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Payal Arora: Expert Practice

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Payal Arora: Expert Practice

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Expertise, Testimonials, Samples

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  1. 1. Payal Arora Expert Practice User-Experience (UX), Digital ethnography & Inclusive Design for the Next Billion
  2. 2. 2 How to be: Next Billion Ready Prof. dr. Payal Arora “Next Billion Champion” (Forbes 2019) • “Payal was right on the mark and exactly what we were looking for as our company strives to build momentum and reach the next billion users.” Michael Coakley, VP, Head of Communications, Liberty Latin America Telecom: 2019 • “Payal gave stunning insight into a topic, our congress attendees – most of them senior IT-executives – normally are quite unaware: How is a large part of mankind using Internet and IT, what are the needs, wishes and hopes of the Next Billion Users?” Robert Gammel, Executive Producer Hamburger IT-Strategietage: 2020
  3. 3. 3 Winner of the 2019 PROSE Award in the Business books category Engadget (Top 5 in the "Technorati top 100" and reported by Time for being one of the "best blogs" on tech) “The most interesting, thought provoking books on science and technology we can find" Times Higher Education: “This powerful book explores actual online lives in China, India and Brazil and asks why many of us in the West are surprised and sometimes offended by the fact that the impoverished are just as committed as we are to the search for “moments of pleasure and joy”. Engineering and Technology magazine: “Superb… uncomfortable, myth-busting and compelling, The Next Billion Users’ challenges our collective superiority complexes and questions the way we see technology in the connected world.” Theodore Kinni, Strategy + Business :“The conventional storyline around the transformative effect of technology on people’s lives often doesn’t ring true… Any leader whose company sees the global poor as a key market will find its reality-based view of the intended customers bracing and useful.” The Nation: Arora shows that many of the world’s poor don’t seek out the Internet as a tool to become more productive, but as a welcome outlet for economically ‘unproductive’ play… there is hope in its capacity to augment and expand human leisure beyond the realm of material advancement.” Ronaldo Lemos, Director of the Institute for Technology & Society of Rio de Janeiro: "The Next Billion Users is mandatory reading for anyone interested in understanding the future of technology or designing applications that are truly valuable for the majority of the people on the planet." Justin van Fleet, Director of the International Commission on Financing Global Education Opportunity “A must- read for any individual seeking to promote economic growth and development in the digital age.” Shaun Wiggins, President and CEO of Soteryx: “Whether you are a government agency seeking to bring public goods and services to underprivileged citizens, a multinational corporation entering emerging markets, or an NGO implementing aid, The Next Billion Users is mandatory, data-driven reading that will guide your digital and real-world strategies.”
  4. 4. 4 Payal Arora has diverse teams based in India, Bangladesh, Nigeria, and Brazil that helps in ground level investigations on how low-income groups exercise their consumer intelligence and advises how to design digital products and services that can be culturally appropriate, inclusive, ethical and sustainable. Select Clients Talks I Consultancies I Workshops I Digital Storytelling I UX Pilots Next Billion Ready: Overview
  5. 5. 5 Next Billion Ready: Overview Aims to: • Sensitize organizations to diverse global user practices and help build inclusive platforms • Fill data deficits on NBU markets & foster insights for rethinking business models for new markets • Train stakeholders in transferring consumer intelligence into product design for the NBU market Collaboration opportunities can take different shapes: • Motivational Keynotes • Contract research/consulting • Master Classes/ workshops for Leadership/Staff training
