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TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
I	
  DON‘T	
  WANT	
  TO	
  BE	
  20	
  AGAIN	
  	
  
	
  A	
  QUALITATIVE	
  STUDY	
  ON	
  POSITIVE	
  AGEING	
  	
  
DR.	
  UTE	
  RADEMACHER	
  
	
  
COLIBRI	
  RESEARCH	
  &	
  COACHING	
  
INTERNATIONAL	
  SCHOOL	
  OF	
  MANAGEMENT	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
WHAT	
  COMES	
  TO	
  MIND	
  	
  
WHEN	
  THINKING	
  OF	
  YOURSELF	
  BEING	
  64?	
  
2	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
3	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
LOTS	
  OF	
  LEISURE	
  TIME?	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
4	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
NEW	
  FRIENDS?	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
5	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
NEW	
  JOB?	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
6	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
IN	
  THEORY	
  
Old-­‐age	
  
stereotypes	
  
InternalisaKon	
  
Self-­‐
percepKons	
  
of	
  aging	
  
PosiGve	
  self-­‐percepGon	
  of	
  aging	
  increases	
  longevity	
  
(Slade,	
  Kunkel	
  &	
  Kasl,	
  2002)	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
7	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
“This	
  study	
  found	
  that	
  posi0ve	
  self-­‐percep0ons	
  of	
  aging	
  mea-­‐	
  
sured	
  up	
  to	
  23	
  years	
  earlier	
  contributed	
  to	
  individuals	
  living	
  
longer.	
  The	
  advantage	
  remained	
  a=er	
  we	
  controlled	
  for	
  age,	
  
gender,	
  socioeconomic	
  status,	
  loneliness,	
  and	
  func0onal	
  health.	
  
Self-­‐	
  percep0ons	
  of	
  aging	
  had	
  a	
  greater	
  impact	
  on	
  survival	
  than	
  
did	
  gender,	
  socioeconomic	
  status,	
  loneliness,	
  and	
  func0onal	
  
health	
  in	
  this	
  cohort.”	
  	
  
	
  
POSITIVE	
  SELF-­‐PERCEPTION	
  OF	
  AGING	
  INCREASES	
  LONGEVITY	
  
(Slade,	
  Kunkel	
  &	
  Kasl,	
  2002)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
8	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
WHAT	
  DOES	
  SELF-­‐
PERCEPTION	
  OF	
  AGING	
  
MEAN	
  IN	
  REAL	
  LIFE?	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
9	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
THE	
  STUDY	
  
!  12	
  IN-­‐DEPTH	
  INTERVIEWS	
  	
  
!  CONDUCTED	
  BY	
  TRAINED	
  PSYCHOLOGISTS	
  
!  WITH	
  WOMEN	
  AGED	
  45	
  TO	
  70	
  YEARS	
  OLD	
  
!  IN	
  THEIR	
  HOMES	
  	
  
!  LENGTH	
  2-­‐3	
  HOURS	
  EACH	
  
!  IN	
  HAMBURG	
  /	
  GERMANY	
  
!  TOPIC	
  GUIDE	
  
!  FLEXIBLE	
  FLOW	
  OF	
  CONVERSATION	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
10	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
THEMES	
  AND	
  TOPICS	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
11	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
RICH	
  EXPERIENCES	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
12	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
CELEBRATING	
  THE	
  
MOMENT	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
13	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
COMPANIONS	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
14	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
HEALTH	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
15	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
TRUE	
  LOVE	
  &	
  
FRIENDSHIP	
  	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
16	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
PASSION	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
17	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
REST	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
18	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
MAKING	
  PEACE	
  
WITH	
  THE	
  PAST	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
19	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
HAVING	
  FUN	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
20	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
A^ribuGon	
  
Goals	
  
Experiences	
  
EmoGons	
  
POSITIVE…	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
21	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
OPTIMISTIC	
  ATTRIBUTION	
  
	
  
	
  	
  
	
  
“My	
  past	
  has	
  been	
  quite	
  tough	
  some0mes	
  but	
  I	
  don’t	
  want	
  to	
  
miss	
  the	
  bad	
  days	
  since	
  I	
  heave	
  learnt	
  a	
  lot	
  through	
  them.	
  And	
  
I	
  am	
  really	
  happy	
  because	
  of	
  all	
  the	
  things	
  I	
  do.	
  I	
  feel	
  to	
  have	
  
an	
  inner	
  strength.	
  I	
  can	
  rely	
  upon	
  myself	
  much	
  more	
  than	
  in	
  
the	
  past.	
  I	
  always	
  say:	
  ‘That’s	
  how	
  it	
  is	
  for	
  now	
  and	
  tomorrow	
  
it	
  will	
  be	
  different!’.	
  	
