This document contains information about Yen Yun Liu's education, skills, and design projects. It includes details about her undergraduate studies in psychology in Taiwan, research experience, and skills in design software and languages. Several of her past design projects are summarized, including an accessible communication device called BiCube for deafblind individuals, a public design project called HealthTrails aimed at improving well-being for foreign caregivers, and a service design project called PACKMON focused on reducing packaging waste from online shopping.

1. YEN YUN
LIU
PORTFOLIO
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2. My name, Yen Yun, combines the meaning of intelli-
gence and kindness. My parents gave me this name
because they expect me to be someone who is able
to contribute for the greater good. I aspire to be an
interaction designer dedicated to tackling societal
challenges. With the understanding of what people
envision, I aim to design products and services
bringing positive social impacts.
EDUCATION
SKILLS
Nationla Taiwan University | Taipei, Taiwan
2016-2020
B. S. in Psychology
Taiwan Design Research Institute| Taipei, Taiwan
08.2020 - current
Junior researcher, R&D
Nationla Taiwan University | Taipei, Taiwan
02.2019 - 09.2020
Undergraduate Research Assistant, Dept. of Psychology
Undergraduate Research Assistant, Dept. of Computer Science
Nationla Chiao Tung University | Hsinchu, Taiwan
01-09. 2020
D-School@NTU | Taipei, Taiwan
09.2019 - 01.2020
Facilitator of design thinking workshop
2017 NTU Calligraphy Award| Taipei, Taiwan
1st prize winner
01 02
University of Maastricht | Maastricht, NL
01-06, 2020
Exchange in Psychology, Neuroscience
Software
STATA/ Illustrator/ Photoshop/ MS Office
Language
Mandarin | native
English | fluent/ toefl 108
/ ABOUT ME
EXPERIENCE
ACTIVITY & AWARD
Hi, this is Y.Y.
TABLE OF CONTENT
DESIGN PROJECT
Service design for packaging reduction
PACKMON 26
01
02
03
04
05
Public design for foreign caregiver
HealthTrails 16
UI design for an online dating App
BUMBUM 34
Accessible design for deafblind people
BiCube 08
Calligraphy 38

3. 01
Accessible design for deafblindness: a communication device
People with deafblindness are those who lack both vision and
hearing, live in a world of silence and darkness. The barriers
they encounter when interacting with the environments
significantly affect their communication with others, access to
information and mobility, etc. Hence , support services are
important to help them connect to the world.
DESIGN PROBLEM
6%
ABOUT THIS PROJECT
Challenges with deafblindness
My goal was to design an assistive device to help the deaf-
blind have a better access to the outside world.
DESIGN GOAL
To make the deaf-blind’s communication easier
Hearing
impairment
According to national
surveys, only 6% of
teachers who work with
students who are
deaf-blind have special-
ized training in the field.
vision
impairment
Deafblindness
Duration: 12, 2018, 3 weeks
Location: Taipei, Taiwan
Attribute: individual work, class project (perceptual psychology)
Supervisor: Su-Ling, Yeh
Design concept:
The device, BiCube, is a two-way communication system that
translate audio messages to tactile Braille code, and vice versa.
For non-disabled individuals, they record messages to BiCube,
and the device will convert it to Braille code for the deafblind to
read. After understanding the sentences, deafblind individuals
can type Braille code on BiCube and it will translate the code to
auditory sentences for the non-disabled to listen to.
DESIGN PROCESS
Discover
second-hand research
(press, academic papers)
Develop
concept prototype
Deafblindness
Accessible design
03 04
BiCube

