	
  reported	
  that	
  separation	
  of	
  cycling	
  
from	
  other	
  traffic,	
  high	
  population	
  density,	
  as	
  well	
  as	
  “programs	
  of	
  safe	
  routes	
  to	
  school”	
  could	
  
contribute	
  to	
  increasing	
  ridership	
  significantly	
  (Fraser	
  and	
  Lock,	
  2010).	
  Herein,	
  the	
  safety	
  
programs	
  include,	
  the	
  California	
  Safe	
  routes	
  to	
  school,	
  for	
  instance,	
  which	
  provides	
  budget	
  
allocations	
  for	
  constructing	
  bike-­‐related	
  facilities	
  around	
  schools.	
  In	
  Iowa,	
  segregated	
  cycle	
  
tracks	
  could	
  reduce	
  accidental	
  risk	
  of	
  bike-­‐related	
  crashes	
  by	
  as	
  much	
  as	
  60%	
  (Hamnn	
  and	
  
Peek-­‐Asa,	
  2013).	
  According	
  to	
  a	
  Canadian	
  questionnaire	
  conducted	
  in	
  the	
  Metro	
  Vancouver,	
  
segregated	
  cycle	
  tracks	
  are	
  generally	
  safe,	
  and	
  people	
  prefer	
  them	
  to	
  other	
  pathway	
  types	
  (e.g.,	
  
non-­‐segregated	
  cycle	
  tracks	
  or	
  regular	
  roads)	
  (Winters	
  and	
  Teschke,	
  2010).	
  	
  
Sanders	
  (2014)	
  reported	
  that	
  potential	
  cyclists	
  felt	
  uncomfortable	
  about	
  bike	
  lanes	
  
without	
  separation	
  from	
  motorized	
  traffic.	
  A	
  GIS	
  analysis	
  to	
  quantify	
  the	
  association	
  between	
  
bike	
  facilities	
  and	
  distance	
  traveled	
  by	
  cyclists	
  in	
  Montreal	
  (Larsen	
  and	
  El-­‐Geneidy	
  2012)	
  found	
  
that	
  many	
  cyclists	
  would	
  travel	
  farther	
  than	
  non-­‐segregated	
  lane	
  users	
  by	
  as	
  much	
  as	
  2.0	
  km.	
  
 
	
  
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Furthermore,	
  those	
  who	
  used	
  painted	
  lanes	
  traveled	
  more	
  than	
  cyclists	
  who	
  used	
  no	
  lanes	
  by	
  
1.6	
  km.	
  Cyclists	
  were	
  willing	
  to	
  travel	
  farther	
  in	
  order	
  to	
  use	
  cycling	
  facilities.	
  	
  
5.7 Health
A	
  study	
  conducted	
  in	
  Montreal	
  showed	
  that	
  the	
  use	
  of	
  segregated	
  cycle	
  tracks	
  reduced	
  
the	
  personal	
  exposure	
  of	
  cyclists	
  to	
  air	
  pollutants	
  (Hatzopoulou	
  et	
  al.,	
  2013).	
  The	
  impacts	
  of	
  
segregated	
  cycling	
  tracks	
  on	
  personal	
  exposure	
  may	
  vary	
  between	
  regions.	
  De	
  Hartog	
  et	
  al.	
  
(2010)	
  conducted	
  a	
  quantitative	
  comparison	
  between	
  benefits	
  and	
  risks	
  of	
  bikes	
  on	
  human	
  
health	
  in	
  terms	
  of	
  traffic	
  accidents,	
  air	
  pollutions	
  and	
  physical	
  exercises	
  in	
  the	
  Netherlands.	
  
Note,	
  however,	
  that	
  their	
  comparison	
  did	
  not	
  consider	
  separation/non-­‐separation	
  of	
  cycling	
  
tracks.	
  They	
  concluded	
  that	
  the	
  benefits	
  outweigh	
  the	
  risks	
  remarkably,	
  also	
  finding	
  large	
  
benefits	
  on	
  society,	
  such	
  as	
  reduction	
  of	
  air	
  pollution	
  and	
  greenhouse	
  gas	
  emission.	
  It	
  is	
  also	
  
noteworthy	
  that	
  young	
  people	
  (15-­‐30	
  years	
  old)	
  have	
  equal	
  or	
  lower	
  traffic	
  mortality	
  with	
  bikes	
  
than	
  that	
  with	
  cars	
  (De	
  Hartog	
  et	
  al.,	
  2010).	
  Given	
  that	
  the	
  mortality	
  of	
  cyclists	
  is	
  generally	
  5.5	
  
times	
  higher	
  to	
  that	
  of	
  car	
  riders	
  across	
  all	
  ages,	
  traffic	
  risk	
  of	
  bikes	
  on	
  young	
  people	
  is	
  
extremely	
  low.	
  
5.8 Social Perceptions
There	
  is	
  a	
  perception	
  that	
  segregated	
  cycle	
  tracks	
  are	
  more	
  dangerous	
  than	
  multi-­‐use	
  
paths	
  (wherein,	
  cyclists	
  share	
  with	
  pedestrians)	
  likely	
  because	
  they	
  are	
  not	
  familiar	
  with	
  cycle	
  
tracks	
  (Winters	
  et	
  al.,	
  2012).	
  The	
  perception	
  is	
  partly	
  true,	
  however,	
  and	
  cyclists	
  should	
  be	
  
prepared	
  to	
  deal	
  with	
  other	
  cyclists	
  in	
  the	
  same	
  lane.	
  As	
  such,	
  teaching	
  cyclists	
  how	
  to	
  interact	
  
with	
  other	
  bikes	
  is	
  important	
  (Cohen,	
  2013).	
  Some	
  factors,	
  such	
  as	
  cyclist	
  age	
  or	
  phone	
  use,	
  
could	
  lead	
  to	
  an	
  increased	
  risk	
  of	
  bike	
  accidents	
  (Asadi-­‐Shekari	
  et	
  al.,	
  2014).	
  Such	
  risk	
  factors	
  
may	
  be	
  persistent,	
  irrespective	
  of	
  whether	
  tracks	
  are	
  segregated	
  or	
  not.	
  Perceived	
  risk	
  from	
  
crime	
  also	
  discourage	
  people	
  to	
  ride	
  bikes	
  (Fraser	
  and	
  Lock,	
  2010),	
  and	
  this	
  may	
  be	
  the	
  case,	
  
regardless	
  of	
  separation	
  of	
  cycle	
  tracks.	
  
5.9 Ease of traffic
Based	
  on	
  observation	
  in	
  Delhi,	
  India,	
  Mohan	
  and	
  Tiwari	
  (1999),	
  argued	
  that	
  bike	
  lanes	
  
should	
  be	
  segregated	
  in	
  roads	
  that	
  consist	
  of	
  two	
  or	
  more	
  lanes	
  to	
  make	
  use	
  of	
  limited	
  space	
  
and	
  enable	
  efficient	
  traffic	
  flow.	
  In	
  other	
  words,	
  segregated	
  cycle	
  tracks	
  could	
  be	
  beneficial	
  to	
  
improve	
  traffic	
  in	
  wide	
  roads.	
  A	
  study	
  conducted	
  in	
  Montreal	
  (Larsen,	
  et	
  al.,	
  2011)	
  showed	
  that	
  
when	
  such	
  cycling	
  infrastructure	
  is	
  implemented,	
  it	
  has	
  a	
  significant	
  effect	
  on	
  the	
  street	
  routes	
  
taken	
  by	
  cyclists.	
  Larsen	
  et	
  al.	
  (2011)	
  used	
  ArcGIS	
  (Geographic	
  Information	
  System)	
  to	
  analyze	
  
the	
  routes	
  taken	
  by	
  cyclists	
  and	
  determine	
  that	
  cyclists	
  will	
  travel	
  farther	
  to	
  use	
  segregated	
  
cycle	
  tracks	
  than	
  for	
  all	
  other	
  infrastructure	
  type.	
  Similarly,	
  cyclists	
  travel	
  farther	
  to	
  use	
  
segregated	
  on-­‐street	
  infrastructure,	
  as	
  opposed	
  to	
  those	
  “delineated	
  by	
  road	
  paint	
  alone”	
  
(Larson	
  et	
  al.,	
  2011).	
  According	
  to	
  a	
  study	
  in	
  Portland,	
  car	
  drivers	
  who	
  have	
  never	
  ridden	
  bikes	
  
were	
  likely	
  to	
  ascribe	
  traffic	
  delay	
  to	
  new	
  segregated	
  cycle	
  tracks,	
  and	
  also	
  walkers	
  were	
  
worried	
  about	
  accident	
  risks	
  when	
  crossing	
  the	
  bike	
  lanes.	
  	
  
 
	
  
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5.10 Connectivity and Directedness
Furthermore,	
  even	
  if	
  cycle	
  tracks	
  are	
  segregated	
  from	
  roads,	
  something	
  more	
  may	
  be	
  
needed	
  to	
  increase	
  cycle	
  ridership	
  significantly.	
  By	
  analyzing	
  network	
  structures	
  in	
  74	
  cities	
  in	
  
the	
  United	
  States,	
  Schoner	
  and	
  Levinson	
  (2014)	
  indicated	
  that	
  density,	
  connectivity	
  and	
  
directness	
  of	
  bike	
  lanes	
  are	
  important	
  factors	
  to	
  increase	
  ridership.	
  In	
  other	
  words,	
  
fragmentation	
  and	
  complexity	
  of	
  lane	
  networks	
  could	
  possibly	
  impede	
  positive	
  effects	
  of	
  
segregated	
  cycle	
  tracks.	
  Also,	
  densifying	
  bike	
  lane	
  networks	
  was	
  recommended	
  in	
  specific	
  
routes	
  between	
  universities	
  and	
  the	
  most	
  popular	
  residential	
  areas	
  of	
  students	
  (Schoner	
  and	
  
Levinson,	
  2014).	
  
5.11 Physical Conditions (Weather, Topography, Vegetation)
Steep	
  slopes	
  and	
  bad	
  weather	
  are	
  factors	
  that	
  negatively	
  affect	
  cycle	
  ridership	
  (Fraser	
  
and	
  Lock,	
  2010).	
  Riding	
  bikes	
  on	
  slopes	
  takes	
  time,	
  and	
  also	
  exhausts	
  cyclist	
  commuters	
  before	
  
they	
  arrived	
  at	
  schools	
  or	
  offices	
  (Rodríguez	
  and	
  Joo,	
  2004).	
  According	
  to	
  a	
  study	
  on	
  53	
  
Canadian	
  cities,	
  the	
  numbers	
  of	
  rainy	
  days,	
  as	
  well	
  as	
  freezing-­‐temperature	
  days,	
  were	
  
associated	
  with	
  lower	
  level	
  of	
  cycling	
  (Winters	
  et	
  al.,	
  2007).	
  Presence	
  of	
  snow	
  is	
  another	
  factor	
  
that	
  could	
  affect	
  bike	
  lanes	
  and	
  ridership.	
  For	
  instance,	
  in	
  South	
  Burlington	
  in	
  the	
  United	
  States,	
  
snow	
  plowing	
  operations	
  could	
  make	
  green	
  thermoplastic	
  pavement	
  markings	
  less	
  visible	
  than	
  
before	
  in	
  non-­‐segregated	
  cycle	
  tracks,	
  resulting	
  in	
  a	
  drop	
  in	
  the	
  percentage	
  of	
  cyclists	
  who	
  use	
  
green	
  bike	
  lanes	
  (Sadek	
  et	
  al.,	
  2007).	
  Segregated	
  cycle	
  tracks	
  are	
  unlikely	
  to	
  have	
  such	
  a	
  
problem;	
  however,	
  snow	
  plowing	
  in	
  the	
  segregated	
  lanes	
  may	
  be	
  expensive.	
  As	
  argued	
  by	
  
Winters	
  et	
  al.	
  (2007),	
  students	
  riding	
  bikes	
  are	
  insensitive	
  to	
  difference	
  in	
  climate	
  in	
  Canada,	
  
likely	
  because	
  students	
  have	
  limited	
  transportation	
  choice	
  due	
  to	
  financial	
  constraints.	
  Also,	
  
Titzre	
  et	
  al.	
  (2008)	
  found	
  an	
  inconsistent	
  result	
  with	
  the	
  aforementioned	
  negative	
  effect	
  of	
  
slopes	
  or	
  the	
  positive	
  effect	
  of	
  vegetation	
  on	
  bike	
  ridership	
  in	
  Graz	
  in	
  Austria,	
  proposing	
  that	
  
further	
  studies	
  would	
  be	
  necessary	
  to	
  make	
  substantial	
  claims.	
  
5.12 Research Key Points
Though	
  many	
  of	
  the	
  above	
  case	
  studies	
  and	
  research	
  papers	
  are	
  not	
  focused	
  on	
  Halifax	
  
specifically,	
  the	
  challenges	
  and	
  opportunities	
  that	
  have	
  been	
  encountered	
  by	
  other	
  
municipalities	
  are	
  highly	
  relevant	
  to	
  the	
  implementation	
  of	
  cycle	
  infrastructure	
  in	
  the	
  city.	
  The	
  
most	
  pressing	
  force	
  is	
  safety,	
  municipal	
  budgets,	
  and	
  conflict	
  with	
  traditional	
  modes	
  of	
  
transportation.	
  As	
  previously	
  noted,	
  concerns	
  over	
  safety	
  are	
  significant	
  amongst	
  potential	
  
cyclists	
  and	
  need	
  to	
  be	
  prioritized	
  when	
  considering	
  implementing	
  any	
  expansion	
  of	
  cycle	
  
infrastructure	
  in	
  the	
  city.	
  This	
  is	
  an	
  opportunity	
  to	
  promote	
  the	
  use	
  of	
  segregated	
  cycle	
  tracks	
  
as	
  it	
  has	
  been	
  shown	
  to	
  improve	
  the	
  perception	
  of	
  safety	
  and	
  reduce	
  accident	
  risks.	
  
To	
  implement	
  any	
  new	
  infrastructure	
  in	
  the	
  city,	
  funds	
  need	
  to	
  be	
  obtained.	
  These	
  
funds	
  are	
  likely	
  to	
  be	
  gathered	
  from	
  government	
  sources	
  and	
  how	
  these	
  bodies	
  will	
  be	
  engaged	
  
for	
  buy-­‐in	
  support	
  is	
  a	
  necessary	
  considerations.	
  Finally,	
  one	
  of	
  the	
  largest	
  barriers	
  to	
  the	
  
implementation	
  of	
  additional	
  cycle	
  infrastructure	
  in	
  Halifax	
  is	
  the	
  conflict	
  inevitable	
  with	
  other	
  
modes	
  of	
  transportation.	
  Addressing	
  the	
  concern	
  that	
  roads	
  will	
  be	
  narrowed,	
  parking	
  lost,	
  or	
  
access	
  decreased,	
  should	
  be	
  considered	
  a	
  threat	
  and	
  therefore	
  a	
  pressing	
  concern.	
  Many	
  of	
  the	
  
forces	
  considered	
  are	
  inter-­‐connected,	
  and,	
  as	
  many	
  of	
  the	
  case	
  studies	
  address,	
  the	
  most	
  
effective	
  approach	
  is	
  one	
  that	
  is	
  multi-­‐faceted.	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   12	
  
6. Methods
6.1 Planning
The	
  introductory	
  meeting	
  with	
  Rochelle	
  Owen,	
  the	
  director	
  of	
  the	
  Office	
  of	
  
Sustainability,	
  guided	
  the	
  research	
  design	
  of	
  the	
  project.	
  A	
  project	
  work	
  plan	
  was	
  decided	
  upon	
  
following	
  that	
  meeting,	
  including	
  project	
  objectives,	
  timeline,	
  deadlines,	
  and	
  roles.	
  The	
  major	
  
phases	
  of	
  the	
  project	
  include	
  survey	
  design	
  and	
  review,	
  research	
  ethics	
  submission,	
  recruitment	
  
strategies,	
  survey	
  launch,	
  data	
  analysis	
  and	
  recommendations.	
  	
  
To	
  generate	
  an	
  accurate	
  work	
  plan,	
  a	
  meeting	
  with	
  the	
  partner	
  organization	
  was	
  held	
  to	
  
outline	
  the	
  timeline	
  of	
  the	
  project.	
  From	
  this	
  meeting,	
  the	
  Project	
  Team	
  was	
  able	
  to	
  understand	
  
the	
  short	
  and	
  long-­‐term	
  expectations	
  of	
  survey	
  implementation,	
  as	
  our	
  partner	
  organization	
  
has	
  created	
  and	
  employed	
  this	
  same	
  survey	
  in	
  previous	
  years.	
  Moreover,	
  the	
  Project	
  Team	
  
understands	
  the	
  complexities	
  behind	
  drafting,	
  reviewing,	
  submitting	
  ethics	
  reviews,	
  editing	
  
survey	
  questions,	
  effectively	
  delegating,	
  and	
  other	
  specific	
  tasks	
  that	
  come	
  with	
  the	
  
responsibility	
  of	
  launching	
  this	
  annual	
  survey.	
  	