  ”	
  	
  
	
  
(Renate,	
  65	
  yrs.)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
22	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
“I	
  always	
  wanted	
  to	
  have	
  a	
  garden	
  with	
  many	
  plants	
  and	
  
even	
  trees.	
  Living	
  in	
  the	
  city,	
  it’s	
  impossible	
  as	
  we	
  cannot	
  
afford	
  a	
  house.	
  However,	
  I	
  decided	
  to	
  embellish	
  our	
  balcony	
  
and	
  make	
  it	
  as	
  much	
  a	
  garden	
  as	
  possible.”	
  	
  	
  	
  	
  
	
  
(Heike,	
  50	
  yrs.)	
  
OPTIMISTIC	
  ATTRIBUTION	
  
	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
23	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
“I	
  started	
  my	
  own	
  company	
  and	
  went	
  to	
  my	
  doctor	
  for	
  a	
  
health	
  check.	
  The	
  doctor	
  told	
  me	
  I	
  had	
  liver	
  cancer	
  and	
  3	
  more	
  
months	
  to	
  live.	
  Luckily,	
  he	
  found	
  out	
  in	
  a	
  biopsy	
  that	
  it	
  wasn’t	
  
cancer.	
  But	
  I	
  was	
  preOy	
  shocked	
  and	
  didn’t	
  feel	
  like	
  running	
  
my	
  own	
  business	
  anymore.	
  I	
  stayed	
  at	
  home	
  for	
  a	
  few	
  months	
  
to	
  recover	
  and	
  gather	
  new	
  energy.	
  Now	
  I	
  happily	
  work	
  as	
  
employee	
  again.	
  In	
  life,	
  the	
  cards	
  are	
  always	
  reshuffled	
  
again.”	
  	
  	
  	
  	
  
	
  
(Heidi,	
  55	
  yrs.)	
  
OPTIMISTIC	
  ATTRIBUTION	
  
	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
24	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
OPTIMISTIC	
  ATTRIBUTION	
  
	
  
	
  	
  
	
  
“Currently,	
  my	
  private	
  life	
  is	
  upside	
  down.	
  The	
  situa0on	
  keeps	
  
my	
  preOy	
  busy	
  but	
  it’s	
  also	
  exci0ng.	
  This	
  period	
  of	
  change	
  
pushes	
  me	
  out	
  of	
  my	
  comfort	
  zone.	
  But	
  it’s	
  beOer	
  than	
  
boredom.	
  You	
  need	
  to	
  keep	
  moving,	
  get	
  involved	
  in	
  new	
  
things.	
  Nothing	
  is	
  worse	
  than	
  boredom	
  and	
  s0cking	
  to	
  
rou0nes.”	
  	
  
	
  
(Heidi,	
  55	
  yrs.)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
25	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
“I	
  was	
  married	
  with	
  the	
  father	
  of	
  my	
  daughters	
  but	
  we	
  got	
  
divorced.	
  We	
  are	
  a	
  good	
  team	
  of	
  parents	
  but	
  not	
  a	
  good	
  
couple	
  in	
  love.	
  It	
  has	
  been	
  quite	
  difficult	
  as	
  my	
  husband	
  
started	
  a	
  new	
  rela0onship	
  rather	
  quickly.	
  And	
  I	
  didn’t.	
  Looking	
  
back,	
  I	
  am	
  proud	
  that	
  we	
  worked	
  it	
  out	
  and	
  how	
  we	
  raised	
  
our	
  children.	
  We	
  all	
  have	
  wonderful	
  rela0onships	
  with	
  each	
  
other	
  and	
  I	
  am	
  confident	
  to	
  find	
  a	
  new	
  partner	
  who	
  really	
  
meets	
  my	
  needs	
  and	
  desires.”	
  	
  	
  	
  	
  
	
  
(Carola,	
  ,	
  63	
  yrs.)	
  
OPTIMISTIC	
  ATTRIBUTION	
  
	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
26	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
FRAMING	
  
	
  	
  
	
  
“I	
  love	
  going	
  to	
  the	
  theatre	
  and	
  classical	
  concerts.	
  I	
  can’t	
  do	
  
this	
  together	
  with	
  my	
  husband.	
  He	
  is	
  a	
  bit	
  lazy	
  in	
  this	
  regard.	
  