  6. 6. 6 We help organizations gain insights into users in global markets and how to use these insights to shape responsible, ethical platforms that can build deep engagement, trust and user loyalty Our process involves 3 steps: 1. Insight: To build user/stakeholder insight via digital ethnography, case studies & action research/ field experiments 2. Engage: To make insights engaging through multimedia storytelling 3. Design: To guide in ethical and inclusive design and deployment for user engagement, trust & growth Consulting opportunities: our process Insight Engage Design
  7. 7. 7 • Future of Work: How can we build inclusive applications for gig workers in India and Bangladesh? (with IDRC/JustJobsNetwork) • AI & Healthcare in Africa: How can AI be used to scale Universal Healthcare Coverage in Nigeria ? (with Pharma Access) • Social credit scoring: Categorizing People and Resources in Contemporary China (with Aalborg University Denmark) • Privacy by design: How do we design for rural users in Kerala? (with MICA-Mudra Institute of Communications, Ahmedabad) • Framing Big Data: Global media representations and communicative deliberation on aggregate data and new data-based processes (with University of Bremen) • Me and My Big Data: Developing Citizen’s Data Literacy: (with University of Liverpool, Sheffield Hallam University, University of Glasgow - Nuffield Foundation, UK) Select examples of ongoing project involvements
  8. 8. 8 • KAS article: AI-based Strategies to Combat Wildlife Trafficking (Topic: Ethical AI; Inclusive Design/Africa) • Rest of World article: AI solutions by tech champions (Topic: AI for Good initiatives) • Harvard Press book: Next Billion Users: Digital Life beyond the West (Topic: NBU/UX/Design/Data Gov) • NEXT chapter: Unchain the human in the global value chain (Topic: Global Supply chain and Data governance) • Journal article: Bottom of the data pyramid: Big data and the global south (Topic: Big data/Global South) • Journal article: Decolonizing privacy studies (Topic: Privacy and Culture) • Journal article Examining novel data-driven governance systems in India and China (Topic: data governance) • Sight & Life Magazine Nudging the next billion(Topic: designing healthcare apps for the NBU) • Quartz: The biggest myths about the next billion internet users (Topic: NBU myths) • KPMG: 10 novel thought habits of the NBU market (Topic: NBU behavior) • UN Report: Prizes for Innovation - Impact analysis in the ICT for education sector (Topic: Digital Innovation for NBU and financial incentives) Recent publications (and links)
  9. 9. Co-Founder
  10. 10. Digital storytelling campaigns (Catalyst Lab) Diversify project Dutch Brewers #LekkerNuchter
  11. 11. 11 Sample talks: Next Billion User Market “Payal presented to our audience of strategists and marketing professionals with unique insights into the lives of the “next billion users”. Through her contributions, she gave listeners the opportunity to diversify their views on what users around the world are doing online and the impact the Internet and data are having on their lives. She has a very engaging appearance on stage and has a lively way of presenting figures and statistics.” – Juliane Hennig, Project & Event Manager, NEXT conference Hamburg
  12. 12. 12 Sample talks: Policy for innovation, sustainability, and inclusive digital systems  “Payal is one of these rare speakers that is both a great storyteller and comes with knowledge that is backed by comprehensive academic research” – Martin Thörnkvist, Curator, TechFestival Copenhagen  “Payal Arora´s Keynote for the FoME Symposium was inspiring and eye-opening. It was a convincing appeal to the Media Development Community to rethink their assumptions on how to work in the Global South.” Steffen Leidel, Senior Consultant, Deutsche Welle (DW)
  13. 13. Thank you for taking the time Reach out in the Contact section of my website for further information.

