Coen Captial investment brochure, indesign layout and some personal photography used.

2. “Phantom Light” By Jim Booth
Morris Island Lighthouse
Charleston Harbor, South carolina
Coen Capital, LLC, is a real estate development firm that specializes in land acquisition and real estate
development in South Carolina. Founded by Richard H. Coen, Coen Capital has developed some of the most notable
and successful projects in the tradition-rich Lowcountry. All of these projects represent vision, attention to detail,
quality craftsmanship and a significant contribution to the community.

3. CONVICTION Consistency
Sound real estate and development strategies are built on Consistency… the ability to conform to previous practice. Often times in today’s fast-paced
convictions which stand the test of time. Our philosophy real estate world, people overlook what is perhaps the most telling aspect of performance.
is simple. We believe the most profitable business plan is Value and performance are only as great as the ability to reproduce an equal or better result
generated by concentrating on land and developments that in the future. Coen Capital recognizes the importance of performance over time and the
are unique and valuable because of site-specific and area-
resulting consistency of returns on investment. Our past record stands as justification of our
specific characteristics that are not duplicated elsewhere.
philosophy and illustrates our ability to produce far-above average returns. Our wealth of long
Examples would include waterfront property, in-fill projects,
term relationships with bankers,
large tracts well suited for mixed-use development, tracts of
lawyers, investors, and the political
land that are in primary growth corridors, and sites that are
positively impacted by roadway and / or bridge construction. leadership of the region have pro-
Critical to this conviction is the underlying strength and sta- duced a level of consistency that is
bility of the marketplace. History and statistics support our unparalleled in the business.
convictions and will continue to validate our philosophy.
Discipline
The convictions we hold as a real estate development firm manifest
themselves in the discipline we use to select our individual projects.
Acquire land for future opportunities to take
advantage of market conditions. Clarity
Maintain a diverse portfolio of projects which all • Convey our approach in a manner which is both clear and concise.
exhibit unique characteristics with the potential
to exceed normal rates of return. • Completely and thoroughly understand the investment objectives.
Build portfolios using a process which enhances and
• Establish a business plan for each and every project, and determine
maximizes value through the zoning, entitlement,
how that plan relates to our overall company goals.
master-planning and subdivision process.
• Commence a dialog between our employees, consultants and clients
that is maintained and updated on an ongoing basis.
If needed, provide infrastructure and vertical construction
to result in the highest return on the initial investment.
Buy and sell timely thus not becoming emotionally
attached to any project or property. The discipline to always
purchase and sell timely is fundamental to the process.
These disciplines ensure that the best
investments and largest holdings are maximized
while the impact and possibility of a market
downturn is minimized.

4. Focus
South Carolina is home to Charleston, a well known Charleston and the Lowcountry of South Carolina are some-
city which established itself as a prominent seapor t what insulated from national real estate and economic trends
in Pre-Revolutionary America. Today’s Charleston has and enjoy a strong tourism, shipping, real estate, and business
become much more than a city of early American history. climate. Recognizing opportunities before they become a
Although the rich history, culture, and architecture of the trend and capitalizing before those trends fall out of favor has
South Carolina Lowcountry remain, the area has been on a been paramount to Coen Capital’s business model. All of
progressive economic track in recent years. The history and the projects have been unique in terms of the site, product,
strong sense of tradition in Charleston is untainted by the architecture, or overall quality compared to what had previ-
ebb and flow of the national real estate market. The result ously existed in the marketplace. Knowing where, how, and
is a strong foundation for real estate investors that has en- what to build as well as understanding the end-user are the
abled Coen Capital to build a solid reputation for providing fundamentals of success in the Charleston market.
a unique and disciplined strategy to maximize opportunities
for return on investment in the acquisition and development Developing uniquely enough to differentiate from the crowd
arena. without creating a disconnect between the project and the
marketplace is essential to maximizing value while minimizing
The Charleston and coastal region of South Carolina has risk. Coen Capital continues to concentrate all efforts on
experienced tremendous growth in the past 20 years real estate investment and development opportunities with a
because of oppor tunistic attitudes towards business focus on land acquisition and entitlements.
expansion, development, and recruitment. Much of this can
be attributed to the underlying quality of life and natural
beauty of the area. Richard H. Coen recognizes this unique
characteristic and has utilized it throughout his sales, market-
ing, construction and development career to create value
within the projects that he has developed.
Experience
In the volatile real estate and economic markets that exist today, it is imperative to have
a seasoned team of professionals making construction, development, master-planning and
investment decisions that can flow with the market. Coen Capital has developed all types of
real estate. We utilize our market knowledge and past experiences to make decisions with
the benefit of input from our partners, consultants and professional relationships that we have
locally, regionally and across the country.
Feasibility studies only reflect recent or past history. Above market returns require vision,
passion, and most of all, experience. These attributes allow our company to create opportu-
nities by sharing that vision with land planners, architects, engineers, governmental authorities
and ultimately users or buyers. It is through experience that our development team can create
opportunities for our existing and future projects that compliment our core acquisition and
development business. Coen Capital knows when to stay the course, how and when to alter
the course, and can adapt to whatever conditions, obstacles, or opportunities present them-
selves in the development process.