  
There	
  was	
  a	
  new	
  section	
  added	
  this	
  year	
  that	
  included	
  questions	
  regarding	
  
segregated	
  bike	
  lanes.	
  In	
  the	
  general	
  section,	
  new	
  questions	
  related	
  to	
  Sustainability	
  reporting	
  
and	
  green	
  infrastructure	
  were	
  also	
  added.	
  At	
  the	
  request	
  of	
  the	
  Office	
  of	
  Sustainability	
  and	
  
personnel	
  in	
  charge	
  of	
  the	
  Macdonald	
  Bridge	
  construction,	
  survey	
  participates	
  were	
  asked	
  
about	
  the	
  on-­‐going	
  construction	
  project	
  on	
  the	
  Macdonald	
  Bridge.	
  This	
  was	
  a	
  separate	
  add-­‐on	
  
to	
  the	
  survey.	
  In	
  addition,	
  Dr.	
  Ahsan	
  Habib,	
  who	
  is	
  responsible	
  for	
  the	
  transportation	
  section	
  of	
  
the	
  survey,	
  incorporated	
  new	
  changes.	
  
6.2 Research Ethics
Submission	
  to	
  the	
  ethics	
  review	
  board	
  is	
  a	
  necessary	
  step	
  in	
  initiating	
  the	
  survey	
  
activation	
  process.	
  This	
  ethics	
  review	
  process	
  required	
  a	
  full	
  submission	
  of	
  the	
  survey	
  questions	
  
for	
  review,	
  as	
  well	
  as	
  a	
  document	
  outlining	
  the	
  study	
  parameters,	
  including:	
  methods	
  of	
  
achieving	
  confidentiality	
  and	
  anonymity,	
  the	
  software	
  we	
  plan	
  on	
  using	
  to	
  gather	
  people’s	
  
opinions,	
  the	
  recruitment	
  email,	
  the	
  plan	
  to	
  evaluate	
  the	
  information,	
  who	
  will	
  have	
  access	
  to	
  
the	
  information	
  (external	
  parties),	
  as	
  well	
  as	
  information	
  management	
  plans	
  once	
  the	
  project	
  is	
  
completed.	
  Once	
  we	
  obtained	
  ethics	
  approval,	
  after	
  a	
  review	
  by	
  our	
  faculty	
  member	
  and	
  
teaching	
  assistant,	
  the	
  project	
  team	
  carried	
  out	
  the	
  survey	
  under	
  the	
  boundaries	
  set	
  in	
  the	
  
ethics	
  review.	
  
Portions	
  of	
  the	
  ethics	
  review	
  document	
  can	
  be	
  seen	
  in	
  the	
  appendix.	
  Appendix	
  C	
  
is	
  the	
  “informed	
  consent”	
  document	
  that	
  resulted	
  from	
  the	
  ethics	
  review.	
  Although	
  the	
  authors	
  
generated	
  the	
  “informed	
  consent”	
  document,	
  due	
  to	
  the	
  nature	
  of	
  the	
  survey,	
  it	
  was	
  an	
  implied	
  
consent	
  to	
  the	
  conditions	
  outlined	
  in	
  the	
  form	
  once	
  the	
  participant	
  clicked	
  “start	
  survey”.	
  An	
  
abbreviated	
  version	
  of	
  the	
  informed	
  consent	
  document	
  was	
  provided	
  on	
  the	
  “Start	
  Survey”	
  
page	
  on	
  Opinio	
  and	
  can	
  be	
  seen	
  at	
  the	
  beginning	
  of	
  Appendix	
  E	
  (The	
  Survey).	
  There	
  was	
  no	
  
exchange	
  of	
  signatures	
  or	
  any	
  interaction	
  of	
  the	
  participant	
  with	
  the	
  survey	
  team.	
  Appendix	
  D	
  
and	
  E	
  outline	
  the	
  recruitment	
  email	
  sent	
  to	
  department	
  secretaries,	
  DSU	
  Executives,	
  etc.,	
  and	
  
the	
  full	
  survey	
  questions,	
  respectively.	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   13	
  
6.3 Recruitment Strategy and Survey Launch
The	
  goal	
  of	
  recruitment	
  is	
  to	
  create	
  survey	
  awareness	
  within	
  the	
  Dalhousie	
  
community	
  in	
  order	
  to	
  increase	
  the	
  number	
  of	
  respondents	
  and	
  strengthen	
  the	
  results.	
  Past	
  
recruitment	
  methods	
  formed	
  the	
  foundation	
  upon	
  which	
  this	
  year’s	
  survey	
  recruitment	
  
strategies	
  were	
  built.	
  The	
  Office	
  of	
  Sustainability	
  and	
  the	
  Project	
  Team	
  mapped	
  out	
  key	
  
strategies	
  for	
  promoting	
  the	
  survey	
  to	
  the	
  Dalhousie	
  community.	
  Prizes	
  were	
  offered	
  to	
  survey	
  
respondents	
  to	
  serve	
  as	
  an	
  added	
  motivation	
  for	
  filling	
  out	
  the	
  survey.	
  The	
  prizes	
  included	
  a	
  
$100	
  Superstore	
  gift	
  card,	
  a	
  Sobeys	
  gift	
  card,	
  Just	
  Us!	
  Coffee	
  and	
  gift	
  basket,	
  and	
  gift	
  certificates	
  
for	
  local	
  restaurants.	
  
The	
  survey	
  was	
  promoted	
  predominantly	
  through	
  online	
  means.	
  A	
  recruitment	
  
email	
  (Appendix	
  F)	
  was	
  developed.	
  It	
  contained	
  the	
  purpose	
  of	
  the	
  survey,	
  gifts	
  to	
  be	
  won,	
  
confidentiality	
  clause,	
  and	
  link	
  to	
  the	
  survey.	
  The	
  recruitment	
  email	
  was	
  distributed	
  to	
  various	
  
news	
  channels	
  such	
  as	
  “Today@Dal”	
  and	
  “StudentLife”	
  prior	
  to	
  the	
  launch	
  of	
  the	
  survey.	
  On	
  the	
  
day	
  of	
  the	
  survey	
  launch,	
  the	
  recruitment	
  email	
  was	
  sent	
  to	
  all	
  Dalhousie	
  employees	
  via	
  the	
  
Office	
  of	
  Sustainability	
  email	
  address;	
  Facebook	
  pages	
  of	
  Dalhousie	
  student	
  societies;	
  
Administrative	
  Secretaries	
  of	
  departments	
  for	
  distribution	
  to	
  their	
  student	
  (see	
  Appendix	
  D);	
  
Dalhousie	
  societies	
  through	
  the	
  Dalhousie	
  Student	
  Union	
  (DSU);	
  campus	
  LCD	
  screens;	
  and	
  
Office	
  of	
  Sustainability	
  social	
  media	
  platforms	
  (Twitter,	
  Facebook,	
  and	
  sustainability	
  blog).	
  A	
  
Facebook	
  event	
  was	
  also	
  created	
  by	
  the	
  Project	
  Team	
  to	
  invite	
  Dalhousie	
  students	
  and	
  friends	
  
to	
  fill	
  out	
  the	
  survey.	
  	
  
The	
  survey	
  was	
  launched	
  on	
  November	
  3rd	
  at	
  9.00am	
  and	
  closed	
  two	
  weeks	
  
later	
  on	
  November	
  18	
  at	
  7.00pm.	
  The	
  survey	
  had	
  1949	
  responses	
  with	
  1508	
  completed	
  
responses.	
  During	
  the	
  duration	
  of	
  the	
  survey,	
  reminders	
  were	
  sent	
  to	
  Administrative	
  
Secretaries	
  to	
  re-­‐distribute	
  the	
  recruitment	
  emails,	
  social	
  media	
  platforms	
  were	
  updated	
  as	
  
well	
  as	
  the	
  Facebook	
  event	
  page.	
  To	
  garner	
  more	
  response,	
  the	
  project	
  team	
  had	
  a	
  recruitment	
  
event	
  in	
  the	
  Student	
  Union	
  Building	
  (SUB)	
  during	
  the	
  survey.	
  The	
  survey	
  was	
  advertised	
  during	
  
the	
  event	
  with	
  posters,	
  and	
  banner.	
  Laptops	
  were	
  made	
  available	
  for	
  students	
  to	
  give	
  out	
  their	
  
email	
  addresses.	
  This	
  year’s	
  recruitment	
  event	
  was	
  a	
  bit	
  different	
  as	
  we	
  only	
  requested	
  for	
  
email	
  addresses	
  of	
  students	
  at	
  the	
  event.	
  The	
  survey	
  link	
  was	
  thereafter	
  sent	
  to	
  students	
  who	
  
gave	
  out	
  their	
  email	
  address	
  and	
  agreed	
  to	
  fill	
  out	
  the	
  survey.	
  	
  
	
  
6.4 Data Collection & Analysis
Data	
  collection	
  was	
  conducted	
  entirely	
  through	
  the	
  online	
  survey	
  software	
  Opinio,	
  
provided	
  by	
  Dalhousie	
  University.	
  The	
  Project	
  Team	
  worked	
  closely	
  with	
  Dr.	
  Poh	
  Chua	
  to	
  input	
  
the	
  survey	
  questions	
  and	
  create	
  the	
  survey.	
  The	
  survey	
  was	
  open	
  for	
  over	
  two	
  weeks	
  with	
  
respondents	
  sought	
  from	
  all	
  campuses	
  and	
  from	
  all	
  Dalhousie	
  community	
  members,	
  including	
  
students,	
  administrators,	
  and	
  professors.	
  The	
  breadth	
  of	
  scope	
  regarding	
  who	
  could	
  complete	
  
the	
  survey	
  ensured	
  a	
  significant	
  volume	
  of	
  data.	
  	
  
As	
  in	
  the	
  past,	
  data	
  collection	
  for	
  this	
  year’s	
  project	
  was	
  bounded	
  by	
  the	
  requirements	
  
Dalhousie	
  has	
  set	
  out	
  regarding	
  the	
  use	
  of	
  surveys.	
  As	
  noted	
  previously,	
  this	
  involved	
  an	
  
extensive	
  exchange	
  with	
  the	
  research	
  ethics	
  department	
  to	
  enable	
  the	
  survey	
  to	
  be	
  approved	
  
and	
  launched.	
  Fortunately,	
  as	
  much	
  of	
  the	
  questions	
  in	
  this	
  year’s	
  survey	
  mirrored	
  those	
  
present	
  in	
  the	
  2013	
  survey,	
  the	
  ethics	
  review	
  process	
  only	
  focused	
  on	
  questions	
  which	
  were	
  
new	
  to	
  the	
  survey	
  this	
  year.	
  	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   14	
  
Qualitative	
  data	
  analysis	
  was	
  required	
  on	
  a	
  number	
  of	
  survey	
  questions	
  as	
  the	
  questions	
  
were	
  open-­‐ended	
  and	
  relied	
  on	
  text	
  boxes	
  for	
  the	
  collection	
  of	
  responses.	
  In	
  the	
  case	
  of	
  these	
  
questions,	
  responses	
  were	
  read	
  and	
  then	
  grouped	
  by	
  the	
  key	
  points	
  and/or	
  themes	
  presented.	
  
Having	
  filtered	
  the	
  written	
  responses	
  in	
  this	
  way,	
  a	
  standard	
  analysis	
  of	
  the	
  frequency	
  of	
  certain	
  
themes	
  or	
  concerns	
  was	
  conducted.	
  	
  
Quantitative	
  analysis	
  made	
  up	
  the	
  bulk	
  of	
  the	
  data	
  analysis	
  conducted.	
  The	
  majority	
  of	
  
questions	
  was	
  multiple-­‐choice,	
  and	
  was	
  visualized	
  using	
  Microsoft	
  Excel.	
  Having	
  done	
  this	
  
visualization	
  of	
  the	
  data	
  an	
  analysis	
  and	
  discussion	
  of	
  the	
  results	
  was	
  completed	
  for	
  each	
  
question.	
  	
  
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   15	
  
7. Results & Analysis
	
   Exactly	
  1949	
  members	
  of	
  the	
  Dalhousie	
  Community	
  accessed	
  the	
  2014	
  Annual	
  
Sustainability	
  Survey.	
  Of	
  these,	
  1508	
  completed	
  all	
  (compulsory)	
  questions.	
  The	
  graph	
  below	
  
illustrates	
  the	
  drop-­‐off	
  in	
  completed	
  questions	
  over	
  the	
  course	
  of	
  the	
  survey.	
  The	
  most	
  notable	
  
drop-­‐off	
  in	
  respondents	
  occurred	
  early	
  in	
  the	
  survey,	
  at	
  approximately	
  Question	
  6	
  (Fig	
  1).	
  If	
  
respondents	
  continued	
  from	
  this	
  point	
  they	
  were	
  highly	
  likely	
  to	
  complete	
  the	
  entire	
  survey.	
  	
  
7.1 Demographics
	
   Around	
  58%	
  of	
  the	
  respondents	
  were	
  under	
  35	
  years	
  old	
  (Fig.	
  2),	
  most	
  likely	
  because	
  
47%	
  of	
  the	
  sample	
  were	
  students	
  (Fig.	
  6).	
  However,	
  another	
  40%	
  of	
  the	
  respondents	
  were	
  staff	
  
(which	
  does	
  not	
  include	
  faculty).	
  Around	
  71%	
  of	
  the	
  respondents	
  were	
  females	
  (Fig.	
  3).	
  We	
  do	
  
not	
  know	
  the	
  proportion	
  of	
  females	
  at	
  Dalhousie,	
  though	
  the	
  proportion	
  of	
  females	
  among	
  
students	
  is	
  55%.	
  Thus,	
  assuming	
  that	
  people	
  who	
  are	
  interested	
  in	
  sustainability	
  responded	
  to	
  
our	
  survey,	
  our	
  results	
  may	
  indicate	
  that	
  females	
  are	
  more	
  interested	
  in	
  sustainability	
  than	
  
males	
  (see	
  section	
  8.2.1).	
  	
  
1,300	
  
1,350	
  
1,400	
  
1,450	
  
1,500	
  
1,550	
  
1,600	
  
1,650	
  
1,700	
  
1,750	
  
Respondent	
  Frequency	
  vs.	
  Ques3on	
  
Figure 1: Respondent frequency vs. question number
6.70%	
  
27.28%	
  
24.20%	
  
15.35%	
   15.15%	
  
9.79%	
  
1.54%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
15-­‐19	
  	
   20-­‐24	
  	
   25-­‐34	
  	
   35-­‐44	
  	
   45-­‐54	
  	
   55-­‐64	
  	
   65	
  and	
  above	
  	
  
Q1	
  Demographics	
  -­‐	
  Age	
  
Figure 2: What is your age?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   16	
  
21.32%	
  
11.66%	
   12.25%	
  
8.61%	
   8.08%	
  
19.60%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
Less	
  than	
  
$19,999	
  
$20,000-­‐39,999	
  $40,000-­‐59,999	
  $60,000-­‐79,999	
  $80,000-­‐99,999	
  Above	
  100,000	
  
Q40	
  -­‐	
  Annual	
  Household	
  Income	
  
Annual	
  household	
  income	
  varied	
  from	
  less	
  than	
  $20,000	
  (21%	
  of	
  all	
  respondents)	
  to	
  
above	
  than	
  $100,000	
  (20%)	
  (Fig.	
  4),	
  suggesting	
  that	
  there	
  was	
  minimal	
  deviation	
  in	
  the	
  income	
  
among	
  the	
  respondents.	
  In	
  other	
  words,	
  people	
  are	
  interested	
  in	
  sustainability	
  regardless	
  of	
  
their	
  income.	
  Of	
  all	
  respondents,	
  64%	
  work	
  or	
  study	
  mainly	
  in	
  the	
  Studley	
  campus	
  (Fig.	
  5).	
  In	
  
terms	
  of	
  affiliation,	
  18%	
  and	
  12%	
  of	
  the	
  respondents	
  were	
  people	
  belonging	
  to	
  the	
  department	
  
of	
  Science	
  and	
  Faculty	
  of	
  Arts	
  and	
  Social	
  Sciences	
  respectively	
  (Fig.	
  7).	
  As	
  well,	
  9%	
  of	
  them	
  were	
  
people	
  of	
  the	
  department	
  of	
  Medicine.	
  	
