This document discusses the marketing strategy and performance of a movie. It provides details on activities like trailers, press junkets, posters, billboards, live conferences, and online marketing. It notes the movie received an IMDB rating of 8.8/10 and grossed 15 crores against a budget of 5 crores. Major findings indicate people are interested in cinema halls and films can appeal broadly if they are good and have the right strategy. Recommendations include using niche social networks like Vine and Pinterest, creating a visually compelling sub-site, and focusing on more creative marketing.

3. trailer

4. Teaser

5. Press Junkets

6. Poster

7. BillBoard

8. Live video conferencing

9. Roadshow

10. Online marketing

11. Songs

12. Itemhit!!!

13. Reviews
 IMDB Rating: 8.8/10
 Cinema Hall: 122
 Budget: 5 crores
 Income:15 crores till 21st oct
 Profit: 10 crores till 21st oct

14. Major Findings
People are interested to go to the cinema hall.
Most of the time films are released for a specific target
but If the movie is good and the strategy is perfect
then this can be accepted by everyone along with the
target.

15. Recommendations
Should use niche social networks-
vine,pinterest
Should create a visually compelling and
functional sub-site
 Should focus on more creative marketing

16. Conclusion

17. Team Dream Crushers
FARIHA MEHNAZ
ID:B3160B042
TASMIN NAHAR NISHI
ID:B3160B004
MD.TUHIN PARVES
ID:B3160B005
FARAH AMIRA KHAN
ID:B3160B025