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SUPERIOR PERFORMANCE
in retail finance
ThinkSmart is a financial technology company and a leader
in B2B and B2C digital, paperless, retail point of sale
finance in the UK, since 2003.
We are an intermediate finance company which markets
finance products to both consumers and business customers
via partnerships in retail distribution.
Our products create value and advantage, as they help both
consumers and business customers to choose more of the
products they want, more often, where transaction values
range from £250 to £15,000.
They build long term high value customer relationships for
retailers, whilst bringing forward sales and shortening
replacement cycles.
Brenden O’Sullivan Sales Manager
Mobile: +44 (0)781 054 1758
Email:
ThinkSmart Europe,
7th Floor, Oakland House, Talbot Road,
Old Trafford, Manchester,
M16 0PQ, England
Phone +44 161 333 2400
www.thinksmartworld.com
ABOUT THINKSMART
CONTACT US
In-store Online Catalogue &
Contact Centre
OnePoll a leading consumer insight
company was used to execute the survey
using their panel sample from over
100,000 UK consumers profiled
against 150 different data points.
SMARTPHONES
Leasing is the preferred option amongst current customers of all 4 leading retailers. The new offer has
converted nearly half of all monthly payment customers - from ‘the big 4’ - to leasing , without marketing and
creative Input. If offered exclusively it could pull customers from competitors.
25%
...of all PAYG smartphone users
said they would lease their next
smartphone when upgrading
80%
...of smartphone users preferred the
leasing option when compared to monthly
contracts and PAYG
SMARTPHONE
CUSTOMERS
PREFER
USAGEOVER
OWNERSHIP
57%
...of all smartphone users on monthly
payment contracts who will be upgrading in
the next 6 months preferred leasing
59%
...of monthly payment contract users would
like to be able to upgrade before the end of
their 24 month contract
CONSUMER ATTITUDES AND THE APPEAL OF LEASE PAYMENTS
QUA LITATIVE AND QUANTITATIVE PAYME NT INS IGHT S 2 0 15
Leasing presents an
opportunity to disrupt
the market and capture
sustainable share from
competitors
The strength of
appeal is being
driven by an ‘Early
Upgrade Offer’
Leasing creates a sustainable
advantage. It attracts customers,
creates loyalty and brings forward
the sales of new handsets, linked
to a shorter technology cycle
Leasing customers are
compelled to return to the
retailer for their upgrade
within a shorter time frame,
aligned to their need
Smartphone
leasing creates
a sustainable
advantage
1,000SMARTPH
ONE USE R S WE RE S UR VE YE D
RENTSMART | THINKSMART, 7th Floor, Oakland House, Talbot Road, Manchester M16 0PQ, UK
ThinkSmart is a trading name of RentSmart limited. RentSmart Limited is authorised and regulated by the Financial Conduct Authority. Financial Services Register number 663327. RentSmart Limited is a limited company registered in England and Wales with registration number 03689086. RentSmart Limited is a broker and a lessor. It does not act as a lender.
SUPERIOR PERFORMANCE
in retail finance
ThinkSmart is a financial technology company and a leader
in B2B and B2C digital, paperless, retail point of sale
finance in the UK, since 2003.
We are an intermediate finance company which markets
finance products to both consumers and business customers
via partnerships in retail distribution.
Our products create value and advantage, as they help both
consumers and business customers to choose more of the
products they want, more often, where transaction values
range from £250 to £15,000.
They build long term high value customer relationships for
retailers, whilst bringing forward sales and shortening
replacement cycles.
Mobile:
Email:
ThinkSmart Europe,
7th Floor, Oakland House, Talbot Road,
Old Trafford, Manchester,
M16 0PQ, England
Phone +44 161 333 2400
www.thinksmartworld.com
ABOUT THINKSMART
CONTACT US
In-store Online Catalogue &
Contact Centre
OnePoll a leading consumer insight
company was used to execute the survey
using their panel sample from over
100,000 UK consumers profiled
against 150 different data points.
SMARTPHONES
Leasing is the preferred option amongst current customers of all 4 leading retailers. The new offer has
converted nearly half of all monthly payment customers - from ‘the big 4’ - to leasing , without marketing and
creative Input. If offered exclusively it could pull customers from competitors.