But	
  he	
  is	
  more	
  into	
  poli0cal	
  topics.	
  I	
  have	
  several	
  female	
  
friends	
  with	
  whom	
  I	
  can	
  go	
  the	
  opera.	
  I	
  don’t	
  have	
  a	
  problem	
  
with	
  it.”	
  	
  
	
  
(Gunhild,	
  67	
  yrs.)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
27	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
FRAMING	
  
	
  	
  
	
  
“I	
  recognize	
  that	
  I	
  feel	
  like	
  an	
  80	
  years-­‐old	
  when	
  I	
  sit	
  for	
  a	
  	
  
long	
  0me.	
  Because	
  the	
  joints	
  are	
  s0ff.	
  But	
  when	
  I	
  have	
  a	
  swim	
  
I	
  feel	
  wonderful.	
  ‘Sports	
  in	
  modera0on’	
  is	
  my	
  moOo.	
  I	
  don’t	
  
run	
  into	
  the	
  Yoga	
  class	
  every	
  Tuesday	
  at	
  10	
  because	
  I	
  have	
  to	
  
anymore.	
  I	
  do	
  my	
  dog	
  yoga	
  everyday.”	
  	
  
	
  
(Bri^a,	
  55	
  yrs.)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
28	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
FRAMING	
  	
  
	
  
	
  	
  
	
  
“When	
  looking	
  into	
  the	
  mirror	
  in	
  the	
  morning	
  I	
  think	
  ‚Oh	
  my	
  
god‘.	
  But	
  I	
  have	
  discovered	
  a	
  lot	
  of	
  beauty	
  inside	
  and	
  I	
  am	
  into	
  
things	
  I	
  wouldn’t	
  dare	
  to	
  do	
  when	
  I	
  was	
  50.	
  I	
  am	
  much	
  
happier	
  than	
  I	
  was	
  with	
  50.	
  It	
  feels	
  as	
  if	
  freedom	
  and	
  serenity	
  
come	
  with	
  age.”	
  	
  
	
  
(Doro,	
  63	
  yrs.)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
29	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  ATTRIBUTION	
  
FRAMING	
  	
  
	
  
	
  	
  
	
  
“My	
  husband	
  needs	
  a	
  lot	
  of	
  rest	
  as	
  he	
  is	
  very	
  sick.	
  And	
  a	
  
wonderful	
  person.	
  We	
  cannot	
  do	
  a	
  lot	
  of	
  things	
  together	
  
anymore.	
  But	
  the	
  few	
  things	
  we	
  can	
  share	
  with	
  each	
  other	
  I	
  
enjoy	
  even	
  more.”	
  	
  
	
  
(Bri^a,	
  65	
  yrs.)	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
30	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  GOALS	
  
“In	
  the	
  past,	
  I	
  has	
  loads	
  of	
  money	
  and	
  no	
  0me.	
  Now	
  I	
  have	
  a	
  
lot	
  of	
  0me	
  but	
  liOle	
  money.	
  I	
  am	
  aiming	
  for	
  having	
  lots	
  of	
  
money	
  AND	
  lots	
  of	
  0me	
  in	
  the	
  near	
  future	
  (laughing).”	
  	
  
	
  
(Petra,	
  55	
  yrs.)	
  
RESOURCES	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
31	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  GOALS	
  
“I	
  am	
  keen	
  to	
  learn	
  Italian	
  next	
  year.	
  I	
  already	
  learnt	
  Spanish	
  
and	
  French	
  and	
  it	
  would	
  be	
  great	
  to	
  speak	
  Italian	
  too.”	
  	
  
	
  
(Margit,	
  60	
  yrs.)	
  
NEW	
  HORIZONS	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
32	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  GOALS	
  
“I	
  would	
  love	
  to	
  travel	
  and	
  to	
  discover	
  different	
  places.	
  Since	
  
my	
  son	
  is	
  in	
  puberty	
  and	
  I	
  am	
  s0ll	
  working	
  this	
  is	
  not	
  an	
  
op0on	
  currently.	
  It’s	
  a	
  bit	
  sad	
  that	
  I	
  can’t	
  go	
  to	
  Kopenhagen,	
  
but	
  it’s	
  also	
  a	
  goal	
  for	
  the	
  future	
  (smiling).”	
  	
