What is Hollywood BIM? How do teams sell Hollywood BIM?
Why Hollywood BIM has only short term results. What's a more professional and practical approach? How to actually sell BIM for better results and more repeat business.
9. 9
Are You Making Some Big BIM Promises?:
Cool VR
Speedy design
Automated analysis
Detailed estimate
No RFIs
No construction issues
All prefab
Zero waste
No site accidents
The ultimate marketing machine
Lowest possible life cycle cost
27. 27
Helen’s Practical BIM Strategy:
1. Ask the right questions
2. Define a clear scope
3. Gain agreement
4. Continuously report progress
Get repeat business
29. 29
● Would an immersive VR experience assist
in your design reviews?
● Does your project require any performance
analysis that we can automate with BIM?
● Will your project require a higher quality
model for photorealistic renders and fly
throughs?
● Would you like us to identify and support
any prefab opportunities?
● Do you see opportunities to use cloud-
based communication?
● Are you interested in Lean design
workflows?
● Do you have additional marketing
requirements for early leasing of the
building?
Some Questions Architects Should Ask:
30. 30
● Are the design models also intended for use in
construction?
● Do you have expectations for the use of
AR/VR/MR during construction?
● Are the design models detailed enough to run
quantities and estimates?
● Would you like 53% fewer BIM coordination
issues?
● Are there any site challenges that may require
more prefab work off-site?
● Does the site require phase planning and
sequencing for for safer work environments?
● Are you looking to lower the life cycle cost and
require building handover data to provide your
facilities team?
Some Questions Contractors Should Ask:
31. 31
● Is there a current design model we would start with?
● Will your team use VR/AR for Design Reviews?
● Speed of services
● What trades will use the models for quantities and
estimates?
● Will there be BIM Coordination for less design and
construction issues
● Do you see opportunities to use cloud-based
communication for quick model transferring?
● Do you have additional marketing requirements?
Some Questions BIM Services Teams Should Ask:
49. In conclusion:
- Ask the right questions - relevant to your work
- Define scopes that your client can actually
understand!
- Reduce administration time to focus on what’s
important
- Continuously report progress for extremely high
levels of client satisfaction
- RESULT: Sign copious amounts of repeat
business
50. 20 Minute
BIM Management Webinar Series
1. Five Steps To Better BIM Management
2. BEPs 101 - BIM Execution Planning
3. How do you contract for the right BIM at the right
time?
4. Lean BIM Management 101
5. Did You Get The BIM You Paid For?
6. Agile BIM Standards
7. Building Lean BIM Requirements For Owners
8. 3 Steps To BIM Compliance
9. How To Reduce Your BIM Coordination Issues By
53%
10. Win More Work With Practical BIM
plannerly.com/videos
Potential Value:
Coordinate building project through a model
Reduce and eliminate field conflicts; which reduces RFI's significantly compared to other methods
Visualize construction
Increase productivity
Reduced construction cost; potentially less cost growth (i.e. less change orders)
Decrease construction time
Increase productivity on site
More accurate as built drawings
