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Presentation 5 mayor curatone
1. 5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
Shape Up Somerville:Shape Up Somerville:
City on the MoveCity on the Move
5th Annual Weitzman Symposium
Let’s Get Moving:
Innovations and Outcomes in Obesity Prevention and Treatment
June 10, 2010
Joseph A. Curtatone, Mayor
Somerville, Massachusetts
2. Who we are
Somerville Demographics
Population 78,000
Race/Ethnicity
African American 7%
Hispanic 9%
Asian 6%
Density 18,780 residents/mi2
Open Space 5.37%
Per Capita Income $23,628
Poverty Rate 12%
Speak language
other than English 36%
Main languages: English, Spanish, Haitian Creole,
Portuguese
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
3. Shape Up Somerville
Shape Up Somerville is a city wide
campaign to increase daily physical
activity and healthy eating through
programming, physical infrastructure
improvements, and policy work. The
campaign targets all segments of our
community, including schools, city
government, civic organizations,
community groups, businesses, and
other people who live, work, and play
in Somerville.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
4. Why Shape Up Somerville?
•Sound public policy
•Governing with a long term vision
•Healthy communities are
productive communities
•Improved quality of life for all
residents
•Reduced health care costs
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
5. Community Based Intervention:
• Engaged 90 teachers in 100% of 1-3 grade classrooms
• Participated in or conducted 100 community events
• Trained 50 medical professionals (MDs, RNs)
• Recruited 21 restaurants
• Educated 811 families through 9 parent newsletters
• Reached 353 community partners through 6 community
newsletters
• Reached over 20,000 community members through a
monthly media piece (11 months)
• Recruited every community-based after-school program (14)
• Developed community-wide policies to promote and sustain
change
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
6. Measuring Our Success
I. First Year Results:
• In 2003, 46% of Somerville’s 1st
-3rd
grade students were
overweight, or at risk of becoming overweight.
• On average, SUS reduced approximately one pound of weight gain
over eight months for an eight-year-old child.
I. Somerville Middle School Students 2003-2007
• Moderate physical activity increased from
18% to 27%
• 2 hours or less each day spent watching
TV or videos increased from 54% to 61%
II. Somerville High School Students 2004-2006
• Moderate physical activity increased
from 16% to 21%
• Vigorous physical activity increased from 48% to 54%
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
7. Comprehensive Plan:
What is a comprehensive plan?
A vision of what a community wants to
become and the steps needed to achieve
that vision.
Rooted in factual current and historical
data.
Requires cornerstone components,
established in Massachusetts General Law.
Includes an extensive process of
community involvement that will shape
the Plan and put it into action.
The Comprehensive Plan:
Analysis of Trends
Vision for the Future
Guidance/Direction/Protection
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
8. Transportation Challenges
• Lack of Rapid Transit
– three commuter rail
lines and two transit lines
divide Somerville, but
only one stop is located
within city limits
• Transportation
Infrastructure as a
Barrier – Two raised
highways, heavy rail, and
a maintenance facility
divide the city.
• Congestion – dense
network of streets and
residential
neighborhoods leads to
overburdened key
intersections and
business districts.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
9. Transportation Improvements: Transit
• Seven New Green Line
Stops – two located
within economic
development sites; five
integrated into
neighborhoods.
• Assembly Square
Orange Line Stop – will
serve largest smart
growth, mixed use
project on eastern
seaboard.
• Dramatically
Increased Access – 85%
of city will be within ½
mile of rapid transit and
bus service will be
realigned to complement
rail stations.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
10. Transportation Improvements: Infrastructure
Community Path
Extension - combined
pedestrian/bike path will
run length of city along
Green Line rail.
Traffic Calming - raised
intersections. bumpouts,
and improved signage.
Bike Lanes - developing
cross-town grid
Major Roadway
Projects - feature
reduced travel lanes,
expanded sidewalks,
increased tree canopy,
and street furniture.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
11. Redeveloping for Smart Growth: Assembly on the Mystic
Future Main Street in Assembly Square
Future Mystic River Park / Esplanade
• 66 acre brownfield site
• 2,100 Residential Units
• 1.75 M Square Feet of Office
• 1.07 M Square Feet of Retail
• River Front Park
• Bike Path and Ped Amenities
• Orange Line Transit Station
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
12. Planning for Smart Growth: Union Square
Building a foundation for Smart Growth
Zoning Upgrade
•Increased density around proposed Green Line
transit station
•Incentives for Green Buildings
•Requirement for Usable Open Space
•Design Standards that support Pedestrian
Oriented first floors
Transportation Study (on going)
•Expand Public Plaza
•Promote walkability with wider sidewalks
•Bike lanes and bike amenities
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
13. Built Environment:
Open Space and Recreation
Somerville’s Public Parks & Open
Spaces are Intensely Used.
