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IEEE TELE DNA MZONE PHOTOSHARING, VOL. 43, NO. 2, MARCH 2013 1089 
MZone Photosharing Application 
Elhadi M. Shakshuki, Senior Member, IEEE, Nan Kang, and Tarek R. Sheltami, Member, IEEE 
Abstract— Majority of Value Added Services deployed 
by Network Operators (such as Multimedia Messaging Service 
and Cell Broadcast) are underutilized. The prime reason for 
non popularity of such services is the difficulty faced by 
subscribers in getting such service activated and using the 
service itself. Ideally, these services can yield good returns of 
investment for Network Operators. TeleDNA mZone is the ideal 
platform for operators to achieve good returns of investment, by 
enhancing the usage of value added services provided by the 
Network. 
TeleDNA mZone is a VAS Application Platform that provides 
mobile subscribers with various Entertainment Services, using 
which the subscribers can share and exchange multimedia 
content. TeleDNA mZone provides the mZone subscribers a 
user-friendly and innovative method of sharing and exchanging 
multimedia content and taking part in contests. 
TeleDNA mZone is an off-deck portal that provides a platform 
to exchange multimedia content between mobile users. TeleDNA 
mZone also provides an option to download a feature rich 
Mobile Client for ease of access to mZone platform and 
services. 
I. INTRODUCTION 
TeleDNA mZone platform provides various Entertainment Services 
for mZone subscribers and a unique Multilingual Messaging 
Service for the Admin user of the platform. These mZone 
EntertainmentServices can be accessed by the subscribers via the 
Web and WAP access methods, and can also beaccessed through 
the on-device client i.e., mZone Mobile Client. 
Manuscript received March 3, 2011; revised November 6, 2011 and 
February 26, 2012; accepted March 29, 2012. Date of publication April 26, 
2012; date of current version October 16, 2012. This work was supported in 
part by the Natural Sciences and Engineering Research Council of Canada and 
in part by the Research and Graduate Studies of Acadia University, King Fahd 
University of Petroleum and Minerals (KFUPM), and King Abdulaziz City 
for Science and Technology (KACST), Saudi Arabia, for the support provided 
under Project #AR-29-71. 
E. M. Shakshuki is with the Jodrey School of Computer Science, Aca-dia 
University, Wolfville, NS B4P 2R6, Canada (e-mail: elhadi.shakshuki@ 
acadiau.ca). 
T. R. Sheltami is with the Computer Engineering Department, King Fahd 
University of Petroleum and Minerals, Dharan 31261, Saudi Arabia (e-mail: 
tarek@kfupm.edu.sa). 
Color versions of one or more of the figures in this paper are available online 
at http://ieeexplore.ieee.org. 
Digital Object Identifier 10.1109/TIE.2012.2196010 
N. Kang was with the Jodrey School of Computer Science, Acadia Univer-sity, 
Wolfville, NS B4P 2R6, Canada. He is now with 2nd Act Innovations Inc., 
Halifax, NS B3J 3J6, Canada (e-mail: 090331k@acadiau.ca). 
mZone is an off-deck portal that provides a 
platform to exchange multimedia content between 
mobile users. It also provides an option to download 
a feature rich Mobile Client for ease of access to 
mZone platform and services. 
TeleDNA mZone platform provides various 
Entertainment Services for mZone subscribers and a 
unique Multilingual Messaging Service for the Admin 
user of the platform. These mZone Entertainment 
Services can be accessed by the subscribers via the 
Web and WAP access methods, and can also be 
accessed through the on-device client i.e., mZone 
Mobile Client. 
The mZone Photo Mailing provides an option to all its 
subscribers for sharing multimedia content with 
other mZone and non mZone subscribers to get the 
content. The recipient of the shared content need 
not be a subscriber of the MMS service provided by 
the operator, this saves MMS cost. 
The mZone Subscribers with a single click can upload 
& send contents to other mZone subscribers. The 
recipient get a SMS notification receiving the shared 
content, the recipient is notified by a SMS that an 
mZone subscriber has sent multimedia content. The 
recipient subscriber can view the received message 
or content on mobile or through mZone portal. The 
subscriber can also download the content to his 
mobile from the mZone portal. 
Owing to With few clicks on your mobile camera you upload 
multimedia content to the public gallery which canbe 
accesseby other subscribers of mZone portal.Subscribers can 
upload any multimedia content to“Public Gallery” so that 
allmZone subscribers canview and download the content. 
mZone platform provides variousEntertainment Services 
for mZone subscribers and aunique Multilingual 
Messaging Service for the Adminuser of the platform. 
These mZone EntertainmentServices can be accessed by 
the subscribers via theWeb and WAP access methods, and 
can also beaccessed through the on-device client i.e., 
mZoneMobile Client. 
0278-0046/$31.00 © 2012 IEEE
1090 IEEE TELEDNA MZONE PHOTO SHARING, VOL. 43, NO. 2, MARCH 2013 
In the next section, we mainly concentrate on discussing 
the background information required for understanding this 
research topic. 
II. BACKGROUND 
A. SMSC SUITE 
SMS is a phenomenal success worldwide. Operators are 
continuously deploying new and innovative SMS services. 
This is leading to huge SMS usage, in turn Operators are 
required to deploy very high capacity, scalable and robust 
SMSC systems. Some of the innovative SMS based services 
require special features on the SMSC. 
TeleDNA SMSC enables Operators to keep pace with growing 
SMS demand and the requirement for special features. 
TeleDNA SMSC provides innovative features such as 
Messaging personalization, Messaging Ad, Message 
Forwarding, Emoticon Service, etc. 
TeleDNA SMSC is a carrier grade platform providing 99.999 
% high availability of the system. The SMSC clustered 
architecture is modular and can scale up to 50,000 sms/sec 
B. SMS Gateway: 
SMS is a widely used value added service in Mobile Network. 
(SMS as a value added service has seen the highest usage). To 
cater for ever increasing SMS traffic from SMS based 
services, Network Operators have to deploy multiple SMSCs. 
