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Audience profile
Demographic
 16-35
 Male and female
 Currently in college/uni or work
Psychographics
 Not large amounts of money
 Understand social media is bad
 Enjoy being with others
 Large social life
Challenges
 Addicted to social media
 Large ego/thinking they know everything
 Unmotivated
 Low attention span
Content Type
 Tik Tok
 Instagram
 YouTube
 Facebook
 Twitter
Audience profile.docx

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Audience profile.docx

  • 1. Audience profile Demographic  16-35  Male and female  Currently in college/uni or work Psychographics  Not large amounts of money  Understand social media is bad  Enjoy being with others  Large social life Challenges  Addicted to social media  Large ego/thinking they know everything  Unmotivated  Low attention span Content Type  Tik Tok  Instagram  YouTube  Facebook  Twitter