1. 3.6 Million
Twitter Impressions
Per Month
Three-Month Case Study (Update)

2. Growing a
Niche
#SocialMedia
Network
@BrianDColwell @BColwell_ALT @BColwell_CTA @BColwell_ECON
@BColwell_EMGMKT LinkedIn.com/BrianColwell Statistics as of 2/14/16

3. Develop a Content Curation System

4. Create Twitter Lists
21 Lists
5,384 Members
LIsts Allow you to make sense
of the Twitter madness

5. Establish Your Niche
Niche Investment Markets

6. Aggregate Comprehensive
& Timely Content

7. Use Hootsuite
to Unlock Twitter
228 Hashtag Searches
59 Stock & ETF Searches
36 Influencer Searches

8. Monitor Hootsuite
Searches Daily
323
Searches Daily

9. Distribute Content to
Target Niche Communities

10. Distribute Many Types of
Custom Content
Curated Twitter Lists
LinkedIn Posts
Blog Posts
Paper.li Curated
Online Newspaper
Website
Content

11. Share Community Content
#SocialMediaMarketing requires #frequency &
#volume $TWTR $LNKD $FB
Community
Content
30-60
Posts Per Day

12. Attract Followers
& Engage with Communities

13. 142 Profile
Views Per Day
Encourage Daily
Engagement
Engagement is the
Lifeblood of Social
Media ROI
15 Mentions
Per Day

14. Build Social Authority
10%
Follower Growth
Per Week
Added to 581
TwitterLists
3.6 Million
Twitter Impressions
Per Month

15. Further the Conversation

16. Nurture Relationships
with Clients & Prospects
100Connections
Per Day Niche Market
Target Audience
80%
30LinkedIn
Profile Views
Per Day

17. Share Select Twitter
Content on LinkedIn
63
LinkedIn
Posts
Per Week
@
$
#

18. Build Genuine
Relationships on LinkedIn
153
Endorsements
Given Per Week
Top 1%Profile Views
Among My 5K+
Connections

19. Want to
Know More?
Visit BrianDColwell.com