To ease the integration of External SMS based application 
with multiple SMSC, Mobile network operators will require a 
SMS Gateway. 
SMS Gateway facilitates ease of communication between 
External SMS based Application and SMSC for delivering 
value added service to mobile users. SMS Gateway provides 
PUSH, PULL services for mobile users. 
Mobile originated short messages are routed by the SMS 
Gateway to appropriate external SMS based applications. 
Application originated short messages are routed by the SMS 
Gateway to appropriate SMSC. 
The SMS Gateway is equipped with Uplink and Downlink 
routing logic which can be configured by operators as per their 
requirement (To address, Keyword, Round Robin, NID range 
etc..). 
C. SMS Router 
SMS is a widely used value added service in Mobile Network. 
(SMS as a value added service has seen the highest usage). 
Mobile users are using SMS for fast communication and 
expect instantaneous delivery of the message to the 
destination. Any delay or failure to deliver the SMS message 
leads to a discontent subscriber and may eventually churn of 
the subscriber. 
To cater for ever increasing SMS traffic, Network Operators 
have to deploy multiple SMSCs. These SMSCs require unique 
"Service Center Address". Mobile subscribers use the SMSC 
as per the 呸Service Center Address呸 configured on 
their mobile. Deploying new SMSC in Mobile Telecom 
Network for a new subscriber base or for existing 
subscriber base has an impact as the "Service center 
address" is burned on SIM. 
To efficiently use multiple SMSCs deployed in the 
network, Operators are using SMSRouter. The 
SMSRouter give the flexibility to the Operator to 
configure only single "Service Center Address" for their 
subscriber. SMSRouter distributes the MO-SMS short 
message across multiple SMSCs based on defined 
Routing Hierarchy. Advance routing techniques (such 
as Loadbalancing Round-robin / SMSC Capacity, To 
Address, From Address, Default) help to effectively 
route the MO-SMS messages across multiple SMSCs 
improving the efficiency and provide a fail-safe 
mechanism . 
for handling SMS messages. 
D. MMSC: Multimedia Message Service Center 
With the deployment of next generation networks and availability 
of feature packed handsets, Multimedia Messaging Service has 
once again become the buzz in mobile messaging. Almost all the 
handsets are now supporting data services (GPRS, CDMA1x) and 
have MMS Client. Mobile subscribers using these handsets can 
easily send content rich multimedia messages. To cater for the 
surge in Multimedia Messaging Operators are required to install 
high capacity MMSC Systems in their network. 
Multimedia Messaging Service is based on open specification 
defined by 3GPP, 3GPP2 and Open Mobile Alliance (OMA). 
TeleDNA MMSC is standards compliance system and can be 
deployed in GSM, GPRS and CDMA (2G/3G) Networks. It 
seamlessly integrates with multivendor network elements and also 
with MMSCs of other Operators. 
TeleDNA MMSC is a carrier grade platform providing 99.999 % 
high availability of the system. The MMSC clustered architecture 
is modular and can scale upto 20000 mms/sec.
III. PROBLEM DEFINITION 
E. MMS Gateway 
In the early stages of text messaging (SMS) introduction the 
traffic was very less. This was mainly due to the lack of 
customer awareness of the service and lack of interoperability 
between networks. Customers of operator A were not able to 
send to customers of operator B. This was a major road block 
in generating revenue for mobile operators. To solve this 
problem, several SMSC gateways were introduced to 
interconnect these operator's SMSC's. This contributed to the 
huge generation of SMS traffic. 
Today, picture or multimedia messaging (MMS) service is 
introduced by almost every operator in the world. However, 
MMS interoperability does not exist between operators. This 
is contributing to customer dissatisfaction and very low 
revenue generation for the mobile operators. 
Mobile operators around the world realize that MMS 
interoperability is a challenge. Interoperability between 
operators' MMS networks will accelerate the user adaptation 
and contribute to good revenue generation. Implementing 
interoperability with every other operator in the world is a 
biggest challenge and very time consuming process. 
F. A2P SMSC 呸 Application-To-Person Short 
Message Service Center 
To offload this burst of high traffic from conventional 
SMSCs, there is a need for deploying A2P SMSC. The Mobile 
Operators can use A2P SMSC to push promotional bulk 
short messages to mobile subscribers. 
TeleDNA A2P SMSC is a carrier grade platform that 
interfaces with the mobile network elements: STPs, 
SSTPs, GMSCs on SS7 / SIGTRAN (SUA/M3UA) 
interfaces. The platform can scale from 1 sms/sec to 
25000 sms/sec. 
G. CBC 
Cell Broadcast is a mobile technology that allows text 
messages to be broadcasted to all mobile handsets and similar 
devices within a designated geographical area. The broadcast 
range varies from a small area (single cell) to the entire 
network coverage area (PLMN). 
Cell Broadcast technology is used to provide 
services such as Emergency Alerts, Breaking News, Traffic 
Conditions, Sports News, Stock News, etc. to mobile 
subscribers currently located in a specific geographic area. 
Cell Broadcast is designed for simultaneous delivery of text 
messages to multiple users in a specified area. Cell Broadcast 
is one-to-many geographically focused service, in contrast to 
Short Message Service (SMS) which is one-to-one and 
one-to-few service. 
TeleDNA Cell Broadcast Center (CBC) allows Telecom 
Operator to have a complete control over the cell broadcast 
message on its network. It is a carrier grade platform that 
interfaces with the mobile network elements such as BSCs, 
RNC, MSC over standard interfaces (3GPP or 3GPP2). The 
platform can scale from 1 TPS to 2000 TPS. With inbuilt GIS 
server, TeleDNA CBC allows system Users to easily define a 
geographical area on the fly and broadcast messages. 
H. LBA - S 
Mobile phones and the Internet have revolutionized the 
communication and with it the lifestyle of people. The users 
are dependent on mobile phone for most of their information 
needs. With Location Based Applications/Services Mobile 
phone will become a good resource for location based 
information. 
The operators are ready to launch Location based services but 
to find out location information dependency on various 
network elements like GMLC, SMLC etc which are very 
expensive and accuracy is becoming a major roadblock. 
