Moving through today’s mobile world can be challenging for organizations, and forming a mobile strategy is becoming increasingly important to make the best use of resources and budgets to improve productivity. Join Marco Nielsen of Enterprise Mobile as he shares tips to help you create a mobile strategy to prioritize mobility initiatives and improve business outcomes.
I’d like to take a moment to welcome you all to the Webinar: 5 Tips for Building an Enterprise Mobility Strategy to Improve Business Outcomes. We’ll be starting in 2 minutes. For those of you that just joined, I’m pleased to welcome you to the Webinar: 5 Tips for Building an Enterprise Mobility Strategy to Improve Business OutcomesMy name is Erica Hansen and I’ll be moderating the webinar and discussion today. Your presenter today will be Marco Nielsen, Marco is the VP of Services and the Chief Mobility Architect at Enterprise Mobile. He leads the company’s services division. As one of Enterprise Mobile’s senior technical experts, Marco participates in the most complex and challenging projects, drawing on his technical expertise. Today he’ll share some of the tips he’s formulated working with clients on building mobility strategy.
By assessing internal needs and seeking external expertise – you’ll come to an understanding which sets you up for tip #2.
Based on the input you received during the research phase, develop clear goals and get agreement from core players on what you are trying to accomplish. To determine how mobility comes into play throughout your business, you need input from all departments. Form a cross-functional team or tap into your existing mobility team to really understand what makes your business tick and what specific issues and opportunities your mobile strategy should address. Produce an outline of the ways different roles in your workforce currently use and/or want to use mobility and how you see it playing a part in your company’s future plans.
Determine the initiatives that should be targeted firstPut resources (people and budget) in place to support the top initiatives Create policy, process and deadlinesRevisit policy and process regularly
Security should be a chief concern, especially when it comes to protecting mobile devices and their data. Ask yourselves these questions:How are you managing your devices today?What is your IT security model?How does it translate to mobile devices and their content?How will you secure your data?If you’re putting corporate data on mobile devices, you need to look closely at how it’s safeguarded. If your organization is adopting a bring-your-own-device (BYOD) approach versus one that involves only corporate devices, you’ll need strategies that account for disparate devices and a blend of business and personal use. You’ll also need to ensure you have the right technology in place to support secure data, the right mobile applications and the right device management for your organization.
Don’t feel like you have to go it alone, there are consulting servicesout there that can help you become more efficient in your mobility strategy – starting from the planning level all the way to execution, mobility monitoring and optimization. Consulting with a provider of Mobility-as-a-Service can provide you with expert insight and application of industry best practices to help you better understand the most important issues in enterprise mobility.
Whatever your approach, taking care to build a solid mobility strategy—and then revisiting it quarterly—will help you ensure that your company is getting maximum value from your mobility investment.
Tips for Building an Enterprise Mobility Strategy
5 Tips for Building anEnterprise MobilityStrategy to ImproveBusiness OutcomesPresenter: Marco NielsenVice President, Servicesmnielsen@enterprisemobile.com
87% American adults owna cell phone 84% Cell phone ownerscould not go a single daywithout their device 2013 The year whenmobile-connecteddevices will exceed theworlds population
Form a cross-functionalmobilityteamDevelopclear goalsGetagreementfrom coreplayers123
Determine the initiatives to target firstPut resources in place to support the topinitiativesCreate policy, process and deadlinesRevisit policy and process regularly
Ask yourself◦ How are you managing your devicestoday?◦ What is your IT security model?◦ How does it translate to mobiledevices and their content?
Consulting with a trustedadvisor of Mobility-as-a-Service can provide youwith expert insight andapplication of industrybest practices to helpyou better understandthe most important issuesin enterprise mobility.
1. Research and Understand2. Develop Goals and Get Buy-In3. Prioritize Initiatives4. Take Security Seriously5. Consult a MaaS provider
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