class 7

1. April 20, 2015
CLASS PRESENTATION 7
Chief
Food
Officers

2. Agenda
Landing Pages Results2
Survey Results1
Free Marketing Channels3
Next steps4

3. First Insights From The Survey
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
[61%] of the
respondents would
order at least once
a month
Medium food
quality would be
preferred by
[78%]
[29%] of the
respondents find
the idea excellent
and waited for it
[63%] would
prefer to order
online for special
occasions
[77%] of the
respondents would
rather use it at
home
[34%] would
rather use it at
their workplace or
university
N=109

4. Landing Pages: Overview
Subscribe Now Order Now
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS

5. Landing Pages: Results
Conversion rate
Total visitors
Total conversions
Conversion rate
Total visitors
Total conversions
25
12%
3
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
134
14,9%
20

6. Free Marketing Channels
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS
Blog
Website
(Prototype)
Social
Media:
Facebook,
Instagram,
Youtube
CommmuniAes
(Start-­‐up
communiAes
on
FB)
PR
(Online
blogs
about
start-­‐ups
and
food)
Email
markeAng
(aGer
landing
page
data
base
collecAon)

7. Next Steps
Contact
Resto-­‐in
(share
experience,
logisAcs
process)
Interview
10
more
restaurants
Channels
implementaAon
SURVEYS| LANDING PAGES | CHANNELS | NEXT STEPS

8. Thank you!
Visit us at:
catolicalisbonentrepreneurs.wordpress.com