Keeping these factors into consideration TeleDNA has 
developed Location Based Services Access Platform with 
advanced features. 
Location Based Services Access Platform can help mobile 
service providers to introduce a set of location based 
applications like Buddy Finder, Social networking, Navigation 
Services, POI finder, Yellow Pages, Geo Fencing etc. The 
multiple positioning methods such as GMLC based, Cell ID 
based, GPS based etc allows operators to introduce the 
services with minimal dependency on other network elements. 
The support for both Static GIS Maps and Dynamic online 
GIS Maps adds to rich user experience by providing most 
updated Geographic Map. The mobile subscribers can access 
these location based services through 
SMS/USSD/MMS/Web/WAP channels which also increases 
mobile service providers existing SMS/USSD/MMS/WAP 
Traffic. 
TThe increase in Application originated short message traffic 
has become a real challenge for Mobile Operators having 
conventional SMSCs. The Conventional SMSCs were 
deployed to handle non-burst, person-to-person and premium 
application-to-person traffic. The delivery of premium content 
message played a vital role in the operators business model 
for generating additional revenues. Use of conventional 
SMSCs to deliver promotional application-to-person messages 
can hamper normal P2P traffic. 
mZone platform provides various 
Entertainment Services for mZone subscribers and a 
unique Multilingual Messaging Service for the Admin 
user of the platform.
IV. SCHEME DESCRIPTION 
ad1 
TeleDNA's USSD Gateway is a carrier-grade platform that 
supports a wide range of services provided by applications 
configured on the Gateway. Subscribers use USSD strings to 
access these services or applications. The USSD Gateway 
receives requests from the network that prompt the subscriber 
for information, which the subscriber provides, enabling the 
interaction to proceed and be completed. 
TeleDNA's USSD Gateway delivers high-speed interactive 
content to mobile subscribers, enabling sustained real-time 
interactions, without consuming large amounts of bandwidth. 
Using TeleDNA's USSD Gateway, operators can rapidly 
create and offer new value added, dialogue-based services, 
such as customer care, roaming and infotainment services, 
enriching the service portfolio and differentiating the operator 
in the market. 
With an intermediary platform linking content providers to 
end users, TeleDNA's USSD Gateway cuts the costs of 
implementing enhanced interactive services and provides an 
efficient way to deliver value-added services to end 
customers. Introducing enhanced Value Added Services 
seamlessly over multiple messaging platforms is a major 
challenge faced by mobile operators. As wireless 
technologies advance, the number and type of mobile 
contents and applications that are being introduced in the 
market are growing at an enormous pace. Converting these 
mobile contents and applications to carrier grade service 
offerings is a major task for the operator. To manage 
diversified service categories and effective charging, 
operators are looking for a platform that provides service 
management capability through unified network access. 
TeleDNA SDP platform has been developed keeping in 
mind above challenges and bring in the convergence 
between legacy, 2.5G  3G services. TeleDNA SDP 
addresses these immediate challenges and paves the way 
towards an IMS-compatible services platform where 
multimedia services can be available across any kind of 
access networks. With TeleDNA's extensive product 
development knowledge in messaging domain areas, 
TeleDNA SDP platform provides diversified data services 
capabilities as a single integration point. The TeleDNA 
SDP platform has been developed to bring in the 
convergence between legacy, 2.5G  3G services 
Mobile Application Stores are a new solution market which 
promises the development of a new revenue stream for 
operators, handset OEMs and application developers. Recent 
research reveals that as the Mobile Application Store are 
directly accessed by mobile users; users expect some sort of 
control and personalization on App Store which is missing in 
most of the existing App Stores. Also for an user finding the 
right application or service is cumbersome job as there is no 
personalized discovery or search option. 
TeleDNA Mobile Application distribution platform is a state 
of the art next generation applications store with advanced 
features which helps mobile service providers to distribute 
mobile applications with optimal search/discovery. The 
platform supports various delivery and payment mechanisms 
along with device independent license management. 
The mZone Photo Mailing provides an option to all its 
subscribers for sharing multimedia content with 
other mZone and non mZone subscribers to get the 
content. The recipient of the shared content need 
not be a subscriber of the MMS service provided by 
the operator, this saves MMS cost. 
The mZone Subscribers with a single click can upload 
 send contents to other mZone subscribers. The 
recipient get a SMS notification receiving the shared 
content, the recipient is notified by a SMS that an 
mZone subscriber has sent multimedia content. The 
recipient subscriber can view the received message 
or content on mobile or through mZone portal. The 
subscriber can also download the content to his 
mobile from the mZone portal. 
With few clicks on your mobile camera you upload 
multimedia content to the public gallery which can 
be accessed by other subscribers of mZone portal. 
Subscribers can upload any multimedia content to 
“Public Gallery” so that all mZone subscribers can 
view and download the content. 
TeleDNA mZone Interfaces: 
TeleDNA mZone provides the following standardsbased 
interfaces to the Network Service Enablers and 
Content Providers 
Network Service Enabler Interface 
SMSC SMPP 3.4 
MMSC SMTP/MM7 
WAP GW HTTP 
Prepaid IN DIAMETER 
Billing System FTP 
CPs or Enterprises SMTP/MM7 or 
HTTP/SOAP 
mZone Subscription 
TeleDNA mZone provides the following standardsbased 
interfaces to the Network Service Enablers and 
Content Providers 
The Entertainment service usages and access are 
subscription based i.e., the subscriber has to 
subscribe to the mZone Entertainment Services. 
Subscription to the Entertainment Services can be 
achieved through any of the three modes: 
SMS 
Web Portal 
WAP Portal
TeleDNA mZone Netwotk Interface- 
TeleDNA mZone integrates with the Telecom 
Operator's existing Network Enablers over 
standardinterfaces. 
sak1 
Managed VAS Service 
Under VAS Managed Services portfolio TeleDNA offers end 
to end professional managed (OM) services of all the VAS 
elements in the operator’s network. The vast experience of 
TeleDNA in designing, developing, installing, customizing 
and managing the wide range of VAS elements brings in 
tremendous value proposition to the operators. 