4. deafblind people
deafblind individual
interpreter
non-disabled individual
Background research
Brainstorming
I identified a number of existing assistive systems to
facilitate communication for deafblind people. Tadoma, for
example,operates through vibrations and jaw movements
of the speaker, with the deafblind people putting their
thumb on their lip and the rest of their fingers on the face.
Two-handed Finger Braille, a commonly used tactile
communication system among deafblind people. The
sender uses index, middle and ring fingers to dot Braille
code on the back of the receiver’s fingers. Among these
communication systems, however, an interpreter is always
needed to assist the translation, which limits the amount
of people they can interact with.
Inspired by two-handed Finger Braille, I proposed the
concept: BiCube, a device facilitating two-way communica-
tion through computer translation. For non-disabled
individuals, they can record the sentence to BiCube, and
the device will translate the message to Braille code for
the deafblind to read. After understanding the sentences,
deafblind individuals can type Braille code on BiCube and
it will convert the code to an auditory sentence for the
non-disabled to listen to.
How do the deafblind individuals communicate
with others?
The challenges
Get inspired!
Assistive systems nowadays
HMW facilitate the communication of the deaf-
blind individuals?
A deafblind individual would put their
thumb on the speaker’s lip and read
what s/he says through the vibra-
tions of sound and jaw movement.
By using index, middle and ring fingers
to dot Braille code on the back of the
receiver’s fingers.
Tadoma
Two-handed Finger Braille
loneliness isolation
BiCube
lack of interpreter limitted social access
record the sentence read Braille code
type Braille code
listen to the sentence
BiCube
01 Accessible design
05 06

5. 4
3
1
2
1
4
2
3
5
4
speak & listen to the sentence read & type Braille code
deafblind individual
non-disabled individual
BiCube
01 Accessible design
07 08
1. Start/ stop recording
2. Play/ pause audio message
3. Stop audio message
4. Volume up/ down
5. Finger Braille output(right)
1. Start/ stop typing Braille
2. Start/ stop reading Braille
3. Finger Braille input
4. Finger Braille output(left)
typing scenario
reading scenario

6. 02
HealthTrails
Lots of foreign cargivers coming from South East Asia come to
Taiwan for a better pay. Not only do they have to adapt to the new
environment, but also have to meet complex health-care
demands. They have to put their own needs and feelings aside,
and in the long run, it may lead to burnout.
DESIGN PROBLEM
ABOUT THIS PROJECT
Foreign caregivers are facing multiple challenges in Taiwan
The project aimed to investigate how design can create a more
friendly environment, making the caregivers feel more engaged
with the community.
DESIGN GOAL
To creare a place that makes them feel at home
Duration: 03-06, 2019, 4-month
Location: Taipei, Taiwan
Attribute: teamwork, class project (User Experience Design)
Team’s background: Business, Psychology, Engineering
Supervisor: Huang, Chung-Ching
My role: UX research/ UX design
- Conducted interviews/ observations with users
- Analyzed qualitative data and defined user’s need
- Built prototype and wrote transcript for the concept film
Public design for promoting foreign caregivers’ well-being
DESIGN PROCESS
Shadowing
Interviews
Custumer journey map
Personas
Pains/ gains analysis
Develop
Define
Discover
Storyboard
Deliver
Prototype
Iteration
Public design
09 10

