1.  Job Applications rose 591%
 30K more members showed
interest in job opportunities
 Pilot directly influenced 26 new
hires in first 30 days, including 7
Registered Nurses
 Followers increased 31%, a
gain of 3,800+
Hospital Case Study
LinkedIn Core Solution
1
Situation/Objectives
 Skeptical of clinical talent on
LinkedIn, major hospital had
only 15 jobs posted
 After realizing that they had
hired ~700 LinkedIn members
over past year, Hospital
decided to pilot a full solution
 Goal was to reduce agency
spend to fill both clinical and
non-clinical roles
Solution Results (within 3 months)
Rec Jobs CP WWU
 215 Job slots
 Recruitment Ads and Talent
Direct campaign
 Work With Us Ads
 Career Page
 Recruiter Licenses
Total Job Applications Members showing interest in career opportunities
Core Solution
Implemented
34K
Members
64K
Members
Post-Pilot
Pre-Pilot
At end of presentation, we would love to answer questions.
Please email any comments/questions to Blake Cowan (bcowan@linkedin.com)

2. Job views on LinkedIn
20,200+ 595%
2,100+ 597%
5,890+ 47%
Job applies on LinkedIn
Talent Brand Engagement**
86,200+ 52K
1,190+ 125%Career Page Visitors
New Followers Added
We’ve seen significant gains since ABC Hospital launched in
October 2013. Data from Oct. ‘13 – Feb. ‘14.
2
*Job data & career traffic is average of Dec – Feb 2014
vs.
Sept‘13
vs.
Sept‘13
vs.
Sept‘13
vs.
Sept‘13
vs.
Sept‘13
**LinkedIn members visiting your careers page, following you and/or viewing your posted jobs
ABC Hospital

3. ABC Hospital is leveraging LinkedIn to attract clinical & non-clinical
talent at scale
Position Title Start Month of New Hire
Critical Care Nursing Companion January 2014
HR Administrative Assistant January 2014
Director, Human Resources January 2014
Nursing Attendant January 2014
Registered Echocardiographic Technologist January 2014
Critical Care RN January 2014
Supply Chain Project Manager January 2014
Oncology Pharmacist January 2014
Clinical Nurse III January 2014
Nurse Administrator January 2014
Director of Development Communications February 2014
Physician Assistant February 2014
Registered Nurse February 2014
Physician Assistant February 2014
Senior Financial Analyst February 2014
Senior Neuroscience Technician February 2014
Manager, Strategy February 2014
RN - Pediatric Cardiac ICU February 2014
Pediatric RN February 2014
Senior Auditor February 2014
Critical Care Registered Nurse February 2014
Talent Sourcing Specialist February 2014
Sample of LinkedIn Hires *Impacted
January 2014 to February 2014Clinical talent
*Impacted means a member viewed a job posting, received an InMail, clicked on a Work With Us ad
and/or visited your LinkedIn careers page and changed their company to yours soon after.