25%
...of all PAYG smartphone users
said they would lease their next
smartphone when upgrading
80%
...of smartphone users preferred the
leasing option when compared to monthly
contracts and PAYG
SMARTPHONE
CUSTOMERS
PREFER
USAGEOVER
OWNERSHIP
57%
...of all smartphone users on monthly
payment contracts who will be upgrading in
the next 6 months preferred leasing
59%
...of monthly payment contract users would
like to be able to upgrade before the end of
their 24 month contract
CONSUMER ATTITUDES AND THE APPEAL OF LEASE PAYMENTS
QUALITATIVE AND QUANTITATIVE PAYME NT INS IGHT S 2 0 15
Leasing presents an
opportunity to disrupt
the market and capture
sustainable share from
competitors
The strength of
appeal is being
driven by an ‘Early
Upgrade Offer’
Leasing creates a sustainable
advantage. It attracts customers,
creates loyalty and brings forward
the sales of new handsets, linked
to a shorter technology cycle
Leasing customers are
compelled to return to the
retailer for their upgrade
within a shorter time frame,
aligned to their need
Smartphone
leasing creates
a sustainable
advantage
1,000SMARTPH
ONE USE R S WE RE S UR VE YE D
Name: Dave Fletcher
-7833 375 088
dfletcher@thinksmartworld.com

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Insight Info Graphic Dashboard SmartPhones 28 01 16

  • 1. SUPERIOR PERFORMANCE in retail finance ThinkSmart is a financial technology company and a leader in B2B and B2C digital, paperless, retail point of sale finance in the UK, since 2003. We are an intermediate finance company which markets finance products to both consumers and business customers via partnerships in retail distribution. Our products create value and advantage, as they help both consumers and business customers to choose more of the products they want, more often, where transaction values range from £250 to £15,000. They build long term high value customer relationships for retailers, whilst bringing forward sales and shortening replacement cycles. Brenden O’Sullivan Sales Manager Mobile: +44 (0)781 054 1758 Email: ThinkSmart Europe, 7th Floor, Oakland House, Talbot Road, Old Trafford, Manchester, M16 0PQ, England Phone +44 161 333 2400 www.thinksmartworld.com ABOUT THINKSMART CONTACT US In-store Online Catalogue & Contact Centre OnePoll a leading consumer insight company was used to execute the survey using their panel sample from over 100,000 UK consumers profiled against 150 different data points. SMARTPHONES Leasing is the preferred option amongst current customers of all 4 leading retailers. The new offer has converted nearly half of all monthly payment customers - from ‘the big 4’ - to leasing , without marketing and creative Input. If offered exclusively it could pull customers from competitors. 25% ...of all PAYG smartphone users said they would lease their next smartphone when upgrading 80% ...of smartphone users preferred the leasing option when compared to monthly contracts and PAYG SMARTPHONE CUSTOMERS PREFER USAGEOVER OWNERSHIP 57% ...of all smartphone users on monthly payment contracts who will be upgrading in the next 6 months preferred leasing 59% ...of monthly payment contract users would like to be able to upgrade before the end of their 24 month contract CONSUMER ATTITUDES AND THE APPEAL OF LEASE PAYMENTS QUA LITATIVE AND QUANTITATIVE PAYME NT INS IGHT S 2 0 15 Leasing presents an opportunity to disrupt the market and capture sustainable share from competitors The strength of appeal is being driven by an ‘Early Upgrade Offer’ Leasing creates a sustainable advantage. It attracts customers, creates loyalty and brings forward the sales of new handsets, linked to a shorter technology cycle Leasing customers are compelled to return to the retailer for their upgrade within a shorter time frame, aligned to their need Smartphone leasing creates a sustainable advantage 1,000SMARTPH ONE USE R S WE RE S UR VE YE D RENTSMART | THINKSMART, 7th Floor, Oakland House, Talbot Road, Manchester M16 0PQ, UK ThinkSmart is a trading name of RentSmart limited. RentSmart Limited is authorised and regulated by the Financial Conduct Authority. Financial Services Register number 663327. RentSmart Limited is a limited company registered in England and Wales with registration number 03689086. RentSmart Limited is a broker and a lessor. It does not act as a lender. SUPERIOR PERFORMANCE in retail finance ThinkSmart is a financial technology company and a leader in B2B and B2C digital, paperless, retail point of sale finance in the UK, since 2003. We are an intermediate finance company which markets finance products to both consumers and business customers via partnerships in retail distribution. Our products create value and advantage, as they help both consumers and business customers to choose more of the products they want, more often, where transaction values range from £250 to £15,000. They build long term high value customer relationships for retailers, whilst bringing forward sales and shortening replacement cycles. Mobile: Email: ThinkSmart Europe, 7th Floor, Oakland House, Talbot Road, Old Trafford, Manchester, M16 0PQ, England Phone +44 161 333 2400 www.thinksmartworld.com ABOUT THINKSMART CONTACT US In-store Online Catalogue & Contact Centre OnePoll a leading consumer insight company was used to execute the survey using their panel sample from over 100,000 UK consumers profiled against 150 different data points. SMARTPHONES Leasing is the preferred option amongst current customers of all 4 leading retailers. The new offer has converted nearly half of all monthly payment customers - from ‘the big 4’ - to leasing , without marketing and creative Input. If offered exclusively it could pull customers from competitors. 25% ...of all PAYG smartphone users said they would lease their next smartphone when upgrading 80% ...of smartphone users preferred the leasing option when compared to monthly contracts and PAYG SMARTPHONE CUSTOMERS PREFER USAGEOVER OWNERSHIP 57% ...of all smartphone users on monthly payment contracts who will be upgrading in the next 6 months preferred leasing 59% ...of monthly payment contract users would like to be able to upgrade before the end of their 24 month contract CONSUMER ATTITUDES AND THE APPEAL OF LEASE PAYMENTS QUALITATIVE AND QUANTITATIVE PAYME NT INS IGHT S 2 0 15 Leasing presents an opportunity to disrupt the market and capture sustainable share from competitors The strength of appeal is being driven by an ‘Early Upgrade Offer’ Leasing creates a sustainable advantage. It attracts customers, creates loyalty and brings forward the sales of new handsets, linked to a shorter technology cycle Leasing customers are compelled to return to the retailer for their upgrade within a shorter time frame, aligned to their need Smartphone leasing creates a sustainable advantage 1,000SMARTPH ONE USE R S WE RE S UR VE YE D Name: Dave Fletcher -7833 375 088 dfletcher@thinksmartworld.com