7. Due to the lack of trails, the
elders walk past one another, and
it’s risky since they might fall.
There is no shelf above the trail, if
it rains or gets too warm would
stop them from doing exercise
Waginam is able to chat with
caregivers from her hometown
or makes video calls with family.
feelings
thinking
touchpoints
user
action
Call her family via Skype
Chat with other caregivers
Encourage the elder to walk
Walk pass other elders
Check if the handle is too warm
Put the elder on the wheelchair
It’s time to get some fresh air!!
Ok...I’ve got everything!! The road is kind of bumpy... I have to make sure the elder is safe...
Oh no it starts raining....
It’s so nice to see my friend!!
Help the elder dress up
Prepare food & water Greet to the neighbors
Walk across the street
Prepare Depart Arrive Exercise Rest
20min 10min 30min 40min 10min
Walking trail Mobile phone
Caregivers
Wheelchair
Excited
Checklist
Annoyed
Anxious & stressed
Relaxed
Traffic light
Neighbors Trail handle
Other elders
Pain1: long queue Pain2: Unpredictable weather Gain: Social interactions
HealthTrails
02
DISCOVER
DEFINE
We chose the park as our observation field for 2 reasons:
first, the park is a public green open space making interac-
tionsobservable. Second, the park is convenient and
suitableenvironment for the caregivers to assist the elderly
in walking on a daily basis.
We made 3 visits to the park. At these visits, we observed
park users (caregivers and care receivers), their workflows
and space design, etc. Specifically, we paid additional atten-
tion to how the caregivers facilitated the elderly’s exercise
on the walking trails. After shadowing, we interviewed 5
caregivers with each interview lasting for around 20-30
min. Interviewees ranged in age from 23 to 30. Two were
from Vietnam and three were from Indonesia.
After the visit, we analyzed the data collected. With an affini-
ty diagram, we identified some behavioral variables e.g.
fluency of Chinese, interaction with the elders, the use of
mobile phones, work engagement, etc. We then converged
these variables into our personas: Mai Phuong Thuy &
Waginam. Though both feel homesick and overwork them-
selves, Waginam has encountered more difficulties than Mai
Phuong does e.g. less fluent in Chinese, shoter stay in
Taiwan, etc. Hence, we made her our primary persona, and
looked into the process of her helping the elderly do the
exercise on the walking trails.
Understanding the caregivers’ day
Methods: observations & interviews
What obstacles have they encountered at work?
Persona
Goal
Frustrations
Background
Waginam is from Indonesia and has stayed in Taiwan for 2 years.
She is able to talk and understand a bit of Chinese. Taking care of
the elder who is suffering from muscle and memory loss, she not
only has to provide professional care but also offer emotional
supports. She has no choice but put her feelings aside.
1. Feels homesick for being away from home
2. Overworks herself for staying altered all the time
3. Is not fully adapted to the envioronment
To keep the elder healthy by maintaining minimum amount of
exercise and making her company
The Homesick
Waginam | 25yrs
“I really miss my friends and family...”
Goal
Frustrations
Background
Mai Phuong Thuy is married and has 2 kids. Coming from Vietnam,
she has stayed in Taiwan for 5 years and adapted to the environ-
ment. Speaking Chinese fluently, she feels comfortable being in
the community and she keeps a good relationship with the elder
and the family.
1. Misses her kids back home
2. Seldom has a proper rest
To keep the elder happy by encouraging her to exercise and
giving her lots of emtional suppoerts
The Warm-hearted
Mai Phuong Thuy | 28yrs
“ Grandma’s health is my top priority.”
Return
Persona
Persona Caregiver’s assistance journey
Pain & gain analysis
Public design
11 12

8. Develop
With the problem defined, we brainstormed ideas and composed our
solution: to re-design the walking trails
HMW mitigate Waginam’s stress ?
We took our prototype to the park and interviewed
related users. We iterated our design by adding the
idea of a "concentric circle". We hope it will enhance
more social interactions for Waginam and further
makes her feel engaged with the community.
Testing & iteration
Collaboration Divided flow concentric circle
single circle
Protective shelf
“ Seeing more people exercise motivates me to do more” - an 70 year-old elder
“ Too many trails might make them feel obligated to do it” - a family member
“ It would be nice to see the elder motivate each other exercising” - a family member
“ It's spacious, which makes me feel relaxed” _ an Indonesian caregiver
“ It would be nice to have places for gatherings ” _ an Indonesian caregiver
“Rain or shine, I can do my exercise!!" - an 70 year-old elder
The shelf prevents the unpredictability of the weather,
making the smoother process of exercise. The translu-
cent property allows access to daylight and view.
The curvy trails increse circulation, allowing users to see each other
and keep physically active. It also offers more entries to choose
from, which we expect it will give the elder a sense of control to
what they do. The better job they do, the less anxious Waginam feels.
A translucent shelf
Curvy trails
1. storyboards
2. brainstorming
3. urgent-important metrix
4. service blueprint
1
3 4
2
Concept scenario Prototype
Users’ feedback
HealthTrails
02 Public design
13 14

9. HealthTrails, a place that makes you feel at home!
Let’s go exercising!!
You did a great job!!
I can also chat with other caregivers, shar-
ing experiences of our caregiving journey.
It’s nice to see the elderly motivating each other
to exercise! I don’t have to worry too much!
Since the elders can exercise without my help,
I can have a video chat with my children.
Public design
HealthTrails
02