TeleDNA’s ISO/CMM complied processes ensure that the 
operator’s network is well managed in terms of day-to-day 
maintenance, upgrades, statistics  MIS reports 
reconciliation, business intelligencebusiness intelligence 
reports, system uptimes, customizations, creation of 
technological road maps etc. as per the agreed SLAs  KPIs. 
The rich experienced work force of TeleDNA combined with 
advance CRM tool allows 24x7 support with regular updates 
to the operator’s OM heads to have a complete view of the 
network along with any expansion requirements. TeleDNA’s 
Managed Services Promises Objective Based and Committed 
Enhancements in the revenues. 
Distinct Advantages to Mobile Operator 
Substantial improvement is cash flow 
Improvement in ARPU 
Response time in handling dynamics of technology 
advancements is fast 
Service quality brings in customer satisfaction 
Operator have more time in focusing customers and 
marketing strategy 
Flexible and scalable business models 
Multi-level support centers 
Dedicated and Experienced resources. 
Majority of Value Added Services deployed by Network 
Operators (such as Multimedia Messaging Service and Cell 
Broadcast) are underutilized. The prime reason for non 
popularity of such services is the difficulty faced by 
subscribers in getting such service activated and using the 
service itself. Ideally, these services can yield good returns of 
investment for Network Operators. TeleDNA mZone is the 
ideal platform for operators to achieve good returns of 
investment, by enhancing the usage of value added services 
provided by the Network. 
TeleDNA mZone is a VAS Application Platform that provides 
mobile subscribers with various Entertainment Services, using 
which the subscribers can share and exchange multimedia 
content. TeleDNA mZone provides the mZone subscribers a 
user-friendly and innovative method of sharing and 
exchanging multimedia content and taking part in contests. 
TeleDNA mZone is an off-deck portal that provides a platform 
to exchange multimedia content between mobile users. 
TeleDNA mZone also provides an option to download a 
feature rich Mobile Client for ease of access to mZone 
platform and services.
VI. CONCLUSION AND FUTURE WORK 
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botan.randombit.net/ 
Mzone–photosharing application is the latest mobile 
application-offering you to share your pictures in a single 
click.mZone is a mobile entertainment and social networking 
platform,which provides a variety of unique content sharing 
features across the mZone community. 
The mZone is the TeleDNA’s VAS Application 
Platform.Design and develop a platform which can offer the 
mobilenetwork perators,MVNOs, contentproviders,Enterprises 
and mobile users a user friendly and easy to user 
mobile application platform for sharing photos,manage 
private albums,manage public albums,conduct contests and 
dating/matrimony services over different channels. 
This platform shall offer the services to Mobile Network 
Operators,Mobile Virtual Network 
Operators(Aggregators),ContentProviders,Enterprises and 
Mobile Subscribers.The services offered for all these stake 
holders are discussed in the relevant sections in the 
document.TeleDNA mZone provides J2ME Mobile Client for 
the subscribers to install on their mobiles and access mZone 
features.mZone Mobile Client provides the subscribers the 
ease of use and helps the subscribers avoid the tedious typing 
required to upload content or download content. 
mZone solution shall have a vast set of service portals,core 
applicationprocesses,enabler gateways and handset 
applications,these shall be bundled and installed in the data 
center as mZone server.
1098 IEEE TRANSACTIONS ON INDUSTRIAL ELECTRONICS, VOL. 60, NO. 3, MARCH 2013 
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[Online]. Available: http://www.snm.ethz.ch/Projects/TmoteSky 
[35] Y. Kim, “Remote sensing and control of an irrigation system using a 
distributed wireless sensor network,” IEEE Trans. Instrum.Meas., vol. 57, 
no. 7, pp. 1379–1387, Jul. 2008. 
Elhadi M. Shakshuki (SM’01) received the B.Sc. 
degree in computer engineering from the University 
of Tripoli, Tripoli, Libya, in 1984 and the M.Sc. and 
Ph.D. degrees in systems design engineering from 
the University of Waterloo, Waterloo, ON, Canada, 
in 1994 and 2000, respectively. 
He is currently a Professor with the Jodrey School 
of Computer Science, Acadia University, Wolfville, 
NS, Canada, where he is the Founder and the Head 
of the Cooperative Intelligent Distributed Systems 
Group. He is an Adjunct Professor with Dalhousie 
University, Halifax, NS. He is on the editorial board of several international 
journals. He published over 150 research papers in international journals, 
conferences, and workshops. 
Dr. Shakshuki is a member of the Association for Computing Machinery 
and Association of Professional Engineers of Nova Scotia. He contributed in 
many international conferences and workshops with different roles. He is the 
Founder of the International Conference on Ambient Systems, Networks and 
Technologies. He is a Cofounder of the International Conference on Mobile 
Web Information Systems. He is also a Founder of other international symposia 
and workshops. 
Nan Kang received the B.Eng. degree in computer 
science from Heilongjiang Institute of Science and 
Technology, Harbin, China, in 2006 and the M.Sc. 
degree in computer science from Acadia University, 
Wolfville, NS, Canada, in 2011. 
He is currently a Software Developer with 2nd 
Act Innovations Inc., Halifax, NS. His current work 
includes sentiment analysis, natural language pro-cessing, 
and the design and development of applica-tions 
on Cocoa/Cocoa Touch. His research interests 
include wireless network security and machine 
learning. 
Tarek R. Sheltami (M’05) received the Ph.D. de-gree 
in electrical and computer engineering from the 
Department of Electrical and Computer Engineering, 
Queen’s University, Kingston, ON, Canada, in 2003. 
He was with GamaEng Inc. as a Consultant on 
wireless networks (in 2002–2004). He also worked 
in several joint projects with Nortel Network Corpo-ration. 
He is currently an Associate Professor with 
the Computer Engineering Department, King Fahd 
University of Petroleum and Minerals (KFUPM), 
Dhahran, Saudi Arabia. Before joining KFUPM, he 
was a Research Associate Professor with the School of Information Technology 
and Engineering, University of Ottawa, Ottawa, ON. 
