2. Interview 1
Interview of a young marketing guy working for a software
company. Would be interested by an online course to learn
a software language useful for his marketing job. His
company does not want him to bother the engineers and
will not pay his courses. Would pay an online course if
around $50. He suggests to contact a professor he knows
who helps PhD students organize themselves for their
thesis.
3. Interview 2
w 2:** Interview of a blogger having a blog dedicated to
marketing for music artist. Would he be interested to teach
an online course. Answer: No, because (1) it is a side
activity for him, (2) he does not think musicians would pay.
Since this blogger is working as a trainer teaching how to
use software, would he teach software? Answer: No,
because he knows people who tried and failed.
4. Interview 3
Consultant auditing governmental programs
and having a PhD. Questions: would PhD
candidate benefit from an online support in
terms of organization? Answer: makes sense,
especially for candidates who are working and
are not close to their university.
5. Interview 4
**Interview 4**: Consultant in e-Reputation.
Would an online course in e-reputation attract
small businesses. Answer: it is too early. Lot of
talking but little action.
6. Interview 5
Interview young worker who followed an online
course from SkillShare about photography.
Would he follow other online courses? Answer:
Yes. Example: course to find jobs using the
Internet and about job interviews. Would be
good for himself. $50 is OK for 3 months