10. Thanks for standing
up for our platnet!
You will get...
confirm
OFF
With the growth of e-commerce, online shopping has
become part of our life. While we enjoy the convenience it
brings, however, packaging waste is becoming a bigger issue.
In Taiwan, it is estimated that
online purchases create more
than 80 million boxes and
bags per year. Almost 50% of
the waste is incinerated and leads
to more pollutions.
This project aims to investigate how design can create a more
sustainable online shopping service that is commercially
viable and positive for the environment.
ABOUT THIS PROJECT
Duration: 09-12, 2019, 4-month
Location: Taipei, Taiwan
Attribute: teamwork, class project (Service Design)
Team’s background: Communication, Business, Psychology, Engineering
Supervisor: Lai, Hung-Chih
My role: UX research/ UX design
- Conducted interviews with users and stakeholders
- Analyzed qualitative data and defined user’s need
- Designed the packaging instructionsd & directed the concept film
DESIGN PROBLEM
DESIGN GOAL
Packaging waste has become an bigger issue
with the trend of online shopping
To design an sustainable online shopping service
Discover
Interviews
Custumer journey map
Define
Personas
Competitive product analysis
Value proposition canvas
Develop
Storyboard
Service blueprint
Deliver
Prototype
03
Service design for reducing online shopping’s packaging waste
PACKMON
Service design
17 18

11. PACKMON
03
feelings
thinking
touchpoints
user
action
DISCOVER
DEFINE
We chose interviews as the main method since it’s
difficult to observe the behavior of online shoppers. 11
buyers and 3 retailers were interviewed, with buyers who
do online shopping at least twice a month and retailers
who sell non-fragile products like clothing. We chose
small-scale, independent retailers as our main target
given that an e-commerce retailer like Amazon already
has methods in place to reduce packaging waste
With an affinity diagram, we pointed out the attributes of
our buyers and retailers: the packaging should be
decomposable, reusable, and sturdy. For retailers, the
packagings have to be sturdy, low-cost, and clean. We
further analyzed the buyers’ behavioral patterns, includ-
ing environmental awareness, purchase frequency,
recycling rate, etc. Through categorization, we distin-
guished interviewees into 4 different types of users.
Finally, we targeted Su, Yi-Ting as our primary persona,
not only because of her high frequency of online shop-
ping but also her strong environmental awareness. Niche
as it may be, she has a stronger motivation to “take action”
and be an “advocate" to support our service.
Understanding online shopping behaviors
What do buyers care most about the packaging?
Needs & goals
Background
Yi-Ting is a 22-year-old student studying law. She
enjoys drawing and buying art crafts at the Sunday
market. Yi-Ting browses through the e-commerce
pages on a daily basis, mostly looking for clothing
and she buys things once a week. She enjoys
shopping online, however, she always thinks the
packagings are excessive and unnecessary.
The packaging material to be decomposable.
The package to be easy to unpack
Reuse the packaging Make something practical
Get the product at
convenient store
Turn it into an pen holder
Recycle packaging waste
Pick up reusable carton
Tear up the packaging
Receive message
Pay with debit card
Select products
Browses e-commerce website
Purchase Unpack Reuse
Cut and glue the carton
Package arrives
E-commerce site
Product page
Notification
Staff Scissors
Glue
Carton
Used tape
Carton
Bubble wrap
Cart confirmation
Login page
Payment page
Order confirmation
1. How often do you do shoping online?
2. What do you buy online?
3. What do you care most about packaging?
1. He shops online once every 2 weeks
2. The products are mostly electronics
3. He likes sturdy packaging that looks delicate
“I value products with high quaility”
Tang, Xi-Ding (35) Chang, Yi-Yi (28)
1. She shops online at least 3 times a month
2. The products are usually makeups and clothings
3. She likes packaging that is sturdy&reusable
“I enjoy the process of purchasing”
Lin, Chan-Yu(18)
1. He shops online more than 3 times a month
2. The products are mostly daily necessities
3. He likes packaging that is sturdy and clean
“ I only buy what is necessary, nothing more. ”
1. She shops online every week
2. The products are clothings and art crafts
3. She likes packaging that is sustainable
“Excessive packaging makes me feel guilty.”
Su, Yi-Ting(22)
The Earth Lover
Interviewees’ types
Persona
Yi-Ting’s online shopping journey
“Hum.. which one should I buy this time...”
“Ahh it is not eco-friednly at all.”
“I’m producing so much waste by doing online shopping.”
“Yaa, I can do online shopping
while less waste being made.”
Annoyed & guilty
Excited
Relaxed Delighted
Service design
19 20