Dr. Sheltami has been a member of the Technical Program and Organizing 
Committees of several international IEEE conferences.
9.EAACK---A-Secure-Intrusion-Detection-System-for-MANETs-pdf.pdf
9.EAACK---A-Secure-Intrusion-Detection-System-for-MANETs-pdf.pdf
9.EAACK---A-Secure-Intrusion-Detection-System-for-MANETs-pdf.pdf

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9.EAACK---A-Secure-Intrusion-Detection-System-for-MANETs-pdf.pdf

  • 1. IEEE TELE DNA MZONE PHOTOSHARING, VOL. 43, NO. 2, MARCH 2013 1089 MZone Photosharing Application Elhadi M. Shakshuki, Senior Member, IEEE, Nan Kang, and Tarek R. Sheltami, Member, IEEE Abstract— Majority of Value Added Services deployed by Network Operators (such as Multimedia Messaging Service and Cell Broadcast) are underutilized. The prime reason for non popularity of such services is the difficulty faced by subscribers in getting such service activated and using the service itself. Ideally, these services can yield good returns of investment for Network Operators. TeleDNA mZone is the ideal platform for operators to achieve good returns of investment, by enhancing the usage of value added services provided by the Network. TeleDNA mZone is a VAS Application Platform that provides mobile subscribers with various Entertainment Services, using which the subscribers can share and exchange multimedia content. TeleDNA mZone provides the mZone subscribers a user-friendly and innovative method of sharing and exchanging multimedia content and taking part in contests. TeleDNA mZone is an off-deck portal that provides a platform to exchange multimedia content between mobile users. TeleDNA mZone also provides an option to download a feature rich Mobile Client for ease of access to mZone platform and services. I. INTRODUCTION TeleDNA mZone platform provides various Entertainment Services for mZone subscribers and a unique Multilingual Messaging Service for the Admin user of the platform. These mZone EntertainmentServices can be accessed by the subscribers via the Web and WAP access methods, and can also beaccessed through the on-device client i.e., mZone Mobile Client. Manuscript received March 3, 2011; revised November 6, 2011 and February 26, 2012; accepted March 29, 2012. Date of publication April 26, 2012; date of current version October 16, 2012. This work was supported in part by the Natural Sciences and Engineering Research Council of Canada and in part by the Research and Graduate Studies of Acadia University, King Fahd University of Petroleum and Minerals (KFUPM), and King Abdulaziz City for Science and Technology (KACST), Saudi Arabia, for the support provided under Project #AR-29-71. E. M. Shakshuki is with the Jodrey School of Computer Science, Aca-dia University, Wolfville, NS B4P 2R6, Canada (e-mail: elhadi.shakshuki@ acadiau.ca). T. R. Sheltami is with the Computer Engineering Department, King Fahd University of Petroleum and Minerals, Dharan 31261, Saudi Arabia (e-mail: tarek@kfupm.edu.sa). Color versions of one or more of the figures in this paper are available online at http://ieeexplore.ieee.org. Digital Object Identifier 10.1109/TIE.2012.2196010 N. Kang was with the Jodrey School of Computer Science, Acadia Univer-sity, Wolfville, NS B4P 2R6, Canada. He is now with 2nd Act Innovations Inc., Halifax, NS B3J 3J6, Canada (e-mail: 090331k@acadiau.ca). mZone is an off-deck portal that provides a platform to exchange multimedia content between mobile users. It also provides an option to download a feature rich Mobile Client for ease of access to mZone platform and services. TeleDNA mZone platform provides various Entertainment Services for mZone subscribers and a unique Multilingual Messaging Service for the Admin user of the platform. These mZone Entertainment Services can be accessed by the subscribers via the Web and WAP access methods, and can also be accessed through the on-device client i.e., mZone Mobile Client. The mZone Photo Mailing provides an option to all its subscribers for sharing multimedia content with other mZone and non mZone subscribers to get the content. The recipient of the shared content need not be a subscriber of the MMS service provided by the operator, this saves MMS cost. The mZone Subscribers with a single click can upload & send contents to other mZone subscribers. The recipient get a SMS notification receiving the shared content, the recipient is notified by a SMS that an mZone subscriber has sent multimedia content. The recipient subscriber can view the received message or content on mobile or through mZone portal. The subscriber can also download the content to his mobile from the mZone portal. Owing to With few clicks on your mobile camera you upload multimedia content to the public gallery which canbe accesseby other subscribers of mZone portal.Subscribers can upload any multimedia content to“Public Gallery” so that allmZone subscribers canview and download the content. mZone platform provides variousEntertainment Services for mZone subscribers and aunique Multilingual Messaging Service for the Adminuser of the platform. These mZone EntertainmentServices can be accessed by the subscribers via theWeb and WAP access methods, and can also beaccessed through the on-device client i.e., mZoneMobile Client. 0278-0046/$31.00 © 2012 IEEE
  • 2. 1090 IEEE TELEDNA MZONE PHOTO SHARING, VOL. 43, NO. 2, MARCH 2013 In the next section, we mainly concentrate on discussing the background information required for understanding this research topic. II. BACKGROUND A. SMSC SUITE SMS is a phenomenal success worldwide. Operators are continuously deploying new and innovative SMS services. This is leading to huge SMS usage, in turn Operators are required to deploy very high capacity, scalable and robust SMSC systems. Some of the innovative SMS based services require special features on the SMSC. TeleDNA SMSC enables Operators to keep pace with growing SMS demand and the requirement for special features. TeleDNA SMSC provides innovative features such as Messaging personalization, Messaging Ad, Message Forwarding, Emoticon Service, etc. TeleDNA SMSC is a carrier grade platform providing 99.999 % high availability of the system. The SMSC clustered architecture is modular and can scale up to 50,000 sms/sec B. SMS Gateway: SMS is a widely used value added service in Mobile Network. (SMS as a value added service has seen the highest usage). To cater for ever increasing SMS traffic from SMS based services, Network Operators have to deploy multiple SMSCs. To ease the integration of External SMS based application with multiple SMSC, Mobile network operators will require a SMS Gateway. SMS Gateway facilitates ease of communication between External SMS based Application and SMSC for delivering value added service to mobile users. SMS Gateway provides PUSH, PULL services for mobile users. Mobile originated short messages are routed by the SMS Gateway to appropriate external SMS based applications. Application originated short messages are routed by the SMS Gateway to appropriate SMSC. The SMS Gateway is equipped with Uplink and Downlink routing logic which can be configured by operators as per their requirement (To address, Keyword, Round Robin, NID range etc..). C. SMS Router