• The City of Somerville is 4.1 square
miles.
• Total public open space is 141 acres or
5.37% of the city.
• Only 45% (63.52 acres)
of the public open
space is owned by
the City of Somerville.
This includes parks,
school playgrounds,
fields, cemeteries, and
other open space lots
• The City manages
46 parks, playgrounds,
and ball fields for
residents
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
14. Built Environment:
Open Space and Recreation
WHAT: Five-year strategic
action plan on record
with MA Division of
Conservation Services
WHY: Used to secure certain
state grants, and serves
as a public record of
City open space data,
goals, and strategic
vision
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
15. Built Environment:
Open Space and Recreation
Open Space and Recreation Plan Goals
•Renovate existing parks and open spaces to improve condition of Somerville’s recreational areas and
ensure attractive, safe, and accessible public lands.
•Secure more land to expand Somerville’s total open space acreage and ensure access to open space in
every neighborhood.
•Analyze and improve access for persons with disabilities to parks and open space, as part of ongoing
ADA compliance.
•Increase tree canopy and green spaces to promote urban health and sustainability, and reduce the heat
island effect.
•Increase Off-Leash Recreational Area (OLRA) opportunities throughout the city, and create a new
skate park.
•Raise the bar for sustainable design and building practices in city parks and open space projects.
•Reduce brownfields and convert to more desirable uses.
•Improve accountability and set departmental vision through a series of strategic planning documents.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
16. Cycle Kids: Bike Safety and Education
Cycle Kids
•2010 pilot program in five elementary schools.
•All elementary schools will participate in 2011.
•Provides children with the skills and
confidence to become lifetime cyclists.
•Children learn how to ride a bike, road safety
skills, bike mechanics and the importance of a
healthy lifestyle.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
17. Healthy Foods In Our Schools
• School Food Service follows Massachusetts Action for Healthy
Kids Guidelines. Emphasis on lean meats, whole grains, fruits
and vegetables, low-fat dairy.
• Produce is sourced locally when in season.
• No trans fat.
• No fryolators.
• No competitive foods or a la carte foods.
• No vending machines.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
18. Healthy Foods In Our Schools
Four Somerville Schools Are Certified as
USDA HealthierUS Challenge Schools.
Our schools are the only schools certified in the Commonwealth of Massachusetts!
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
19. Healthy Foods In Our Community:
Shape Up Approved Program
Shape Up Approved is a healthy restaurant
program designed to help customers identify
healthier options when eating away from
home.
Healthy menu items receive the Shape Up
Approved stamp of approval. Healthy meals
follow the criteria listed below:
Leaner meats
Whole grains
Fruits and vegetables
Low fat dairy
Healthy cooking oils
Point of purchase signage encourages
customers to take half of their meal home
and to ask for healthy substitutions for their
favorite dish.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
20. Healthy Foods In Our Community:
Farmers’ Markets and Community Gardens
•Two summer markets
•9 CSA drop off sites
•Summer markets accept
WIC coupons and will
accept EBT/SNAP this
year
•2011 Winter Farmers’
Market
•8 Community Gardens
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
21. Does a Policy and Environmental Approach
Really Work?
Yes!
Research has found that if you create a healthier
environment, healthier behavior will follow.
Here’s an example from Somerville:
Researchers from the Institute for Community Health have found that proximity to recreational spaces in
Somerville increases the likelihood that middle school students will meet moderate and vigorous physical activity
guidelines. The article, titled The role of recreational spaces in meeting physical activity recommendations
among middle school students, has been submitted to the Journal of Physical Activity and Health.