12. What kind of service can fulfill Yi-Ting’s need?
HMW, as a packaging provider, construct a
recycling machnism?
With value proposition canvas, we brainstormed design
opportunities that can possibly satisfy user’s need.
Meanwhile, we conducted a competitive analysis to
evaluate the services available on the market. Finally, we
positioned ourselves as a packaging provider, offering
service to people like Su, Yi-Ting on ways that she can
enjoy the shopping experience online while minimizing
the packaging waste.
To give both the customers and retailers to recycle the
packaging, we aimed to create a reward system. Consid-
ering the strong environmental awareness of our users,
we believe they are willing to pay extra for a more
sustainable packaging option. Hence, we charge them
with packaging fee. To encourage the user to keep this
behavior, they will get a discount on their next purchase
if they recycle the packaging properly. To retailers, it not
only saves them the cost of the packaging but also gives
them a chance to develop regular customers.
Material’s
decomposability
Packaging’s
reusability
Commercial
viability
V
V
V
V (5-8times)
V (20 times)
V V
V (8-10times)
X
X
X
X
DEVELOP
Value proposition canvas
Competitive analysis
Mechanism concept Touchpoints
Gain Creator
Product & Services
Pain Relievers Pains
Gains
Jobs
Does online
shopping
Reward
system
Recycle
mechanism
Recycable
cartons
Packaging
provider
Take out
the bubble
wrap
Reuse the
packaging
Packaging
is reusable
No
packaging
Excessive
packaging
Damaged
packaging
can’t be
reused
Too much
glue and
tapes
Packaging
is smelly
Bubble
wrap is
decompos-
able
Packaging
is dirty
Materials
are
eco-friendly
Packaging
is intact
after being
opened
Reduced
bubble
wrap
Plain
packaging
Built-in
reusable
buffer
Decompos-
able
packaging
Substitue
for tapes
Recycle
mechanism
Light
packaging
Easy to
open
Cut the tape
Su, Yi-Ting
stakeholders map
We mapped out the
stakeholders who could
be potentially involved in
the service.
We drew storyborads to
communicate with the
team, making every
member understand the
problem we want to solve.
We built service blueprint
to map out the service flow
and support system.
We brainstormed ideas
and made the urgent-im-
protant ones the priority.
urgent-important metrix
reduce online shopping’s packaging
waste and increase its reusability
providing a recycling mechnism
that makes cartons reusable
Our
help(s)
Who want to
by
storyboard
service blueprint
recycling machine recycling app unpacking instructions
Su, Yi-Ting
I can not only make sure packaging gets
reused but also gain some discounts!
I can save the cost of packaging
and develop regular customers!
Pays for packaging fee
Gives away coupons
Retailers
packaing service
Su-Yi-Ting
Service design
PACKMON
03
21 22