  
70.82%	
  
27.08%	
  
0.13%	
   0.07%	
   0.33%	
   1.58%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
80%	
  
Female	
   Male	
   Intersex	
   Trans	
   Other	
   Prefer	
  not	
  to	
  
say	
  
Q39	
  -­‐Gender	
  
Figure 4: What is your Annual Income?
Figure 3: What is your gender?
Figure 4: What is your annual household income?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   17	
  
47.46%	
  
12.20%	
  
40.34%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
45%	
  
50%	
  
Students	
   Faculty	
   Staff	
  
Q43	
  -­‐	
  Community	
  Group	
  Demographics	
  
64.12%	
  
16.49%	
  
13.13%	
  
6.27%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
Studley	
   Carleton	
   Sexton	
   Agricultural	
  
Q42	
  -­‐	
  Primary	
  Campus	
  of	
  Respondents	
  
Figure 5: What is your primary campus?
Figure 6: Which of these community groups do you belong to?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   18	
  
0%	
   5%	
   10%	
   15%	
   20%	
  
Business	
  Process	
  and	
  Integraron	
  Office	
  
Office	
  of	
  Industry	
  Liaison	
  &	
  Innovaron	
  
Trace	
  Analysis	
  Research	
  Centre	
  
Bookstores	
  
Environmental	
  Health	
  and	
  Safety	
  
Presidents	
  Office	
  
Dalhousie	
  Arts	
  Centre	
  
College	
  of	
  Conrnuing	
  Educaron	
  
Human	
  Resources	
  
Faculty	
  of	
  Computer	
  Science	
  
Faculty	
  of	
  Denrstry	
  
Student	
  Services	
  
Dalhousie	
  Libraries	
  
Informaron	
  Technology	
  Services	
  
Faculty	
  of	
  Agriculture	
  
Faculty	
  of	
  Architecture	
  and	
  Planning	
  
Faculty	
  of	
  Engineering	
  
Faculty	
  of	
  Management	
  
Faculty	
  of	
  Arts	
  and	
  Social	
  Sciences	
  
Q44	
  -­‐	
  Department	
  Affilia3on	
  	
  
Figure 7: What is your Faculty and/or department?
Figure 8: Geographical distribution of respondents by postal code
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   19	
  
7.2 General Questions
Results	
  from	
  this	
  year’s	
  survey	
  show	
  that	
  support	
  for	
  sustainability	
  initiatives	
  on	
  
campus	
  remains	
  strong	
  (Fig.	
  9).	
  Responses	
  favoring	
  environmental	
  sustainability	
  on	
  campus	
  are	
  
highly	
  skewed	
  toward	
  positive	
  (either	
  somewhat	
  agree	
  or	
  strongly	
  agree).	
  9%	
  of	
  respondents	
  
strongly	
  disagreed	
  or	
  somewhat	
  disagreed	
  with	
  the	
  statement	
  that	
  sustainability	
  should	
  be	
  a	
  
priority	
  for	
  Dalhousie.	
  	
  
	
  
	
  
81%	
  of	
  respondents	
  believe	
  that	
  Dalhousie’s	
  involvement	
  in	
  the	
  STARS	
  rating	
  system	
  is	
  
either	
  ‘important’	
  or	
  ‘very	
  important’	
  (Fig.	
  10).	
  Qualitative	
  analysis	
  reveals	
  that	
  many	
  of	
  the	
  
respondents	
  believes	
  that	
  participation	
  in	
  STARS	
  is	
  important	
  as	
  it	
  can	
  serve	
  as	
  a	
  tool	
  for:	
  
tracking	
  and	
  measuring	
  progress;	
  comparison	
  and	
  accountability;	
  and	
  also	
  provides	
  some	
  form	
  
of	
  international	
  recognition.	
  A	
  few	
  respondents	
  were	
  however	
  skeptical	
  of	
  the	
  intentions	
  of	
  
participating	
  in	
  rating	
  systems,	
  highlighting	
  that	
  participation	
  is	
  only	
  relevant	
  for	
  promotional	
  
purposes.	
  Also,	
  a	
  few	
  respondents	
  pointed	
  out	
  the	
  flaws	
  associated	
  with	
  international	
  rating	
  
3.77%	
  
15.54%	
  
44.58%	
  
36.12%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
not	
  important	
   somewhat	
  important	
   important	
   very	
  important	
  
Q2	
  -­‐	
  Importance	
  of	
  STARS	
  
6.94%	
  
1.56%	
   1.27%	
  
18.81%	
  
71.41%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
80%	
  
strongly	
  disagree	
  	
   somewhat	
  
disagree	
  	
  
unsure	
  	
   somewhat	
  agree	
  	
   strongly	
  agree	
  	
  
Q1	
  -­‐	
  Environmental	
  Sustainability	
  as	
  a	
  Campus-­‐Wide	
  
Goal	
  
Figure 9: Environmental sustainability should be a campus-wide goal.
Figure 10: How important is Dalhousie’s participation in an international
rating system like STARS?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   20	
  
systems	
  such	
  as	
  the	
  possibility	
  of	
  not	
  capturing	
  local	
  factors	
  or	
  determinants	
  in	
  the	
  rating	
  
process.	
  Some	
  of	
  the	
  respondents	
  do	
  not	
  know	
  about	
  the	
  rating	
  system,	
  but	
  still	
  thinks	
  that	
  it	
  is	
  
important	
  
In	
  addition,	
  92%	
  of	
  respondents	
  believe	
  that	
  Dalhousie’s	
  goal	
  for	
  new	
  buildings	
  being	
  
rated	
  LEED	
  Gold	
  or	
  above	
  is	
  either	
  ‘important’	
  or	
  ‘very	
  important’	
  (Fig.	
  11).	
  Many	
  of	
  the	
  
respondents	
  believed	
  that	
  been	
  an	
  innovator	
  in	
  green	
  buildings	
  is	
  important	
  as	
  Dalhousie	
  is	
  a	
  
leader	
  in	
  sustainability	
  and	
  innovation.	
  Some	
  of	
  the	
  respondents;	
  however,	
  are	
  of	
  the	
  opinion	
  
that	
  LEED	
  certification	
  is	
  expensive	
  and	
  LEED	
  certified	
  buildings	
  has	
  some	
  complications,	
  and	
  
are	
  also	
  skeptical	
  about	
  the	
  need	
  to	
  build	
  new	
  buildings	
  when	
  old	
  buildings	
  needs	
  upgrading.	
  
Apart	
  from	
  been	
  a	
  leader	
  in	
  sustainability,	
  other	
  reasons	
  given	
  by	
  some	
  respondents	
  on	
  why	
  it	
  
is	
  important	
  for	
  Dalhousie	
  to	
  be	
  an	
  innovator	
  in	
  green	
  buildings	
  are:	
  it	
  attracts	
  students	
  and	
  
employees;	
  cuts	
  costs	
  and	
  resource	
  use	
  in	
  the	
  long-­‐term;	
  and	
  it	
  is	
  the	
  right	
  the	
  thing	
  to	
  do.	
  
Dalhousie	
  community	
  members	
  had	
  a	
  range	
  of	
  differing	
  opinions	
  relating	
  to	
  food	
  choices	
  
on	
  campus.	
  Locally	
  sourcing	
  (50%),	
  animal	
  welfare	
  (46%),	
  food	
  freshness	
  (70%),	
  energy	
  and	
  
water	
  kitchen	
  efficiency	
  (47%),	
  and	
  the	
  reduction	
  of	
  food	
  waste	
  (61%)	
  all	
  had	
  strong	
  support	
  
(Fig.	
  12).	
  Organic	
  food	
  had	
  the	
  lowest	
  level	
  of	
  support,	
  with	
  only	
  17%	
  of	
  respondents	
  rating	
  this	
  
as	
  a	
  strong	
  priority	
  for	
  food	
  operations	
  at	
  Dalhousie.	
  	
  
Survey	
  respondents	
  provided	
  context	
  for	
  their	
  choices	
  in	
  an	
  open	
  text	
  comment	
  box.	
  
That	
  organic	
  food	
  garnered	
  the	
  lowest	
  level	
  of	
  support	
  is	
  supported	
  by	
  respondents’	
  
comments,	
  such	
  as	
  “all	
  super	
  important	
  except	
  organic	
  food.”	
  Further	
  information	
  about	
  the	
  
perception	
  of	
  organic	
  food	
  is	
  suggested	
  by	
  comments	
  like	
  “Organic	
  is	
  a	
  money-­‐making	
  scam.	
  It	
  
is	
  not	
  important.	
  Local	
  is	
  king.”	
  	
  
As	
  is	
  manifested	
  in	
  the	
  comment	
  “local	
  is	
  king”	
  most	
  respondents	
  who	
  added	
  comments	
  
were	
  very	
  supportive	
  of	
  local	
  food	
  sources.	
  Of	
  141	
  comments	
  left	
  by	
  respondents,	
  only	
  one	
  
individual	
  commented	
  negatively,	
  saying	
  that:	
  “Local	
  can	
  sometimes	
  have	
  a	
  bigger	
  eco-­‐
1.28%	
  
6.67%	
  
28.83%	
  
63.23%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
not	
  important	
   somewhat	
  important	
   important	
   very	
  important	
  
Q3	
  -­‐	
  (LEED)	
  Gold	
  Standard	
  or	
  Higher	
  at	
  Dalhousie	
  
Figure 11: How important is it that Dalhousie is an innovator in the field of
green building?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   21	
  
footprint.”	
  With	
  this	
  exception,	
  all	
  other	
  mention	
  of	
  local	
  food	
  was	
  very	
  supportive.	
  One	
  
respondent	
  commented,	
  “above	
  all	
  I	
  believe	
  local	
  food	
  sources	
  are	
  the	
  most	
  important”,	
  while	
  
another	
  added	
  that	
  Dalhousie	
  should	
  “do	
  its	
  part	
  in	
  supporting	
  local	
  food	
  sources.”	
  	
  
Of	
  the	
  individual	
  environmentally	
  sustainable	
  efforts	
  taken	
  by	
  Dalhousie	
  Community	
  
members,	
  the	
  most	
  prevalent	
  was	
  turning	
  off	
  water	
  taps	
  followed	
  by	
  sorting	
  materials	
  into	
  
recycling	
  and	
  compost	
  bins	
  (Fig.	
  13).	
  In	
  contrast,	
  choosing	
  the	
  stairs	
  rather	
  than	
  elevators	
  and	
  
focusing	
  on	
  reducing	
  paper	
  were	
  relatively	
  uncommon	
  actions.	
  It	
  means	
  that	
  these	
  actions	
  
have	
  room	
  to	
  be	
  improved	
  and	
  spread	
  among	
  community	
  members	
  at	
  Dalhousie.	
  	
  
In	
  the	
  open	
  text	
  comment	
  box,	
  survey	
  participants	
  provided	
  context	
  to	
  their	
  
quantitative	
  responses.	
  Many	
  respondents	
  indicated	
  that	
  the	
  options	
  provided	
  by	
  the	
  question	
  
are	
  “common	
  sense.”	
  Others	
  added	
  further	
  efforts	
  that	
  they	
  make,	
  including:	
  limiting	
  driving	
  
and	
  air	
  travel,	
  walking	
  or	
  biking,	
  limiting	
  use	
  of	
  washer	
  and	
  dryers,	
  bringing	
  food	
  in	
  tupperware,	
  
never	
  purchasing	
  bottled	
  water,	
  and	
  using	
  rags	
  instead	
  of	
  paper	
  towel.	
  Of	
  all	
  the	
  options	
  
provided	
  in	
  this	
  question,	
  “turning	
  down	
  the	
  heat”	
  was	
  most	
  commented	
  upon.	
  In	
  almost	
  all	
  
cases	
  where	
  heat	
  is	
  mentioned	
  respondents	
  made	
  it	
  clear	
  that	
  they	
  have	
  no	
  control	
  over	
  the	
  
heat	
  at	
  Dal.	
  Furthermore,	
  many	
  of	
  these	
  individuals	
  indicated	
  dissatisfaction	
  with	
  the	
  
temperatures	
  of	
  offices	
  and	
  classrooms	
  and	
  that	
  something	
  needs	
  to	
  be	
  done.	
  
Some	
  respondents	
  commented	
  on	
  the	
  educational	
  aspect	
  of	
  this	
  question,	
  indicating	
  
that	
  the	
  people	
  around	
  them	
  are	
  not	
  doing	
  enough	
  and	
  more	
  education	
  is	
  required.	
  Only	
  a	
  few	
  
respondents	
  indicated	
  that	
  they	
  themselves	
  should	
  be	
  making	
  more	
  efforts.	
  Though	
  it	
  was	
  not	
  
Organic	
  
Food	
  
Local	
  
Sources	
  
Animal	
  
Welfare	
  
Food	
  
Freshness	
  
Eco-­‐
footprint	
  
(Resources	
  
Consumed)	
  
Energy	
  and	
  
Water	
  
Kitchen	
  
Efficiency	
  
Reducron	
  of	
  
Food	
  Waste	
  
1	
   12%	
   2%	
   3%	
   1%	
   2%	
   1%	
   1%	
  
2	
   13%	
   4%	
   6%	
   1%	
   3%	
   3%	
   2%	
  
3	
   31%	
   13%	
   19%	
   5%	
   17%	
   15%	
   9%	
  
4	
   26%	
   31%	
   27%	
   24%	
   37%	
   34%	
   27%	
  
5	
   17%	
   50%	
   46%	
   70%	
   41%	
   47%	
   61%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
80%	
  
Q4	
  -­‐	
  Priori3es	
  for	
  Food	
  Opera3ons	
  at	
  Dalhousie	
  
Figure 12: How important is the following criteria to you regarding food operations
at Dalhousie? (rate where 1 is not important and 5 is very important)
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   22	
  
an	
  option	
  on	
  this	
  question,	
  many	
  respondents	
  indicated	
  that	
  their	
  own	
  efforts	
  could	
  be	
  
improved	
  by	
  more	
  education	
  on	
  the	
  proper	
  sorting	
  of	
  wastes	
  products.	
  	
  
	
  
	
  
A	
  qualitative	
  analysis	
  of	
  participant	
  responses	
  to	
  Q6,	
  “What	
  sustainability	
  projects	
  
would	
  you	
  most	
  like	
  to	
  see	
  progress	
  on?”	
  elicited	
  a	
  wide	
  range	
  of	
  responses.	
  The	
  major	
  themes	
  
from	
  the	
  responses	
  include	
  (in	
  decreasing	
  number	
  of	
  frequency):	
  energy	
  efficiency,	
  sustainable	
  
transport,	
  waste	
  management,	
  sustainable	
  food,	
  divestment,	
  water	
  management,	
  outreach,	
  
policy	
  enforcement,	
  and	
  uncertainty	
  about	
  current	
  projects.	
  Within	
  the	
  larger	
  themes,	
  there	
  
were	
  a	
  number	
  of	
  recurring	
  sub	
  themes.	
  The	
  only	
  exception	
  to	
  this	
  general	
  rule	
  is	
  divestment,	
  
which	
  was	
  unambiguous.	
  In	
  regards	
  to	
  other	
  themes,	
  however,	
  there	
  was	
  a	
  high	
  degree	
  of	
  
ambiguity	
  of	
  terms	
  used,	
  such	
  as	
  the	
  salient	
  differences	
  between	
  local	
  and	
  sustainable	
  food,	
  
and	
  recycling	
  and	
  waste	
  management.	
  For	
  this	
  reason,	
  major	
  sub-­‐themes	
  are	
  also	
  identified	
  to	
  
differentiate	
  recurrent	
  themes	
  from	
  the	
  responses.	
  
Open	
  text	
  survey	
  responses	
  indicated	
  that	
  green	
  building	
  and	
  green	
  roofs	
  are	
  desired	
  by	
  
a	
  high	
  percentage	
  of	
  respondents,	
  in	
  addition	
  to	
  solar	
  power	
  and	
  heat.	
  Under	
  the	
  main	
  theme	
  
Turning	
  
down	
  the	
  
heat	
  
Turning	
  off	
  
lights	
  
Turning	
  off	
  
computers	
  
Choosing	
  
the	
  stairs	
  
Turning	
  off	
  
water	
  taps	
  
Reducing	
  
paper	
  
Using	
  a	
  
reusable	
  
mug	
  
Not	
  Important	
   1%	
   0%	
   1%	
   1%	
   0%	
   0%	
   1%	
  
Hardly	
  Ever	
   4%	
   1%	
   7%	
   3%	
   0%	
   1%	
   3%	
  
Occasionally	
   4%	
   1%	
   6%	
   5%	
   0%	
   4%	
   4%	
  
Somermes	
   10%	
   3%	
   17%	
   16%	
   2%	
   19%	
   12%	
  
Frequently	
   23%	
   22%	
   23%	
   35%	
   12%	
   39%	
   29%	
  
Always	
   32%	
   68%	
   41%	
   38%	
   82%	
   35%	
   49%	
  
N/A	
   26%	
   4%	
   5%	
   2%	
   3%	
   1%	
   2%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
80%	
  
90%	
  
Q5	
  -­‐	
  Efforts	
  Taken	
  to	
  Reduce	
  Energy,	
  Water	
  Use,	
  and	
  Waste	
  
on	
  Campus	
  
Figure 13: What efforts do you make to reduce energy, water use, and waste on
campus?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   23	
  
of	
  sustainable	
  transport,	
  bike	
  lanes	
  and	
  increased	
  cycle	
  ridership	
  was	
  the	
  most	
  commonly	
  
desired	
  sub	
  theme.	
  Respondents	
  also	
  identified	
  a	
  need	
  for	
  covered	
  bike	
  shelters,	
  and	
  
improvement	
  to	
  the	
  public	
  transit	
  system	
  (though	
  to	
  a	
  lesser	
  degree).	
  Under	
  waste	
  
management,	
  recycling	
  and	
  paper	
  waste	
  were	
  the	
  most	
  common	
  concerns,	
  however,	
  improved	
  
signage	
  and	
  more	
  outdoor	
  bins	
  was	
  also	
  common.	
  Respondents	
  identified	
  local	
  food	
  as	
  being	
  a	
  
high	
  priority	
  as	
  it	
  was	
  suggested	
  most	
  frequently	
  in	
  comparison	
  to	
  organic	
  food	
  and	
  food	
  
gardens,	
  which	
  were	
  less	
  frequently	
  identified.	
  Concerns	
  about	
  water	
  management	
  included	
  
topics	
  such	
  as	
  increasing	
  water	
  fountains	
  and	
  decreasing	
  the	
  use	
  and/or	
  sale	
  of	
  bottled	
  water	
  
on	
  campus.	
  The	
  most	
  frequent	
  sub-­‐theme	
  under	
  outreach	
  is	
  sustainable	
  education,	
  followed	
  to	
  
a	
  lesser	
  degree	
  by	
  student	
  initiatives	
  and	
  workshops.	
  The	
  final	
  theme,	
  policy	
  enforcement,	
  was	
  
the	
  least	
  frequently	
  identified	
  throughout	
  the	
  results.	
  A	
  need	
  was	
  identified	
  to	
  enforce	
  the	
  on-­‐
campus	
  smoking	
  ban,	
  as	
  well	
  as	
  the	
  idle	
  free	
  policy.	
  	
