5. VISION FOR OUR
COMPANY
VISION STATEMENT
To be the industry's leading provider in comfortable high end shoes by
producing high quality, high performance shoes at an affordable price.
6. STRATEGIC GOALS FOR
OUR COMPANY
STRATEGIC GOALS
1. Provide only the highest quality shoes for our customers
2. Maintaining company branding through competitive wages
3. Provide the highest quality training to all employees
4. Increase our Corporate Social Responsibility initiatives
5. Give adequate dividends to shareholders
8. STATUS BY THE END OF YEAR 15
Performance:
EPS (earning per share): $8.97
ROE (return on equity): 30.0%
Stock Price: $215.91
Credit Rating: A+
Image Rating: 99
Net Revenues:
Internet Segment: 216,285
Wholesale segment: 659,880
Private-label: 80,163
Total: 956,328
Ranking: 2nd place on game to date scoreboard
9. YEAR 13 - 15 TABLE
Year 13 Year 14 Year 15
EPS $5.31 $5.52 $8.97
ROE 27.2% 22.3% 30.0%
Stock Price $119.61 $113.49 $215.91
Credit Rating A+ A+ A+
Image Rating 100 100 99
10. OUR BIGGEST COMPETITORS
Adizon Hakunamatata
Why:
- Similar S/Q RATINGS
- Similar number of models
- Competing in all 4 regions
12. SWOT ANALYSIS
● Relatively high pricing
● Low number of models
● Celebrities getting more
expensive
STRENGTH
● Differentiated market
● High SQ rating
● Low reject rates
● High celebrity ratings
WEAKNESS
OPPORTUNITY
● Increasing models to
increase market share
● Increasing EPS & ROE
through buying back
of shares
THREATS
● Competitors with lower pricing
● NA: A, J, H
● EU: A, B, J, H
● AP: A
● LA: A, B, H, G
13. PORTER’S FIVE FORCES
Supplier Power Buyer Power
Competitive
Rivalry
Threat of New
Entry
Threat of
Substitution
NONE
Wholesale
Online
Private label
Company A, B, G, H, J
Limited
NONE
15. YEAR 16-18
16 17 18
EPS
ROE
6.83
26.0%
7.80
27.0%
9.10
28.0%
STOCK
PRICE
Year
Actual Actual Actual
Prediction Prediction Prediction
237.50 261.25 287.38
9.73
29.7%
219.00 262.75
11.42
32.9%
9.51
27.5%
176.37
16. Year 16 Summary
Our Company Industry Average
Investor Expectation Score 117 90
Best-in-Industry Score 85 62
Weighted Average Score 98 74
Our Company ($000s) Industry Average ($000s)
Total Revenue 992,874 819,017
Operating Profit 255,150 164,926
Net Profit 173,098 109,870
Cash on Hand 27,874 819,017
Rank #2
17. Year 17 Summary
Our Company Industry Average
Investor Expectation Score 117 91
Best-in-Industry Score 92 66
Weighted Average Score 102 76
Our Company ($000s) Industry Average ($000s)
Total Revenue 1,098,772 896,287
Operating Profit 283,528 182,664
Net Profit 193,350 121,860
Cash on Hand 32,127 30,151
Rank #2
18. Year 18 Summary
Our Company Industry Average
Investor Expectation Score 110 98
Best-in-Industry Score 68 63
Weighted Average Score 85 77
Our Company ($000s) Industry Average ($000s)
Total Revenue 967,217 969,543
Operating Profit 225,017 228,111
Net Profit 153,933 156,552
Cash on Hand 4,007 41,217
Rank #2
19. OVERALL ACHIEVEMENT
From Year 11 to Year 18
EPS
From 2.28 to 9.51
ROE
From 19.7 to 27.5
Stock Price
From 23.7 to 176.37
From A- to A+
Credit Rating
Image Rating
Total Revenue
From 82 to 92
From $406,996 to $967,217
#1 in Year 13 & 14
#2 from Year 15-Year 18
Year 17 EPS: 11.42
Year 17 ROE: 32.9