  
(Heike,	
  50	
  yrs.)	
  
NEW	
  HORIZONS	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
33	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  EMOTIONS	
  
“On	
  Saturday,	
  I	
  visited	
  the	
  ‘Faltenrock’	
  dance	
  party	
  again.	
  
Actually	
  I	
  didn’t	
  feel	
  like	
  going	
  but	
  I	
  decided	
  to	
  go	
  anyway.	
  
A=er	
  two	
  hours	
  I	
  felt	
  like	
  in	
  heaven,	
  dancing	
  with	
  a	
  younger	
  
man	
  without	
  feeling	
  awkward	
  at	
  all.	
  I	
  was	
  really	
  happy	
  about	
  
it.	
  Maybe	
  I	
  will	
  see	
  him	
  again	
  next	
  week.”	
  	
  
	
  
(Carola,	
  63	
  yrs.)	
  
FLIRTING	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
34	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  EMOTIONS	
  
“I	
  never	
  had	
  a	
  pet.	
  It’s	
  a	
  amazing	
  how	
  a	
  dog	
  can	
  change	
  your	
  
life.	
  If	
  you	
  told	
  me	
  two	
  years	
  ago	
  I	
  would	
  have	
  a	
  dog	
  I	
  said	
  
‘you’re	
  nuts!’.	
  Somebody	
  is	
  always	
  there	
  for	
  you.	
  Lily	
  looks	
  
into	
  my	
  eyes	
  and	
  I	
  am	
  touched.	
  I	
  get	
  back	
  home	
  and	
  a	
  tail	
  is	
  
waving.	
  I	
  love	
  observing	
  when	
  she	
  plays	
  together	
  with	
  other	
  
dogs.	
  I	
  never	
  imagined	
  that	
  I	
  would	
  enjoy	
  it	
  so	
  much	
  having	
  
Lily	
  in	
  my	
  life.”	
  	
  
	
  
(Petra,	
  54	
  yrs.)	
  
COMPANY	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
35	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  EMOTIONS	
  
“I	
  enjoy	
  the	
  simple	
  things	
  in	
  life.	
  Being	
  together	
  with	
  my	
  
parents	
  and	
  having	
  a	
  barbecue.	
  Sicng	
  in	
  the	
  sunshine	
  with	
  a	
  
grilled	
  sausage	
  in	
  my	
  hand	
  and	
  having	
  a	
  chat	
  with	
  my	
  mom.	
  
That’s	
  all	
  I	
  need	
  to	
  feel	
  happy.”	
  	
  
	
  
(Tatjana,	
  52	
  yrs.)	
  
ENJOYMENT	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
36	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  EMOTIONS	
  
“I	
  cook	
  and	
  bake	
  with	
  passion.	
  I	
  have	
  discovered	
  it	
  when	
  I	
  
didn’t	
  have	
  to	
  cook	
  for	
  my	
  family	
  anymore.	
  For	
  Christmas,	
  I	
  
make	
  a	
  lot	
  of	
  cookies	
  and	
  “Stollen”	
  (tradiGonal	
  German	
  Xmas	
  
cake).	
  Everybody	
  gets	
  one	
  –	
  even	
  at	
  work.	
  They	
  all	
  ask	
  for	
  my	
  
cookies.”	
  	
  
	
  
(Heidi,	
  55	
  yrs.)	
  
NEW	
  PASSIONS	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
37	
  ©	
  2011	
  by	
  COLIBRI	
  RESEARCH	
  
POSITIVE	
  EMOTIONS	
  
“I	
  will	
  move	
  together	
  with	
  my	
  boyfriend	
  next	
  year.	
  It’s	
  very	
  
exci0ng	
  since	
  I	
  haven’t	
  lived	
  together	
  with	
  a	
  partner	
  for	
  many	
  
years.	
  We	
  have	
  been	
  together	
  20	
  years	
  ago,	
  but	
  didn’t	
  dare	
  to	
  
live	
  together	
  in	
  the	
  same	
  city	
  as	
  patchwork	
  family.	
  In	
  the	
  
70ies,	
  this	
  concept	
  didn’t	
  exist.	
  And	
  he	
  is	
  a	
  few	
  years	
  younger	
  
than	
  I	
  am.	
  We	
  now	
  are	
  brave	
  enough	
  to	
  make	
  our	
  dream	
  
come	
  true.”	
  	