  
7.3 Cycling Questions
Around	
  27%	
  of	
  the	
  respondents	
  answered	
  that	
  they	
  use	
  bicycles,	
  and	
  most	
  of	
  them	
  
(85%	
  of	
  cyclists)	
  use	
  bike	
  rack	
  facilities	
  (Fig.	
  13).	
  Studley	
  campus	
  is	
  the	
  most	
  frequently	
  used	
  
place	
  to	
  park	
  bicycles	
  (60%)	
  (Fig.	
  14).	
  In	
  comparison,	
  17%	
  and	
  12%	
  of	
  the	
  respondents	
  indicated	
  
that	
  they	
  park	
  their	
  bikes	
  at	
  the	
  Sexton	
  and	
  Carleton	
  campuses.	
  These	
  results	
  are	
  largely	
  
affected	
  by	
  the	
  number	
  of	
  people	
  who	
  study	
  or	
  work	
  in	
  each	
  campus.	
  If	
  we	
  compare	
  the	
  results	
  
of	
  Question	
  16	
  (number	
  of	
  people	
  who	
  park	
  bikes	
  in	
  each	
  campus)	
  and	
  that	
  of	
  Question	
  42	
  
(number	
  of	
  people	
  who	
  study	
  or	
  work	
  in	
  each	
  campus),	
  Sexton	
  campus	
  has	
  the	
  highest	
  ratio	
  of	
  
cyclists	
  to	
  campus	
  users.	
  
22.62%	
  
3.88%	
  
73.50%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
80%	
  
Yes	
   No	
   Do	
  not	
  use	
  a	
  bicycle	
  
Q15	
  -­‐	
  Use	
  of	
  Bike	
  Rack	
  Facili3es	
  
Figure 14: If you bike to campus, do you use bike rack facilities provided
by the university?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   24	
  
With	
  regard	
  to	
  concern	
  about	
  implementation	
  of	
  segregated	
  cycle	
  tracks,	
  around	
  39%	
  of	
  
respondents	
  had	
  no	
  concern	
  (Fig.	
  15).	
  On	
  the	
  other	
  hand,	
  all	
  choices	
  of	
  concern,	
  except	
  
accessibility	
  to	
  buildings,	
  were	
  chosen	
  by	
  more	
  than	
  10%	
  of	
  the	
  respondents	
  respectively.	
  In	
  
other	
  words,	
  when	
  implementing	
  the	
  tracks,	
  these	
  choices	
  need	
  to	
  be	
  considered	
  as	
  common	
  
concerns	
  among	
  Dalhousie	
  community	
  members.	
  
Comments	
  by	
  respondents	
  addressed	
  the	
  fact	
  that	
  the	
  greatest	
  need	
  for	
  cycle	
  tracks	
  is	
  
not	
  on	
  the	
  Dalhousie	
  campus,	
  but	
  throughout	
  the	
  city.	
  Other	
  concerns	
  related	
  to	
  cycle	
  tracks	
  
were	
  emphasized.	
  On	
  the	
  topic	
  of	
  accessibility,	
  respondents	
  were	
  concerned	
  about	
  accessibility	
  
for	
  the	
  elderly	
  and	
  medical	
  response	
  teams.	
  Though	
  it	
  was	
  not	
  provided	
  as	
  an	
  option	
  in	
  the	
  
question,	
  some	
  respondents	
  indicated	
  concern	
  for	
  snow	
  removal.	
  Overall,	
  respondents	
  were	
  
generally	
  positive	
  about	
  segregated	
  cycle	
  tracks.	
  One	
  respondent	
  indicated	
  “this	
  is	
  a	
  fantastic	
  
project.”	
  
60.39%	
  
12.47%	
  
16.90%	
  
5.26%	
   4.99%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
Studley	
  
Campus	
  (ie.	
  the	
  
primary	
  
campus,	
  
between	
  Robie	
  
and	
  Oxford	
  St.)	
  
Carleton	
  
Campus	
  (ie.	
  the	
  
health	
  
professions	
  
campus,	
  
between	
  Robie	
  
and	
  Summer	
  
Sexton	
  Campus	
  
(ie.	
  the	
  
engineering,	
  
architecture,	
  
and	
  planning	
  
campus)	
  
Agriculture	
  
Campus	
  (ie.	
  the	
  
Truro	
  campus)	
  
Other	
  (please	
  
specify):	
  
Q16	
  -­‐	
  Where	
  Do	
  You	
  Park	
  Your	
  Bike?	
  	
  
	
  
17.46%	
  
14.93%	
   13.09%	
  
4.17%	
  
10.94%	
  
39.41%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
45%	
  
Loss	
  of	
  Parking	
   Narrower	
  
Vehicle	
  Lanes	
  
Connecron	
  to	
  
Other	
  Cycle	
  
Lanes	
  
Accessibility	
  to	
  
Buildings	
  
Obstrucron	
  to	
  
Pedestrian	
  
Movement	
  
No	
  Concern	
  
Q7	
  -­‐	
  Concerns	
  Regarding	
  Segregated	
  Cycle	
  Tracks	
  
Figure 15: If yes (to Q15), where do you park your bike?
Figure 16: What is your greatest concern regarding the implementation of
segregated cycle tracks?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   25	
  
Many	
  of	
  the	
  respondents	
  (44%	
  of	
  all)	
  felt	
  as	
  though	
  the	
  greatest	
  opportunity	
  of	
  the	
  
segregated	
  cycle	
  tracks	
  would	
  have	
  been	
  an	
  increase	
  in	
  safety	
  (Fig.	
  16).	
  In	
  addition,	
  23%	
  of	
  
participants	
  felt	
  as	
  though	
  segregated	
  cycle	
  tracks	
  would	
  reduce	
  stress	
  for	
  drivers	
  and	
  cyclists	
  
alike,	
  as	
  well	
  as	
  help	
  to	
  increase	
  cycling	
  ridership.	
  
In	
  the	
  comment	
  box,	
  respondents	
  addressed	
  the	
  choices	
  they	
  made.	
  Opinions	
  expressed	
  
on	
  the	
  topic	
  of	
  connectivity	
  were	
  polarized.	
  Some	
  respondents	
  questioned	
  whether	
  the	
  track	
  
will	
  increase	
  cycle	
  ridership,	
  saying	
  “I	
  don’t	
  see	
  this	
  as	
  a	
  significant	
  enough	
  change	
  (only	
  a	
  few	
  
blocks)	
  to	
  create	
  behavioural	
  (sic)	
  change	
  in	
  those	
  who	
  want	
  to	
  ride	
  their	
  bikes	
  but	
  won’t.”	
  
Contrarily,	
  other	
  respondents	
  reflected	
  positively	
  saying	
  “I	
  think	
  the	
  track	
  would	
  increase	
  
cycling	
  awareness	
  and	
  encourage	
  people	
  to	
  ride	
  the	
  bicycles.”	
  Another	
  respondent	
  wrote:	
  
“more	
  bikers=	
  less	
  drivers=	
  less	
  carbon	
  emissions=	
  healthier	
  people	
  and	
  planet.”	
  	
  
	
  
Approximately	
  74%	
  of	
  respondents	
  perceived	
  cycling	
  infrastructure	
  to	
  be	
  very	
  valuable	
  
or	
  of	
  some	
  value	
  (Fig.	
  17).	
  This	
  question	
  correlates	
  well	
  with	
  the	
  90%	
  response	
  rate	
  in	
  favour	
  of	
  
sustainability	
  as	
  a	
  campus	
  wide	
  goal.	
  Many	
  people	
  find	
  that	
  campus	
  sustainability	
  is	
  important	
  
and	
  also	
  see	
  the	
  value	
  in	
  cycling	
  infrastructure	
  at	
  Dalhousie	
  University.	
  The	
  other	
  26%	
  of	
  
respondents	
  indicated	
  that	
  they	
  were	
  unsure	
  about	
  the	
  value	
  of	
  segregated	
  cycle	
  tracks	
  (21%),	
  
that	
  is	
  was	
  not	
  valuable	
  (3%)	
  and	
  that	
  it	
  was	
  detrimental	
  (2%).	
  	
  
Text	
  responses	
  from	
  the	
  survey	
  comment	
  box	
  further	
  corroborate	
  the	
  
quantitative	
  answers	
  of	
  respondents.	
  Many	
  respondents	
  indicated	
  a	
  positive	
  opinion	
  
concerning	
  the	
  value	
  of	
  cycle	
  tracks,	
  and	
  further	
  explained	
  that	
  connectivity	
  throughout	
  the	
  city	
  
is	
  a	
  critical	
  component	
  of	
  their	
  potential	
  value	
  in	
  Halifax.	
  A	
  further	
  condition	
  was	
  put	
  forth	
  in	
  
the	
  comments,	
  with	
  some	
  survey	
  respondents	
  indicating	
  that	
  lanes	
  would	
  be	
  most	
  useful	
  “if	
  
used	
  correctly.”	
  Other	
  reasons	
  provided	
  by	
  respondents	
  who	
  answered	
  negatively	
  to	
  the	
  value	
  
of	
  cycle	
  infrastructure	
  addressed	
  the	
  issue	
  of	
  already	
  narrow	
  streets	
  as	
  well	
  as	
  the	
  loss	
  of	
  
parking	
  in	
  Halifax.	
  	
  
44.24%	
  
15.06%	
  
3.42%	
  
22.85%	
  
8.04%	
   6.39%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
45%	
  
50%	
  
Increased	
  
Cycling	
  Safety	
  
Increased	
  
Cycling	
  
Ridership	
  
Reduced	
  Traffic	
  
Congesron	
  
Reduced	
  Stress	
  
for	
  Drivers	
  and	
  
Cyclists	
  
Bever	
  Flow	
  of	
  
Traffic	
  For	
  All	
  
No	
  Opportunity	
  
Q8	
  -­‐	
  Greatest	
  Opportunity	
  of	
  Segregated	
  Cycle	
  Tracks	
  
Figure 17: What do you think is the greatest opportunity provided by the
implementation of segregated cycle tracks?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   26	
  
7.4 Transportation
Most	
  respondents	
  (76%	
  of	
  all)	
  did	
  not	
  use	
  a	
  different	
  primary	
  commute	
  mode	
  in	
  
comparison	
  to	
  each	
  commute	
  mode	
  in	
  2013-­‐2014.	
  An	
  average	
  time	
  to	
  commute	
  was	
  24	
  
minutes,	
  but	
  this	
  result	
  may	
  be	
  skewed	
  by	
  a	
  few	
  exceptional	
  answers	
  (e.g.,	
  the	
  maximum	
  time	
  
to	
  commute	
  was	
  240	
  minutes).	
  Around	
  8	
  and	
  9	
  am	
  were	
  the	
  most	
  common	
  times	
  to	
  arrive	
  at	
  
Dalhousie	
  among	
  the	
  respondents	
  (Fig.	
  18).	
  In	
  contrast,	
  there	
  were	
  two	
  peaks	
  regarding	
  the	
  
time	
  to	
  leave	
  Dalhousie;	
  one	
  was	
  around	
  4-­‐5	
  am	
  and	
  another	
  was	
  4-­‐5	
  pm	
  (Fig.	
  19).	
  However,	
  
the	
  latter	
  peak	
  (45%	
  of	
  all)	
  was	
  larger	
  than	
  the	
  former	
  one	
  (14%).	
  
1.95%	
   3.15%	
  
20.93%	
  
34.36%	
  
39.60%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
45%	
  
Detrimental	
   Not	
  Valuable	
   Not	
  Sure	
   Valuable	
   Very	
  Valuable	
  
Q9	
  -­‐	
  Perceived	
  Value	
  of	
  Cycle	
  Infrastructure	
  
Figure 18: In regards to infrastructure, do you think cycle tracks segregated
(from traffic) and connected (through intersections) on core routes would be
valuable?
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   27	
  
More	
  than	
  half	
  (56%)	
  of	
  the	
  respondents	
  owned	
  their	
  cars,	
  while	
  a	
  few	
  people	
  (3%)	
  
were	
  involved	
  in	
  car	
  sharing	
  service	
  (Fig.	
  20).	
  23%	
  of	
  them	
  did	
  not	
  have	
  any	
  access	
  to	
  a	
  car.	
  As	
  
well,	
  around	
  half	
  (48%)	
  of	
  them	
  possessed	
  their	
  bikes,	
  whereas	
  41%	
  of	
  them	
  did	
  not	
  have	
  any	
  
access	
  to	
  a	
  bike	
  (Fig.	
  21).	
  	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
Q19	
  -­‐Average	
  3me	
  of	
  arrival	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
1:00	
  
2:00	
  
3:00	
  
4:00	
  
5:00	
  
6:00	
  
7:00	
  
8:00	
  
9:00	
  
10:00	
  
11:00	
  
12:00	
  
13:00	
  
14:00	
  
15:00	
  
16:00	
  
17:00	
  
18:00	
  
19:00	
  
20:00	
  
21:00	
  
22:00	
  
23:00	
  
24:00:00	
  
Q20	
  -­‐Average	
  3me	
  of	
  departure	
  
Figure 19: At what time, on average, do you arrive at Dalhousie? Identify
the time in four digit 24 hour cycle
Figure 20: At what time, on average, do you leave Dalhousie? Identify the
time in four digit 24 hour cycle
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   28	
  
	
   Primary	
  mode	
  of	
  transportation	
  of	
  the	
  respondents	
  was	
  occupied	
  by	
  walking	
  (34%	
  of	
  all),	
  
automobiles	
  –	
  driving	
  alone	
  (21%),	
  public	
  transit	
  (21%),	
  and	
  automobiles	
  –	
  as	
  passengers	
  (13%)	
  
(Fig.	
  22).	
  People	
  using	
  bicycles	
  as	
  primary	
  transportation	
  were	
  only	
  8%	
  of	
  the	
  respondents.	
  In	
  
contrast,	
  as	
  a	
  second	
  mode	
  of	
  transportation,	
  public	
  transit	
  (27%	
  of	
  all)	
  and	
  walking	
  (19%)	
  were	
  
the	
  most	
  common	
  among	
  others.	
  Again,	
  bicycles	
  were	
  used	
  as	
  second	
  mode	
  of	
  transportation	
  
by	
  only	
  8%	
  of	
  the	
  respondents.	
  	
  
Only	
  seven	
  respondents	
  responded	
  to	
  the	
  question	
  with	
  “other.”	
  In	
  addition,	
  one	
  
respondent	
  indicated	
  that	
  their	
  primary	
  mode	
  of	
  transport	
  is	
  an	
  electric	
  scooter	
  (not	
  one	
  of	
  the	
  
options	
  provided	
  by	
  the	
  question),	
  while	
  another	
  indicated	
  that	
  they	
  were	
  participating	
  in	
  
distance	
  education.	
  	
  
56.44%	
  
3.40%	
  
16.14%	
  
22.68%	
  
5.06%	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
I	
  own	
  a	
  car	
   I	
  am	
  a	
  member	
  of	
  
a	
  car	
  sharing	
  
service	
  
I	
  can	
  borrow	
  a	
  car	
  
or	
  get	
  a	
  ride	
  most	
  
rmes	
  I	
  need	
  it	
  
I	
  do	
  not	
  own	
  or	
  
have	
  access	
  to	
  a	
  
car	
  
Not	
  Applicable	
  
Q30	
  -­‐	
  Access	
  to	
  a	
  car	
  	
  
47.54%	
  
8.05%	
  
40.51%	
  
6.96%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
45%	
  
50%	
  
I	
  own	
  a	
  bicycle	
   I	
  can	
  use	
  or	
  borrow	
  a	
  
bicycle	
  most	
  rmes	
  I	
  
need	
  it	
  
I	
  do	
  not	
  own	
  or	
  have	
  
access	
  to	
  a	
  bicycle	
  
Not	
  Applicable	
  
Q31	
  -­‐	
  Access	
  to	
  a	
  bicycle	
  
Figure 21: Do you own or have access to a car? (Choose all that apply).
Figure 22: Do you own or have access to a bicycle (Choose all that apply)
 
	
  
2014	
  Dalhousie	
  Office	
  of	
  Sustainability	
  Annual	
  Sustainability	
  Survey	
  Report	
   29	
  
Carpooling	
  was	
  supported	
  by	
  17%	
  of	
  all	
  the	
  respondents	
  (43%	
  of	
  the	
  respondents	
  who	
  
drive	
  cars	
  alone)	
  (Fig.	
  24).	
  On	
  the	
  other	
  hand,	
  14%	
  of	
  all	
  (35%	
  of	
  those	
  who	
  drive	
  cars	
  alone)	
  
were	
  unwilling	
  to	
  carpool,	
  whether	
  it	
  was	
  with	
  their	
  co-­‐worker	
  or	
  with	
  their	
  friends.	
  
