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fintech | chatbots | enterprise software | web&mobile
Maja Schaefer
maja@codeheroes.io
http://meet.codeheroes.io
Challenges in designing financial solutions
for Generation Z
DOSH
An intuitive application addressed to teenagers with a
virtual prepaid card, money transfers to a telephone
number, simple mechanisms for borrowing small
amounts of money and sharing bills.
What is Generation Z?
Born after 1995
What does it mean?
Hyperinflation
Kurt Cobain death - 1994
Windows 98
Poland in NATO - 1999
Poland in UE - 2004
iPhone - 2007
Nasza Klasa - 2007
Parents
So… How to design financial
systems for them?
They do not know the world without a
technology
Financial independence? No, thanks.
They have their own slang
They have problem with Face-to-Face
communication
They need a social acceptance
They are impatient
Generation Z has an additional sense -
“fake detector”
Facebook
Messenger
Instagram
Snapchat
Musical.ly
3 x simple
interface
language
process
Just talk
fintech | chatbots | enterprise software | web&mobile
Maja Schaefer
maja@codeheroes.io
http://meet.codeheroes.io

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Challenges in designing financial solutions for Generation Z - Maja Schaefer @ Central European Digital Payments