  
	
  
(Heidi,	
  55	
  yrs.)	
  
NEW	
  OLD	
  LOVE	
  
	
  	
  
	
  
TURNING	
  !NSIGHTS	
  INTO	
  OPPORTUNITIES	
  
Dr.	
  Ute	
  Rademacher	
  
	
  	
  
COLIBRI	
  Research	
  &	
  Coaching	
  
InternaKonal	
  School	
  of	
  Management	
  
	
  
	
  www.colibri-­‐research.com	
  
) 	
   	
  +49	
  40	
  46	
  96	
  68	
  82	
  
* 	
  	
  ute@colibri-­‐research.com	
  

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Rademacher w2

  • 1. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   I  DON‘T  WANT  TO  BE  20  AGAIN      A  QUALITATIVE  STUDY  ON  POSITIVE  AGEING     DR.  UTE  RADEMACHER     COLIBRI  RESEARCH  &  COACHING   INTERNATIONAL  SCHOOL  OF  MANAGEMENT  
  • 2. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   WHAT  COMES  TO  MIND     WHEN  THINKING  OF  YOURSELF  BEING  64?   2  ©  2011  by  COLIBRI  RESEARCH  
  • 3. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   3  ©  2011  by  COLIBRI  RESEARCH   LOTS  OF  LEISURE  TIME?  
  • 4. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   4  ©  2011  by  COLIBRI  RESEARCH   NEW  FRIENDS?  
  • 5. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   5  ©  2011  by  COLIBRI  RESEARCH   NEW  JOB?  
  • 6. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   6  ©  2011  by  COLIBRI  RESEARCH   IN  THEORY   Old-­‐age   stereotypes   InternalisaKon   Self-­‐ percepKons   of  aging   PosiGve  self-­‐percepGon  of  aging  increases  longevity   (Slade,  Kunkel  &  Kasl,  2002)    
  • 7. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   7  ©  2011  by  COLIBRI  RESEARCH   “This  study  found  that  posi0ve  self-­‐percep0ons  of  aging  mea-­‐   sured  up  to  23  years  earlier  contributed  to  individuals  living   longer.  The  advantage  remained  a=er  we  controlled  for  age,   gender,  socioeconomic  status,  loneliness,  and  func0onal  health.   Self-­‐  percep0ons  of  aging  had  a  greater  impact  on  survival  than   did  gender,  socioeconomic  status,  loneliness,  and  func0onal   health  in  this  cohort.”       POSITIVE  SELF-­‐PERCEPTION  OF  AGING  INCREASES  LONGEVITY   (Slade,  Kunkel  &  Kasl,  2002)  
  • 8. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   8  ©  2011  by  COLIBRI  RESEARCH   WHAT  DOES  SELF-­‐ PERCEPTION  OF  AGING   MEAN  IN  REAL  LIFE?  
  • 9. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   9  ©  2011  by  COLIBRI  RESEARCH   THE  STUDY   !  12  IN-­‐DEPTH  INTERVIEWS     !  CONDUCTED  BY  TRAINED  PSYCHOLOGISTS   !  WITH  WOMEN  AGED  45  TO  70  YEARS  OLD   !  IN  THEIR  HOMES     !  LENGTH  2-­‐3  HOURS  EACH   !  IN  HAMBURG  /  GERMANY   !  TOPIC  GUIDE   !  FLEXIBLE  FLOW  OF  CONVERSATION  
  • 10. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   10  ©  2011  by  COLIBRI  RESEARCH   THEMES  AND  TOPICS  
  • 11. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   11  ©  2011  by  COLIBRI  RESEARCH   RICH  EXPERIENCES  
  • 12. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   12  ©  2011  by  COLIBRI  RESEARCH   CELEBRATING  THE   MOMENT  
  • 13. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   13  ©  2011  by  COLIBRI  RESEARCH   COMPANIONS  
  • 14. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   14  ©  2011  by  COLIBRI  RESEARCH   HEALTH  
  • 15. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   15  ©  2011  by  COLIBRI  RESEARCH   TRUE  LOVE  &   FRIENDSHIP    
  • 16. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   16  ©  2011  by  COLIBRI  RESEARCH   PASSION  
  • 17. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   17  ©  2011  by  COLIBRI  RESEARCH   REST  
  • 18. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   18  ©  2011  by  COLIBRI  RESEARCH   MAKING  PEACE   WITH  THE  PAST  
  • 19. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   19  ©  2011  by  COLIBRI  RESEARCH   HAVING  FUN  
  • 20. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   20  ©  2011  by  COLIBRI  RESEARCH   A^ribuGon   Goals   Experiences   EmoGons   POSITIVE…  
  • 21. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   21  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   OPTIMISTIC  ATTRIBUTION           “My  past  has  been  quite  tough  some0mes  but  I  don’t  want  to   miss  the  bad  days  since  I  heave  learnt  a  lot  through  them.  And   I  am  really  happy  because  of  all  the  things  I  do.  I  feel  to  have   an  inner  strength.  I  can  rely  upon  myself  much  more  than  in   the  past.  I  always  say:  ‘That’s  how  it  is  for  now  and  tomorrow   it  will  be  different!’.    ”       (Renate,  65  yrs.)  
