2. South Africa-based mobile telecom company
232.6 million subscribers, operating in 22 countries
Launched Bonus Bucks, a game portal for MTN subscribers
MTN GROUP
3. BONUS BUCKS
We helped MTN launch Bonus Bucks
with several of our games
The game portal is available via SMS
subscription
Holds daily draws to encourage more
subscribers
5. Bonus Bucks
Subscribers
Users can play hundreds of games
on their mobile phones
We supplied several of our
HTML5 games in various genres
Includes Match 3, Action, Puzzle,
Strategy, and more
Games for
6. Holds daily draws where
subscribers get a chance to win
prizes
Subscribers win if their number
matches with at least 2 digits of
the drawn numbers
To be eligible, subscribers must
have enough airtime on their
account
Daily Prizes
7. HTML5
Technology
Multi-platform
HTML5 games work on web browsers of all modern
smartphones, tablets, desktop and laptops
Benefits of
Reduced cost
Cost of developing HTML5 games is lower than
games that are native to Android or iOS
Incredible Graphics
With the advancement of HTML5 technology,
developers are able to create gorgeous games that
will surely attract all audiences
8. Return On
Investments
MTN Group
Monetization
Subscription fee is an additional source of
revenue
Increased Loyalty
Subscribers have more reasons to stay with the
telco’s services
Customer Reach Extension
Huge library of games can attract new customers
to the brand
Brand engagement
Subscribers play games that are integrated with
the company's brand