One of the first steps in managing your Google Ads is to understand your business’s target audience. You can also look at search volume to get a better idea of what people are searching for. One of the best way to refine your targeting is to choose the right ad formats. You can use ad formats like video ads, rich media ads, and even display ads. Most Important tip is to use the right call-to-action (CTA) on your landing page.

1. 6
Google Ads Tips
for Better
Optimization
perfectdigitals.ie

2. important step is to understand your business’s target audience
Understand Your
Target Audience
One of the first steps in
managing your Google Ads is to
understand your business’s
target audience.

3. Analyze search queries
You can also look at search volume to get
a better idea of what people are searching
for.

4. Track keyword cannibalization, which
means to see if your competitors are also
using the same keywords, and how are
your ads performing according to the
expected results
Track your performance

5. Refine Targeting
One of the best way to refine your
targeting is to choose the right ad
formats. You can use ad formats
like video ads, rich media ads, and
even display ads.

6. Another tip is to use the right call-to-action (CTA) on your landing page.
Optimize landing
page
Most Important tip is to use
the right call-to-action (CTA)
on your landing page.

7. Monitor your competitors
Optimization through a competitor analysis is
beneficial. If you have access to the webmasters
tool, you can use that too to see your competitors’
URLs, click-through rates (CTR), ad copy, rank, and
more.

8. Get in touch with us
today
perfectdigitals.ie