1. EVENT REPORT
Eva’s Taste Matters is an annual celebration of good food, great wine and craft beer all in
support of Eva’s Initiatives for Homeless Youth. In its ninth year, this event was held on the
evening of October 20, 2015 at the Liberty Grand, Exhibition Place. With 400 guests in
attendance sampling tastings from different restaurants, caterers, wineries and breweries,
this event presents itself as a significant and enjoyable networking opportunity while raising
much-needed funds for Eva’s.
Presented by:

2. Presenting Sponsor
Gastronomy Sponsor
Culinary Sponsor
Venue Sponsor
Palate Sponsor
Auction Sponsor
Sous-Chef SponsorsSous-Chef Sponsor
Event Management Services
Volunteer Sponsor
Media Sponsor
Media Sponsor
Media Sponsor

3. A little taste of Eva’s:
Eva’s provides safe shelter, training, counselling and a wide range of
innovative programs and services to help homeless and at-risk youth
reach their potential to lead productive, self-sufficient and healthy lives.
With specialized services and distinctive programming, Eva’s offers a
continuum of service not available anywhere else in Canada. Locally,
Eva’s operates three unique shelters that accommodate 114 youth aged
16-24 each night. Nationally, Eva’s works with community partners to
build innovative and long-term solutions to end youth homelessness.
Rest assured you have aligned yourself with a world class organization.
To find out more about the work Eva’s does, call or visit the website at
www.evas.ca.
2015 Event Highlights:
• Event exceeded its goal of $125,000 and raised $141,095 for Eva’s
youth!
• 400 guests in attendance
• 30 food & beverage hosts showcasing speciality items
• Incredible Live and Silent auction items – items sold totalled $61,510
• Live auction included The Key, an opportunity to help turn the key to
a brighter future for Toronto’s homeless youth
• Eva’s Youth Speaker, Emily, captivated the audience with her personal
stories about homeless and at-risk youth, and finding a lifeline with
Eva’s
• Engagement with Eva’s youth from all 3 shelters who hosted a joint
dessert station
• 32 volunteers donated their time through the day and evening
• Attendees were gifted with greeting cards created by Eva’s youth and
printed at the Eva’s Phoenix Print Shop
• Great opportunity for guest/client relations and networking
• Introduced new individuals to the work of Eva’s

4. Sponsors Received:
• Ad space in event program
• Logo placement in program of events
• Logo prominently displayed at event on 3.5 x 6 foam core
• Logo placement on large screen projection at event
• Logo placement on Eva’s Taste Matters web page with
link to corporate site
• Recognition in annual report
• Tickets to event for clients/staff
• Provided association to an innovative and well-respected
organization
• Logo placement on Adapt Media ads across the city
• Logo placement on event print invitation, e-invitations
and e-receipts
Date – Tuesday, October 20, 2015
Location – The Liberty Grand, Governor’s Ballroom
Tickets: Early bird rate of $100 (tax receipt for $60) or $900
for 10 tickets; after September 15th $125 and packages of 10
for $1150
Co-Chairs: Jenn Ocampo-King, TD Securities & Ettie Dawkins
Emcee – Lauren Toyota
Auctioneer – Don Stewart, Don the Auctioneer

5. Food Hosts:
• Aria
• Bake Sale Cupcakes
• Butcher by Nature
• Eva’s Place
• Eva’s Satellite
• Eva’s Phoenix
• Fonda Lola
• Holy Cannoli Shells & Cream
• Kennedy Catering
• Ninutik
• North 44 Catering
• Olive Oil Boutique
• Paintbox Catering & Bistro
• Quality Cheese
• The Chef Upstairs
• Twist Catering
• Zelcovia Cookies
Beverage Hosts:
• Beau’s All Natural Brewing Company
• Barrel Select
• Churchill Cellars Ltd
• Corby’s Distillery
• Creekside Estate Winery
• David’s Tea
• Halpern Enterprises
• Lake of Bays Brewery
• Mill Street Brewery
• Revitasize Juice
• Side Launch Brewery
• Spearhead Brewing Company
• Steam Whistle Pilsner
Special Acknowledgement:
• Don Stewart, Auctioneer
• Cherished Entertainment, DJ
• Creations by Gitta, Flowers
• Photographers: Mike & Jenny Vinson
of VP Studios Photography; Desran
McKie; Jim Woodbridge
• The Ice Man, ice sculpture
• SimonZelcovitch, handwriting analysis

6. Guest Demographic
• Age Range 25-65
• Men/ Women
• Financial and Business Community
• Business Owners and Executives
• Donor Supporters
• Supporters of Eva’s

7. Marketing
Social Media
Twitter
• Eva’s account has following of 3,055
followers.
Facebook
• Eva’s page has 1,189 Likes
Mentions
• Social media mentions on She Does
the City Instagram and twitter during
night of event
• Social media mentions from Lauren
Toyota pre-event and during event
Digital Media
• Mentions in online community
calendars, including CityTV, Blog TO
and City of Toronto
Pre Event Coverage
• Post on She Does the City
• Post-event feature in Snap! Queen
• 40 out of home ads running on the
exterior of convenience stores,
donated by Adapt Media
• 6 weeks of pre-event promotion on
Classical 96 and AM740, including on-
air mentions and DJ throws
• 15 minutes radio interview on Classical
96 week before event