2. PURPOSE AND OBJECTIVE
2/7/2013
Fashion and Trend Forecasting
Puts together outfits out of clothing already owned
Courtney Hoekstra, Clothes2Go
Helping fashion forward teens who don’t have time
to plan their outfits before school
Why is this important?
Save Time!
3. 2/7/2013 Courtney Hoekstra, Clothes2Go
INSPIRATION
4. SOLVING THE PROBLEM
2/7/2013
Choose your outfit without even putting it on!
Helps decide what silhouettes best fit your form
Courtney Hoekstra, Clothes2Go
Knows which articles of clothing look best together
Become updated on the up and coming trends for the
season
App for iPhones, iPads, Androids
Input personal information
Height
Weight
Pictures of clothing owned
5. LAYOUT OF APP
2/7/2013
Tab for entering height/weight statistics
Take a picture of personal silhouette
Courtney Hoekstra, Clothes2Go
Upload picture of your face to make it realistic
Tab for taking pictures of already owned clothes
Tab for pictures of clothes you want
So you don’t have to try them on in the store
Tab with what’s hot for the upcoming season
6. FEATURES
Women’s Wear Daily
2/7/2013
Cosmo Fashion Trends
Courtney Hoekstra, Clothes2Go
Style Sight Blogs
7. 2/7/2013 Courtney Hoekstra, Clothes2Go
SIMILAR TO CLOTHES2GO
8. TARGET MARKET
2/7/2013
Teens to Young Adults
Ages 13-24
Courtney Hoekstra, Clothes2Go
Countries
United States
Canada
European Countries