SMS is a widely used value added service in Mobile Network. (SMS as a value added service has seen the highest usage). Mobile users are using SMS for fast communication and expect instantaneous delivery of the message to the destination. Any delay or failure to deliver the SMS message leads to a discontent subscriber and may eventually churn of the subscriber. To cater for ever increasing SMS traffic, Network Operators have to deploy multiple SMSCs. These SMSCs require unique "Service Center Address". Mobile subscribers use the SMSC as per the 呸Service Center Address呸 configured on their mobile. Deploying new SMSC in Mobile Telecom Network for a new subscriber base or for existing subscriber base has an impact as the "Service center address" is burned on SIM. To efficiently use multiple SMSCs deployed in the network, Operators are using SMSRouter. The SMSRouter give the flexibility to the Operator to configure only single "Service Center Address" for their subscriber. SMSRouter distributes the MO-SMS short message across multiple SMSCs based on defined Routing Hierarchy. Advance routing techniques (such as Loadbalancing Round-robin / SMSC Capacity, To Address, From Address, Default) help to effectively route the MO-SMS messages across multiple SMSCs improving the efficiency and provide a fail-safe mechanism . for handling SMS messages. D. MMSC: Multimedia Message Service Center With the deployment of next generation networks and availability of feature packed handsets, Multimedia Messaging Service has once again become the buzz in mobile messaging. Almost all the handsets are now supporting data services (GPRS, CDMA1x) and have MMS Client. Mobile subscribers using these handsets can easily send content rich multimedia messages. To cater for the surge in Multimedia Messaging Operators are required to install high capacity MMSC Systems in their network. Multimedia Messaging Service is based on open specification defined by 3GPP, 3GPP2 and Open Mobile Alliance (OMA). TeleDNA MMSC is standards compliance system and can be deployed in GSM, GPRS and CDMA (2G/3G) Networks. It seamlessly integrates with multivendor network elements and also with MMSCs of other Operators. TeleDNA MMSC is a carrier grade platform providing 99.999 % high availability of the system. The MMSC clustered architecture is modular and can scale upto 20000 mms/sec.
  • 3. III. PROBLEM DEFINITION E. MMS Gateway In the early stages of text messaging (SMS) introduction the traffic was very less. This was mainly due to the lack of customer awareness of the service and lack of interoperability between networks. Customers of operator A were not able to send to customers of operator B. This was a major road block in generating revenue for mobile operators. To solve this problem, several SMSC gateways were introduced to interconnect these operator's SMSC's. This contributed to the huge generation of SMS traffic. Today, picture or multimedia messaging (MMS) service is introduced by almost every operator in the world. However, MMS interoperability does not exist between operators. This is contributing to customer dissatisfaction and very low revenue generation for the mobile operators. Mobile operators around the world realize that MMS interoperability is a challenge. Interoperability between operators' MMS networks will accelerate the user adaptation and contribute to good revenue generation. Implementing interoperability with every other operator in the world is a biggest challenge and very time consuming process. F. A2P SMSC 呸 Application-To-Person Short Message Service Center To offload this burst of high traffic from conventional SMSCs, there is a need for deploying A2P SMSC. The Mobile Operators can use A2P SMSC to push promotional bulk short messages to mobile subscribers. TeleDNA A2P SMSC is a carrier grade platform that interfaces with the mobile network elements: STPs, SSTPs, GMSCs on SS7 / SIGTRAN (SUA/M3UA) interfaces. The platform can scale from 1 sms/sec to 25000 sms/sec. G. CBC Cell Broadcast is a mobile technology that allows text messages to be broadcasted to all mobile handsets and similar devices within a designated geographical area. The broadcast range varies from a small area (single cell) to the entire network coverage area (PLMN). Cell Broadcast technology is used to provide services such as Emergency Alerts, Breaking News, Traffic Conditions, Sports News, Stock News, etc. to mobile subscribers currently located in a specific geographic area. Cell Broadcast is designed for simultaneous delivery of text messages to multiple users in a specified area. Cell Broadcast is one-to-many geographically focused service, in contrast to Short Message Service (SMS) which is one-to-one and one-to-few service. TeleDNA Cell Broadcast Center (CBC) allows Telecom Operator to have a complete control over the cell broadcast message on its network. It is a carrier grade platform that interfaces with the mobile network elements such as BSCs, RNC, MSC over standard interfaces (3GPP or 3GPP2). The platform can scale from 1 TPS to 2000 TPS. With inbuilt GIS server, TeleDNA CBC allows system Users to easily define a geographical area on the fly and broadcast messages. H. LBA - S Mobile phones and the Internet have revolutionized the communication and with it the lifestyle of people. The users are dependent on mobile phone for most of their information needs. With Location Based Applications/Services Mobile phone will become a good resource for location based information. The operators are ready to launch Location based services but to find out location information dependency on various network elements like GMLC, SMLC etc which are very expensive and accuracy is becoming a major roadblock. Keeping these factors into consideration TeleDNA has developed Location Based Services Access Platform with advanced features. Location Based Services Access Platform can help mobile service providers to introduce a set of location based applications like Buddy Finder, Social networking, Navigation Services, POI finder, Yellow Pages, Geo Fencing etc. The multiple positioning methods such as GMLC based, Cell ID based, GPS based etc allows operators to introduce the services with minimal dependency on other network elements. The support for both Static GIS Maps and Dynamic online GIS Maps adds to rich user experience by providing most updated Geographic Map. The mobile subscribers can access these location based services through SMS/USSD/MMS/Web/WAP channels which also increases mobile service providers existing SMS/USSD/MMS/WAP Traffic. TThe increase in Application originated short message traffic has become a real challenge for Mobile Operators having conventional SMSCs. The Conventional SMSCs were deployed to handle non-burst, person-to-person and premium application-to-person traffic. The delivery of premium content message played a vital role in the operators business model for generating additional revenues. Use of conventional SMSCs to deliver promotional application-to-person messages can hamper normal P2P traffic. mZone platform provides various Entertainment Services for mZone subscribers and a unique Multilingual Messaging Service for the Admin user of the platform.