21.47%	
  
13.23%	
  
21.35%	
  
0.25%	
  
8.99%	
  
34.14%	
  
0.12%	
   0.44%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
35%	
  
40%	
  
Q10	
  -­‐	
  Primary	
  Mode	
  of	
  Transporta3on	
  	
  
22.28%	
  
10.05%	
   10.80%	
  
26.84%	
  
0.19%	
  
8.43%	
  
19.60%	
  
0.62%	
   1.19%	
  
0%	
  
5%	
  
10%	
  
15%	
  
20%	
  
25%	
  
30%	
  
Q11	
  -­‐	
  Secondary	
  mode	
  of	
  transporta3on	
  
Figure 23: What is your primary mode of transportation (70% of the time or
more) for your daily commute to campus throughout the year?
Figure 24: What is your secondary mode of transportation (less than 70%
of the time) for your daily commute to campus?
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
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FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
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FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
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FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
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FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
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FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8
FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8

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FINAL Annual Sustainability Survey 2014 Annual Report - draft 4.8

  • 1.     Understanding Transportation and Sustainability Initiatives at Dalhousie University 2014 Annual Sustainability and Transportation Survey Report Prepared as part of MGMT 5000: Management without Borders Authors: Emily Colford Erik Paige Grace Okpala Sean Tait Takafumi Osawa Group 11 December 5, 2014
  • 2.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   1   1. Acknowledgements The  authors  would  like  to  thank  Rochelle  Owen,  the  director  of  the  Office  of   Sustainability,  whose  guidance  throughout  the  creation  of  the  annual  survey  and  report  was   invaluable.  Poh  Chua’s  instruction  and  training  for  the  Opinio  software  was  crucial  and  his  help   with  survey  troubleshooting  is  greatly  appreciated.  The  authors  would  also  like  to  thank  Jenny   Beachler,  Sandra  Toze,  and  Jessica  MacIntosh  who  created  the  foundation  on  which  this  project   could  be  manifested  through  their  dedication  to  the  Management  Without  Borders  course.   Thank  you  to  Dr.  Ahsan  Habib  for  his  additions  to  the  transportation  section  of  the  survey.     Finally,  it  goes  without  saying  that  our  team  is  indebted  to  all  of  the  groups  and   individuals  who  supported  the  survey.  In  particular,  Steven  Cushing,  whose  work  was   indispensable  during  the  recruitment  process,  not  to  mention,  the  countless  secretaries  and   promotional  contacts  throughout  the  faculties,  department,  libraries,  and  offices.     We  are  also  very  grateful  to  The  Wooden  Monkey  and  Just  Us!  Coffee  Roasters  Co-­‐op   for  their  generous  survey  prize  donations.  Last  but  not  least,  we  would  like  to  thank  all   Dalhousie  faculty,  staff,  and  students  who  took  the  time  to  participate  in  our  survey.  
  • 3.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   2   2. Executive Summary Working  to  integrate  campus  sustainability  through  operations  and  engagement,  the   Office  of  Sustainability  conducts  an  annual  sustainability  survey.  The  survey  is  released  to   students,  staff,  and  faculty  to  collect  data  on  sustainability  indicators  including:  sustainable   transportation,  waste  management,  energy  and  water  consumption,  natural  and  built   environment.  The  survey  gathers  sustainability  perceptions  of  student  and  employees.  In   tandem  with  the  Office  of  Sustainability  the  goal  of  the  2014  Annual  Sustainability  Survey  is  to   improve  sustainability  outcomes  on  Dalhousie  campuses.     The  objective  of  the  2014  Annual  Sustainability  Survey  is  to:  collect  opinions  of  student,   staff,  and  faculty  on  sustainability  initiatives;  determine  support  levels  for  cycling  infrastructure   (segregated  bike  lanes);  and  ascertain  opportunities  for  improvement  as  provided  by   respondents.  These  objectives  are  achieved  through  quantitative  and  qualitative  analysis.  The   discussion,  conclusions,  and  recommendations  of  the  paper  are  informative  for  new  and   ongoing  sustainability  initiatives  at  Dalhousie.     Key  updates  in  2014  survey  included  a  section  regarding  segregated  bike  lanes,  the   addition  of  new  questions  related  to  sustainability  reporting  and  green  infrastructure,  and   updates  to  the  transportation  section.  The  survey  was  administered  through  Opinio  survey   software  for  a  period  of  two  weeks.  1,949  respondents  accessed  the  survey,  while  1,508   respondents  completed  it.     Key  findings  from  the  survey  include:   • High  percentage  of  the  Dalhousie  community  support  sustainability  as  a  campus  wide-­‐ goal.  Similar  to  last  year’s  results,  students,  staff,  and  faculty  support  sustainability  as   well  as  STARS  reporting  and  Dalhousie’s  Green  Buildings  Policy  even  though  there  was   low  awareness  levels  of  these  initiatives.   • Increased  cycling  infrastructure,  reduction  of  paper  waste  and  recycling,  local  food   purchasing,  fossil  fuel  divestment,  and  solar  power  projects  are  areas  that  respondents   wants  to  see  progress  on   • There  was  support  for  the  installation  of  segregated  bike  lanes  on  Dalhousie  Campuses   with  safety  as  the  largest  opportunity  and  the  concerns  of  the  community  were   gathered.   • Local  food  sourcing  is  the  most  supported  of  all  the  sustainable  food  operations  options   • Most  respondents  are  unaware  of  the  formal  carpooling  programs  such  as  RideShare   and  CarShare   • There  was  a  drop-­‐off  in  respondents  at  the  first  open-­‐ended  question  (Question  6),   suggesting  either  respondents  do  not  know  enough  about  the  question  to  answer  it,  or   do  not  feel  comfortable  answering  open-­‐ended  questions   • Direct  email  was  the  most  effective  means  of  recruiting  respondents  for  the  survey       In  light  of  these  findings,  key  recommendations  are  as  follows.  The  Office  of   Sustainability  should  continue  advocacy  efforts  for  sustainable  transportation,  particularly   accommodations  for  cyclists,  and  also  either  re-­‐examine  the  structure  of  the  current  formal   carpooling  programs  (and  investigate  possible  reasons  for  their  lack  of  use)  or  direct  efforts  
  • 4.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   3   elsewhere.  In  terms  of  awareness,  new  communication  strategies  should  be  considered  as   awareness  of  the  work  of  the  Office  of  Sustainability  is,  overall,  moderate  to  low.  A  key   recommendation  for  future  survey  facilitators  will  be  to  consider  putting  more  of  the  open-­‐ ended  question  nearest  to  the  end  instead  of  near  the  beginning,  where  you  might  lose   respondents  interest.  Initiating  the  survey  a  week  earlier,  or  in  a  time  where  the  survey  may  not   overlap  with  any  holidays  could  be  advantageous  as  more  people  will  be  available  to  recruit   during  regular  school  hours.  Finally,  the  authors  recommend  to  make  the  survey  shorter.  This   will  make  it  easier  for  more  people  to  start  and  complete  the  survey  in  a  smaller  amount  of   time  without  the  respondent  losing  interest  part  way  through.  
  • 5.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   4   3. Table of Contents   1. Acknowledgements  ....................................................................................  1   2. Executive Summary  ...................................................................................  2   3. Table of Contents  .......................................................................................  4   4. Introduction  ...............................................................................................  6   4.1 Office of Sustainability Background  .................................................................................................  6   4.2 Project Aim & Objectives  ...................................................................................................................  7   4.3 Report Format  .....................................................................................................................................  7   4.4 Omissions & Exclusions  ....................................................................................................................  7   5. Literature Review  .......................................................................................  8   5.1 Segregated Cycle Lanes and Increased Cycle Ridership  ............................................................  8   5.2 Policy Development  ...........................................................................................................................  8   5.3 Political Support  ..................................................................................................................................  8   5.4 Local Business  ....................................................................................................................................  8   5.5 Installation Cost vs. Financial Benefit  ..............................................................................................  9   5.6 Safety  ...................................................................................................................................................  9   5.7 Health  .................................................................................................................................................  10   5.8 Social Perceptions  ............................................................................................................................  10   5.9 Ease of traffic  ....................................................................................................................................  10   5.10 Connectivity and Directedness  .....................................................................................................  11   5.11 Physical Conditions (Weather, Topography, Vegetation)  ........................................................  11   5.12 Research Key Points  .....................................................................................................................  11   6. Methods  ..................................................................................................  12   6.1 Planning  .............................................................................................................................................  12   6.2 Research Ethics  ................................................................................................................................  12   6.3 Recruitment Strategy and Survey Launch  ....................................................................................  13   6.4 Data Collection & Analysis  ..............................................................................................................  13   7. Results & Analysis  ...................................................................................  15   7.1 Demographics  ...................................................................................................................................  15   7.3 Cycling Questions  .............................................................................................................................  23   7.5 Other Questions  ................................................................................................................................  36   8. Discussion & Recommendations  ...............................................................  37   8.1 Summary and Implications of Results  ...........................................................................................  37   8.1.1. Comparison to previous surveys  ...........................................................................................  37   8.1.2. Campus Wide Sustainability and Key Initiatives  ..................................................................  37   8.1.3. Cycling infrastructure  ...............................................................................................................  38   8.1.4. Transportation  ...........................................................................................................................  39   8.1.5. Mode of Transportation (Q 10, 11, 13, 14, 17, and 30)  ......................................................  39   8.1.6. Timing of travel to and from campus (Q 18, 19, and 20)  ....................................................  39   8.1.7. Carpooling (Q 12, 21, and 22)  ................................................................................................  39  
  • 6.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   5   8.1.8. Travel between campuses (Q 23, 24, 25, and 26)  ..............................................................  40   8.2 Limitations and Recommendations  ................................................................................................  40   8.2.1 Limitations  ..................................................................................................................................  40   8.2.2 Recommendations for Future Survey Facilitators  ................................................................  41   8.2.3 Recommendations for the Office of Sustainability  ................................................................  42   9. Conclusion  ..............................................................................................  43   10. References  ............................................................................................  44   11. Appendices  ...........................................................................................  47   Appendix A: Project Description  ...........................................................................................................  47   Appendix B: PESTE Analysis  ................................................................................................................  48   Appendix C: Ethics / Informed Consent  ...............................................................................................  55   Appendix D: Recruitment Strategies  ....................................................................................................  56   Appendix E: Example Promotional Script  ............................................................................................  57   Appendix F: Survey  ................................................................................................................................  58   Appendix G: Full Results Section  .........................................................................................................  71  
  • 7.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   6   4. Introduction Dalhousie  University  has  been  pursuing  campus  sustainability  for  over  twenty   years.  Originally,  the  concept  of  sustainability,  in  terms  of  environment,  was  defined  as  the   maintenance  of  natural  capital,  which  has  source  and  sink  functions  for  human  beings   (Goodland,  1995).  In  other  words,  to  maintain  such  capital,  we  should  reduce  waste  emissions   (e.g.,  garbage  and  greenhouse  gas),  and  slow  down  the  speed  of  harvest/depletion  of  resource   input  (e.g.,  water  and  food)  (Goodland,  1995).  The  Office  of  Sustainability  attempts  to  improve   Dalhousie  campuses  in  environmental,  economic  and  social  aspects.   4.1 Office of Sustainability Background Universities  are  often  large  and  influential  on  global  as  well  as  local   environments,  and  as  a  result  a  growing  number  of  universities  have  prioritized  the  issue  of   campus  sustainability.  Alshuwaikhat  &  Abubakar  (2008)  proposed  that  sustainability  activities  in   university  campuses  could  be  composed  of  the  following  three  approaches:  (i)  environmental   management  (systems)  in  university,  (ii)  public  participation  and  social  responsibility,  and  (iii)   sustainability  teaching  and  research.  The  Office  of  Sustainability  is  the  focal  point  of  the  first   two  of  the  three  approaches  having  made  many  sustainability  plans  and  implemented  them   with  the  aid  of  various  collaborators.  More  specifically,  the  office  released  the  Dalhousie   University  Sustainability  Operational  Plan  (DUOS,  2010),  suggesting  11  sustainability  indicators   (e.g.,  reduction  of  greenhouse  gas  emission)  and  quantitative/qualitative  targets  of  these   indicators  by  2020.     The  released  plan  of  DUOS  (2010)  also  proposed  mainstreaming  bikes  as  a  traffic   tool  as  one  of  its  key  strategies.  To  achieve  this  goal,  the  Office  of  Sustainability  has  conducted   a  survey  about  travel  behavior  of  commuters  at  Dalhousie  (DUOS,  2012),  and  implemented   cycling-­‐supportive  programs,  such  as  establishing  a  campus  bike  centre  and  installing  new  bike   racks,  between  2010  and  2013  (DUOS,  2014).  Furthermore,  Dalhousie  released  a  bikeways  plan   for  the  urban  Halifax  institutional  district  in  combination  with  Capital  Health,  IWK  Health  Centre   and  Saint  Mary’s  University  in  2012  (CEU,  2012).  This  plan  suggested  establishing  new  bike   lanes,  bike  parking  stations  and  other  bike-­‐related  infrastructure  in  specific  places  in  Halifax   (e.g.,  University  Avenue).  In  particular,  bike  lanes  are  acknowledged  as  an  effective  way  to   make  biking  mainstream  (Parker  et  al.,  2013).   Furthermore,  the  growing  interest  in  sustainability  efforts  at  other  universities   has  initiated  a  couple  of  sustainability-­‐related  reporting  and  ranking  systems  catering  to  higher   education  institutes  in  North  America  (Fonseca  et  al.,  2011).  In  line  with  such  movements,   sustainability  offices  at  some  universities  have  taken  initiatives  in  such  reporting  and  self-­‐ assessments  about  their  efforts  for  sustainability  (Fonseca  et  al.,  2011).  Dalhousie  is  one  of  the   registered  participants  of  the  Sustainability  Tracking,  Assessment  &  Rating  System  (STARS),   which  enables  universities  in  North  America  to  report  and  clarify  their  sustainability   performance.  This  system  is  characterized  by  its  extensive  scope,  positive  rating  of   environmentally  “good  practices”,  and  high  transparency  of  rating  process  (Wigmore  &  Ruiz,   2010).  Our  client  is  in  charge  of  submitting  reports  of  Dalhousie  to  STARS  as  well,  and  the   university  was  awarded  silver  rating  in  2011  (DUOS,  n.d.).  The  STARS  evaluation  is  supposed  to   be  conducted  once  in  every  three  years,  the  last  one  being  conducted  in  August  of  2011.  
