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Did the Container Security Initiative (CSI) 2001-2011  solutions capsize mid-seas?
Solutions Marketeers Failed to Touch the Central Nerve of  Ship Owners & Ship Operators
The Central Nerve! Profit$$$$ Main Question - Who pay$$ for Telecommunications & Logistical Infrastructure on-board?
What is the Business Model?  How to attract Ship Owner Interest! Is there a Recurring Revenue Share Plan?
Technology developers failed to understand the technical sensitivities in the  Supply Chain Logistics Monitoring.
* Communications Infrastructure on-board on every vessel within the Logistics Chain *From Below-deck to Ground Monitoring *Energy Management - For Upto 90 days *Status Monitoring of Assets within Steel TEU
Government Security agencies in USA & EU did not enforce legislature to deploy Container Security Monitoring mandatory On incoming TEUs into USA & EU. Why?
Several companies have been developing container security solutions, including  General Electric, IBM, L-3 Communications, Lockheed Martin, Siemens and SAIC “ At this point I have not been convinced that there is a device out there that is reliable and dependable enough to stake our confidence in it”  - Ralph Basham, Commissioner of CBP
Global Insurance industry lacked creative Innovative Initiative & Enterprise. "Is Prevention is better than Cure?"
View the 1.22 min  YouTube Video  by  CargoAssetTrax® GSM-GPRS-GPS-Zigbee-Satellite-MESH-WSN The Total Solution! http://ow.ly/6sVN8
Win-Win-Concept Get the Ship-Owners-Operators On-board! Bundle & Integrate Traxer-Powers Supply Chain Security with Bunker Fuel Consumption Monitoring RoI 6-9 months Lease over 24 months.
Win-Win-Concept Traxer-Powers Supply Chain Security Monitoring Infrastructure Auto-Integrate at Nominal Cost (US$500-1000/month/Vessel with 5000TEU capacity) Contributes Additional Revenues Speed-Safety-Security-Services
SOLUTION SALVAGED!  Supply Chain Logistics Monitoring Cargo Container Security Concept Proposal on Commercialising  High Technology Patents for Revaluation
1: Patents owned by Traxer Ltd Strengths 1:1 Connection with major Port Operators 1:2 Potential Customer Base - Ship owners 1:3 Business Connections - Singapore, Shanghai, UAE,  1:4 European Space Agency, EU & Russia markets
2: Patents by Powers International LLC - USA Strengths 2:1 Access to CBP, DHS, DoD for Approvals 2:2 Access to USA, Americas & Canadian markets 2:3 Access to DoD Approved Hardware Sourcing
3: Reaction from Patent Attorney  PA Dr. W. Habenicht -Germany “ Thank you for your recent e-mails concerning the Chain of Custody patent. Whereas MESH patents concern the "physical layer" of the communications between cargo container and owner, the Chain of Custody patent relates to the security of data communications. So far both patent families seem to complement the communications process and should have - in combination - a strong position in the market.”
4: Business Strategy - Combine both Patents 4:1 Estimate Projection -  Combined Valuation = Euro 15 mil. = US$ 20-25 mil. Market Valuation = Euro 40-50 mil. = US $ 60-75 mil.
5: Proof-of-Concept Trials in Singapore To be facilitated by-: 5:1 Maritime & Port Authority (MPA) of Singapore 5:2 Port of Singapore Authority (PSA) of Singapore
6: Commercial Pilots in Asia-Pacific To be guided & supervised by-: Singapore Technologies Education & Training - Maritime.  Co-operating Partners-; 6:1 Port of Singapore Authority - Singapore 6:2 Hutchison Whampoa - Hong Kong 6:3 Dubai Ports World - UAE
7: Commercial Deployment with Five (5)  Major Container Shippers To be guided & supervised by -: Singapore Technologies Education & Training - Maritime 7:1 Pacific International Lines - PIL Singapore 7:2 American President Lines - APL Singapore 7:3 MSC - Italy-Switzerland-South Africa 7:4 CMA-CGM - France 7:5 COSCO - China
8: Standardization Approval -  IMO, ILO - International Standard Recognition. To be guided & supervised by -: 8:1 Singapore Technologies Education & Training - Maritime
9: Traxer-Powers Concept Global Certification Subject to Acceptance by CBP-DHS -> DoD the value of the Combined Patents shall appreciate  in proportion to the market utilization projections.
10: Market Utilization Projections Number of Container Vessels  & TEU Volume 10:1 Estimated Hardware Deployment  10:2 Infrastructure on Vessel Deployment 10:3 Revenue from Back Office Software 10:4 Recurring Revenue on Telecomms Traffic 10:5 After Sales Technical Services
11: Global Revenue Subscribing Partners -  Satellite / Telecom companies AT&T, NTT, Verizon,  Deutsche Telekom,  France Telecom,  Vodafone, China Mobile,  Telefonica, BT, and Sprint .
12: Global Business Model  Regional Franchising Management -Components- *Hardware *Back Office Software *Software Monitoring *Installation  *After Sales *Telecoms *Logistics
Contact for Information-; Stephen Lowe - CEO Traxer Ltd P.O.Box 16, FIN-01660 Vantaa Email:  [email_address] Thank You!

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CSI capsize - salvage

  • 1. Did the Container Security Initiative (CSI) 2001-2011 solutions capsize mid-seas?