Description

Expertise, Testimonials, Samples

Transcript

  1. 1. Payal Arora Expert Practice User-Experience (UX), Digital ethnography & Inclusive Design for the Next Billion
  2. 2. 2 How to be: Next Billion Ready Prof. dr. Payal Arora “Next Billion Champion” (Forbes 2019) • “Payal was right on the mark and exactly what we were looking for as our company strives to build momentum and reach the next billion users.” Michael Coakley, VP, Head of Communications, Liberty Latin America Telecom: 2019 • “Payal gave stunning insight into a topic, our congress attendees – most of them senior IT-executives – normally are quite unaware: How is a large part of mankind using Internet and IT, what are the needs, wishes and hopes of the Next Billion Users?” Robert Gammel, Executive Producer Hamburger IT-Strategietage: 2020
  3. 3. 3 Winner of the 2019 PROSE Award in the Business books category Engadget (Top 5 in the "Technorati top 100" and reported by Time for being one of the "best blogs" on tech) “The most interesting, thought provoking books on science and technology we can find" Times Higher Education: “This powerful book explores actual online lives in China, India and Brazil and asks why many of us in the West are surprised and sometimes offended by the fact that the impoverished are just as committed as we are to the search for “moments of pleasure and joy”. Engineering and Technology magazine: “Superb… uncomfortable, myth-busting and compelling, The Next Billion Users’ challenges our collective superiority complexes and questions the way we see technology in the connected world.” Theodore Kinni, Strategy + Business :“The conventional storyline around the transformative effect of technology on people’s lives often doesn’t ring true… Any leader whose company sees the global poor as a key market will find its reality-based view of the intended customers bracing and useful.” The Nation: Arora shows that many of the world’s poor don’t seek out the Internet as a tool to become more productive, but as a welcome outlet for economically ‘unproductive’ play… there is hope in its capacity to augment and expand human leisure beyond the realm of material advancement.” Ronaldo Lemos, Director of the Institute for Technology & Society of Rio de Janeiro: "The Next Billion Users is mandatory reading for anyone interested in understanding the future of technology or designing applications that are truly valuable for the majority of the people on the planet." Justin van Fleet, Director of the International Commission on Financing Global Education Opportunity “A must- read for any individual seeking to promote economic growth and development in the digital age.” Shaun Wiggins, President and CEO of Soteryx: “Whether you are a government agency seeking to bring public goods and services to underprivileged citizens, a multinational corporation entering emerging markets, or an NGO implementing aid, The Next Billion Users is mandatory, data-driven reading that will guide your digital and real-world strategies.”
  4. 4. 4 Payal Arora has diverse teams based in India, Bangladesh, Nigeria, and Brazil that helps in ground level investigations on how low-income groups exercise their consumer intelligence and advises how to design digital products and services that can be culturally appropriate, inclusive, ethical and sustainable. Select Clients Talks I Consultancies I Workshops I Digital Storytelling I UX Pilots Next Billion Ready: Overview
  5. 5. 5 Next Billion Ready: Overview Aims to: • Sensitize organizations to diverse global user practices and help build inclusive platforms • Fill data deficits on NBU markets & foster insights for rethinking business models for new markets • Train stakeholders in transferring consumer intelligence into product design for the NBU market Collaboration opportunities can take different shapes: • Motivational Keynotes • Contract research/consulting • Master Classes/ workshops for Leadership/Staff training
  6. 6. 6 We help organizations gain insights into users in global markets and how to use these insights to shape responsible, ethical platforms that can build deep engagement, trust and user loyalty Our process involves 3 steps: 1. Insight: To build user/stakeholder insight via digital ethnography, case studies & action research/ field experiments 2. Engage: To make insights engaging through multimedia storytelling 3. Design: To guide in ethical and inclusive design and deployment for user engagement, trust & growth Consulting opportunities: our process Insight Engage Design
  7. 7. 7 • Future of Work: How can we build inclusive applications for gig workers in India and Bangladesh? (with IDRC/JustJobsNetwork) • AI & Healthcare in Africa: How can AI be used to scale Universal Healthcare Coverage in Nigeria ? (with Pharma Access) • Social credit scoring: Categorizing People and Resources in Contemporary China (with Aalborg University Denmark) • Privacy by design: How do we design for rural users in Kerala? (with MICA-Mudra Institute of Communications, Ahmedabad) • Framing Big Data: Global media representations and communicative deliberation on aggregate data and new data-based processes (with University of Bremen) • Me and My Big Data: Developing Citizen’s Data Literacy: (with University of Liverpool, Sheffield Hallam University, University of Glasgow - Nuffield Foundation, UK) Select examples of ongoing project involvements
  8. 8. 8 • KAS article: AI-based Strategies to Combat Wildlife Trafficking (Topic: Ethical AI; Inclusive Design/Africa) • Rest of World article: AI solutions by tech champions (Topic: AI for Good initiatives) • Harvard Press book: Next Billion Users: Digital Life beyond the West (Topic: NBU/UX/Design/Data Gov) • NEXT chapter: Unchain the human in the global value chain (Topic: Global Supply chain and Data governance) • Journal article: Bottom of the data pyramid: Big data and the global south (Topic: Big data/Global South) • Journal article: Decolonizing privacy studies (Topic: Privacy and Culture) • Journal article Examining novel data-driven governance systems in India and China (Topic: data governance) • Sight & Life Magazine Nudging the next billion(Topic: designing healthcare apps for the NBU) • Quartz: The biggest myths about the next billion internet users (Topic: NBU myths) • KPMG: 10 novel thought habits of the NBU market (Topic: NBU behavior) • UN Report: Prizes for Innovation - Impact analysis in the ICT for education sector (Topic: Digital Innovation for NBU and financial incentives) Recent publications (and links)
  9. 9. Co-Founder
  10. 10. Digital storytelling campaigns (Catalyst Lab) Diversify project Dutch Brewers #LekkerNuchter
  11. 11. 11 Sample talks: Next Billion User Market “Payal presented to our audience of strategists and marketing professionals with unique insights into the lives of the “next billion users”. Through her contributions, she gave listeners the opportunity to diversify their views on what users around the world are doing online and the impact the Internet and data are having on their lives. She has a very engaging appearance on stage and has a lively way of presenting figures and statistics.” – Juliane Hennig, Project & Event Manager, NEXT conference Hamburg
  12. 12. 12 Sample talks: Policy for innovation, sustainability, and inclusive digital systems  “Payal is one of these rare speakers that is both a great storyteller and comes with knowledge that is backed by comprehensive academic research” – Martin Thörnkvist, Curator, TechFestival Copenhagen  “Payal Arora´s Keynote for the FoME Symposium was inspiring and eye-opening. It was a convincing appeal to the Media Development Community to rethink their assumptions on how to work in the Global South.” Steffen Leidel, Senior Consultant, Deutsche Welle (DW)
  13. 13. Thank you for taking the time Reach out in the Contact section of my website for further information.

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