  • 8.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   7   The  Office  of  Sustainability  regards  the  perceptions,  opinions  and  ideas  of   students,  staff,  and  faculty  as  of  utmost  importance,  and  has  conducted  an  annual   questionnaire  survey  for  the  past  four  years.  This  report  outlines  the  objectives,  methods,  and   results  of  the  2014  Annual  Sustainability  Survey.  Both  quantitative  and  qualitative  analysis  of   results  are  presented  together  with  discussion  of  key  themes  as  identified  in  the  survey  results   and  recommendations.   4.2 Project Aim & Objectives The  main  purpose  of  this  report  is  to  present  the  results  of  the  2014  survey  and   give  our  partner  organization  not  only  survey  results,  but  also  useful  recommendations  from   quantitative  and  qualitative  data  analysis.  The  survey  consists  of  four  different  sections.  The   first  part  questions  respondents  on  initiatives  at  Dalhousie,  including  their  understanding  of   STARS  and  LEED.  The  second  section  questions  respondents  on  their  perception  of  cycling   infrastructure,  while  the  third  questions  respondents  on  their  transportation  habits  to  and  from   the  university,  as  well  as  between  campuses.  The  final  section  of  the  survey  collects   demographic  information  about  respondents,  including  age,  gender,  and  faculty,  etc.     Results  and  trends  of  the  qualitative  and  quantitative  data  analysis,  provided  in   the  final  paper,  will  help  guide  major  concepts  to  be  incorporated  into  policy  creation,  project   planning,  and  campus  operations  in  the  Office  of  Sustainability.  As  such,  our  objective  is  to   gather  a  wide  range  of  participants,  while  also  leaving  enough  time  at  the  end  of  term  to  fully   examine  and  understand  the  results  of  the  survey.     4.3 Report Format This  report  follows  a  consistent  format,  similar  to  the  precedence  set  from  previous   years.  The  following  sections  provide  a  literature  review,  methodology,  research  design,   recruitment  strategy,  survey  launch,  and  data  analysis.  In  the  conclusions  of  this  report,  the   implications  of  the  survey  results  are  outlined,  trends  are  identified  and  comparison  made  with   previous  survey  results.  Recommendations  are  made  for  the  proceeding  years  of  the  facilitators   of  the  annual  survey  and  the  Office  of  Sustainability.     4.4 Omissions & Exclusions This  report  will  omit  the  questions  in  the  survey  regarding  the  bridge  (Questions  33  -­‐   37).  These  questions  were  an  addition  from  an  external  group  working  at  Dalhousie  University,   who  simply  wanted  to  use  the  2014  Annual  Sustainability  Survey  platform  in  order  to  gather   information  regarding  the  renovation  and  construction  of  the  bridges  from  Dartmouth  to   Halifax.   Other  exclusions  from  this  report  include  analysis  on  questions  whereby  the  results   were  skewed  or  unrealistic.  For  example,  Question  32  (How  much  on  average  do  you  spend   out-­‐of-­‐pocket  on  a  monthly  basis  for  transportation  purposes?)  had  some  abnormal  answers,   and  will  be  further  discussed  in  section  8.2.1.  Limitations.  
  • 9.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   8   5. Literature Review 5.1 Segregated Cycle Lanes and Increased Cycle Ridership This  year’s  survey  included  questions  about  segregated  cycle  tracks  in  accordance  with   the  bicycle  lane  being  implemented  on  University  Avenue.  The  Office  of  Sustainability  has   spearheaded  the  lane  project  with  the  hope  that  it  would  increase  cycle  ridership  at  Dalhousie.           5.2 Policy Development Policy  development  is  an  effective  way  to  increase  cycle  ridership.  Pucher  and  Buehler   (2007)  synthesize  a  number  of  case  studies  about  policy  development  to  draw  conclusions   about  increasing  cycle  ridership  in  urban  areas.  The  study  concludes  that  the  key  to  increased   ridership  is  the  provision  of  facilities  and  infrastructure,  notably,  segregated  cycle  tracks.  In   addition  to  the  pro-­‐bike  facilities,  policies,  and  programs  being  put  in  place,  the  governments   examined  in  the  paper  (the  Netherlands,  Denmark  and  Germany)  not  only  made  driving   expensive,  but  also  inconvenient  through  tax  policies  and  restrictions  on  car  ownership,  use,   and  parking.  The  study  concludes  that  increasing  cycle  ridership  is  the  result  of  a  multifaceted   approach  that  supports  cycling,  ranging  from  strict  land-­‐use  policies  in  support  of  cycling,  to   taxes  and  restrictions  on  car  use,  all  in  addition  to  the  provision  of  segregated  cycle  tracks.   5.3 Political Support Political  support  from  HRM  is  significant  to  the  discussion  surrounding  segregated  cycle   tracks  and  increasing  cycle  ridership  in  Halifax.  After  revising  the  Active  Transportation  Plan  of   2006,  the  Regional  Council  approved  the  “Making  Connection:  2014-­‐19  Halifax  Active   Transportation  Priorities  Plan”  in  September  2014  (Halifax  Regional  Municipality,  2014a).  One   of  the  recommendations  of  this  plan  is  to  consider  segregated  cycle  tracks  where  suitable,  and   aim  to  implement  at  least  one  segregated  bicycle  lane  pilot  project  in  the  next  five  years   (Halifax  Regional  Municipality,  2014b).  The  plan  acknowledges  the  nuances  of  segregated  cycle   tracks,  especially  in  Halifax,  but  also  identified  the  opportunity  available,  as  evidenced  by  other   Canadian  municipalities.  In  2013  Regional  Council  approved  a  report  emanating  from  the   “Mayor’s  Conversation  on  a  Healthy  Liveable  Community.”  This  report  recommends  that  Halifax   Regional  Municipality  (HRM)  liaise  with  other  municipalities  in  Canada  that  have  implemented   segregated  cycle  tracks  with  the  goal  of  including  protected  bicycle  lanes  as  a  part  of  HRM’s   revised  Active  Transportation  Strategy  (Halifax  Regional  Municipality,  2014b).  In  2014,  the  Nova   Scotia  Department  of  Energy  is  starting  a  segregated  bike  lane  pilot  project  along  University   Avenue  by  investing  $150,000  (McNutt,  2014).   5.4 Local Business Urban  businesses  are  reported  to  experience  increased  retail  success  due  to  the   implementation  of  cycle  tracks.  It  was  found  that  bicycle  infrastructure  can  elicit  positive   economic  effects  to  business  communities,  as  urban  cyclists  are  a  desired  demographic  for  local   businesses.  “Bicycle  lanes  and  bicycle  parking  can  increase  the  capacity  of  roads  and  the  ability   of  people  to  shop  simultaneously,”  (Arancibia  et  al.,  2013).  Critical  findings  of  this  study  are  that   the  percentage  of  customers  who  arrive  by  walking,  cycling,  or  public  transit,  into  urban   neighborhoods  is  immensely  higher  than  those  people  who  arrive  by  car;  and  that  cyclists  are   responsible  for  greater  monthly  per  capita  spending  than  drivers  as  1)  they  have  more  
  • 10.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   9   disposable  income  (not  spent  on  car  expenses)  and  2)  cyclists  in  Toronto  earn  a  higher  income   than  the  city’s  average  (Arancibia  et  al.,  2013).     Evidence  from  a  New  York  City  example  states  that  segregated  cycle  tracks  in  the  city  on   9th  Avenue  contributed  to  a  drastic  increase  in  retail  sales  in  businesses  and  fewer  store   closures  (Arancibia  et  al.,  2013).  Merchants  respond  positively  to  questions  that  review  the   general  impact  of  bicycle  lanes  on  businesses,  but  the  extent  of  these  benefits  will  vary   depending  on  factors  such  as  the  quality  of  infrastructure  available,  types  of  businesses,  the   demand  for  cycling  infrastructure,  and  space  constraints  for  lanes  and  on-­‐street  parking   (Arancibia  et  al.,  2013).   5.5 Installation Cost vs. Financial Benefit The  installation  cost  of  segregated  cycle  tracks  is  high.  Compared  with  non-­‐segregated   cycle  tracks,  segregated  lanes  are  recognized  as  expensive  facilities  (Larsen  and  El-­‐Geneidy,   2012).  Approximately,  non-­‐segregated  cycle  tracks  cost  $100,000  per  km  to  install,  while   segregated  lanes  cost  $1  million  per  km  (Robb,  2014).  Macmillan  et  al.  (2014)  compared  the   financial  benefits  and  the  cost  of  increasing  bike  commuting  in  Auckland,  New  Zealand,  over  the   next  40  years,  by  assuming  introduction  of  segregated  cycle  tracks  and  some  other  scenarios.     In  terms  of  injury  risk,  physical  activity,  fuel  costs,  greenhouse  gas  emission,  as  well  as   air  pollution,  the  total  benefits  were  estimated  as  10-­‐25  times  larger  than  the  costs  (Macmillan   et  al.,  2014).  In  particular,  the  combination  between  segregated  bike  lanes  and  self-­‐explaining   roads  (designed  to  make  cars  run  at  low  speeds)  was  the  most  effective  increase  for  the   benefit-­‐cost  ratio  (Macmillan  et  al.,  2014).  A  general  supervisor  with  sustainable  transportation   in  Edmonton  stated  that  the  benefits  of  segregated  cycle  tracks  are  significant,  despite  their   relatively  expensive  cost  (Robb,  2014).   5.6 Safety The  largest  social  factor  influencing  segregated  cycle  tracks  is  safety.  Many  individuals   are  not  willing  to  ride  bikes  due  to  concerns  about  danger  with  automobiles  driving  beside   cyclists  (Geller,  2009).  In  Portland,  United  States,  60%  of  citizens  were  likely  to  be  concerned   about  safety  but  remained  interested  in  cycling  all  the  same  (Geller,  2009).  In  other  words,   these  individuals  are  potential  cyclists.   A  global  review  based  on  21  observational  studies  reported  that  separation  of  cycling   from  other  traffic,  high  population  density,  as  well  as  “programs  of  safe  routes  to  school”  could   contribute  to  increasing  ridership  significantly  (Fraser  and  Lock,  2010).  Herein,  the  safety   programs  include,  the  California  Safe  routes  to  school,  for  instance,  which  provides  budget   allocations  for  constructing  bike-­‐related  facilities  around  schools.  In  Iowa,  segregated  cycle   tracks  could  reduce  accidental  risk  of  bike-­‐related  crashes  by  as  much  as  60%  (Hamnn  and   Peek-­‐Asa,  2013).  According  to  a  Canadian  questionnaire  conducted  in  the  Metro  Vancouver,   segregated  cycle  tracks  are  generally  safe,  and  people  prefer  them  to  other  pathway  types  (e.g.,   non-­‐segregated  cycle  tracks  or  regular  roads)  (Winters  and  Teschke,  2010).     Sanders  (2014)  reported  that  potential  cyclists  felt  uncomfortable  about  bike  lanes   without  separation  from  motorized  traffic.  A  GIS  analysis  to  quantify  the  association  between   bike  facilities  and  distance  traveled  by  cyclists  in  Montreal  (Larsen  and  El-­‐Geneidy  2012)  found   that  many  cyclists  would  travel  farther  than  non-­‐segregated  lane  users  by  as  much  as  2.0  km.  
  • 11.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   10   Furthermore,  those  who  used  painted  lanes  traveled  more  than  cyclists  who  used  no  lanes  by   1.6  km.  Cyclists  were  willing  to  travel  farther  in  order  to  use  cycling  facilities.     5.7 Health A  study  conducted  in  Montreal  showed  that  the  use  of  segregated  cycle  tracks  reduced   the  personal  exposure  of  cyclists  to  air  pollutants  (Hatzopoulou  et  al.,  2013).  The  impacts  of   segregated  cycling  tracks  on  personal  exposure  may  vary  between  regions.  De  Hartog  et  al.   (2010)  conducted  a  quantitative  comparison  between  benefits  and  risks  of  bikes  on  human   health  in  terms  of  traffic  accidents,  air  pollutions  and  physical  exercises  in  the  Netherlands.   Note,  however,  that  their  comparison  did  not  consider  separation/non-­‐separation  of  cycling   tracks.  They  concluded  that  the  benefits  outweigh  the  risks  remarkably,  also  finding  large   benefits  on  society,  such  as  reduction  of  air  pollution  and  greenhouse  gas  emission.  It  is  also   noteworthy  that  young  people  (15-­‐30  years  old)  have  equal  or  lower  traffic  mortality  with  bikes   than  that  with  cars  (De  Hartog  et  al.,  2010).  Given  that  the  mortality  of  cyclists  is  generally  5.5   times  higher  to  that  of  car  riders  across  all  ages,  traffic  risk  of  bikes  on  young  people  is   extremely  low.   5.8 Social Perceptions There  is  a  perception  that  segregated  cycle  tracks  are  more  dangerous  than  multi-­‐use   paths  (wherein,  cyclists  share  with  pedestrians)  likely  because  they  are  not  familiar  with  cycle   tracks  (Winters  et  al.,  2012).  The  perception  is  partly  true,  however,  and  cyclists  should  be   prepared  to  deal  with  other  cyclists  in  the  same  lane.  As  such,  teaching  cyclists  how  to  interact   with  other  bikes  is  important  (Cohen,  2013).  Some  factors,  such  as  cyclist  age  or  phone  use,   could  lead  to  an  increased  risk  of  bike  accidents  (Asadi-­‐Shekari  et  al.,  2014).  Such  risk  factors   may  be  persistent,  irrespective  of  whether  tracks  are  segregated  or  not.  Perceived  risk  from   crime  also  discourage  people  to  ride  bikes  (Fraser  and  Lock,  2010),  and  this  may  be  the  case,   regardless  of  separation  of  cycle  tracks.   5.9 Ease of traffic Based  on  observation  in  Delhi,  India,  Mohan  and  Tiwari  (1999),  argued  that  bike  lanes   should  be  segregated  in  roads  that  consist  of  two  or  more  lanes  to  make  use  of  limited  space   and  enable  efficient  traffic  flow.  In  other  words,  segregated  cycle  tracks  could  be  beneficial  to   improve  traffic  in  wide  roads.  A  study  conducted  in  Montreal  (Larsen,  et  al.,  2011)  showed  that   when  such  cycling  infrastructure  is  implemented,  it  has  a  significant  effect  on  the  street  routes   taken  by  cyclists.  Larsen  et  al.  (2011)  used  ArcGIS  (Geographic  Information  System)  to  analyze   the  routes  taken  by  cyclists  and  determine  that  cyclists  will  travel  farther  to  use  segregated   cycle  tracks  than  for  all  other  infrastructure  type.  Similarly,  cyclists  travel  farther  to  use   segregated  on-­‐street  infrastructure,  as  opposed  to  those  “delineated  by  road  paint  alone”   (Larson  et  al.,  2011).  According  to  a  study  in  Portland,  car  drivers  who  have  never  ridden  bikes   were  likely  to  ascribe  traffic  delay  to  new  segregated  cycle  tracks,  and  also  walkers  were   worried  about  accident  risks  when  crossing  the  bike  lanes.    
  • 12.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   11   5.10 Connectivity and Directedness Furthermore,  even  if  cycle  tracks  are  segregated  from  roads,  something  more  may  be   needed  to  increase  cycle  ridership  significantly.  By  analyzing  network  structures  in  74  cities  in   the  United  States,  Schoner  and  Levinson  (2014)  indicated  that  density,  connectivity  and   directness  of  bike  lanes  are  important  factors  to  increase  ridership.  In  other  words,   fragmentation  and  complexity  of  lane  networks  could  possibly  impede  positive  effects  of   segregated  cycle  tracks.  Also,  densifying  bike  lane  networks  was  recommended  in  specific   routes  between  universities  and  the  most  popular  residential  areas  of  students  (Schoner  and   Levinson,  2014).   5.11 Physical Conditions (Weather, Topography, Vegetation) Steep  slopes  and  bad  weather  are  factors  that  negatively  affect  cycle  ridership  (Fraser   and  Lock,  2010).  Riding  bikes  on  slopes  takes  time,  and  also  exhausts  cyclist  commuters  before   they  arrived  at  schools  or  offices  (Rodríguez  and  Joo,  2004).  According  to  a  study  on  53   Canadian  cities,  the  numbers  of  rainy  days,  as  well  as  freezing-­‐temperature  days,  were   associated  with  lower  level  of  cycling  (Winters  et  al.,  2007).  Presence  of  snow  is  another  factor   that  could  affect  bike  lanes  and  ridership.  For  instance,  in  South  Burlington  in  the  United  States,   snow  plowing  operations  could  make  green  thermoplastic  pavement  markings  less  visible  than   before  in  non-­‐segregated  cycle  tracks,  resulting  in  a  drop  in  the  percentage  of  cyclists  who  use   green  bike  lanes  (Sadek  et  al.,  2007).  Segregated  cycle  tracks  are  unlikely  to  have  such  a   problem;  however,  snow  plowing  in  the  segregated  lanes  may  be  expensive.  As  argued  by   Winters  et  al.  (2007),  students  riding  bikes  are  insensitive  to  difference  in  climate  in  Canada,   likely  because  students  have  limited  transportation  choice  due  to  financial  constraints.  Also,   Titzre  et  al.  (2008)  found  an  inconsistent  result  with  the  aforementioned  negative  effect  of   slopes  or  the  positive  effect  of  vegetation  on  bike  ridership  in  Graz  in  Austria,  proposing  that   further  studies  would  be  necessary  to  make  substantial  claims.   5.12 Research Key Points Though  many  of  the  above  case  studies  and  research  papers  are  not  focused  on  Halifax   specifically,  the  challenges  and  opportunities  that  have  been  encountered  by  other   municipalities  are  highly  relevant  to  the  implementation  of  cycle  infrastructure  in  the  city.  The   most  pressing  force  is  safety,  municipal  budgets,  and  conflict  with  traditional  modes  of   transportation.  As  previously  noted,  concerns  over  safety  are  significant  amongst  potential   cyclists  and  need  to  be  prioritized  when  considering  implementing  any  expansion  of  cycle   infrastructure  in  the  city.  This  is  an  opportunity  to  promote  the  use  of  segregated  cycle  tracks   as  it  has  been  shown  to  improve  the  perception  of  safety  and  reduce  accident  risks.   To  implement  any  new  infrastructure  in  the  city,  funds  need  to  be  obtained.  These   funds  are  likely  to  be  gathered  from  government  sources  and  how  these  bodies  will  be  engaged   for  buy-­‐in  support  is  a  necessary  considerations.  Finally,  one  of  the  largest  barriers  to  the   implementation  of  additional  cycle  infrastructure  in  Halifax  is  the  conflict  inevitable  with  other   modes  of  transportation.  Addressing  the  concern  that  roads  will  be  narrowed,  parking  lost,  or   access  decreased,  should  be  considered  a  threat  and  therefore  a  pressing  concern.  Many  of  the   forces  considered  are  inter-­‐connected,  and,  as  many  of  the  case  studies  address,  the  most   effective  approach  is  one  that  is  multi-­‐faceted.  