13. Service blueprint prototype
Chung-Hwa Post & Taipei Metro: stakeholders in our service
Produces cartons Encodes order number Counts the
numbers of cartons
Developers to creat
mobile app
Develops algorithm to
build database
Delivers to retailers
Senarios
Time
User’s Action
Frontstage
touch-points
e-commerce
website
EZ-Post
15-30mins 7 days 3 days 30 secs
10-15mins
Unpacking
instructions & tools
PACKMON
machine & app
PACKMON
machine
PACKMON
App
PACKMON
App
PACKMON
App
Establishs partnership
with the retailers
Collaborates with the
recycling fields
Sets up a partnership
with Post Logistics
Evaluates the
degree of damage
Sends the coupons
Negotiate discounts
with retailers
Employees to excecute
quality control
Backstage
Support
Process
Chooses PACK-
MON packaging
1 ORDER
Picks up package
at EZPost
2 PICK UP
Unpacks
package
Logs in & scans
barcode
3 UNPACK 4 SCAN
Puts cartons in
the machine
5 RECYCLE 6 CONFIRM 7 RECEIVE 8 COLLECT
Confirms the numbers
of cartons
Receives
notification
Collects coupons
The machine for users to scan
the barcode on the carton
3. Scanning machine
Users put the cartons into
the machine
4. Recycling entry
Users first pick up their
packages from EZ-Post
1. Package pick-up
Users unpack the
package immediately
2. Unpacking tools
Chung Hwa post, a state-owned post office, providing a logistic service called EZ
Post. Since the delivery sites are located at most of the metro stations in Taipei,
it would be ideal if we can place our recycling machine there. It would be handy
for the user to pick up their packaging and recycle the cartons at once.
1
2
4
3
Service design
PACKMON
03
23 24

14. 25
From linear to circular, we provide service that makes packagings reusable!
confirm
confirm
Now put in the cartons
confirm
Please confirm the numbers
confirm
Please confirm the numbers
OK
Thanks for your recycling!
We will be in touch!
Unpacking instructions
Barcode
Step-by-step instructions
Indication of
the tape
Detailed tutorials
Instruction design
To make users open the packaging properly to increase the use of each PACKMON, I designed unpacking
instructions: cut at where the triangles indicate, fold it, and recycle it.
PACKMON App
Considering user’s familiarity with using mobile phone to do online
shopping, PACKMON app allows them to collect and use coupons
directly on their next shopping journey. After logging in the account,
there are 3 steps to complete the recycling: (1) scan the barcode on
the cartons and put them into the machine (2) confirm the number of
the cartons (3) wait for further notification
1 2 3
Service design
PACKMON
03

15. 28
04
BUMBUM is an official app inspired by the original K-drama "Love-
Alarm". It’s an anonymous dating app that can automatically detect if
someone has a thing on you within a 10-meter radius. According to the
company, they found that the number of downloads was still high, but
the active users had remained stagnant.
The project’s main goal was
to investigate why people
stop using BUMBUM and
explore design opportuni-
ties.
Discover
Interviews
Empathy map
Define
Personas
Develop
Storyboard
prototype
Deliver
Iteration
DESIGN PROBLEM
UI design for promoting user growth of a dating app
ABOUT THIS PROJECT
BUMBUM’s active users are at a standstill
DESIGN GOAL
To facilitate user growth
Duration: 11, 2019, 3 weeks
Location: Taipei, Taiwan
Attribute: project with a startup (bumbum.app)
Team’s background: Design, Psychology, Business
My role: UX/ UI design
Contributions:
- Conducted interviews with users
- Analyzed qualitative data and defined user’s need
- Was responsible for UI design
UI design
BUMBUM

