Brandy Johnson breaks down the biggest myths holding back your #socialmediamarketing efforts in this handy guide. If you want more insights like this, reach out today for a free consult: brandy@danortiz.digital

1. THE TRUTH
ABOUT SOCIAL
MEDIA
GROWTH
HACKS:
DEBUNKING
THE MYTHS!

2. The truth is, there is no magic formula for social
media success.
No one can guarantee that you'll gain thousands of
followers in a week or that your posts will go viral.
In fact, many of the growth hacks you see online can
actually do more harm than good.

3. Myth #1.
Using bots to automate your social media activity will
save you time!
Sure, but it can also result in spammy, irrelevant
comments and damage your reputation.
Like engagement pods and buying followers, in the
long run, it does nothing for you or your online
community.

4. Myth #2
You must be on every social media platform!
It's tempting to want to have a presence on every
social media platform out there, but it's not always
necessary or practical.
Instead, focus on the platforms where your target
audience is most active and where you can create the
most engaging content.

5. Myth #3
Participating in social media giveaways will
guarantee followers!
While social media giveaways can be a fun, effective
way to engage your audience and increase brand
awareness, they won't necessarily result in long-term
followers or customers.
People might follow you just for the chance to win,
and then unfollow once the giveaway is over.

6. Myth #4
Only use popular hashtags:
We find that it's still important to use relevant
hashtags in your posts to reach a wider audience.
But, using only the most popular ones may not be the
best strategy.
Your posts can get lost in a sea of other content, and
you might attract the wrong audience.

7. The moral of the story: Don't waste your time and
money on growth hacks. Here's what to do instead:
Focus on creating a strong, genuine presence on
social media. Provide valuable content for your
audience. Engage, and build genuine relationships
with them. They are your community and will support
you!
It's a slow and steady process, but it leads to real,
sustainable growth.