  • 4. IV. SCHEME DESCRIPTION ad1 TeleDNA's USSD Gateway is a carrier-grade platform that supports a wide range of services provided by applications configured on the Gateway. Subscribers use USSD strings to access these services or applications. The USSD Gateway receives requests from the network that prompt the subscriber for information, which the subscriber provides, enabling the interaction to proceed and be completed. TeleDNA's USSD Gateway delivers high-speed interactive content to mobile subscribers, enabling sustained real-time interactions, without consuming large amounts of bandwidth. Using TeleDNA's USSD Gateway, operators can rapidly create and offer new value added, dialogue-based services, such as customer care, roaming and infotainment services, enriching the service portfolio and differentiating the operator in the market. With an intermediary platform linking content providers to end users, TeleDNA's USSD Gateway cuts the costs of implementing enhanced interactive services and provides an efficient way to deliver value-added services to end customers. Introducing enhanced Value Added Services seamlessly over multiple messaging platforms is a major challenge faced by mobile operators. As wireless technologies advance, the number and type of mobile contents and applications that are being introduced in the market are growing at an enormous pace. Converting these mobile contents and applications to carrier grade service offerings is a major task for the operator. To manage diversified service categories and effective charging, operators are looking for a platform that provides service management capability through unified network access. TeleDNA SDP platform has been developed keeping in mind above challenges and bring in the convergence between legacy, 2.5G 3G services. TeleDNA SDP addresses these immediate challenges and paves the way towards an IMS-compatible services platform where multimedia services can be available across any kind of access networks. With TeleDNA's extensive product development knowledge in messaging domain areas, TeleDNA SDP platform provides diversified data services capabilities as a single integration point. The TeleDNA SDP platform has been developed to bring in the convergence between legacy, 2.5G 3G services Mobile Application Stores are a new solution market which promises the development of a new revenue stream for operators, handset OEMs and application developers. Recent research reveals that as the Mobile Application Store are directly accessed by mobile users; users expect some sort of control and personalization on App Store which is missing in most of the existing App Stores. Also for an user finding the right application or service is cumbersome job as there is no personalized discovery or search option. TeleDNA Mobile Application distribution platform is a state of the art next generation applications store with advanced features which helps mobile service providers to distribute mobile applications with optimal search/discovery. The platform supports various delivery and payment mechanisms along with device independent license management. The mZone Photo Mailing provides an option to all its subscribers for sharing multimedia content with other mZone and non mZone subscribers to get the content. The recipient of the shared content need not be a subscriber of the MMS service provided by the operator, this saves MMS cost. The mZone Subscribers with a single click can upload send contents to other mZone subscribers. The recipient get a SMS notification receiving the shared content, the recipient is notified by a SMS that an mZone subscriber has sent multimedia content. The recipient subscriber can view the received message or content on mobile or through mZone portal. The subscriber can also download the content to his mobile from the mZone portal. With few clicks on your mobile camera you upload multimedia content to the public gallery which can be accessed by other subscribers of mZone portal. Subscribers can upload any multimedia content to “Public Gallery” so that all mZone subscribers can view and download the content. TeleDNA mZone Interfaces: TeleDNA mZone provides the following standardsbased interfaces to the Network Service Enablers and Content Providers Network Service Enabler Interface SMSC SMPP 3.4 MMSC SMTP/MM7 WAP GW HTTP Prepaid IN DIAMETER Billing System FTP CPs or Enterprises SMTP/MM7 or HTTP/SOAP mZone Subscription TeleDNA mZone provides the following standardsbased interfaces to the Network Service Enablers and Content Providers The Entertainment service usages and access are subscription based i.e., the subscriber has to subscribe to the mZone Entertainment Services. Subscription to the Entertainment Services can be achieved through any of the three modes: SMS Web Portal WAP Portal
  • 5. TeleDNA mZone Netwotk Interface- TeleDNA mZone integrates with the Telecom Operator's existing Network Enablers over standardinterfaces. sak1 Managed VAS Service Under VAS Managed Services portfolio TeleDNA offers end to end professional managed (OM) services of all the VAS elements in the operator’s network. The vast experience of TeleDNA in designing, developing, installing, customizing and managing the wide range of VAS elements brings in tremendous value proposition to the operators. TeleDNA’s ISO/CMM complied processes ensure that the operator’s network is well managed in terms of day-to-day maintenance, upgrades, statistics MIS reports reconciliation, business intelligencebusiness intelligence reports, system uptimes, customizations, creation of technological road maps etc. as per the agreed SLAs KPIs. The rich experienced work force of TeleDNA combined with advance CRM tool allows 24x7 support with regular updates to the operator’s OM heads to have a complete view of the network along with any expansion requirements. TeleDNA’s Managed Services Promises Objective Based and Committed Enhancements in the revenues. Distinct Advantages to Mobile Operator Substantial improvement is cash flow Improvement in ARPU Response time in handling dynamics of technology advancements is fast Service quality brings in customer satisfaction Operator have more time in focusing customers and marketing strategy Flexible and scalable business models Multi-level support centers Dedicated and Experienced resources. Majority of Value Added Services deployed by Network Operators (such as Multimedia Messaging Service and Cell Broadcast) are underutilized. The prime reason for non popularity of such services is the difficulty faced by subscribers in getting such service activated and using the service itself. Ideally, these services can yield good returns of investment for Network Operators. TeleDNA mZone is the ideal platform for operators to achieve good returns of investment, by enhancing the usage of value added services provided by the Network. TeleDNA mZone is a VAS Application Platform that provides mobile subscribers with various Entertainment Services, using which the subscribers can share and exchange multimedia content. TeleDNA mZone provides the mZone subscribers a user-friendly and innovative method of sharing and exchanging multimedia content and taking part in contests. TeleDNA mZone is an off-deck portal that provides a platform to exchange multimedia content between mobile users. TeleDNA mZone also provides an option to download a feature rich Mobile Client for ease of access to mZone platform and services.