5. Commitment
In Charleston, South Carolina your good name is the most valuable asset you own.
We have resolved to provide real estate services for ourselves and our investors with Background
four specific characteristics:
Conviction Discipline
Richard H. Coen has a successful career of real estate brokerage, construction,
Consistency Clarity and development. After several years as a commercial agent with Merrill
Lynch Realty, Richard formed The Coen Company, Inc., Coen Construction, and
We have developed our business model based on our commitment to follow a Coen Masonry. After three years of buying, renovating, restoring and selling, he
proven process. Coen Capital’s priority is to meet or exceed the expectations of our diversified into commercial construction and development. In 1989, Charleston
consultants, investors and the community we work in as a whole. was devastated by Hurricane Hugo which shifted the company’s focus to the
rebuilding effort of the Lowcountry.
In 1992, Coen was recruited to Miami, Florida to oversee the Hurricane Andrew rebuilding effort for one
of the most prestigious developers in the area. This experience gave exposure to the massive construction
and development industry
In 1996, Coen moved back to Mt. Pleasant where he developed Charleston Harbor Resort which included a Hilton
Resort Hotel and Cottages, the Charleston Harbor Marina, and the Patriots Point Links Golf Course. From there,
Coen purchased and developed Lowcountry Business Park, Bridgeport Center, Eastport Village,
Tides Condominiums, and The Landing Hotel on Shem Creek.
Coen Capital has acquired, entitled, and developed specialty projects in Mt. Pleasant since 1996.
Their development interests are concentrated to the Lowcountry where local knowledge and broad
experience can continue to be utilized to develop distinctive real estate. The company is streamlined
and has a bold attitude towards their ability to create successful real estate development projects.

6. Summary
Coen Capital’s history of successful projects has enabled the
company to develop projects that are rewarding not only to
our own team, but our investors as well. Like the earthquake
bolts that protect historic buildings in Charleston, Coen Capital
has practiced a method of risk management which is constantly
thinking ahead to anticipate the unforeseen and unexpected.
As a result, our team is able to plan, engineer, design and develop
complex projects which have led to a sound reputation within
the real estate development community. Our goal for the
future is to continue to offer the following services which
compliment our core development business.
Land Acquisition
Land Planning / Master Planning
Entitlement / Zoning
Feasibility Studies
Density Determination and
Allocation
Development and Construction
Services
Site Selection
Contract Negotiation
Investor Reporting / Relations
It is our belief that coastal and waterfront property will
continue to remain in great demand. Growth patterns and
statistics validate this business plan. In addition, the coastal Major Past Projects include:
regions of the Carolinas and Georgia are among some of the
most sought after travel destinations in the nation. All of these • Charleston Harbor Resort
factors will continue to fuel the desire for more recreational, and Marina, 1996
residential, commercial, retail and hotel sites. Coen Capital
has a proven strength for identifying exceptional properties • Lowcountry Business Park, 1999
and development projects.
• Bridgeport Center, 2003
Coen Capital continues to build upon its past • Eastport Village, 2003
successes by focusing on properties that have yet to
reach their full potential. This solid business strategy allows • Tides Condominiums, 2004
Coen Capital and its investors to capitalize on land and
• The Landing, 2007
development opportunities which are likely to produce
exceptional returns.