  • 13.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   12   6. Methods 6.1 Planning The  introductory  meeting  with  Rochelle  Owen,  the  director  of  the  Office  of   Sustainability,  guided  the  research  design  of  the  project.  A  project  work  plan  was  decided  upon   following  that  meeting,  including  project  objectives,  timeline,  deadlines,  and  roles.  The  major   phases  of  the  project  include  survey  design  and  review,  research  ethics  submission,  recruitment   strategies,  survey  launch,  data  analysis  and  recommendations.     To  generate  an  accurate  work  plan,  a  meeting  with  the  partner  organization  was  held  to   outline  the  timeline  of  the  project.  From  this  meeting,  the  Project  Team  was  able  to  understand   the  short  and  long-­‐term  expectations  of  survey  implementation,  as  our  partner  organization   has  created  and  employed  this  same  survey  in  previous  years.  Moreover,  the  Project  Team   understands  the  complexities  behind  drafting,  reviewing,  submitting  ethics  reviews,  editing   survey  questions,  effectively  delegating,  and  other  specific  tasks  that  come  with  the   responsibility  of  launching  this  annual  survey.     There  was  a  new  section  added  this  year  that  included  questions  regarding   segregated  bike  lanes.  In  the  general  section,  new  questions  related  to  Sustainability  reporting   and  green  infrastructure  were  also  added.  At  the  request  of  the  Office  of  Sustainability  and   personnel  in  charge  of  the  Macdonald  Bridge  construction,  survey  participates  were  asked   about  the  on-­‐going  construction  project  on  the  Macdonald  Bridge.  This  was  a  separate  add-­‐on   to  the  survey.  In  addition,  Dr.  Ahsan  Habib,  who  is  responsible  for  the  transportation  section  of   the  survey,  incorporated  new  changes.   6.2 Research Ethics Submission  to  the  ethics  review  board  is  a  necessary  step  in  initiating  the  survey   activation  process.  This  ethics  review  process  required  a  full  submission  of  the  survey  questions   for  review,  as  well  as  a  document  outlining  the  study  parameters,  including:  methods  of   achieving  confidentiality  and  anonymity,  the  software  we  plan  on  using  to  gather  people’s   opinions,  the  recruitment  email,  the  plan  to  evaluate  the  information,  who  will  have  access  to   the  information  (external  parties),  as  well  as  information  management  plans  once  the  project  is   completed.  Once  we  obtained  ethics  approval,  after  a  review  by  our  faculty  member  and   teaching  assistant,  the  project  team  carried  out  the  survey  under  the  boundaries  set  in  the   ethics  review.   Portions  of  the  ethics  review  document  can  be  seen  in  the  appendix.  Appendix  C   is  the  “informed  consent”  document  that  resulted  from  the  ethics  review.  Although  the  authors   generated  the  “informed  consent”  document,  due  to  the  nature  of  the  survey,  it  was  an  implied   consent  to  the  conditions  outlined  in  the  form  once  the  participant  clicked  “start  survey”.  An   abbreviated  version  of  the  informed  consent  document  was  provided  on  the  “Start  Survey”   page  on  Opinio  and  can  be  seen  at  the  beginning  of  Appendix  E  (The  Survey).  There  was  no   exchange  of  signatures  or  any  interaction  of  the  participant  with  the  survey  team.  Appendix  D   and  E  outline  the  recruitment  email  sent  to  department  secretaries,  DSU  Executives,  etc.,  and   the  full  survey  questions,  respectively.  
  • 14.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   13   6.3 Recruitment Strategy and Survey Launch The  goal  of  recruitment  is  to  create  survey  awareness  within  the  Dalhousie   community  in  order  to  increase  the  number  of  respondents  and  strengthen  the  results.  Past   recruitment  methods  formed  the  foundation  upon  which  this  year’s  survey  recruitment   strategies  were  built.  The  Office  of  Sustainability  and  the  Project  Team  mapped  out  key   strategies  for  promoting  the  survey  to  the  Dalhousie  community.  Prizes  were  offered  to  survey   respondents  to  serve  as  an  added  motivation  for  filling  out  the  survey.  The  prizes  included  a   $100  Superstore  gift  card,  a  Sobeys  gift  card,  Just  Us!  Coffee  and  gift  basket,  and  gift  certificates   for  local  restaurants.   The  survey  was  promoted  predominantly  through  online  means.  A  recruitment   email  (Appendix  F)  was  developed.  It  contained  the  purpose  of  the  survey,  gifts  to  be  won,   confidentiality  clause,  and  link  to  the  survey.  The  recruitment  email  was  distributed  to  various   news  channels  such  as  “Today@Dal”  and  “StudentLife”  prior  to  the  launch  of  the  survey.  On  the   day  of  the  survey  launch,  the  recruitment  email  was  sent  to  all  Dalhousie  employees  via  the   Office  of  Sustainability  email  address;  Facebook  pages  of  Dalhousie  student  societies;   Administrative  Secretaries  of  departments  for  distribution  to  their  student  (see  Appendix  D);   Dalhousie  societies  through  the  Dalhousie  Student  Union  (DSU);  campus  LCD  screens;  and   Office  of  Sustainability  social  media  platforms  (Twitter,  Facebook,  and  sustainability  blog).  A   Facebook  event  was  also  created  by  the  Project  Team  to  invite  Dalhousie  students  and  friends   to  fill  out  the  survey.     The  survey  was  launched  on  November  3rd  at  9.00am  and  closed  two  weeks   later  on  November  18  at  7.00pm.  The  survey  had  1949  responses  with  1508  completed   responses.  During  the  duration  of  the  survey,  reminders  were  sent  to  Administrative   Secretaries  to  re-­‐distribute  the  recruitment  emails,  social  media  platforms  were  updated  as   well  as  the  Facebook  event  page.  To  garner  more  response,  the  project  team  had  a  recruitment   event  in  the  Student  Union  Building  (SUB)  during  the  survey.  The  survey  was  advertised  during   the  event  with  posters,  and  banner.  Laptops  were  made  available  for  students  to  give  out  their   email  addresses.  This  year’s  recruitment  event  was  a  bit  different  as  we  only  requested  for   email  addresses  of  students  at  the  event.  The  survey  link  was  thereafter  sent  to  students  who   gave  out  their  email  address  and  agreed  to  fill  out  the  survey.       6.4 Data Collection & Analysis Data  collection  was  conducted  entirely  through  the  online  survey  software  Opinio,   provided  by  Dalhousie  University.  The  Project  Team  worked  closely  with  Dr.  Poh  Chua  to  input   the  survey  questions  and  create  the  survey.  The  survey  was  open  for  over  two  weeks  with   respondents  sought  from  all  campuses  and  from  all  Dalhousie  community  members,  including   students,  administrators,  and  professors.  The  breadth  of  scope  regarding  who  could  complete   the  survey  ensured  a  significant  volume  of  data.     As  in  the  past,  data  collection  for  this  year’s  project  was  bounded  by  the  requirements   Dalhousie  has  set  out  regarding  the  use  of  surveys.  As  noted  previously,  this  involved  an   extensive  exchange  with  the  research  ethics  department  to  enable  the  survey  to  be  approved   and  launched.  Fortunately,  as  much  of  the  questions  in  this  year’s  survey  mirrored  those   present  in  the  2013  survey,  the  ethics  review  process  only  focused  on  questions  which  were   new  to  the  survey  this  year.    
  • 15.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   14   Qualitative  data  analysis  was  required  on  a  number  of  survey  questions  as  the  questions   were  open-­‐ended  and  relied  on  text  boxes  for  the  collection  of  responses.  In  the  case  of  these   questions,  responses  were  read  and  then  grouped  by  the  key  points  and/or  themes  presented.   Having  filtered  the  written  responses  in  this  way,  a  standard  analysis  of  the  frequency  of  certain   themes  or  concerns  was  conducted.     Quantitative  analysis  made  up  the  bulk  of  the  data  analysis  conducted.  The  majority  of   questions  was  multiple-­‐choice,  and  was  visualized  using  Microsoft  Excel.  Having  done  this   visualization  of  the  data  an  analysis  and  discussion  of  the  results  was  completed  for  each   question.    
  • 16.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   15   7. Results & Analysis   Exactly  1949  members  of  the  Dalhousie  Community  accessed  the  2014  Annual   Sustainability  Survey.  Of  these,  1508  completed  all  (compulsory)  questions.  The  graph  below   illustrates  the  drop-­‐off  in  completed  questions  over  the  course  of  the  survey.  The  most  notable   drop-­‐off  in  respondents  occurred  early  in  the  survey,  at  approximately  Question  6  (Fig  1).  If   respondents  continued  from  this  point  they  were  highly  likely  to  complete  the  entire  survey.     7.1 Demographics   Around  58%  of  the  respondents  were  under  35  years  old  (Fig.  2),  most  likely  because   47%  of  the  sample  were  students  (Fig.  6).  However,  another  40%  of  the  respondents  were  staff   (which  does  not  include  faculty).  Around  71%  of  the  respondents  were  females  (Fig.  3).  We  do   not  know  the  proportion  of  females  at  Dalhousie,  though  the  proportion  of  females  among   students  is  55%.  Thus,  assuming  that  people  who  are  interested  in  sustainability  responded  to   our  survey,  our  results  may  indicate  that  females  are  more  interested  in  sustainability  than   males  (see  section  8.2.1).     1,300   1,350   1,400   1,450   1,500   1,550   1,600   1,650   1,700   1,750   Respondent  Frequency  vs.  Ques3on   Figure 1: Respondent frequency vs. question number 6.70%   27.28%   24.20%   15.35%   15.15%   9.79%   1.54%   0%   5%   10%   15%   20%   25%   30%   15-­‐19     20-­‐24     25-­‐34     35-­‐44     45-­‐54     55-­‐64     65  and  above     Q1  Demographics  -­‐  Age   Figure 2: What is your age?
  • 17.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   16   21.32%   11.66%   12.25%   8.61%   8.08%   19.60%   0%   5%   10%   15%   20%   25%   Less  than   $19,999   $20,000-­‐39,999  $40,000-­‐59,999  $60,000-­‐79,999  $80,000-­‐99,999  Above  100,000   Q40  -­‐  Annual  Household  Income   Annual  household  income  varied  from  less  than  $20,000  (21%  of  all  respondents)  to   above  than  $100,000  (20%)  (Fig.  4),  suggesting  that  there  was  minimal  deviation  in  the  income   among  the  respondents.  In  other  words,  people  are  interested  in  sustainability  regardless  of   their  income.  Of  all  respondents,  64%  work  or  study  mainly  in  the  Studley  campus  (Fig.  5).  In   terms  of  affiliation,  18%  and  12%  of  the  respondents  were  people  belonging  to  the  department   of  Science  and  Faculty  of  Arts  and  Social  Sciences  respectively  (Fig.  7).  As  well,  9%  of  them  were   people  of  the  department  of  Medicine.     70.82%   27.08%   0.13%   0.07%   0.33%   1.58%   0%   10%   20%   30%   40%   50%   60%   70%   80%   Female   Male   Intersex   Trans   Other   Prefer  not  to   say   Q39  -­‐Gender   Figure 4: What is your Annual Income? Figure 3: What is your gender? Figure 4: What is your annual household income?
  • 18.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   17   47.46%   12.20%   40.34%   0%   5%   10%   15%   20%   25%   30%   35%   40%   45%   50%   Students   Faculty   Staff   Q43  -­‐  Community  Group  Demographics   64.12%   16.49%   13.13%   6.27%   0%   10%   20%   30%   40%   50%   60%   70%   Studley   Carleton   Sexton   Agricultural   Q42  -­‐  Primary  Campus  of  Respondents   Figure 5: What is your primary campus? Figure 6: Which of these community groups do you belong to?
  • 19.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   18   0%   5%   10%   15%   20%   Business  Process  and  Integraron  Office   Office  of  Industry  Liaison  &  Innovaron   Trace  Analysis  Research  Centre   Bookstores   Environmental  Health  and  Safety   Presidents  Office   Dalhousie  Arts  Centre   College  of  Conrnuing  Educaron   Human  Resources   Faculty  of  Computer  Science   Faculty  of  Denrstry   Student  Services   Dalhousie  Libraries   Informaron  Technology  Services   Faculty  of  Agriculture   Faculty  of  Architecture  and  Planning   Faculty  of  Engineering   Faculty  of  Management   Faculty  of  Arts  and  Social  Sciences   Q44  -­‐  Department  Affilia3on     Figure 7: What is your Faculty and/or department? Figure 8: Geographical distribution of respondents by postal code
  • 20.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   19   7.2 General Questions Results  from  this  year’s  survey  show  that  support  for  sustainability  initiatives  on   campus  remains  strong  (Fig.  9).  Responses  favoring  environmental  sustainability  on  campus  are   highly  skewed  toward  positive  (either  somewhat  agree  or  strongly  agree).  9%  of  respondents   strongly  disagreed  or  somewhat  disagreed  with  the  statement  that  sustainability  should  be  a   priority  for  Dalhousie.         81%  of  respondents  believe  that  Dalhousie’s  involvement  in  the  STARS  rating  system  is   either  ‘important’  or  ‘very  important’  (Fig.  10).  Qualitative  analysis  reveals  that  many  of  the   respondents  believes  that  participation  in  STARS  is  important  as  it  can  serve  as  a  tool  for:   tracking  and  measuring  progress;  comparison  and  accountability;  and  also  provides  some  form   of  international  recognition.  A  few  respondents  were  however  skeptical  of  the  intentions  of   participating  in  rating  systems,  highlighting  that  participation  is  only  relevant  for  promotional   purposes.  Also,  a  few  respondents  pointed  out  the  flaws  associated  with  international  rating   3.77%   15.54%   44.58%   36.12%   0%   10%   20%   30%   40%   50%   not  important   somewhat  important   important   very  important   Q2  -­‐  Importance  of  STARS   6.94%   1.56%   1.27%   18.81%   71.41%   0%   10%   20%   30%   40%   50%   60%   70%   80%   strongly  disagree     somewhat   disagree     unsure     somewhat  agree     strongly  agree     Q1  -­‐  Environmental  Sustainability  as  a  Campus-­‐Wide   Goal   Figure 9: Environmental sustainability should be a campus-wide goal. Figure 10: How important is Dalhousie’s participation in an international rating system like STARS?
  • 21.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   20   systems  such  as  the  possibility  of  not  capturing  local  factors  or  determinants  in  the  rating   process.  Some  of  the  respondents  do  not  know  about  the  rating  system,  but  still  thinks  that  it  is   important   In  addition,  92%  of  respondents  believe  that  Dalhousie’s  goal  for  new  buildings  being   rated  LEED  Gold  or  above  is  either  ‘important’  or  ‘very  important’  (Fig.  11).  Many  of  the   respondents  believed  that  been  an  innovator  in  green  buildings  is  important  as  Dalhousie  is  a   leader  in  sustainability  and  innovation.  Some  of  the  respondents;  however,  are  of  the  opinion   that  LEED  certification  is  expensive  and  LEED  certified  buildings  has  some  complications,  and   are  also  skeptical  about  the  need  to  build  new  buildings  when  old  buildings  needs  upgrading.   Apart  from  been  a  leader  in  sustainability,  other  reasons  given  by  some  respondents  on  why  it   is  important  for  Dalhousie  to  be  an  innovator  in  green  buildings  are:  it  attracts  students  and   employees;  cuts  costs  and  resource  use  in  the  long-­‐term;  and  it  is  the  right  the  thing  to  do.   Dalhousie  community  members  had  a  range  of  differing  opinions  relating  to  food  choices   on  campus.  Locally  sourcing  (50%),  animal  welfare  (46%),  food  freshness  (70%),  energy  and   water  kitchen  efficiency  (47%),  and  the  reduction  of  food  waste  (61%)  all  had  strong  support   (Fig.  12).  Organic  food  had  the  lowest  level  of  support,  with  only  17%  of  respondents  rating  this   as  a  strong  priority  for  food  operations  at  Dalhousie.     Survey  respondents  provided  context  for  their  choices  in  an  open  text  comment  box.   That  organic  food  garnered  the  lowest  level  of  support  is  supported  by  respondents’   comments,  such  as  “all  super  important  except  organic  food.”  Further  information  about  the   perception  of  organic  food  is  suggested  by  comments  like  “Organic  is  a  money-­‐making  scam.  It   is  not  important.  Local  is  king.”     As  is  manifested  in  the  comment  “local  is  king”  most  respondents  who  added  comments   were  very  supportive  of  local  food  sources.  Of  141  comments  left  by  respondents,  only  one   individual  commented  negatively,  saying  that:  “Local  can  sometimes  have  a  bigger  eco-­‐ 1.28%   6.67%   28.83%   63.23%   0%   10%   20%   30%   40%   50%   60%   70%   not  important   somewhat  important   important   very  important   Q3  -­‐  (LEED)  Gold  Standard  or  Higher  at  Dalhousie   Figure 11: How important is it that Dalhousie is an innovator in the field of green building?