  • 22. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   22  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   “I  always  wanted  to  have  a  garden  with  many  plants  and   even  trees.  Living  in  the  city,  it’s  impossible  as  we  cannot   afford  a  house.  However,  I  decided  to  embellish  our  balcony   and  make  it  as  much  a  garden  as  possible.”             (Heike,  50  yrs.)   OPTIMISTIC  ATTRIBUTION          
  • 23. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   23  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   “I  started  my  own  company  and  went  to  my  doctor  for  a   health  check.  The  doctor  told  me  I  had  liver  cancer  and  3  more   months  to  live.  Luckily,  he  found  out  in  a  biopsy  that  it  wasn’t   cancer.  But  I  was  preOy  shocked  and  didn’t  feel  like  running   my  own  business  anymore.  I  stayed  at  home  for  a  few  months   to  recover  and  gather  new  energy.  Now  I  happily  work  as   employee  again.  In  life,  the  cards  are  always  reshuffled   again.”             (Heidi,  55  yrs.)   OPTIMISTIC  ATTRIBUTION          
  • 24. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   24  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   OPTIMISTIC  ATTRIBUTION           “Currently,  my  private  life  is  upside  down.  The  situa0on  keeps   my  preOy  busy  but  it’s  also  exci0ng.  This  period  of  change   pushes  me  out  of  my  comfort  zone.  But  it’s  beOer  than   boredom.  You  need  to  keep  moving,  get  involved  in  new   things.  Nothing  is  worse  than  boredom  and  s0cking  to   rou0nes.”       (Heidi,  55  yrs.)  
  • 25. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   25  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   “I  was  married  with  the  father  of  my  daughters  but  we  got   divorced.  We  are  a  good  team  of  parents  but  not  a  good   couple  in  love.  It  has  been  quite  difficult  as  my  husband   started  a  new  rela0onship  rather  quickly.  And  I  didn’t.  Looking   back,  I  am  proud  that  we  worked  it  out  and  how  we  raised   our  children.  We  all  have  wonderful  rela0onships  with  each   other  and  I  am  confident  to  find  a  new  partner  who  really   meets  my  needs  and  desires.”             (Carola,  ,  63  yrs.)   OPTIMISTIC  ATTRIBUTION          
  • 26. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   26  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   FRAMING         “I  love  going  to  the  theatre  and  classical  concerts.  I  can’t  do   this  together  with  my  husband.  He  is  a  bit  lazy  in  this  regard.   But  he  is  more  into  poli0cal  topics.  I  have  several  female   friends  with  whom  I  can  go  the  opera.  I  don’t  have  a  problem   with  it.”       (Gunhild,  67  yrs.)  
  • 27. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   27  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   FRAMING         “I  recognize  that  I  feel  like  an  80  years-­‐old  when  I  sit  for  a     long  0me.  Because  the  joints  are  s0ff.  But  when  I  have  a  swim   I  feel  wonderful.  ‘Sports  in  modera0on’  is  my  moOo.  I  don’t   run  into  the  Yoga  class  every  Tuesday  at  10  because  I  have  to   anymore.  I  do  my  dog  yoga  everyday.”       (Bri^a,  55  yrs.)  
  • 28. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   28  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   FRAMING             “When  looking  into  the  mirror  in  the  morning  I  think  ‚Oh  my   god‘.  But  I  have  discovered  a  lot  of  beauty  inside  and  I  am  into   things  I  wouldn’t  dare  to  do  when  I  was  50.  I  am  much   happier  than  I  was  with  50.  It  feels  as  if  freedom  and  serenity   come  with  age.”       (Doro,  63  yrs.)  