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
22. Community Response
Here Are Examples of What We’ve Seen in
Somerville:
Renovated Parks
Street Upgrades + Bike Safety
& Education
Access to Healthy Foods
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
23. • Strong and committed leadership at
department, executive, elected, and
community levels
• Proven commitment to evaluation processes,
reporting, and using data to make decisions
• Demonstrated experience in working with
racial, ethnic and socio-economic diversity
in Somerville
• Small and walkable city
• Innovative and supportive academic, health
care, and business partners
How we’ve done it
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
24. How we’ve done it:
Program Team and Key Partners
5th
Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
“ What's going on there in
schools and homes all over
the city is nothing short of
a revolution. ”
– ABC News
25. The Power of Partnership:
Shape Up Somerville Steering Committee
“ What's
going on
there in
schools and
homes all
over the city
is nothing
short of a
revolution. ”
– ABC
News
Mayor Curtatone (Chair)
Community Action Agency of Somerville
East Somerville Main Streets
Green Streets Initiative
Groundwork Somerville
Institute for Community Health
Mass Farmers’ Markets
Metro Pedal Power
Somerville Board of Aldermen
Somerville Board of Health
Somerville Chamber of Commerce
Somerville Communications Department
Somerville Community Corporation
Somerville Community Health Agenda
Somerville Department of Public Works
Somerville Health Department
Somerville Local First
Somerville Office of Strategic Planning and Community Development
Somerville Police Department
Somerville Public Schools
Somerville Physical Education Department
Somerville Recreation Department
Somerville School Committee
Somerville School Food Service
Somerville School Nurses
Somerville SomerStat Department
Somerville Traffic and Parking Department
Somerville Transportation Equity Partnership
Somerville WIC
Somerville Youth Department
State Representative Denise Provost
The Welcome Project
Tufts University
Union Square Main Streets
WalkBoston
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
26. Shape Up Somerville:
Major Sources of Funding
•Federal Grants
•State Grants
•The Robert Wood Johnson Foundation and
Active Living by Design
•Tufts University and the CDC (2002-2005)
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
27. Let’s Move!
•Four Pillars: Healthy Choices, Healthier
Schools, Physical Activity, Access to
Affordable and Healthy Food
•Based on Shape Up Somerville model
•We’re all in this together
•So Let’s Move!
5th Annual Weitzman Symposium: Let’s Get Moving
June 10, 2010
Editor's Notes
Talking points – Make sure to stress how this extends well beyond the schools – new parks, SomerStreets, changing the physical infrastructure of the city to encourage biking and walking.
Talking points – Stress health equity, if the city didn’t take action an entire bloc of our population could be left behind in terms of living healthier lifestyles.
Through community based, environmental intervention (LISTED ABOVE), the SUS study effectively reduced weight gain and BMI in a group of high risk children
Results: Somerville Middle School and High School students have demonstrated improvements in several physical activity benchmarks.
From 2003-2007 moderate physical activity five times per week among middle schoolers increased from 18% to 27%. Middle schoolers receiving instruction on nutrition and fitness in school increased from 59% to 78% (2003-2007). Middle schoolers spending 2 hours or less each day watching TV or videos increased from 54% to 61% (2003-2007).
Moderate and vigorous physical activity for Somerville high school students is on the rise. Moderate physical activity five times per week increased from 16% to 21% (2004-2006). Vigorous physical activity three times per week increased from 48% to 54% (2004-2006).
Talking – Consequential connectivity of policy decisions. Public health is not something you achieve through a single department in the city. It is the result of mobilizing the entire community.
Talking points – We learned the hard lessons about how becoming automobile-reliant and a place where people passed through rather than stopped can undermine a community.
Talking points – We’re looking to go back to the kind of transportation mix that helped build our city in the first place. Mention the Community Path, eventually linking Boston with many western suburbs as part of a modern bicycle/pedestrian superhighway. Emphasize how environmental improvements must be part of the equation.
Talking points – 10 new miles of bike lanes in 2010, more than double what Somerville had before this year.
If we want people to change their behaviors, we have to rethink our public places and streetscapes.
Talking points – Pain picture of how Union Square has been rethought, stress diversity in local community.
Talking points – Mention ice rink and vision for taking over recreational spaces from state.
Talking points – Give tips on getting public money (e.g. eye-catchers that have helped Somerville secure federal and state money).
Talking points – Mention the overwhelming response to dog parks. Tell story about how many trees were in Somerville when you were a kid.
Talking points – When I was in high school, the federal government tried to convince people ketchup was a vegetable. We’re going to make sure we do better by our children. Mention Michelle Obama here.
Talking points – Kids will care about better nutrition and healthier eating if the community shows it cares.
Talking points – Build on previous slide, stress that good nutrition extends beyond the schools and into the local restaurant community. Note that this program fits right in with all the small, international restaurants located in Somerville.
Talking points – Describe the mix of departments and boards needed to create community gardens (e.g. DPW, zoning, etc.).
Talking points – This really does work. You won’t get there in one step, but making good, connected policy decisions will get results.
Talking points – Go personal here. Talk about the differences you see in the community since you were a kid.
Talking points – You only get one lifetime to change the world for the better. You only get to raise your children one time.
Talking points – This is just the steering committee. The list of everyone involved with this effort would stretch on for pages. This is not one department working in isolation.
Talking points – Thanks Tufts and CDC for getting started, stress the need to prioritize this in the municipal budget in order to keep it going.