  • 2. Solutions Marketeers Failed to Touch the Central Nerve of Ship Owners & Ship Operators
  • 3. The Central Nerve! Profit$$$$ Main Question - Who pay$$ for Telecommunications & Logistical Infrastructure on-board?
  • 4. What is the Business Model? How to attract Ship Owner Interest! Is there a Recurring Revenue Share Plan?
  • 5. Technology developers failed to understand the technical sensitivities in the Supply Chain Logistics Monitoring.
  • 6. * Communications Infrastructure on-board on every vessel within the Logistics Chain *From Below-deck to Ground Monitoring *Energy Management - For Upto 90 days *Status Monitoring of Assets within Steel TEU
  • 7. Government Security agencies in USA & EU did not enforce legislature to deploy Container Security Monitoring mandatory On incoming TEUs into USA & EU. Why?
  • 8. Several companies have been developing container security solutions, including General Electric, IBM, L-3 Communications, Lockheed Martin, Siemens and SAIC “ At this point I have not been convinced that there is a device out there that is reliable and dependable enough to stake our confidence in it” - Ralph Basham, Commissioner of CBP
  • 9. Global Insurance industry lacked creative Innovative Initiative & Enterprise. "Is Prevention is better than Cure?"
  • 10. View the 1.22 min YouTube Video by CargoAssetTrax® GSM-GPRS-GPS-Zigbee-Satellite-MESH-WSN The Total Solution! http://ow.ly/6sVN8
  • 11. Win-Win-Concept Get the Ship-Owners-Operators On-board! Bundle & Integrate Traxer-Powers Supply Chain Security with Bunker Fuel Consumption Monitoring RoI 6-9 months Lease over 24 months.
  • 12. Win-Win-Concept Traxer-Powers Supply Chain Security Monitoring Infrastructure Auto-Integrate at Nominal Cost (US$500-1000/month/Vessel with 5000TEU capacity) Contributes Additional Revenues Speed-Safety-Security-Services
  • 13. SOLUTION SALVAGED! Supply Chain Logistics Monitoring Cargo Container Security Concept Proposal on Commercialising High Technology Patents for Revaluation
  • 14. 1: Patents owned by Traxer Ltd Strengths 1:1 Connection with major Port Operators 1:2 Potential Customer Base - Ship owners 1:3 Business Connections - Singapore, Shanghai, UAE, 1:4 European Space Agency, EU & Russia markets
  • 15. 2: Patents by Powers International LLC - USA Strengths 2:1 Access to CBP, DHS, DoD for Approvals 2:2 Access to USA, Americas & Canadian markets 2:3 Access to DoD Approved Hardware Sourcing
  • 16. 3: Reaction from Patent Attorney PA Dr. W. Habenicht -Germany “ Thank you for your recent e-mails concerning the Chain of Custody patent. Whereas MESH patents concern the "physical layer" of the communications between cargo container and owner, the Chain of Custody patent relates to the security of data communications. So far both patent families seem to complement the communications process and should have - in combination - a strong position in the market.”
  • 17. 4: Business Strategy - Combine both Patents 4:1 Estimate Projection - Combined Valuation = Euro 15 mil. = US$ 20-25 mil. Market Valuation = Euro 40-50 mil. = US $ 60-75 mil.
  • 18. 5: Proof-of-Concept Trials in Singapore To be facilitated by-: 5:1 Maritime & Port Authority (MPA) of Singapore 5:2 Port of Singapore Authority (PSA) of Singapore
  • 19. 6: Commercial Pilots in Asia-Pacific To be guided & supervised by-: Singapore Technologies Education & Training - Maritime. Co-operating Partners-; 6:1 Port of Singapore Authority - Singapore 6:2 Hutchison Whampoa - Hong Kong 6:3 Dubai Ports World - UAE
  • 20. 7: Commercial Deployment with Five (5) Major Container Shippers To be guided & supervised by -: Singapore Technologies Education & Training - Maritime 7:1 Pacific International Lines - PIL Singapore 7:2 American President Lines - APL Singapore 7:3 MSC - Italy-Switzerland-South Africa 7:4 CMA-CGM - France 7:5 COSCO - China
  • 21. 8: Standardization Approval - IMO, ILO - International Standard Recognition. To be guided & supervised by -: 8:1 Singapore Technologies Education & Training - Maritime
  • 22. 9: Traxer-Powers Concept Global Certification Subject to Acceptance by CBP-DHS -> DoD the value of the Combined Patents shall appreciate in proportion to the market utilization projections.
  • 23. 10: Market Utilization Projections Number of Container Vessels & TEU Volume 10:1 Estimated Hardware Deployment 10:2 Infrastructure on Vessel Deployment 10:3 Revenue from Back Office Software 10:4 Recurring Revenue on Telecomms Traffic 10:5 After Sales Technical Services
  • 24. 11: Global Revenue Subscribing Partners - Satellite / Telecom companies AT&T, NTT, Verizon, Deutsche Telekom, France Telecom, Vodafone, China Mobile, Telefonica, BT, and Sprint .
  • 25. 12: Global Business Model Regional Franchising Management -Components- *Hardware *Back Office Software *Software Monitoring *Installation *After Sales *Telecoms *Logistics
  • 26. Contact for Information-; Stephen Lowe - CEO Traxer Ltd P.O.Box 16, FIN-01660 Vantaa Email: [email_address] Thank You!