We received feedback on our initial video which helped us research new themes and expand the variety. Additional feedback at the rough cut stage from peers and teachers provided advice on making the video more professional and appealing to the target audience, such as using more transitions and special effects to give it more pace.

3. We used this feedback when filming our
video and researched into any themes
suggested to develop our knowledge and
extend the variety of our video.

4. At the rough cut stage we were given further feedback, this was perhaps
the most important point of feedback. Our peers were able to give us
advice and ideas as to making the music video more professional, and
more successful from their point of view. As I said previously, it was also a
test of the target audience to whether it was appealing to them. We also
received feedback from teachers which was extremely beneficial as they
have seen many music videos before, and clearly know what works well.
Our teachers showed us how a simple music video, with hardly any
narrative or meaning, can be incredibly visually interesting through the
use of transitions and quick cuts. An idea that we implement was the use
of further transitions or special effects, this improved the music video by
giving it more pace.