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Simon O’Rafferty
make ecodesign happen
what is design?
  how do we design?
why is design important?
 examples from Wales
what is design?
source: Design Council
what is design important?
source:	
  	
  	
  philips	
  
source:	
  	
  	
  DIY	
  Kyoto	
  
waste = bad design
what are designers good at?
understanding people
prototyping
opening up imagination / what if?
optimism
how do you design?
source:	
  	
  	
  www.co-­‐d.net	
  
“why do we do it that way?”
structured process
imaginative / creative
understand users
observe interaction
understand materials / components
prototyping
testing
what is your design process?
designed, made and remade in Wales.
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