16. DEFINE
Ya-Ting needs a screening system with a diverse pool of
users helping her quickly filter the candidates because she
wants to select a date efficiently. However, this type of user
is not really the target audience of BUMBUM.
During iteration, we found discussions on Dcard, a Taiwan-
ese social news aggregation platform, saying that they love
the K-drama and hope someone can develop the app in
real life. It was a new design opportunity and inspired us to
interview those who have watched the series and have an
expectation on the app. We interviewed 3 people who (1)
have watched “Love Alarm” (2)are interested in using the
app. We analyzed and built the persona: Chang, Yi-Jun.
1. watched “Love Alarm”
2. interested in using BUMBUM
1. used BUMBUM before
2. at least have 1 year experi-
ence of using dating apps
Is she a BUMBUM user?
Interview iteration
Persona-1
To find the “right person”
Frustration: Being so busy at work that she
doesn’t have time to get a physical date
POV: Ya-Ting needs a screening system with a diverse
pool of users & clear profiles since it’s important to
save her time and efforts to invest in a relationship
The Praticalist
Yang, Ya-Ting | 25yrs
project manager, single
“How am I gonna get a boyfriend if I’m this busy...”
Frustration: Hates being in an ambiguous relation-
ship status & Doesn’t like to take the initiatives
POV: Yi-Jun needs to know if her friends has a thing for
her, and in the meantime, it’s important to not to reveal
her feelings before someone takes the initiative.
The Romantist
Chang, Yi-jun | 20yrs
student, single
Persona-2
DISCOVER
Based on the desktop research, BUMBUM features
anonymity as people seek for a match and it is region-spe-
cific, forming a community-like concept. We chose in-depth
interviews in order to know people’s social experiences and
recruited people who (1) have used BUMBUM before(2)
have experiences of using a dating app for over a year. Two
interviews were conducted, and we established our perso-
na: Yang, Ya-Ting.
What kind of user would want to use BUMBUM?
DEVELOP
We brainstormed ideas based on Yi-Jun’s needs and expectations.
To help Yi-Jun find her date, we designed a
visualized map to make it more intuitive to
know the locations of her friends.
To help Yi-Jun know her date, we designed
BUMBUM mission. They do a series of
tasks and Yi-Jun gets to know about her
date without revealing herself too quickly.
To make Yi-Jun efficiently filter her date, we
designed a screening system. Yi-Jun can set
up criteria such as hobbies, height, distanc-
es, etc. With a more procise target, it makes
finding a match easier.
How might we help Yi-Jun fall in love?
Map-based display
Gamification
Filter system
29
30
UI design
BUMBUM
04
community
Who likes to receive
secret admiration?
Who enjoys socializing with
friends online?
anonymity
GOAL
BUMBUM’s attributes
interviewees’ criteria
THINK & FEEL
SEE
SAY & DO
HEAR couples on
campus
dating
app’s ad on
Youtube
The “person”
needs to be
someone I
know
I go out
with friends
twice a
week
Maybe I’m
wrong...he
doesn’t like
me
Never mind,
I don’t need
a boyfriend
Have you
watched
that
series?
Girl you
should
find a date
GoodNight
is really
cool dating
app, try it!
I feel so
insecure of
revealing
myself
People would
have bad
impression if I
use dating app
I feel
anxious to
use dating
app
I want to
know more
about my
friends
LoveAlarm
is such a
good series
Have you
tried this
app?
You should
give him a
chance
Do you
know he
has a thing
for you?
“couple
goal” posts
friends
becoming
couple
future
relationship
prospect
“I wanna fall in love with someone!!”
To know if her friend has a thing for her
GOAL

17. 9:41
7-8 min away
Kevin, Yang (22)
National Taiwan University
Mathematics
1.4 miles
7 min
9:41
Set up your own screening criteria!!
Likes
Height
Hobbies
175
1km
Dancing, watching Netflix…
Confirm
Matching & Bummission
Register/ sign in Map
Profile & chat
To make the mission more motivating for
users to paly and prolong the time user
for the app, we added the concept of
“BUMBUM madal” as their reward to go
through the mission.
To encourage user to play Bummision,
we added dating ideas to provide
restaurants, clothings suggestions.
Users can also share posts about their
dates with others.
Dating ideas & posts
We used paper prototype to quickly test the ideas. Based on the feedback from 3 users, we iterated the design by adding 2
new concept: (1) BUMBUM medals (2) personalized profile
BUMBUM medal
Prototype Iteration
31 32
UI design
BUMBUM
04

18. 31
Let’s bumbum!
9:41
7-8 min away
Kevin, Yang (22)
National Taiwan University
Mathematics
1.4 miles
7 min 9:41
Set up your own screening criteria!!
Likes
Height
Hobbies
175
1km
Dancing, watching Netflix…
Confirm
Getting to know better about your date!
Bummission
Increase youe chance to
find the one!!
Filter system
Rewards from completing the missions
BUMBUM medal
Easy to locate you date!
Map-based dispaly
BUMBUM
04

19. Calligraphy

20. 38

21. THANK YOU FOR
YOUR ATTENTION!
CONTACT
catherineliu1104@gmail.com
+886 905 120532