  • 6. VI. CONCLUSION AND FUTURE WORK REFERENCES [1] K. Al Agha, M.-H. Bertin, T. Dang, A. Guitton, P. Minet, T. Val, and J.-B. Viollet, “Which wireless technology for industrial wireless sensor networks? The development of OCARI technol,” IEEE Trans. Ind. Elec-tron., vol. 56, no. 10, pp. 4266–4278, Oct. 2009. [2] R. Akbani, T. Korkmaz, and G. V. S. Raju, “Mobile Ad hoc Net-work Security,” in Lecture Notes in Electrical Engineering, vol. 127. New York: Springer-Verlag, 2012, pp. 659–666. [3] R. H. Akbani, S. Patel, and D. C. Jinwala, “DoS attacks in mobile ad hoc networks: A survey,” in Proc. 2nd Int. Meeting ACCT, Rohtak, Haryana, India, 2012, pp. 535–541. [4] T. Anantvalee and J. Wu, “A Survey on Intrusion Detection in Mobile Ad Hoc Networks,” in Wireless/Mobile Security. New York: Springer- Verlag, 2008. [5] L. Buttyan and J. P. Hubaux, Security and Cooperation in Wireless Networks. Cambridge, U.K.: Cambridge Univ. Press, Aug. 2007. [6] D. Dondi, A. Bertacchini, D. Brunelli, L. 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Available: http:// botan.randombit.net/ Mzone–photosharing application is the latest mobile application-offering you to share your pictures in a single click.mZone is a mobile entertainment and social networking platform,which provides a variety of unique content sharing features across the mZone community. The mZone is the TeleDNA’s VAS Application Platform.Design and develop a platform which can offer the mobilenetwork perators,MVNOs, contentproviders,Enterprises and mobile users a user friendly and easy to user mobile application platform for sharing photos,manage private albums,manage public albums,conduct contests and dating/matrimony services over different channels. This platform shall offer the services to Mobile Network Operators,Mobile Virtual Network Operators(Aggregators),ContentProviders,Enterprises and Mobile Subscribers.The services offered for all these stake holders are discussed in the relevant sections in the document.TeleDNA mZone provides J2ME Mobile Client for the subscribers to install on their mobiles and access mZone features.mZone Mobile Client provides the subscribers the ease of use and helps the subscribers avoid the tedious typing required to upload content or download content. mZone solution shall have a vast set of service portals,core applicationprocesses,enabler gateways and handset applications,these shall be bundled and installed in the data center as mZone server.
  • 7. 1098 IEEE TRANSACTIONS ON INDUSTRIAL ELECTRONICS, VOL. 60, NO. 3, MARCH 2013 [33] Nat. Inst. Std. Technol., Digital Signature Standard (DSS) Federal In-formation Processing Standards Publication, Gaithersburg, MD, 2009, Digital Signature Standard (DSS). [34] TIK WSN Research Group, The Sensor Network Museum—Tmote Sky. [Online]. Available: http://www.snm.ethz.ch/Projects/TmoteSky [35] Y. Kim, “Remote sensing and control of an irrigation system using a distributed wireless sensor network,” IEEE Trans. Instrum.Meas., vol. 57, no. 7, pp. 1379–1387, Jul. 2008. Elhadi M. Shakshuki (SM’01) received the B.Sc. degree in computer engineering from the University of Tripoli, Tripoli, Libya, in 1984 and the M.Sc. and Ph.D. degrees in systems design engineering from the University of Waterloo, Waterloo, ON, Canada, in 1994 and 2000, respectively. He is currently a Professor with the Jodrey School of Computer Science, Acadia University, Wolfville, NS, Canada, where he is the Founder and the Head of the Cooperative Intelligent Distributed Systems Group. He is an Adjunct Professor with Dalhousie University, Halifax, NS. He is on the editorial board of several international journals. He published over 150 research papers in international journals, conferences, and workshops. Dr. Shakshuki is a member of the Association for Computing Machinery and Association of Professional Engineers of Nova Scotia. He contributed in many international conferences and workshops with different roles. He is the Founder of the International Conference on Ambient Systems, Networks and Technologies. He is a Cofounder of the International Conference on Mobile Web Information Systems. He is also a Founder of other international symposia and workshops. Nan Kang received the B.Eng. degree in computer science from Heilongjiang Institute of Science and Technology, Harbin, China, in 2006 and the M.Sc. degree in computer science from Acadia University, Wolfville, NS, Canada, in 2011. He is currently a Software Developer with 2nd Act Innovations Inc., Halifax, NS. His current work includes sentiment analysis, natural language pro-cessing, and the design and development of applica-tions on Cocoa/Cocoa Touch. His research interests include wireless network security and machine learning. Tarek R. Sheltami (M’05) received the Ph.D. de-gree in electrical and computer engineering from the Department of Electrical and Computer Engineering, Queen’s University, Kingston, ON, Canada, in 2003. He was with GamaEng Inc. as a Consultant on wireless networks (in 2002–2004). He also worked in several joint projects with Nortel Network Corpo-ration. He is currently an Associate Professor with the Computer Engineering Department, King Fahd University of Petroleum and Minerals (KFUPM), Dhahran, Saudi Arabia. Before joining KFUPM, he was a Research Associate Professor with the School of Information Technology and Engineering, University of Ottawa, Ottawa, ON. Dr. Sheltami has been a member of the Technical Program and Organizing Committees of several international IEEE conferences.