  • 29. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   29  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  ATTRIBUTION   FRAMING             “My  husband  needs  a  lot  of  rest  as  he  is  very  sick.  And  a   wonderful  person.  We  cannot  do  a  lot  of  things  together   anymore.  But  the  few  things  we  can  share  with  each  other  I   enjoy  even  more.”       (Bri^a,  65  yrs.)  
  • 30. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   30  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  GOALS   “In  the  past,  I  has  loads  of  money  and  no  0me.  Now  I  have  a   lot  of  0me  but  liOle  money.  I  am  aiming  for  having  lots  of   money  AND  lots  of  0me  in  the  near  future  (laughing).”       (Petra,  55  yrs.)   RESOURCES        
  • 31. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   31  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  GOALS   “I  am  keen  to  learn  Italian  next  year.  I  already  learnt  Spanish   and  French  and  it  would  be  great  to  speak  Italian  too.”       (Margit,  60  yrs.)   NEW  HORIZONS        
  • 32. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   32  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  GOALS   “I  would  love  to  travel  and  to  discover  different  places.  Since   my  son  is  in  puberty  and  I  am  s0ll  working  this  is  not  an   op0on  currently.  It’s  a  bit  sad  that  I  can’t  go  to  Kopenhagen,   but  it’s  also  a  goal  for  the  future  (smiling).”     (Heike,  50  yrs.)   NEW  HORIZONS        
  • 33. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   33  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  EMOTIONS   “On  Saturday,  I  visited  the  ‘Faltenrock’  dance  party  again.   Actually  I  didn’t  feel  like  going  but  I  decided  to  go  anyway.   A=er  two  hours  I  felt  like  in  heaven,  dancing  with  a  younger   man  without  feeling  awkward  at  all.  I  was  really  happy  about   it.  Maybe  I  will  see  him  again  next  week.”       (Carola,  63  yrs.)   FLIRTING        
  • 34. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   34  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  EMOTIONS   “I  never  had  a  pet.  It’s  a  amazing  how  a  dog  can  change  your   life.  If  you  told  me  two  years  ago  I  would  have  a  dog  I  said   ‘you’re  nuts!’.  Somebody  is  always  there  for  you.  Lily  looks   into  my  eyes  and  I  am  touched.  I  get  back  home  and  a  tail  is   waving.  I  love  observing  when  she  plays  together  with  other   dogs.  I  never  imagined  that  I  would  enjoy  it  so  much  having   Lily  in  my  life.”       (Petra,  54  yrs.)   COMPANY        
  • 35. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   35  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  EMOTIONS   “I  enjoy  the  simple  things  in  life.  Being  together  with  my   parents  and  having  a  barbecue.  Sicng  in  the  sunshine  with  a   grilled  sausage  in  my  hand  and  having  a  chat  with  my  mom.   That’s  all  I  need  to  feel  happy.”       (Tatjana,  52  yrs.)   ENJOYMENT        
  • 36. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   36  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  EMOTIONS   “I  cook  and  bake  with  passion.  I  have  discovered  it  when  I   didn’t  have  to  cook  for  my  family  anymore.  For  Christmas,  I   make  a  lot  of  cookies  and  “Stollen”  (tradiGonal  German  Xmas   cake).  Everybody  gets  one  –  even  at  work.  They  all  ask  for  my   cookies.”       (Heidi,  55  yrs.)   NEW  PASSIONS        
  • 37. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   37  ©  2011  by  COLIBRI  RESEARCH   POSITIVE  EMOTIONS   “I  will  move  together  with  my  boyfriend  next  year.  It’s  very   exci0ng  since  I  haven’t  lived  together  with  a  partner  for  many   years.  We  have  been  together  20  years  ago,  but  didn’t  dare  to   live  together  in  the  same  city  as  patchwork  family.  In  the   70ies,  this  concept  didn’t  exist.  And  he  is  a  few  years  younger   than  I  am.  We  now  are  brave  enough  to  make  our  dream   come  true.”       (Heidi,  55  yrs.)   NEW  OLD  LOVE        
  • 38. TURNING  !NSIGHTS  INTO  OPPORTUNITIES   Dr.  Ute  Rademacher       COLIBRI  Research  &  Coaching   InternaKonal  School  of  Management      www.colibri-­‐research.com   )     +49  40  46  96  68  82   *     ute@colibri-­‐research.com