  • 22.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   21   footprint.”  With  this  exception,  all  other  mention  of  local  food  was  very  supportive.  One   respondent  commented,  “above  all  I  believe  local  food  sources  are  the  most  important”,  while   another  added  that  Dalhousie  should  “do  its  part  in  supporting  local  food  sources.”     Of  the  individual  environmentally  sustainable  efforts  taken  by  Dalhousie  Community   members,  the  most  prevalent  was  turning  off  water  taps  followed  by  sorting  materials  into   recycling  and  compost  bins  (Fig.  13).  In  contrast,  choosing  the  stairs  rather  than  elevators  and   focusing  on  reducing  paper  were  relatively  uncommon  actions.  It  means  that  these  actions   have  room  to  be  improved  and  spread  among  community  members  at  Dalhousie.     In  the  open  text  comment  box,  survey  participants  provided  context  to  their   quantitative  responses.  Many  respondents  indicated  that  the  options  provided  by  the  question   are  “common  sense.”  Others  added  further  efforts  that  they  make,  including:  limiting  driving   and  air  travel,  walking  or  biking,  limiting  use  of  washer  and  dryers,  bringing  food  in  tupperware,   never  purchasing  bottled  water,  and  using  rags  instead  of  paper  towel.  Of  all  the  options   provided  in  this  question,  “turning  down  the  heat”  was  most  commented  upon.  In  almost  all   cases  where  heat  is  mentioned  respondents  made  it  clear  that  they  have  no  control  over  the   heat  at  Dal.  Furthermore,  many  of  these  individuals  indicated  dissatisfaction  with  the   temperatures  of  offices  and  classrooms  and  that  something  needs  to  be  done.   Some  respondents  commented  on  the  educational  aspect  of  this  question,  indicating   that  the  people  around  them  are  not  doing  enough  and  more  education  is  required.  Only  a  few   respondents  indicated  that  they  themselves  should  be  making  more  efforts.  Though  it  was  not   Organic   Food   Local   Sources   Animal   Welfare   Food   Freshness   Eco-­‐ footprint   (Resources   Consumed)   Energy  and   Water   Kitchen   Efficiency   Reducron  of   Food  Waste   1   12%   2%   3%   1%   2%   1%   1%   2   13%   4%   6%   1%   3%   3%   2%   3   31%   13%   19%   5%   17%   15%   9%   4   26%   31%   27%   24%   37%   34%   27%   5   17%   50%   46%   70%   41%   47%   61%   0%   10%   20%   30%   40%   50%   60%   70%   80%   Q4  -­‐  Priori3es  for  Food  Opera3ons  at  Dalhousie   Figure 12: How important is the following criteria to you regarding food operations at Dalhousie? (rate where 1 is not important and 5 is very important)
  • 23.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   22   an  option  on  this  question,  many  respondents  indicated  that  their  own  efforts  could  be   improved  by  more  education  on  the  proper  sorting  of  wastes  products.         A  qualitative  analysis  of  participant  responses  to  Q6,  “What  sustainability  projects   would  you  most  like  to  see  progress  on?”  elicited  a  wide  range  of  responses.  The  major  themes   from  the  responses  include  (in  decreasing  number  of  frequency):  energy  efficiency,  sustainable   transport,  waste  management,  sustainable  food,  divestment,  water  management,  outreach,   policy  enforcement,  and  uncertainty  about  current  projects.  Within  the  larger  themes,  there   were  a  number  of  recurring  sub  themes.  The  only  exception  to  this  general  rule  is  divestment,   which  was  unambiguous.  In  regards  to  other  themes,  however,  there  was  a  high  degree  of   ambiguity  of  terms  used,  such  as  the  salient  differences  between  local  and  sustainable  food,   and  recycling  and  waste  management.  For  this  reason,  major  sub-­‐themes  are  also  identified  to   differentiate  recurrent  themes  from  the  responses.   Open  text  survey  responses  indicated  that  green  building  and  green  roofs  are  desired  by   a  high  percentage  of  respondents,  in  addition  to  solar  power  and  heat.  Under  the  main  theme   Turning   down  the   heat   Turning  off   lights   Turning  off   computers   Choosing   the  stairs   Turning  off   water  taps   Reducing   paper   Using  a   reusable   mug   Not  Important   1%   0%   1%   1%   0%   0%   1%   Hardly  Ever   4%   1%   7%   3%   0%   1%   3%   Occasionally   4%   1%   6%   5%   0%   4%   4%   Somermes   10%   3%   17%   16%   2%   19%   12%   Frequently   23%   22%   23%   35%   12%   39%   29%   Always   32%   68%   41%   38%   82%   35%   49%   N/A   26%   4%   5%   2%   3%   1%   2%   0%   10%   20%   30%   40%   50%   60%   70%   80%   90%   Q5  -­‐  Efforts  Taken  to  Reduce  Energy,  Water  Use,  and  Waste   on  Campus   Figure 13: What efforts do you make to reduce energy, water use, and waste on campus?
  • 24.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   23   of  sustainable  transport,  bike  lanes  and  increased  cycle  ridership  was  the  most  commonly   desired  sub  theme.  Respondents  also  identified  a  need  for  covered  bike  shelters,  and   improvement  to  the  public  transit  system  (though  to  a  lesser  degree).  Under  waste   management,  recycling  and  paper  waste  were  the  most  common  concerns,  however,  improved   signage  and  more  outdoor  bins  was  also  common.  Respondents  identified  local  food  as  being  a   high  priority  as  it  was  suggested  most  frequently  in  comparison  to  organic  food  and  food   gardens,  which  were  less  frequently  identified.  Concerns  about  water  management  included   topics  such  as  increasing  water  fountains  and  decreasing  the  use  and/or  sale  of  bottled  water   on  campus.  The  most  frequent  sub-­‐theme  under  outreach  is  sustainable  education,  followed  to   a  lesser  degree  by  student  initiatives  and  workshops.  The  final  theme,  policy  enforcement,  was   the  least  frequently  identified  throughout  the  results.  A  need  was  identified  to  enforce  the  on-­‐ campus  smoking  ban,  as  well  as  the  idle  free  policy.     7.3 Cycling Questions Around  27%  of  the  respondents  answered  that  they  use  bicycles,  and  most  of  them   (85%  of  cyclists)  use  bike  rack  facilities  (Fig.  13).  Studley  campus  is  the  most  frequently  used   place  to  park  bicycles  (60%)  (Fig.  14).  In  comparison,  17%  and  12%  of  the  respondents  indicated   that  they  park  their  bikes  at  the  Sexton  and  Carleton  campuses.  These  results  are  largely   affected  by  the  number  of  people  who  study  or  work  in  each  campus.  If  we  compare  the  results   of  Question  16  (number  of  people  who  park  bikes  in  each  campus)  and  that  of  Question  42   (number  of  people  who  study  or  work  in  each  campus),  Sexton  campus  has  the  highest  ratio  of   cyclists  to  campus  users.   22.62%   3.88%   73.50%   0%   10%   20%   30%   40%   50%   60%   70%   80%   Yes   No   Do  not  use  a  bicycle   Q15  -­‐  Use  of  Bike  Rack  Facili3es   Figure 14: If you bike to campus, do you use bike rack facilities provided by the university?
  • 25.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   24   With  regard  to  concern  about  implementation  of  segregated  cycle  tracks,  around  39%  of   respondents  had  no  concern  (Fig.  15).  On  the  other  hand,  all  choices  of  concern,  except   accessibility  to  buildings,  were  chosen  by  more  than  10%  of  the  respondents  respectively.  In   other  words,  when  implementing  the  tracks,  these  choices  need  to  be  considered  as  common   concerns  among  Dalhousie  community  members.   Comments  by  respondents  addressed  the  fact  that  the  greatest  need  for  cycle  tracks  is   not  on  the  Dalhousie  campus,  but  throughout  the  city.  Other  concerns  related  to  cycle  tracks   were  emphasized.  On  the  topic  of  accessibility,  respondents  were  concerned  about  accessibility   for  the  elderly  and  medical  response  teams.  Though  it  was  not  provided  as  an  option  in  the   question,  some  respondents  indicated  concern  for  snow  removal.  Overall,  respondents  were   generally  positive  about  segregated  cycle  tracks.  One  respondent  indicated  “this  is  a  fantastic   project.”   60.39%   12.47%   16.90%   5.26%   4.99%   0%   10%   20%   30%   40%   50%   60%   70%   Studley   Campus  (ie.  the   primary   campus,   between  Robie   and  Oxford  St.)   Carleton   Campus  (ie.  the   health   professions   campus,   between  Robie   and  Summer   Sexton  Campus   (ie.  the   engineering,   architecture,   and  planning   campus)   Agriculture   Campus  (ie.  the   Truro  campus)   Other  (please   specify):   Q16  -­‐  Where  Do  You  Park  Your  Bike?       17.46%   14.93%   13.09%   4.17%   10.94%   39.41%   0%   5%   10%   15%   20%   25%   30%   35%   40%   45%   Loss  of  Parking   Narrower   Vehicle  Lanes   Connecron  to   Other  Cycle   Lanes   Accessibility  to   Buildings   Obstrucron  to   Pedestrian   Movement   No  Concern   Q7  -­‐  Concerns  Regarding  Segregated  Cycle  Tracks   Figure 15: If yes (to Q15), where do you park your bike? Figure 16: What is your greatest concern regarding the implementation of segregated cycle tracks?
  • 26.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   25   Many  of  the  respondents  (44%  of  all)  felt  as  though  the  greatest  opportunity  of  the   segregated  cycle  tracks  would  have  been  an  increase  in  safety  (Fig.  16).  In  addition,  23%  of   participants  felt  as  though  segregated  cycle  tracks  would  reduce  stress  for  drivers  and  cyclists   alike,  as  well  as  help  to  increase  cycling  ridership.   In  the  comment  box,  respondents  addressed  the  choices  they  made.  Opinions  expressed   on  the  topic  of  connectivity  were  polarized.  Some  respondents  questioned  whether  the  track   will  increase  cycle  ridership,  saying  “I  don’t  see  this  as  a  significant  enough  change  (only  a  few   blocks)  to  create  behavioural  (sic)  change  in  those  who  want  to  ride  their  bikes  but  won’t.”   Contrarily,  other  respondents  reflected  positively  saying  “I  think  the  track  would  increase   cycling  awareness  and  encourage  people  to  ride  the  bicycles.”  Another  respondent  wrote:   “more  bikers=  less  drivers=  less  carbon  emissions=  healthier  people  and  planet.”       Approximately  74%  of  respondents  perceived  cycling  infrastructure  to  be  very  valuable   or  of  some  value  (Fig.  17).  This  question  correlates  well  with  the  90%  response  rate  in  favour  of   sustainability  as  a  campus  wide  goal.  Many  people  find  that  campus  sustainability  is  important   and  also  see  the  value  in  cycling  infrastructure  at  Dalhousie  University.  The  other  26%  of   respondents  indicated  that  they  were  unsure  about  the  value  of  segregated  cycle  tracks  (21%),   that  is  was  not  valuable  (3%)  and  that  it  was  detrimental  (2%).     Text  responses  from  the  survey  comment  box  further  corroborate  the   quantitative  answers  of  respondents.  Many  respondents  indicated  a  positive  opinion   concerning  the  value  of  cycle  tracks,  and  further  explained  that  connectivity  throughout  the  city   is  a  critical  component  of  their  potential  value  in  Halifax.  A  further  condition  was  put  forth  in   the  comments,  with  some  survey  respondents  indicating  that  lanes  would  be  most  useful  “if   used  correctly.”  Other  reasons  provided  by  respondents  who  answered  negatively  to  the  value   of  cycle  infrastructure  addressed  the  issue  of  already  narrow  streets  as  well  as  the  loss  of   parking  in  Halifax.     44.24%   15.06%   3.42%   22.85%   8.04%   6.39%   0%   5%   10%   15%   20%   25%   30%   35%   40%   45%   50%   Increased   Cycling  Safety   Increased   Cycling   Ridership   Reduced  Traffic   Congesron   Reduced  Stress   for  Drivers  and   Cyclists   Bever  Flow  of   Traffic  For  All   No  Opportunity   Q8  -­‐  Greatest  Opportunity  of  Segregated  Cycle  Tracks   Figure 17: What do you think is the greatest opportunity provided by the implementation of segregated cycle tracks?
  • 27.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   26   7.4 Transportation Most  respondents  (76%  of  all)  did  not  use  a  different  primary  commute  mode  in   comparison  to  each  commute  mode  in  2013-­‐2014.  An  average  time  to  commute  was  24   minutes,  but  this  result  may  be  skewed  by  a  few  exceptional  answers  (e.g.,  the  maximum  time   to  commute  was  240  minutes).  Around  8  and  9  am  were  the  most  common  times  to  arrive  at   Dalhousie  among  the  respondents  (Fig.  18).  In  contrast,  there  were  two  peaks  regarding  the   time  to  leave  Dalhousie;  one  was  around  4-­‐5  am  and  another  was  4-­‐5  pm  (Fig.  19).  However,   the  latter  peak  (45%  of  all)  was  larger  than  the  former  one  (14%).   1.95%   3.15%   20.93%   34.36%   39.60%   0%   5%   10%   15%   20%   25%   30%   35%   40%   45%   Detrimental   Not  Valuable   Not  Sure   Valuable   Very  Valuable   Q9  -­‐  Perceived  Value  of  Cycle  Infrastructure   Figure 18: In regards to infrastructure, do you think cycle tracks segregated (from traffic) and connected (through intersections) on core routes would be valuable?
  • 28.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   27   More  than  half  (56%)  of  the  respondents  owned  their  cars,  while  a  few  people  (3%)   were  involved  in  car  sharing  service  (Fig.  20).  23%  of  them  did  not  have  any  access  to  a  car.  As   well,  around  half  (48%)  of  them  possessed  their  bikes,  whereas  41%  of  them  did  not  have  any   access  to  a  bike  (Fig.  21).     0%   5%   10%   15%   20%   25%   30%   35%   40%   Q19  -­‐Average  3me  of  arrival   0%   5%   10%   15%   20%   25%   1:00   2:00   3:00   4:00   5:00   6:00   7:00   8:00   9:00   10:00   11:00   12:00   13:00   14:00   15:00   16:00   17:00   18:00   19:00   20:00   21:00   22:00   23:00   24:00:00   Q20  -­‐Average  3me  of  departure   Figure 19: At what time, on average, do you arrive at Dalhousie? Identify the time in four digit 24 hour cycle Figure 20: At what time, on average, do you leave Dalhousie? Identify the time in four digit 24 hour cycle
  • 29.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   28     Primary  mode  of  transportation  of  the  respondents  was  occupied  by  walking  (34%  of  all),   automobiles  –  driving  alone  (21%),  public  transit  (21%),  and  automobiles  –  as  passengers  (13%)   (Fig.  22).  People  using  bicycles  as  primary  transportation  were  only  8%  of  the  respondents.  In   contrast,  as  a  second  mode  of  transportation,  public  transit  (27%  of  all)  and  walking  (19%)  were   the  most  common  among  others.  Again,  bicycles  were  used  as  second  mode  of  transportation   by  only  8%  of  the  respondents.     Only  seven  respondents  responded  to  the  question  with  “other.”  In  addition,  one   respondent  indicated  that  their  primary  mode  of  transport  is  an  electric  scooter  (not  one  of  the   options  provided  by  the  question),  while  another  indicated  that  they  were  participating  in   distance  education.     56.44%   3.40%   16.14%   22.68%   5.06%   0%   10%   20%   30%   40%   50%   60%   I  own  a  car   I  am  a  member  of   a  car  sharing   service   I  can  borrow  a  car   or  get  a  ride  most   rmes  I  need  it   I  do  not  own  or   have  access  to  a   car   Not  Applicable   Q30  -­‐  Access  to  a  car     47.54%   8.05%   40.51%   6.96%   0%   5%   10%   15%   20%   25%   30%   35%   40%   45%   50%   I  own  a  bicycle   I  can  use  or  borrow  a   bicycle  most  rmes  I   need  it   I  do  not  own  or  have   access  to  a  bicycle   Not  Applicable   Q31  -­‐  Access  to  a  bicycle   Figure 21: Do you own or have access to a car? (Choose all that apply). Figure 22: Do you own or have access to a bicycle (Choose all that apply)
  • 30.     2014  Dalhousie  Office  of  Sustainability  Annual  Sustainability  Survey  Report   29   Carpooling  was  supported  by  17%  of  all  the  respondents  (43%  of  the  respondents  who   drive  cars  alone)  (Fig.  24).  On  the  other  hand,  14%  of  all  (35%  of  those  who  drive  cars  alone)   were  unwilling  to  carpool,  whether  it  was  with  their  co-­‐worker  or  with  their  friends.   21.47%   13.23%   21.35%   0.25%   8.99%   34.14%   0.12%   0.44%   0%   5%   10%   15%   20%   25%   30%   35%   40%   Q10  -­‐  Primary  Mode  of  Transporta3on     22.28%   10.05%   10.80%   26.84%   0.19%   8.43%   19.60%   0.62%   1.19%   0%   5%   10%   15%   20%   25%   30%   Q11  -­‐  Secondary  mode  of  transporta3on   Figure 23: What is your primary mode of transportation (70% of the time or more) for your daily commute to campus throughout the year? Figure 24: What is your secondary mode of transportation (less than 70% of the time) for your daily commute to campus?