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BMGI Workshop on:
Strategy for practitioners
May 16th 2014
Dr. Michael Ohler, Principal BMGI Europe
Michael.Ohler@bmgi.com
http://www.bmgi.com
2
Strategy for
Practitioners
BMGI half-day workshop.
London, May 16th 2014.
3
The challenge
4
Expectations
5
What is strategy?
Brainstormed for nouns,
verbs and adjectives to
characterize what strategy
is. In order to spark the
conversation (next slide),
we affinitized them.
6
What is strategy?
7
BMGI Strategy Map
8
BMGI Strategy Map in use
9
Mapping out strategic challenges
using the BMGI Strategy Map
We used strategic
challenges (on post-
it notes), collected at
BMGI clients and in
other such
workshops to map
them out.
Conclusion:
Leadership teams
can gain a lot of
clarity by mapping
out their challenges.
10
Reverse-engineering a strategy:
Re-gaining leadership in the
Swiss watch industry (1980ies)
11
Reverse-engineering a strategy:
Re-gaining leadership in the
Swiss watch industry (1980ies)
12
One of our strategic challenges
One participant sponsored
his strategic challenge,
which we then captured and
analyzed.
We analyzed and „took it
apart“ and went as far as
deriving suggestions.
Next step: use this analysis
to ask focused „strategic
thinking questions to gain insights that can
be used to develop a strategy.
13
Wrap up
We liked the
workshop
– a lot.

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Strategy for practitioners